Business & Finance
Results 32329 - 32352 of 39249
Business & Finance
Paperback. An insightful look at how touch, taste, smell, sound, and appearance effect how customers relate to products on a sensory level, and how small sensory changes can make a huge impact. Customer Sense describes how managers can use this knowledge to improve packaging, branding, and advertising to captivate the consumer's senses. Num Pages: 198 pages, 1 black & white illustrations, 7 colour illustrations, biography. BIC Classification: KC; KJC; KJM; KJMV6; KJS; KJT. Category: (G) General (US: Trade). Dimension: 158 x 235 x 17. Weight in Grams: 322.
- Publisher
- Palgrave Macmillan
- Format
- Paperback
- Publication date
- 2015
- Edition
- 1st ed. 2013
- Condition
- New
- SKU
- V9781349344420
- ISBN
- 9781349344420
Paperback
Condition: New
€ 53.36€ 47.16
€ 53.36
€ 47.16
Paperback. The sales function is the front--line of any business. Keeping up with the latest sales techniques is essential, as well as ensuring you have a motivated, incentivised and focused sales team well--versed in the basics of selling, from identifying new prospects and getting repeat business to closing the deal. Series: Express Exec. Num Pages: 118 pages, black & white illustrations. BIC Classification: KJSP; KJSU. Category: (G) General (US: Trade); (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 124 x 177 x 9. Weight in Grams: 124.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 118
- Condition
- New
- SKU
- V9781841124520
- ISBN
- 9781841124520
Paperback
Condition: New
€ 14.99€ 13.65
€ 14.99
€ 13.65
Paperback. .
- Publisher
- Taylor & Francis Ltd
- Format
- Paperback
- Publication date
- 2016
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9781138919525
- ISBN
- 9781138919525
Paperback
Condition: New
€ 142.95
€ 142.95
Paperback. Series: Betriebswirtschaftslehre Fur Technologie Und Innovation. Num Pages: 372 pages, 10 black & white illustrations, 58 black & white tables. BIC Classification: KJMV6; KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 20. Weight in Grams: 470.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 372
- Condition
- New
- SKU
- V9783835001510
- ISBN
- 9783835001510
Paperback
Condition: New
€ 94.83
€ 94.83
Hardcover. This book analyses aspects of CRM systems from both organizational and technological perspectives. The emphasis is on development of effective CRM (and CRM 2.0) initiatives using case studies of successful CRM systems implementations in the financial industry. Series: Management for Professionals. Num Pages: 181 pages, 14 black & white tables, biography. BIC Classification: KFF; KJQ; KJS; KJU. Category: (P) Professional & Vocational. Dimension: 242 x 153 x 16. Weight in Grams: 442.
- Format
- Hardback
- Publication date
- 2013
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Edition
- 2nd ed. 2013
- Number of pages
- 240
- Condition
- New
- SKU
- V9783642355530
- ISBN
- 9783642355530
Hardback
Condition: New
€ 66.95
€ 66.95
Paperback. Covers the key techniques for successful customer relationship management, from developing profitable customer relationships to integrated sales management systems and from e-marketing to pricing. This title also includes examples and lessons from some of the world's most successful businesses, including Cisco and EclipsysEMC. Series: ExpressExec S. Num Pages: 130 pages, Ill. BIC Classification: KJSU. Category: (G) General (US: Trade); (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 172 x 124 x 11. Weight in Grams: 134.
- Format
- Paperback
- Publication date
- 2002
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 130
- Condition
- New
- SKU
- V9781841122137
- ISBN
- 9781841122137
Paperback
Condition: New
€ 11.99€ 11.74
€ 11.99
€ 11.74
Paperback. .
- Publisher
- Pearson Education Limited United Kingdom
- Number of pages
- 440
- Format
- Paperback
- Publication date
- 2013
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9780273774952
- ISBN
- 9780273774952
Paperback
Condition: New
€ 111.23
€ 111.23
Hardcover. Editor(s): Farkas, Victoria J. Num Pages: 158 pages, tables & charts. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 237 x 162 x 16. Weight in Grams: 412.
- Format
- Hardback
- Publication date
- 2010
- Publisher
- Nova Science Publishers Inc United States
- Number of pages
- 158
- Condition
- New
- SKU
- V9781617612107
- ISBN
- 9781617612107
Hardback
Condition: New
€ 136.33€ 95.53
€ 136.33
€ 95.53
Paperback. Series: Business-to-Business-Marketing. Num Pages: 318 pages, biography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 18. Weight in Grams: 422.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 318
- Condition
- New
- SKU
- V9783835006010
- ISBN
- 9783835006010
Paperback
Condition: New
€ 66.95
€ 66.95
Hardback. .
- Publisher
- John Wiley & Sons Inc
- Format
- Hardback
- Publication date
- 2016
- Condition
- New
- SKU
- V9781119326038
- ISBN
- 9781119326038
Hardback
Condition: New
€ 27.99€ 21.22
€ 27.99
€ 21.22
Hardcover. CRM today is much like BPR in the 1990s. It is the strategy of the 21st century. Everyone is jumping on the bandwagon, but few are doing it in a way that will reap long--term benefits. And while billions are being spent worldwide, as yet there is not one case study of a true CRM focused company that is achieving major business success. Num Pages: 224 pages, glossary, index. BIC Classification: KJM; KJSU. Category: (P) Professional & Vocational. Dimension: 235 x 151 x 22. Weight in Grams: 478.
- Format
- Hardback
- Publication date
- 2002
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 224
- Condition
- New
- SKU
- V9780470848531
- ISBN
- 9780470848531
Hardback
Condition: New
€ 63.03
€ 63.03
Paperback. Providing Customer Loyalty model, this edition includes business-to-business examples that seek to help suppliers shore up loyalty in their distribution chain. It discusses the increase in loyalty when companies use multiple channels of distribution. Num Pages: 272 pages, illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 233 x 173 x 20. Weight in Grams: 534.
- Publisher
- John Wiley & Sons Inc United States
- Number of pages
- 272
- Format
- Paperback
- Publication date
- 2002
- Edition
- New and Revised Edition
- Condition
- New
- SKU
- V9780787963880
- ISBN
- 9780787963880
Paperback
Condition: New
€ 24.99€ 20.35
€ 24.99
€ 20.35
Hardcover. Num Pages: 174 pages, biography. BIC Classification: KJC; KJSU. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College); (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 241 x 162 x 16. Weight in Grams: 440.
- Format
- Hardback
- Publication date
- 2006
- Publisher
- Palgrave Macmillan
- Number of pages
- 256
- Condition
- New
- SKU
- V9781403997630
- ISBN
- 9781403997630
Hardback
Condition: New
€ 94.45
€ 94.45
hardcover. Focuses upon customer care in relation to human resource management issues and strategic planning. The text addresses the objective of customer loyalty and retention in relation to business success and how this can integrate a company's strategy. Num Pages: 306 pages, biography. BIC Classification: KJC; KJMV7; KJSU. Category: (P) Professional & Vocational. Dimension: 216 x 140 x 28. Weight in Grams: 540.
- Format
- Hardback
- Publication date
- 1995
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 306
- Condition
- New
- Edition
- 1995th Edition
- SKU
- V9780333639108
- ISBN
- 9780333639108
Hardback
Condition: New
€ 128.32
€ 128.32
Hardcover. Developed from the author's experience working with firms seeking to build better business intelligence, Customer Intelligence is concerned with who will own and control information about customers, and who will develop the best skills and capabilities to exploit it for competitive advantage. Num Pages: 276 pages, black & white illustrations. BIC Classification: KJSM; UBJ. Category: (P) Professional & Vocational. Dimension: 232 x 152 x 20. Weight in Grams: 536.
- Format
- Hardback
- Publication date
- 2005
- Publisher
- John Wiley & Sons Inc United Kingdom
- Number of pages
- 276
- Condition
- New
- Edition
- 1st Edition
- SKU
- V9780470018583
- ISBN
- 9780470018583
Hardback
Condition: New
€ 68.08
€ 68.08
Hardback. Num Pages: 246 pages, Illustrations. BIC Classification: KJSU. Category: (G) General (US: Trade). Dimension: 239 x 161 x 23. Weight in Grams: 494.
- Format
- Hardback
- Publication date
- 2007
- Publisher
- University Press of America United States
- Number of pages
- 246
- Condition
- New
- SKU
- V9780761837527
- ISBN
- 9780761837527
Hardback
Condition: New
€ 130.26
€ 130.26
Paperback. Ausgehend von einer fundierten Analyse wissenschaftlicher Konzepte zur Kundenorientierung sowie zur Messung von Kundenzufriedenheit und -bindung entwickelt Thomas Bauerle einen Kriterienkatalog, der wesentliche Themenbereiche beinhaltet und Unternehmen ermoglicht zu bewerten, ob sie sich tatsachlich auf einem erfolgreichen Weg befinden." Num Pages: 356 pages, black & white illustrations, bibliography. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 19. Weight in Grams: 456.
- Format
- Paperback
- Publication date
- 2000
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 356
- Condition
- New
- SKU
- V9783824472604
- ISBN
- 9783824472604
Paperback
Condition: New
€ 83.66
€ 83.66
Hardcover. Customer Experience is now the key differentiator as consumers and businesses alike decide among competing brands. The authors explore growing trends in Experience Psychology, Social Media and Neuroscience and their impact on Customer Experience that businesses need to understand to gain preference, loyalty and market share. Num Pages: 224 pages, 9 black & white tables, 21 figures, 16 black & white illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 241 x 164 x 18. Weight in Grams: 484.
- Format
- Hardback
- Publication date
- 2010
- Publisher
- Palgrave Macmillan
- Edition
- 2010 ed.
- Number of pages
- 224
- Condition
- New
- SKU
- V9780230247819
- ISBN
- 9780230247819
Hardback
Condition: New
€ 67.19
€ 67.19
Paperback. Num Pages: 360 pages, illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 237 x 190 x 21. Weight in Grams: 488.
- Publisher
- John Wiley & Sons Inc
- Format
- Paperback
- Publication date
- 2015
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118725603
- ISBN
- 9781118725603
Paperback
Condition: New
€ 24.99€ 18.64
€ 24.99
€ 18.64
Hardback. Editor(s): Bruhn, Manfred; Hadwich, Karsten. Num Pages: 512 pages, black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 33. Weight in Grams: 975.
- Format
- Hardback
- Publication date
- 2012
- Publisher
- Gabler Verlag United States
- Number of pages
- 512
- Condition
- New
- SKU
- V9783834940001
- ISBN
- 9783834940001
Hardback
Condition: New
€ 175.91
€ 175.91
Paperback. Series: Innovatives Markenmanagement. Num Pages: 362 pages, 45 black & white illustrations, 14 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 19. Weight in Grams: 460.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 362
- Condition
- New
- SKU
- V9783824483259
- ISBN
- 9783824483259
Paperback
Condition: New
€ 83.68
€ 83.68
Paperback. Kai Wille entwickelt ein Konzept zur Messung und Steuerung des risikoadjustierten Wertbeitrages von Kundenbeziehungen. Er zeigt, dass wertorientierte Kenngrossen auch dazu beitragen, den internen Stellenwert des Marketing im Verteilungskampf um knappe finanzielle Ressourcen entscheidend zu starken. " Num Pages: 338 pages, 14 black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 18. Weight in Grams: 440.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 338
- Condition
- New
- SKU
- V9783835001855
- ISBN
- 9783835001855
Paperback
Condition: New
€ 100.05
€ 100.05
Hardcover. "Customers are the heart of any business. But we can't succeed if we develop only one talk addressed to the 'average customer. ' Instead we must know each customer and build our individual engagements with that knowledge. If Customer Relationship Management (CRM) is going to work, it calls for skills in Customer Data Integration (CDI). Series: Wiley and SAS Business Series. Num Pages: 320 pages, Illustrations. BIC Classification: KJ. Category: (P) Professional & Vocational. Dimension: 235 x 162 x 27. Weight in Grams: 598.
- Format
- Hardback
- Publication date
- 2006
- Publisher
- John Wiley and Sons Ltd United States
- Number of pages
- 320
- Condition
- New
- Edition
- 1st Edition
- SKU
- V9780471916970
- ISBN
- 9780471916970
Hardback
Condition: New
€ 44.99€ 35.63
€ 44.99
€ 35.63
Paperback. A revised edition of Rob Jolles' valuable guide to being a fantastic salesperson by focusing on the needs and habits of the customer. Num Pages: 384 pages, Illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 228 x 152 x 23. Weight in Grams: 394.
- Format
- Paperback
- Publication date
- 2009
- Publisher
- Simon & Schuster United States
- Number of pages
- 384
- Condition
- New
- SKU
- V9781439144633
- ISBN
- 9781439144633
Paperback
Condition: New
€ 20.99€ 19.04
€ 20.99
€ 19.04