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Sales & marketing

Stefano Dell´atti (Ed.) - Managing Reputation in The Banking Industry: Theory and Practice - 9783319282541 - V9783319282541

Managing Reputation in The Banking Industry: Theory and Practice

Stefano Dell´atti (Ed.)

Hardback. Editor(s): Dell'Atti, Stefano; Trotta, Annarita. Num Pages: 199 pages, 6 black & white illustrations, 35 colour illustrations, biography. BIC Classification: KFFK; KJSP. Category: (G) General (US: Trade). Dimension: 164 x 243 x 17. Weight in Grams: 450.
Publisher
Springer International Publishing AG
Format
Hardback
Publication date
2016
Edition
1st ed. 2016
Condition
New
SKU
V9783319282541
ISBN
9783319282541
Hardback
Condition: New

€ 124.26

Book details
Steffen Blaschke - Structures and Dynamics of Autopoietic Organizations: Theory and Simulation - 9783834909831 - V9783834909831

Structures and Dynamics of Autopoietic Organizations: Theory and Simul...

Steffen Blaschke

Paperback. Num Pages: 238 pages, 28 black & white illustrations, 23 black & white tables. BIC Classification: KJM; KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148. Weight in Grams: 297.
Format
Paperback
Publication date
2008
Publisher
Gabler
Edition
2008th Edition
Condition
New
SKU
V9783834909831
ISBN
9783834909831
Paperback
Condition: New

€ 65.15

Book details
Steffen Christ - Operationalizing Dynamic Pricing Models: Bayesian Demand Forecasting and Customer Choice Modeling for Low Cost Carriers - 9783834927491 - V9783834927491

Operationalizing Dynamic Pricing Models: Bayesian Demand Forecasting a...

Steffen Christ

Paperback. Steffen Christ shows how theoretic optimization models can be operationalized by employing self-learning strategies to construct relevant input variables, such as latent demand and customer price sensitivity. Num Pages: 351 pages, 116 black & white illustrations, 46 black & white tables, biography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 22. Weight in Grams: 498.
Publisher
Gabler Verlag
Format
Paperback
Publication date
2011
Edition
2011th Edition
Condition
New
SKU
V9783834927491
ISBN
9783834927491
Paperback
Condition: New

€ 188.99

Book details
Steffen Hermann - Corporate Sustainability Branding - 9783824482856 - V9783824482856

Corporate Sustainability Branding

Steffen Hermann

Paperback. Series: Schriftenreihe Der Hhl - Leipzig Graduate School of Management. Num Pages: 394 pages, 21 black & white tables. BIC Classification: KJMV6; KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 21. Weight in Grams: 506.
Format
Paperback
Publication date
2005
Publisher
Deutscher Universitats-Verlag Germany
Number of pages
394
Condition
New
SKU
V9783824482856
ISBN
9783824482856
Paperback
Condition: New

€ 86.34

Book details
Steffi Poznanski - Wertschopfung Durch Kundenintegration - 9783835007598 - V9783835007598

Wertschopfung Durch Kundenintegration

Steffi Poznanski

Paperback / so. Series: Integratives Marketing - Wissenstransfer Zwischen Theorie Un. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 13. Weight in Grams: 290.
Format
Paperback
Publication date
2007
Publisher
Deutscher Universitatsverlag United States
Condition
New
SKU
V9783835007598
ISBN
9783835007598
Paperback
Condition: New

€ 85.33

Book details
Steinbach, Jan; Krisch, Michael; Harguth, Horst - Helpvertising - 9783658076900 - V9783658076900

Helpvertising

Steinbach, Jan; Krisch, Michael; Harguth, Hor...

Paperback / so. Series: Essentials. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: JFD; KJSP. Category: (G) General (US: Trade). Dimension: 210 x 148 x 4. Weight in Grams: 91.
Format
Paperback
Publication date
2014
Publisher
Springer Gabler United States
Condition
New
SKU
V9783658076900
ISBN
9783658076900
Paperback
Condition: New

€ 22.78

Book details
Stephan Bohm - Innovationsmarketing fur UMTS-Diensteangebote - 9783824479979 - V9783824479979

Innovationsmarketing fur UMTS-Diensteangebote

Stephan Bohm

paperback. Num Pages: 617 pages, 2 black & white illustrations, 14 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 32. Weight in Grams: 784.
Format
Paperback
Publication date
2004
Publisher
Deutscher Universitats-Verlag Germany
Number of pages
617
Condition
New
Edition
2004th Edition
SKU
V9783824479979
ISBN
9783824479979
Paperback
Condition: New

€ 93.57

Book details
Stephan Gunther - Wahrnehmung und Beurteilung von Markentransfers - 9783824475247 - V9783824475247

Wahrnehmung und Beurteilung von Markentransfers

Stephan Gunther

Paperback. Stephan Gunther prasentiert ein Modell zur Verbraucherwahrnehmung und -beur-teilung von Markentransfers, das die zentralen Einflussfaktoren aufzeigt und ihre Wirkungszusammenhange verdeutlicht." Series: Marken- Und Produktmanagement. Num Pages: 253 pages, 3 black & white illustrations, 25 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 14. Weight in Grams: 332.
Format
Paperback
Publication date
2002
Publisher
Deutscher Universitats-Verlag Germany
Number of pages
253
Condition
New
SKU
V9783824475247
ISBN
9783824475247
Paperback
Condition: New

€ 69.79

Book details
Stephan Jager - Absatzsysteme fur Mass Customization - 9783824480531 - V9783824480531

Absatzsysteme fur Mass Customization

Stephan Jager

Paperback. Ausgehend von den Potenzialen der Mass Customization analysiert Stephan Jager verschiedene Absatzsystemtypen hinsichtlich ihrer okonomischen Eignung in einem Mass Customization-Konzept und beurteilt sie anhand von "Economies of integration" und "Economies of interaction."" Num Pages: 371 pages, 5 black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 20. Weight in Grams: 476.
Format
Paperback
Publication date
2004
Publisher
Deutscher Universitats-Verlag Germany
Number of pages
371
Condition
New
SKU
V9783824480531
ISBN
9783824480531
Paperback
Condition: New

€ 91.47

Book details
Stephan Nass - Strategisches Kundigungsverhalten - 9783834929402 - V9783834929402

Strategisches Kundigungsverhalten

Stephan Nass

Paperback / so. Series: Kundenmanagement & Electronic Commerce. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 19. Weight in Grams: 422.
Format
Paperback
Publication date
2012
Publisher
Gabler Verlag United States
Condition
New
SKU
V9783834929402
ISBN
9783834929402
Paperback
Condition: New

€ 80.64

Book details
Stephan Platt - Von der Offline- zur Online-Kommunikation: Strategien medialer Wissensvermittlung - 9783824408214 - V9783824408214

Von der Offline- zur Online-Kommunikation: Strategien medialer Wissens...

Stephan Platt

paperback. Stephan Platt zeigt anhand der Einfuhrungskampagne des Audi TT, dass sich auf der Basis klassischer Lehr-Lern-Theorien zwar preisgekronte Kommunikation gestalten lasst. Wenn aber konstruktivistische Prinzipien unberucksichtigt bleiben, werden wesentliche Moglichkeiten zur Markenbindung nicht ausgeschopft." Num Pages: 286 pages, 160 black & white illustrations. BIC Classification: GTC; KJS. Category: (P) Professional & Vocational. Dimension: 244 x 170 x 15. Weight in Grams: 500.
Format
Paperback
Publication date
2005
Publisher
Deutscher Universitätsverlag Germany
Edition
2005th Edition
Number of pages
286
Condition
New
SKU
V9783824408214
ISBN
9783824408214
Paperback
Condition: New

€ 74.91

Book details
Stephan Schiffman - The Ultimate Book of Sales Techniques: 75 Ways to Master Cold Calling, Sharpen Your Unique Selling Proposition, and Close the Sale - 9781440550249 - V9781440550249

The Ultimate Book of Sales Techniques: 75 Ways to Master Cold Calling,...

Stephan Schiffman

Paperback. Now, for the first time, all of the Schiffman sales-winning techniques are brought together in a single volume. From getting leads and cold calling to establishing a solid relationship and closing the deal, Schiffman covers everything a salesperson needs to know in order to improve their performance and make the sale. Num Pages: 224 pages, Illustrations. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 141 x 215 x 16. Weight in Grams: 248. 75 Ways to Master Cold Calling, Sharpen Your Unique Selling Proposition, and Close the Sale. 224 pages, Illustrationsstrations. Now, for the first time, all of the Schiffman sales-winning techniques are brought together in a single volume. From getting leads and cold calling to establishing a solid relationship and closing the deal, Schiffman covers everything a salesperson needs to know in order to improve their performance and make the sale. Cateogry: (G) General (US: Trade). BIC Classification: KJS. Dimension: 141 x 215 x 16. Weight: 242.
Format
Paperback
Publication date
2013
Publisher
Adams Media
Number of pages
224
Condition
New
SKU
V9781440550249
ISBN
9781440550249
Paperback
Condition: New

€ 16.42

Book details
Stephan Schiffman - Stephan Schiffman's 101 Successful Sales Strategies - 9781593373764 - V9781593373764 9%OFF

Stephan Schiffman's 101 Successful Sales Strategies

Stephan Schiffman

Paperback. Num Pages: 272 pages, illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 191 x 140 x 25. Weight in Grams: 416.
Format
Paperback
Publication date
2005
Publisher
Adams Media Corporation United States
Number of pages
272
Condition
New
SKU
V9781593373764
ISBN
9781593373764
Paperback
Condition: New

€ 20.99
€ 19.10

Book details
Stephan Schiffman - 25 Most Common Sales Mistakes & How To A - 9781598698213 - V9781598698213 14%OFF

25 Most Common Sales Mistakes & How To A

Stephan Schiffman

Paperback. Offers advice to salespeople about getting prospects and making the sale. This book includes an introduction text. Num Pages: 184 pages. BIC Classification: KJS. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 186 x 111 x 8. Weight in Grams: 98.
Format
Paperback
Publication date
2009
Publisher
Adams Media Corporation United States
Number of pages
184
Condition
New
SKU
V9781598698213
ISBN
9781598698213
Paperback
Condition: New

€ 13.99
€ 11.98

Book details
Stephan Sorger - Marketing Planning - 9780132544702 - V9780132544702

Marketing Planning

Stephan Sorger

Paperback. Num Pages: 352 pages, colour illustrations, figures. BIC Classification: KJMV7; KJS. Category: (U) Tertiary Education (US: College). Dimension: 230 x 177 x 12. Weight in Grams: 517.
Format
Paperback
Publication date
2011
Publisher
Pearson Education (US) United States
Edition
1st Edition
Number of pages
352
Condition
New
SKU
V9780132544702
ISBN
9780132544702
Paperback
Condition: New

€ 192.66

Book details
Stephan Spencer - Social eCommerce - 9781449366360 - V9781449366360 6%OFF

Social eCommerce

Stephan Spencer

Paperback. Discover how to extend brand reach and forming key business relationships through social media. With this guide, two highly respected experts in ecommerce, online marketing, and social media clearly explain how to increase online sales using social media, complete with case studies. Num Pages: 310 pages, black & white illustrations, figures. BIC Classification: KJS; UDBS. Category: (P) Professional & Vocational. Dimension: 234 x 177 x 16. Weight in Grams: 514.
Format
Paperback
Publication date
2014
Publisher
O´Reilly Media United States
Edition
1st Edition
Number of pages
300
Condition
New
SKU
V9781449366360
ISBN
9781449366360
Paperback
Condition: New

€ 43.99
€ 41.25

Book details
Stephanie Diamond - Content Marketing Strategies For Dummies - 9781119154549 - V9781119154549 29%OFF

Content Marketing Strategies For Dummies

Stephanie Diamond

Paperback. Num Pages: 384 pages. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Weight in Grams: 666.
Publisher
John Wiley & Sons Inc United States
Number of pages
384
Format
Paperback
Publication date
2016
Edition
1st Edition
Condition
New
SKU
V9781119154549
ISBN
9781119154549
Paperback
Condition: New

€ 31.99
€ 22.71

Book details
Stephanie G. Sherman - Total Customer Satisfaction: A Comprehensive Approach for Health Care Providers - 9780787943929 - V9780787943929

Total Customer Satisfaction: A Comprehensive Approach for Health Care ...

Stephanie G. Sherman

Paperback. Num Pages: 400 pages, illustrations. BIC Classification: JNRV; KJSU; KJU; MBP. Category: (G) General (US: Trade); (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 238 x 177 x 25. Weight in Grams: 636.
Format
Paperback
Publication date
1998
Publisher
John Wiley & Sons Inc United States
Edition
1st Edition
Number of pages
400
Condition
New
SKU
V9780787943929
ISBN
9780787943929
Paperback
Condition: New

€ 110.76

Book details
Stephanie Gerdes - Das Internet als Distributionskanal: Auswirkungen von Breitband auf das Kaufverhalten - 9783824406982 - V9783824406982

Das Internet als Distributionskanal: Auswirkungen von Breitband auf da...

Stephanie Gerdes

Paperback. Am Beispiel ausgewahlter Pilotprojekte zeigt Stephanie Gerdes auf, dass Breitband den Online-Handel nicht revolutionieren, die Vorteile des Internets aber wesentlich verstarken wird." Series: Entscheidungs- und Organisationstheorie. Num Pages: 332 pages, 28 black & white illustrations, 10 black & white tables. BIC Classification: KJMV6; KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 18. Weight in Grams: 435.
Format
Paperback
Publication date
2003
Publisher
Deutscher Universitats-Verlag Germany
Number of pages
332
Condition
New
SKU
V9783824406982
ISBN
9783824406982
Paperback
Condition: New

€ 97.28

Book details
Stephanie Margin - Markenwahlverhalten - 9783824481828 - V9783824481828

Markenwahlverhalten

Stephanie Margin

Paperback. Series: Marken- Und Produktmanagement. Num Pages: 350 pages, 80 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 19. Weight in Grams: 456.
Format
Paperback
Publication date
2004
Publisher
Deutscher Universitats-Verlag Germany
Number of pages
350
Condition
New
SKU
V9783824481828
ISBN
9783824481828
Paperback
Condition: New

€ 91.41

Book details
Stephanie Schnurr - Leadership Discourse at Work - 9781349300013 - V9781349300013

Leadership Discourse at Work

Stephanie Schnurr

Paperback. Num Pages: 173 pages, biography. BIC Classification: CBX; CFB; CFGR; GTC; JFSJ; KJSP. Category: (G) General (US: Trade). Dimension: 216 x 140. .
Format
Paperback
Publication date
2009
Publisher
Palgrave Macmillan United Kingdom
Number of pages
173
Condition
New
SKU
V9781349300013
ISBN
9781349300013
Paperback
Condition: New

€ 54.19

Book details
Stephanie Steiner - Category Management - 9783835006645 - V9783835006645

Category Management

Stephanie Steiner

Paperback / so. Series: Marketing Und Innovationsmanagement. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 12. Weight in Grams: 268.
Format
Paperback
Publication date
2007
Publisher
Deutscher Universitatsverlag United States
Condition
New
SKU
V9783835006645
ISBN
9783835006645
Paperback
Condition: New

€ 85.15

Book details
Stephen Brown - Brands and Branding - 9781473919525 - V9781473919525 7%OFF

Brands and Branding

Stephen Brown

Paperback. .
Publisher
SAGE Publications Ltd
Format
Paperback
Publication date
2016
Edition
1st Edition
Condition
New
SKU
V9781473919525
ISBN
9781473919525
Paperback
Condition: New

€ 43.99
€ 40.79

Book details
Stephen Brown - Free Gift Inside! - 9781841125466 - V9781841125466 20%OFF

Free Gift Inside!

Stephen Brown

Paperback. Free Gift Inside! argues that corporations should stop chasing customers and get customers to chase them instead. This revolutionary idea is based on the fact that titillating, teasing, and tormenting customers is a better way to drive them to a product than the already ubiquitous customer--oriented marketing. Num Pages: 300 pages, black & white illustrations. BIC Classification: KJS. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 235 x 157 x 17. Weight in Grams: 476.
Format
Paperback
Publication date
2003
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
300
Condition
New
SKU
V9781841125466
ISBN
9781841125466
Paperback
Condition: New

€ 23.99
€ 19.21

Book details
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