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Sales & marketing

Results 529 - 552 of 2510

Sales & marketing

Paperback. Rene Algesheimer untersucht den Einfluss von Brand Communities auf Konsumenten und deren Verhalten. Er entwickelt einen netzwerkorientierten Ansatz zum Management sozialen Konsums und damit zum Management von Konsumenteninteraktionen in Brand Communities. Die Anwendbarkeit belegt er an zahlreichen Praxisbeispielen." Series: Marken- Und Produktmanagement. Num Pages: 507 pages, 2 black & white illustrations, 75 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 26. Weight in Grams: 646.
Format
Paperback
Publication date
2004
Publisher
Deutscher Universitats-Verlag Germany
Number of pages
507
Condition
New
SKU
V9783824480906
ISBN
9783824480906
Paperback
Condition: New

€ 71.29

Paperback. Das Buch stellt die Bedeutung Sud-Koreas fur das internationale Marketing dar. Die Beitrage des Sammelbandes analysieren gesetzliche, volkswirtschaftliche und politische Rahmenbedingungen Sud-Koreas sowie Aspekte des Verbraucherverhaltens." Series: Forum Marketing. Num Pages: 285 pages, 10 black & white illustrations, 39 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 15. Weight in Grams: 378.
Format
Paperback
Publication date
2001
Publisher
Deutscher Universitats-Verlag Germany
Number of pages
285
Condition
New
SKU
V9783824474004
ISBN
9783824474004
Paperback
Condition: New

€ 96.12

Hardback. Num Pages: black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 234 x 156 x 13. Weight in Grams: 440.
Format
Hardback
Publication date
2007
Publisher
Gabler Verlag United States
Condition
New
SKU
V9783834900708
ISBN
9783834900708
Hardback
Condition: New

€ 75.28

Paperback / so. Series: Fokus Dienstleistungsmarketing. Num Pages: 224 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 14. Weight in Grams: 327.
Format
Paperback
Publication date
2005
Publisher
Deutscher Universit?tsverlag United Kingdom
Number of pages
224
Condition
New
SKU
V9783835000070
ISBN
9783835000070
Paperback
Condition: New

€ 75.28

hardcover. Shows that the fight over the practices of Wal-Mart can provide us with important insight into the dreams and realities of American capitalism Num Pages: 256 pages, 5 black & white illustrations. BIC Classification: KJS; KNPR. Category: (P) Professional & Vocational. Dimension: 231 x 155 x 23. Weight in Grams: 499.
Format
Hardback
Publication date
2013
Publisher
New York University Press United States
Number of pages
256
Condition
New
Edition
Illustrated
SKU
V9780814763339
ISBN
9780814763339
Hardback
Condition: New

€ 91.27

Paperback. Shows that the fight over the practices of Wal-Mart can provide us with important insight into the dreams and realities of American capitalism Num Pages: 256 pages, 5 black & white illustrations. BIC Classification: KJS; KNPR. Category: (P) Professional & Vocational. Dimension: 228 x 155 x 18. Weight in Grams: 386.
Publisher
New York University Press United States
Number of pages
256
Format
Paperback
Publication date
2013
Condition
New
SKU
V9780814763346
ISBN
9780814763346
Paperback
Condition: New

€ 32.99
€ 29.51

Paperback. Written by one of the most respected names in the field, this book is the definitive, research-based guide to content marketing. It gives a serious and deeply informed look at the real roadblocks facing organisations, and how they can address the disruption of new technology, media channels and consumer trends. Num Pages: 192 pages. BIC Classification: KJMV7; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 234 x 156. .
Publisher
Kogan Page Ltd
Format
Paperback
Publication date
2017
Edition
1st Edition
Condition
New
SKU
V9780749479756
ISBN
9780749479756
Paperback
Condition: New

€ 36.99
€ 33.15

Hardcover. REALTOR(r) Magazine's most popular issue, issued each March, offers how-to lists, worksheets, and checklists on all of the most critical aspects of residential real estate sales: prospecting, selling, negotiating, and legal considerations. Editor(s): Spira, Christina Hoffmann. Num Pages: 272 pages, black & white illustrations. BIC Classification: KFFR; KJS. Category: (P) Professional & Vocational. Dimension: 237 x 156 x 24. Weight in Grams: 576.
Format
Hardback
Publication date
2006
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
272
Condition
New
SKU
V9780470096895
ISBN
9780470096895
Hardback
Condition: New

€ 38.99
€ 30.55

Hardcover. Drawing together the new techniques available to the market researcher into a single reference, The Handbook of Online and Social Media Research explores how these innovations are being used by the leaders in the field. Num Pages: 462 pages, black & white illustrations, black & white tables, figures. BIC Classification: KJSM. Category: (P) Professional & Vocational. Dimension: 252 x 179 x 31. Weight in Grams: 928.
Publisher
John Wiley and Sons Ltd United Kingdom
Number of pages
464
Format
Hardback
Publication date
2010
Edition
1st Edition
Condition
New
SKU
V9780470710401
ISBN
9780470710401
Hardback
Condition: New

€ 56.06

Hardback. The premier guide to mobile market research The Handbook of Mobile Market Research is the first guide to focus exclusively on the use of mobile technology in market research. Num Pages: 312 pages. BIC Classification: KJSM. Category: (P) Professional & Vocational. Dimension: 250 x 170 x 21. Weight in Grams: 686.
Publisher
John Wiley & Sons Inc
Format
Hardback
Publication date
2014
Edition
1st Edition
Condition
New
SKU
V9781118935620
ISBN
9781118935620
Hardback
Condition: New

€ 34.64

Paperback. From the Chartered Institute of Marketing's Directory of Marketing and Membership, this accessible book covers all the key skills, knowledge and disciplines that marketers need in the information age. Num Pages: 224 pages, Ill. BIC Classification: KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 199 x 191 x 16. Weight in Grams: 448.
Format
Paperback
Publication date
2001
Publisher
John Wiley and Sons Ltd United Kingdom
Number of pages
224
Condition
New
Edition
1st Edition
SKU
V9780471486947
ISBN
9780471486947
Paperback
Condition: New

€ 51.99
€ 40.01

Hardcover. Practical strategies for better customer service based on the principles of servant--leadership Individuals in the workforce and the clients they serve are the fundamental building blocks of every company in America. Executives talk about customer service; but their employees are the ones who make it happen (or not). Num Pages: 256 pages, black & white illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 237 x 161 x 24. Weight in Grams: 448.
Format
Hardback
Publication date
2005
Publisher
John Wiley and Sons Ltd United States
Edition
1st Edition
Number of pages
256
Condition
New
SKU
V9780471716754
ISBN
9780471716754
Hardback
Condition: New

€ 31.99
€ 24.80

Paperback. Think Freakonomics meets The Undercover Economist The Inner Lives of Markets is a journey into the mysterious corners of everyday economics. Who buys, who sells, why it matters, when it works, and what to do when it breaks. Num Pages: 224 pages. BIC Classification: JFFT; KCC; KCY; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 198 x 129. .
Publisher
Hodder & Stoughton General Division
Format
Paperback
Publication date
2017
Condition
New
SKU
V9781444788587
ISBN
9781444788587
Paperback
Condition: New

€ 17.99
€ 13.47

Paperback / so. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJMV5; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 20. Weight in Grams: 449.
Format
Paperback
Publication date
2008
Publisher
Gabler Verlag United Kingdom
Condition
New
SKU
V9783834909473
ISBN
9783834909473
Paperback
Condition: New

€ 91.26

Paperback. Num Pages: 296 pages, 21 black & white tables. BIC Classification: KJM; KJS. Category: (P) Professional & Vocational. Dimension: 244 x 170 x 16. Weight in Grams: 517.
Format
Paperback
Publication date
2002
Publisher
Gabler Germany
Number of pages
296
Condition
New
SKU
V9783409119702
ISBN
9783409119702
Paperback
Condition: New

€ 54.44

Paperback. How to Start a Home-Based Public Relations Business is the book they need to help them think like business owners, blending their professional skills with solid business sense to achieve early profitability. Series: Home-Based Business Series. Num Pages: 208 pages, black & white illustrations. BIC Classification: KJC; KJH; KJSP; KJVS; VSC. Category: (G) General (US: Trade). Dimension: 234 x 188 x 18. Weight in Grams: 26.
Format
Paperback
Publication date
2012
Publisher
Rowman & Littlefield United States
Number of pages
208
Condition
New
SKU
V9780762773435
ISBN
9780762773435
Paperback
Condition: New

€ 20.99
€ 17.53

Hardback. Series: Economic Studies. Num Pages: 312 pages, Illustrations. BIC Classification: JFFT; KJSM. Category: (P) Professional & Scholarly; (UP) Postgraduate; (UU) Undergraduate. Dimension: 278 x 154 x 26. Weight in Grams: 635.
Format
Hardback
Publication date
1986
Publisher
Harvard University Press
Condition
New
SKU
V9780674166356
ISBN
9780674166356
Hardback
Condition: New

€ 57.00
€ 52.08

Paperback.

Learn from the leading resource on the latest inbound marketing techniques

As the SEO industry undergoes a shift and Google continues to change its algorithm, successful SEO practitioners need to increase their knowledge of a wide range of inbound marketing channels. Num Pages: 360 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 225 x 168 x 19. Weight in Grams: 548.

Publisher
John Wiley & Sons Inc United States
Number of pages
360
Format
Paperback
Publication date
2013
Edition
1st Edition
Condition
New
SKU
V9781118551554
ISBN
9781118551554
Paperback
Condition: New

€ 26.99
€ 20.23

Paperback. Challenging traditional marketing concepts like the 4 Ps, this work examines the key factors affecting marketing such as: sustainability, ethics, market orientation, the impact of technology and globalisation. It also includes case studies centring on internationally recognised companies including, Apple, Marks and Spencer, and the Wal-Mart chain. Num Pages: 440 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 245 x 190 x 22. Weight in Grams: 852.
Publisher
Pearson Education Limited United Kingdom
Number of pages
440
Format
Paperback
Publication date
2007
Edition
2nd Edition
Condition
New
SKU
V9780273706748
ISBN
9780273706748
Paperback
Condition: New

€ 84.02

Paperback. .
Publisher
Penguin Books Ltd United Kingdom
Number of pages
192
Format
Paperback
Publication date
2009
Condition
New
SKU
V9780141036878
ISBN
9780141036878
Paperback
Condition: New

€ 17.99
€ 14.28

Paperback / so. Series: Forschungsgruppe Konsum Und Verhalten. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 19. Weight in Grams: 431.
Format
Paperback
Publication date
2007
Publisher
Deutscher Universitatsverlag United States
Condition
New
SKU
V9783835008823
ISBN
9783835008823
Paperback
Condition: New

€ 86.37

Paperback. 52 Weeks of Sales Success, Second Edition is a new update of Ralph Roberts' popular sales guide, first published in 1999. Based on his series of weekly sales seminars, this book delivers the same energy and sales-generating, profit-boosting wisdom for salespeople who are determined to reach their full potential. Num Pages: 240 pages, Illustrations. BIC Classification: KJMV7; KJS. Category: (P) Professional & Vocational. Dimension: 224 x 163 x 16. Weight in Grams: 292.
Format
Paperback
Publication date
2009
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
2nd Edition
Number of pages
240
Condition
New
SKU
V9780470393505
ISBN
9780470393505
Paperback
Condition: New

€ 19.99
€ 17.27

Paperback. A top international authority on Web marketing and e-commerce provides a sure-fire formula for developing a winning e-commerce marketing strategy One of the biggest reasons why so many Internet-based businesses fail isn't poor product or service, or technology failures, or even lack of funding. As Internet marketing guru Ralph F. Num Pages: 272 pages, illustrations. BIC Classification: KJC; KJE; KJS; UDB. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 233 x 160 x 15. Weight in Grams: 394.
Format
Paperback
Publication date
2001
Publisher
John Wiley and Sons Ltd United States
Edition
1st Edition
Number of pages
272
Condition
New
SKU
V9780471441090
ISBN
9780471441090
Paperback
Condition: New

€ 27.99
€ 22.91

Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 10. Weight in Grams: 231.
Format
Paperback
Publication date
2010
Publisher
Gabler Verlag United States
Edition
2
Condition
New
SKU
V9783834924698
ISBN
9783834924698
Paperback
Condition: New

€ 48.66

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