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Sales & marketing
Results 2329 - 2352 of 3939
Sales & marketing
Beyond Mobile: People, Communications and Marketing in a Mobilized Wor...
Lindgren, Mats, Jedbratt, Jorgen, Svensson, E...
Hardcover. "Beyond Mobile" takes a look into the future at the human aspects of mobile technology in terms of the ways that people will work and communicate in the mobile marketplace. Num Pages: 286 pages, biography. BIC Classification: 3JM; KJC; KJE; KJP; KJS; UDB. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 229 x 152 x 21. Weight in Grams: 582.
- Format
- Hardback
- Publication date
- 2002
- Publisher
- Palgrave Macmillan
- Number of pages
- 288
- Condition
- New
- SKU
- V9780333985083
- ISBN
- 9780333985083
Hardback
Condition: New
€ 67.77
€ 67.77
Hardcover. "I've always said that education without execution is just entertainment -- and Lior illustrates this beautifully in his book. It is important to learn HOW to implement a successful Customer focus strategy and you need knowledge and process to do it well. Read this book and learn. Num Pages: 204 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 161 x 229 x 20. Weight in Grams: 470.
- Format
- Hardback
- Publication date
- 2005
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 1st Edition
- Number of pages
- 204
- Condition
- New
- SKU
- V9780471713920
- ISBN
- 9780471713920
Hardback
Condition: New
€ 30.99€ 24.17
€ 30.99
€ 24.17
Hardback. Academic studies have predominantly treated destination branding as a marketing phenomenon that happens to involve tourists as customers in a marketplace. This title attempts to free branding research and practice in tourism from the shackles of marketing that are dominated by the conventional approach of product, price, place, and promotion. Editor(s): Cai, Liping; Gartner, William C.; Munar, Ana Maria. Series Editor(s): Cai, Liping. Series: Bridging Tourism Theory and Practice. Num Pages: 312 pages, Illustrations, maps. BIC Classification: KJS; KNSG. Category: (P) Professional & Vocational. Dimension: 238 x 162 x 23. Weight in Grams: 576.
- Format
- Hardback
- Publication date
- 2009
- Publisher
- Emerald Publishing Limited United Kingdom
- Number of pages
- 312
- Condition
- New
- SKU
- V9781849507202
- ISBN
- 9781849507202
Hardback
Condition: New
€ 122.28
€ 122.28
Hardcover. Leverage big data insights to improve customer experiences and insure business success Many of today's businesses find themselves caught in a snarl of internal data, paralyzed by internal silos, and executing antiquated marketing approaches. Num Pages: 208 pages, illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 234 x 161 x 19. Weight in Grams: 394.
- Publisher
- John Wiley & Sons Inc United States
- Number of pages
- 208
- Format
- Hardback
- Publication date
- 2013
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118733899
- ISBN
- 9781118733899
Hardback
Condition: New
€ 31.99€ 25.13
€ 31.99
€ 25.13
Hardcover. A strategy and marketing guide for growth companies Growth at any price can be exhausting for B-2-B companies and professional service providers who want to win more clients. Many entrepreneurs watch their bank accounts grow, but sacrifice too much in the process. Since 2001, wealth has taken on a whole new meaning. Num Pages: 240 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 232 x 163 x 22. Weight in Grams: 420.
- Format
- Hardback
- Publication date
- 2009
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 212
- Condition
- New
- SKU
- V9780470413920
- ISBN
- 9780470413920
Hardback
Condition: New
€ 31.99€ 25.20
€ 31.99
€ 25.20
Paperback. As marketing leaders look for ways to evolve from order takers to market makers, Nirell shows managers the more contextual, intuitive and innovative dimensions of marketing. The Mindful Marketer provides marketers with a powerful nexus between data-fueled analytic thinking and creative, immensely human approaches to marketing. Num Pages: 239 pages, biography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 235 x 155 x 13. Weight in Grams: 378.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 239
- Condition
- New
- SKU
- V9781349481569
- ISBN
- 9781349481569
Paperback
Condition: New
€ 48.99€ 38.97
€ 48.99
€ 38.97
Hardcover. This second edition of the The Blackwell Encyclopedia of Marketing has been revised and updated, with new content on aspects of cross cultural marketing, research in marketing methodologies, societal marketing and marketing strategy. Editor(s): Littler, Dale. Series: Blackwell Encyclopaedia of Management. Num Pages: 416 pages, black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 251 x 179 x 28. Weight in Grams: 872.
- Format
- Hardback
- Publication date
- 2006
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- Volume 9
- Number of pages
- 416
- Condition
- New
- SKU
- V9781405102544
- ISBN
- 9781405102544
Hardback
Condition: New
€ 132.92€ 110.19
€ 132.92
€ 110.19
Hardcover. "Small Store Survival should challenge retailers' views of small store retailing by questioning key areas of business. Series: National Retail Federation Series. Num Pages: 400 pages, illustrations. BIC Classification: KJM; KJS; KJVS; KNPR. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 231 x 163 x 34. Weight in Grams: 776.
- Format
- Hardback
- Publication date
- 1997
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 400
- Condition
- New
- SKU
- V9780471164685
- ISBN
- 9780471164685
Hardback
Condition: New
€ 65.27€ 55.72
€ 65.27
€ 55.72
Paperback / so. Series: Marken- Und Produktmanagement. Num Pages: 347 pages, black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 20. Weight in Grams: 445.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Deutscher Universitatsverlag United States
- Number of pages
- 347
- Condition
- New
- SKU
- V9783835001299
- ISBN
- 9783835001299
Paperback
Condition: New
€ 89.66
€ 89.66
Paperback. Num Pages: 640 pages, Illustrations. BIC Classification: KJC; KJS. Category: (P) Professional & Vocational. Dimension: 233 x 193 x 32. Weight in Grams: 1078.
- Publisher
- John Wiley & Sons Inc
- Number of pages
- 640
- Format
- Paperback
- Publication date
- 2012
- Edition
- 3rd Edition
- Condition
- New
- SKU
- V9781118269749
- ISBN
- 9781118269749
Paperback
Condition: New
€ 33.99€ 24.66
€ 33.99
€ 24.66
Paperback. Num Pages: 340 pages, biography. BIC Classification: KJS; UB. Category: (G) General (US: Trade). Dimension: 254 x 178 x 19. Weight in Grams: 544. 330 pages, black & white illustrations. Cateogry: (G) General (US: Trade). BIC Classification: KJS; UB. Dimension: 227 x 156 x 21. Weight: 544.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Apress
- Edition
- 2012th Edition
- Number of pages
- 330
- Condition
- New
- SKU
- V9781430239338
- ISBN
- 9781430239338
Paperback
Condition: New
€ 32.99€ 28.95
€ 32.99
€ 28.95
Hardback. Political Branding Strategies tells the story of branding by the Australian Labor Party across seven years and three brands - Kevin07, The Real Julia and that of the party. Employing a new framework to understand and evaluate branding, the book offers lessons for practitioners, researchers and citizens in democracies everywhere. Series: Palgrave Studies in Political Marketing and Management. Num Pages: 150 pages, biography. BIC Classification: 1MBF; JPL; JPVL; KJSP. Category: (P) Professional & Vocational. Dimension: 225 x 147 x 21. Weight in Grams: 344.
- Format
- Hardback
- Publication date
- 2015
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 150
- Condition
- New
- SKU
- V9781137580283
- ISBN
- 9781137580283
Hardback
Condition: New
€ 72.46
€ 72.46
paperback. Series: Essentials. Num Pages: 37 pages, black & white illustrations, bibliography. BIC Classification: JFD; KJS; UB; UY. Category: (G) General (US: Trade). Dimension: 210 x 148 x 3. Weight in Grams: 73.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Springer Gabler United States
- Edition
- 2014th Edition
- Number of pages
- 37
- Condition
- New
- SKU
- V9783658055875
- ISBN
- 9783658055875
Paperback
Condition: New
€ 23.61
€ 23.61
Paperback. Editor(s): Steinke, Lorenz. Num Pages: 247 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJSP; KNTX. Category: (G) General (US: Trade). Dimension: 244 x 172 x 18. Weight in Grams: 482.
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
- Format
- Paperback
- Publication date
- 2015
- Edition
- 2015th Edition
- Condition
- New
- SKU
- V9783658064228
- ISBN
- 9783658064228
Paperback
Condition: New
€ 83.60
€ 83.60
Hardback. This book describes in detail China's complex tax system and policies. It also offers a country-by-country analysis of the most significant tax treaties between China and foreign countries. Num Pages: 270 pages, 62 black & white tables, 5 colour tables, biography. BIC Classification: 1FPC; KFFD1; KJSM; LBBM. Category: (P) Professional & Vocational. Dimension: 239 x 169 x 22. Weight in Grams: 562.
- Format
- Hardback
- Publication date
- 2013
- Publisher
- Springer International Publishing AG Switzerland
- Number of pages
- 270
- Condition
- New
- SKU
- V9783319002743
- ISBN
- 9783319002743
Hardback
Condition: New
€ 67.75
€ 67.75
Paperback. This book describes in detail China's complex tax system and policies. It also offers a country-by-country analysis of the most significant tax treaties between China and foreign countries. Num Pages: 282 pages, 62 black & white tables, 5 colour tables, biography. BIC Classification: KFFD1; KJSM; LBBM. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 15. Weight in Grams: 438.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Springer International Publishing AG Switzerland
- Number of pages
- 282
- Condition
- New
- SKU
- V9783319033013
- ISBN
- 9783319033013
Paperback
Condition: New
€ 66.58
€ 66.58
paperback. Num Pages: 240 pages. BIC Classification: KJSM. Category: (G) General (US: Trade). Dimension: 210 x 140 x 18. Weight in Grams: 318.
- Format
- Paperback
- Publication date
- 2016
- Publisher
- Ig Publishing United States
- Number of pages
- 240
- Condition
- New
- Edition
- Reissue
- SKU
- V9781632460325
- ISBN
- 9781632460325
Paperback
Condition: New
€ 22.52
€ 22.52
Hardback. Entrepreneurial Marketing for SMEs contextualizes the practice of marketing amongst SMEs, and critically discusses major issues of Entrepreneurial Marketing with a relevant and up-to-date academic body of knowledge. Num Pages: 232 pages, 7 black & white tables, 8 figures. BIC Classification: KJH; KJS; KJVS. Category: (P) Professional & Vocational. Dimension: 146 x 222 x 18. Weight in Grams: 412.
- Format
- Hardback
- Publication date
- 2015
- Publisher
- Palgrave Macmillan
- Edition
- 1st ed. 2015
- Condition
- New
- SKU
- V9781137532565
- ISBN
- 9781137532565
Hardback
Condition: New
€ 127.46
€ 127.46
Paperback / so. Series: Interaktives Marketing. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 213 x 150 x 19. Weight in Grams: 454.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Springer Gabler United Kingdom
- Condition
- New
- SKU
- V9783658002046
- ISBN
- 9783658002046
Paperback
Condition: New
€ 94.60
€ 94.60
Paperback. Presents an action-oriented book for managers and entrepreneurs searching ways to tackle issues they face in terms of developing and delivering services. The book focuses on service organizations, but has a broad interpretation of what services are. It introduces specific methods, reviews their strengths and limitations. Num Pages: 240 pages. BIC Classification: KJSU. Category: (G) General (US: Trade). Dimension: 190 x 240 x 21. Weight in Grams: 730.
- Publisher
- BIS Publishers
- Format
- Paperback
- Publication date
- 2015
- Condition
- New
- SKU
- V9789063693534
- ISBN
- 9789063693534
Paperback
Condition: New
€ 41.99€ 30.31
€ 41.99
€ 30.31
Paperback. Editor(s): Gerken, Luder. Num Pages: 332 pages, biography. BIC Classification: KCA; KJSM. Category: (G) General (US: Trade). Dimension: 216 x 140 x 20. Weight in Grams: 444.
- Format
- Paperback
- Publication date
- 1995
- Publisher
- Palgrave Macmillan United Kingdom
- Edition
- 1st ed. 1995
- Number of pages
- 332
- Condition
- New
- SKU
- V9781349242641
- ISBN
- 9781349242641
Paperback
Condition: New
€ 193.98
€ 193.98
Paperback. Series: SpringerBriefs in Business. Num Pages: 78 pages, 26 colour illustrations, biography. BIC Classification: KJG; KJS; LBBM; LNR. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 4. Weight in Grams: 140.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- Springer International Publishing AG Switzerland
- Number of pages
- 78
- Condition
- New
- SKU
- V9783319253565
- ISBN
- 9783319253565
Paperback
Condition: New
€ 72.92
€ 72.92
Paperback / so. Series: Schriftenreihe Markt Und Marketing. Num Pages: black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 14. Weight in Grams: 435.
- Format
- Paperback
- Publication date
- 1978
- Publisher
- Gabler Verlag United Kingdom
- Condition
- New
- SKU
- V9783409303118
- ISBN
- 9783409303118
Paperback
Condition: New
€ 72.65
€ 72.65
Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: JMB; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 21. Weight in Grams: 649.
- Format
- Paperback
- Publication date
- 1989
- Publisher
- Gabler Verlag United Kingdom
- Edition
- 4
- Condition
- New
- SKU
- V9783409369855
- ISBN
- 9783409369855
Paperback
Condition: New
€ 91.34
€ 91.34