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Sales & marketing

Results 461 - 480 of 1839

Sales & marketing

Hardback. Providing information on accountability; crisis communication planning; building your corporate image; natural disasters; accidents; financial crises; legal issues; corporate re-organisation; food crises; dealing with negative press; media training; and risk managers, this title explains how to turn a crisis into an opportunity. Num Pages: 240 pages, Illustrations. BIC Classification: KJSP. Category: (P) Professional & Vocational. Dimension: 239 x 163 x 22. Weight in Grams: 574.
Publisher
Kogan Page Ltd United Kingdom
Number of pages
240
Format
Hardback
Publication date
2008
Condition
New
SKU
V9780749454005
ISBN
9780749454005
Hardback
Condition: New

€ 33.99
€ 30.93

Hardcover. Inclding chapters on interactive advertising and integrated advertising, this edition contains fifty specially drawn new illustrations of key campaigns. It covers every aspect of the business, from how to write copy and learn the creative process to how agencies work and the different strategies used for all types of media. Num Pages: 320 pages. BIC Classification: KJSA. Category: (G) General (US: Trade). Dimension: 210 x 248 x 38. Weight in Grams: 1352.
Publisher
Thames & Hudson Ltd
Format
Hardback
Publication date
2016
Edition
3rd Revised edition
Condition
New
SKU
V9780500518984
ISBN
9780500518984
Hardback
Condition: New

€ 33.99
€ 28.66

Paperback. Series: Ultimate Series. Num Pages: 268 pages, illustrations. BIC Classification: KJE; KJSA; UDBS. Category: (G) General (US: Trade). Dimension: 253 x 203 x 17. Weight in Grams: 710. Clean copy with minor shelf wear
Format
Paperback
Publication date
2015
Publisher
Entrepreneur Press
Condition
Used, Very Good
SKU
KMK0006236
ISBN
9781599185460
Paperback
Condition: Used, Very Good

€ 4.99

Paperback. Supported by online tools, including The 80/20 Power Curve, a tool that helps you see invisible money, and a Marketing DNA Test, a personal assessment that zeroes in on one's natural selling assets, this guide intends to change the game for seasoned and novice marketers and sellers. Num Pages: 240 pages, worksheets. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 227 x 152 x 14. Weight in Grams: 352.
Publisher
Entrepreneur Press
Number of pages
240
Format
Paperback
Publication date
2013
Condition
New
SKU
V9781599185057
ISBN
9781599185057
Paperback
Condition: New

€ 26.99
€ 23.17

Hardcover. CRM Systems in Industrial Companies contributes new knowledge on Customer Relationship Management (CRM) in the field of industrial marketing. Based on an in-depth case study, this book highlights the complexity and challenges in the development, implementation and use of CRM, revealing how truly challenging it is to extract value from CRM systems. Num Pages: 262 pages, biography. BIC Classification: KJC; KJD; KJQ; KJSU. Category: (P) Professional & Vocational. Dimension: 180 x 219 x 20. Weight in Grams: 446.
Format
Hardback
Publication date
2014
Publisher
Palgrave Macmillan
Condition
New
SKU
V9781137335654
ISBN
9781137335654
Hardback
Condition: New

€ 122.61

Hardcover. Sales coaching tools and strategies to help you sell more Sales executives and business leaders are looking for ways to increase their revenues without major changes to their technology, processes or workforce management. Num Pages: 208 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 235 x 157 x 20. Weight in Grams: 392.
Format
Hardback
Publication date
2013
Publisher
John Wiley & Sons Inc United States
Edition
1st Edition
Number of pages
208
Condition
New
SKU
V9781118785935
ISBN
9781118785935
Hardback
Condition: New

€ 25.99
€ 21.16

Paperback. Meet the characters from the hit BBC series, Beck. The fifth book in the classic Martin Beck detective series from the 1960s - the novels that shaped the future of Scandinavian crime writing. Series: The Martin Beck Series. Num Pages: 288 pages. BIC Classification: JPQB; KJS. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 197 x 129 x 20. Weight in Grams: 230.
Publisher
HarperCollins Publishers
Number of pages
288
Format
Paperback
Publication date
2011
Edition
(Reissue)
Condition
New
SKU
V9780007439157
ISBN
9780007439157
Paperback
Condition: New

€ 13.99
€ 10.70

Paperback. Series: International Series in Quantitative Marketing. Num Pages: 408 pages, 42 black & white illustrations, 1 colour illustrations, 40 black & white tables, biograph. BIC Classification: KJMD; KJS. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 22. Weight in Grams: 646.
Format
Paperback
Publication date
2016
Publisher
Springer-Verlag New York Inc. United States
Edition
Softcover reprint of the original 1st ed. 2015
Number of pages
408
Condition
New
SKU
V9781493940875
ISBN
9781493940875
Paperback
Condition: New

€ 188.73

Paperback. This book takes you step-by-step the key elements of excellent customer service, and show you how your business can improve now and how to get your customers coming back for more. Num Pages: 216 pages. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 216 x 147 x 18. Weight in Grams: 280. Get Brilliant Results Fast. 216 pages. This book takes you step-by-step the key elements of excellent customer service, and show you how your business can improve now and how to get your customers coming back for more. Cateogry: (P) Professional & Vocational. BIC Classification: KJSU. Dimension: 216 x 147 x 18. Weight: 282.
Publisher
Crimson Publishing
Number of pages
216
Format
Paperback
Publication date
2009
Condition
New
SKU
V9781854584823
ISBN
9781854584823
Paperback
Condition: New

€ 17.99
€ 13.39

Paperback. Online marketing just got sexier From Search Marketing right through to PR and Optimisation, this book is a must-have for anyone confronting the challenge of pimping a website. Karen Hanton, MBE, founder of toptable. Num Pages: 274 pages, Illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 173 x 209 x 21. Weight in Grams: 428.
Format
Paperback
Publication date
2011
Publisher
John Wiley and Sons Ltd
Edition
1st Edition
Number of pages
274
Condition
New
SKU
V9780857082428
ISBN
9780857082428
Paperback
Condition: New

€ 17.99
€ 15.47

Paperback. Intends to bridge the gap between what managers actually do and organizational strategies. This book provides an activity-based framework for studying strategy as practice, with empirical evidence to illustrate the dynamics of this framework in real terms. Series: Sage Strategy Series. Num Pages: 216 pages, 1, black & white illustrations. BIC Classification: KJC; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 233 x 156 x 13. Weight in Grams: 320.
Format
Paperback
Publication date
2005
Publisher
SAGE Publications Inc United States
Number of pages
216
Condition
New
Edition
First Edition
SKU
V9780761944386
ISBN
9780761944386
Paperback
Condition: New

€ 52.99
€ 50.10

Paperback. Presents a series of models, tools and frameworks that management teams can adapt to increase market share and create a sustainable platform for increasing shareholder value. Num Pages: 348 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 211 x 178 x 20. Weight in Grams: 538.
Publisher
John Wiley and Sons Ltd United Kingdom
Number of pages
348
Format
Paperback
Publication date
2005
Edition
Revised
Condition
New
SKU
V9781841124681
ISBN
9781841124681
Paperback
Condition: New

€ 33.99
€ 26.68

Paperback. This work takes a systematic look at Internet marketing models to show how companies can organise their business and where their sources of revenue arise. Case studies highlight optimum routes to competitive advantage via the Internet. Num Pages: 288 pages, illustrations. BIC Classification: KJC; KJE; KJS; UDB. Category: (P) Professional & Vocational. Dimension: 230 x 153 x 16. Weight in Grams: 434.
Format
Paperback
Publication date
2001
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
288
Condition
New
SKU
V9780471498407
ISBN
9780471498407
Paperback
Condition: New

€ 69.63

paperback. ASIAa S STAR BRANDS Asian brands have come of age, and no longer can be seen as "also rans" to their Western competitors. The problem is, very little has been know about them. Num Pages: 320 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 222 x 176 x 25. Weight in Grams: 616.
Format
Paperback
Publication date
2006
Publisher
Wiley United Kingdom
Number of pages
320
Condition
New
Edition
1st Edition
SKU
V9780470821565
ISBN
9780470821565
Paperback
Condition: New

€ 26.99
€ 22.42

Hardcover. How to apply for-profit marketing strategies to non-profit organizations Branding for the Public Sector presents powerful and effective branding strategies for the public sector illustrated through case studies and examples. Num Pages: 288 pages, illustrations. BIC Classification: KJS; KNV. Category: (P) Professional & Vocational. Dimension: 159 x 231 x 20. Weight in Grams: 552.
Publisher
John Wiley & Sons Inc United States
Number of pages
352
Format
Hardback
Publication date
2014
Edition
1st Edition
Condition
New
SKU
V9781118756317
ISBN
9781118756317
Hardback
Condition: New

€ 33.99
€ 26.68

paperback. Customer satisfaction and loyalty has been one of the largest areas of market research for the past twenty years, and interest in it continues to increase. This title examines how to research customer satisfaction from both a client and a supplier perspective, and how to get the best results from that research. Series: Market Research in Practice. Num Pages: 272 pages, 1, black & white illustrations. BIC Classification: KJSM. Category: (P) Professional & Vocational. Dimension: 233 x 163 x 15. Weight in Grams: 398.
Format
Paperback
Publication date
2005
Publisher
Kogan Page Ltd United Kingdom
Edition
1st Edition
Number of pages
272
Condition
New
SKU
V9780749443368
ISBN
9780749443368
Paperback
Condition: New

€ 44.99
€ 39.69

Hardcover. Decision Making in Marketing and Finance shows the advantages of an interdisciplinary approach to solving business problems. Num Pages: 194 pages, 1 black & white illustrations, biography. BIC Classification: KFF; KJS; KNST. Category: (P) Professional & Vocational. Dimension: 224 x 137 x 17. Weight in Grams: 378.
Format
Hardback
Publication date
2014
Publisher
Palgrave Macmillan
Condition
New
SKU
V9781137379474
ISBN
9781137379474
Hardback
Condition: New

€ 121.41

Paperback. Num Pages: 194 pages, 1 black & white illustrations, biography. BIC Classification: KFFH; KFFK; KFFM; KJS; KJT. Category: (G) General (US: Trade). Dimension: 216 x 140 x 12. Weight in Grams: 280.
Format
Paperback
Publication date
2014
Publisher
Palgrave Macmillan United Kingdom
Edition
1st ed. 2014
Number of pages
194
Condition
New
SKU
V9781349478828
ISBN
9781349478828
Paperback
Condition: New

€ 120.29

Hardcover. Build a disruptive marketing agency for the modern age The marketing services industry is on the cusp of a truly transformational period. The old guard, rooted in tradition and resistant to change, will fall and new leaders will emerge. Num Pages: 256 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 236 x 170 x 22. Weight in Grams: 438.
Publisher
John Wiley & Sons Inc United States
Number of pages
238
Format
Hardback
Publication date
2012
Edition
1st Edition
Condition
New
SKU
V9781118131367
ISBN
9781118131367
Hardback
Condition: New

€ 32.99
€ 32.24

Hardback. Discover what's possible when the art and science of marketing collide

The Marketing Performance Blueprint is an actionable and innovative guide to unlocking your potential as a marketer and accelerating success for your business. Num Pages: 256 pages, illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 163 x 232 x 23. Weight in Grams: 448.

Publisher
John Wiley & Sons Inc
Format
Hardback
Publication date
2014
Edition
1st Edition
Condition
New
SKU
V9781118883433
ISBN
9781118883433
Hardback
Condition: New

€ 30.99
€ 21.92

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