Sales & marketing
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Sales & marketing
Paperback / so. Series: Kundenmanagement & Electronic Commerce. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 19. Weight in Grams: 422.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783834929402
- ISBN
- 9783834929402
Paperback
Condition: New
€ 80.64
€ 80.64
Paperback / so. Series: Gabler Edition Wissenschaft. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KCHS; KJS. Category: (G) General (US: Trade). Dimension: 203 x 133 x 21. Weight in Grams: 404.
- Format
- Paperback
- Publication date
- 2000
- Publisher
- Deutscher Universit?tsverlag United Kingdom
- Condition
- New
- SKU
- V9783824472888
- ISBN
- 9783824472888
Paperback
Condition: New
€ 75.67
€ 75.67
Paperback / so. Series: Innovatives Markenmanagement. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 20. Weight in Grams: 449.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Deutscher Universitatsverlag United States
- Condition
- New
- SKU
- V9783835004146
- ISBN
- 9783835004146
Paperback
Condition: New
€ 112.57
€ 112.57
Paperback / so. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 10. Weight in Grams: 236.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Deutscher Universitatsverlag United States
- Condition
- New
- SKU
- V9783835003866
- ISBN
- 9783835003866
Paperback
Condition: New
€ 73.56
€ 73.56
Paperback / so. Series: Duv Wirtschaftswissenschaft. Num Pages: black & white illustrations, bibliography. BIC Classification: KJMV2; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 21. Weight in Grams: 481.
- Format
- Paperback
- Publication date
- 1999
- Publisher
- Deutscher Universitatsverlag United States
- Condition
- New
- SKU
- V9783824404391
- ISBN
- 9783824404391
Paperback
Condition: New
€ 59.77
€ 59.77
Paperback. Deals with business-to-business products and services. Looking at numerous companies, this book defines two brand objectives that are specific to the industrial and service sectors: the minimization of risk as perceived by buyers, and the facilitation of the customer company's performance by the supplier brand. Num Pages: 398 pages, biography. BIC Classification: KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 234 x 156 x 21. Weight in Grams: 1290.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- Kluwer Academic Publishers United States
- Edition
- Softcover reprint of the original 1st ed. 2001
- Number of pages
- 398
- Condition
- New
- SKU
- V9781402077531
- ISBN
- 9781402077531
Paperback
Condition: New
€ 70.03
€ 70.03
Paperback. Intends to bridge the gap between what managers actually do and organizational strategies. This book provides an activity-based framework for studying strategy as practice, with empirical evidence to illustrate the dynamics of this framework in real terms. Series: Sage Strategy Series. Num Pages: 216 pages, 1, black & white illustrations. BIC Classification: KJC; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 233 x 156 x 13. Weight in Grams: 320.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- SAGE Publications Inc United States
- Number of pages
- 216
- Condition
- New
- Edition
- First Edition
- SKU
- V9780761944386
- ISBN
- 9780761944386
Paperback
Condition: New
€ 52.99€ 50.10
€ 52.99
€ 50.10
Hardback. Num Pages: 160 pages, 219 colour photographs. BIC Classification: 1KBB; AKC; AKL; KJSA. Category: (G) General (US: Trade). Dimension: 248 x 172. .
- Publisher
- Fonthill Media LLc United States
- Number of pages
- 160
- Format
- Hardback
- Publication date
- 2015
- Condition
- New
- SKU
- V9781625450401
- ISBN
- 9781625450401
Hardback
Condition: New
€ 42.99€ 35.48
€ 42.99
€ 35.48
Paperback. Num Pages: 144 pages, black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 229 x 154 x 11. Weight in Grams: 188.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Manor House Publishing Inc Canada
- Number of pages
- 144
- Condition
- New
- SKU
- V9780978107048
- ISBN
- 9780978107048
Paperback
Condition: New
€ 26.99€ 18.90
€ 26.99
€ 18.90
Hardcover. A "how--toa a guide to low--cost, effective marketing for small businesses and franchises. Shows you how to out--think the competition without out--spending them. Includes case histories of successful low--cost publicity campaigns that make for lively reading. Num Pages: 242 pages, Ill. BIC Classification: KJS. Category: (P) Professional & Vocational; (XV) Technical / Manuals. Dimension: 58 x 35 x 25. Weight in Grams: 510.
- Format
- Hardback
- Publication date
- 1989
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 1st Edition
- Number of pages
- 242
- Condition
- New
- SKU
- V9780471618836
- ISBN
- 9780471618836
Hardback
Condition: New
€ 46.99€ 36.10
€ 46.99
€ 36.10
Hardback. Offers a fresh perspective on building better sales forces by using the strengths of each sales person more effectively. This title includes access to Gallup's StrengthsFinder. It explains talent and how to identify and maximise it, and then covers the basic steps of the selling process, including prospecting/cold calling, and building advocacy. Num Pages: 220 pages. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 219 x 145 x 23. Weight in Grams: 412.
- Publisher
- Gallup Press United States
- Number of pages
- 220
- Format
- Hardback
- Publication date
- 2011
- Condition
- New
- SKU
- V9781595620484
- ISBN
- 9781595620484
Hardback
Condition: New
€ 26.99€ 25.12
€ 26.99
€ 25.12
Paperback. Num Pages: 238 pages, 28 black & white illustrations, 23 black & white tables. BIC Classification: KJM; KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148. Weight in Grams: 297.
- Format
- Paperback
- Publication date
- 2008
- Publisher
- Gabler
- Edition
- 2008th Edition
- Condition
- New
- SKU
- V9783834909831
- ISBN
- 9783834909831
Paperback
Condition: New
€ 65.15
€ 65.15
Paperback / so. Series: Schriftenreihe Des Instituts F R Marktorientierte Unternehme. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 10. Weight in Grams: 218.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783834938800
- ISBN
- 9783834938800
Paperback
Condition: New
€ 57.91
€ 57.91
Hardcover. If you?re an entrepreneur, salesperson, advertiser, or business owner, understanding the art of subliminal persuasion will give your bottom line a big boost. In Subliminal Persuasion , master marketer Dave Lakhani reveals in step-by-step detail the exact techniques that really work in persuading and influencing others. Num Pages: 224 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 222 x 150 x 22. Weight in Grams: 370.
- Format
- Hardback
- Publication date
- 2008
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- HAR/CDR
- Number of pages
- 224
- Condition
- New
- SKU
- V9780470243367
- ISBN
- 9780470243367
Hardback
Condition: New
€ 25.99€ 21.03
€ 25.99
€ 21.03
paperback. Num Pages: 223 pages, 1 black & white illustrations, 3 colour illustrations, biography. BIC Classification: KJG; KJSP; KJU. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 13. Weight in Grams: 385.
- Format
- Paperback
- Publication date
- 2017
- Publisher
- Apress United States
- Edition
- 1st ed.
- Number of pages
- 223
- Condition
- New
- SKU
- V9781484225851
- ISBN
- 9781484225851
Paperback
Condition: New
€ 40.99€ 33.37
€ 40.99
€ 33.37
Paperback. Credit managers control one of the largest assets many companies are likely to have - recoverable debt. This text aims to show how to improve a company's financial stability through an effective credit control framework. Num Pages: 266 pages, index. BIC Classification: 1DBK; KF; KJS. Category: (P) Professional & Vocational. Dimension: 231 x 155 x 17. Weight in Grams: 420.
- Format
- Paperback
- Publication date
- 1998
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 2nd Edition
- Number of pages
- 266
- Condition
- New
- SKU
- V9780471975267
- ISBN
- 9780471975267
Paperback
Condition: New
€ 79.04
€ 79.04
Paperback. Learn in a week, what the leading experts on customer care learn in a lifetime. Series: Teach Yourself. Num Pages: 128 pages, Diagrams and cartoons throughout. BIC Classification: KJSU; VSC. Category: (G) General (US: Trade). Dimension: 131 x 197 x 11. Weight in Grams: 150.
- Publisher
- John Murray Press
- Format
- Paperback
- Publication date
- 2012
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781444159851
- ISBN
- 9781444159851
Paperback
Condition: New
€ 15.99€ 11.81
€ 15.99
€ 11.81
Paperback. This book takes you step-by-step the key elements of excellent customer service, and show you how your business can improve now and how to get your customers coming back for more. Num Pages: 216 pages. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 216 x 147 x 18. Weight in Grams: 280. Get Brilliant Results Fast. 216 pages. This book takes you step-by-step the key elements of excellent customer service, and show you how your business can improve now and how to get your customers coming back for more. Cateogry: (P) Professional & Vocational. BIC Classification: KJSU. Dimension: 216 x 147 x 18. Weight: 282.
- Publisher
- Crimson Publishing
- Number of pages
- 216
- Format
- Paperback
- Publication date
- 2009
- Condition
- New
- SKU
- V9781854584823
- ISBN
- 9781854584823
Paperback
Condition: New
€ 17.99€ 13.39
€ 17.99
€ 13.39
Paperback. Your fastest route to successful key account management Learn in a week, what the experts learn about negotiation in a lifetime. Written by Grant Stewart, a leading expert on key account management, Successful Key Account Management In A Week gives you the insider secrets to building successful relationships with your customers. Num Pages: 128 pages. BIC Classification: KJS. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 198 x 129. .
- Publisher
- Hodder & Stoughton General Division United Kingdom
- Number of pages
- 128
- Format
- Paperback
- Publication date
- 2016
- Condition
- New
- SKU
- V9781473608542
- ISBN
- 9781473608542
Paperback
Condition: New
€ 15.99€ 11.88
€ 15.99
€ 11.88
Hardcover. * In Successful Marketing Strategies for Non-profit Organizations, Second Edition, non-profit marketing guru Barry J. McLeish shares everything he's learned during more than two decades managing and consulting nonprofits of every shape and size. Num Pages: 256 pages, Illustrations. BIC Classification: KJS; KJVX. Category: (P) Professional & Vocational. Dimension: 235 x 162 x 26. Weight in Grams: 474.
- Format
- Hardback
- Publication date
- 2010
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 2nd Edition
- Number of pages
- 256
- Condition
- New
- SKU
- V9780470529812
- ISBN
- 9780470529812
Hardback
Condition: New
€ 50.99€ 38.93
€ 50.99
€ 38.93
Paperback. Your fastest route to successful selling Learn in a week what the experts learn about sellingin a lifetime. Written by Christine Harvey, a leading expert on selling, Selling In A Week gives you the insider secrets to successful sales. Num Pages: 128 pages. BIC Classification: KJS. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 198 x 129. .
- Publisher
- Hodder & Stoughton General Division United Kingdom
- Number of pages
- 128
- Format
- Paperback
- Publication date
- 2016
- Condition
- New
- SKU
- V9781473608580
- ISBN
- 9781473608580
Paperback
Condition: New
€ 15.99€ 11.81
€ 15.99
€ 11.81
Successful Social Media and Ecommerce Strategies in the Wine Industry
Sznolnoki, Gergely, Thach, Liz, Kolb, Dani
Hardcover. This book focuses on principles and practices in digital wine marketing. By providing a global overview of social media and e-commerce strategies and practices in the wine business, this book allows readers to understand how consumers and producers deal with these modern communication and selling platforms. Editor(s): Szolnoki, Gergely; Thach, Liz; Kolb, Dani. Num Pages: 182 pages, biography. BIC Classification: KJE; KJS; KNDF. Category: (P) Professional & Vocational. Dimension: 216 x 138 x 14. Weight in Grams: 385.
- Format
- Hardback
- Publication date
- 2015
- Publisher
- Palgrave Macmillan
- Edition
- 1st ed. 2090
- Condition
- New
- SKU
- V9781137602978
- ISBN
- 9781137602978
Hardback
Condition: New
€ 80.61
€ 80.61
Paperback. Das Buch stellt die Bedeutung Sud-Koreas fur das internationale Marketing dar. Die Beitrage des Sammelbandes analysieren gesetzliche, volkswirtschaftliche und politische Rahmenbedingungen Sud-Koreas sowie Aspekte des Verbraucherverhaltens." Series: Forum Marketing. Num Pages: 285 pages, 10 black & white illustrations, 39 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 15. Weight in Grams: 378.
- Format
- Paperback
- Publication date
- 2001
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 285
- Condition
- New
- SKU
- V9783824474004
- ISBN
- 9783824474004
Paperback
Condition: New
€ 96.12
€ 96.12
Paperback. SugarCRM is an innovative customer relationship management software solution that enhances your company's marketing effectiveness, drives sales performance, improves customer satisfaction, and provides executive insight into business performance. Num Pages: 360 pages, Illustrations. BIC Classification: KJSU; UFL. Category: (P) Professional & Vocational. Dimension: 232 x 188 x 20. Weight in Grams: 688.
- Format
- Paperback
- Publication date
- 2008
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Number of pages
- 360
- Condition
- New
- SKU
- V9780470384626
- ISBN
- 9780470384626
Paperback
Condition: New
€ 36.99€ 28.56
€ 36.99
€ 28.56