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Sales & marketing

Results 553 - 576 of 2510

Sales & marketing

Paperback / so. Series: Business-To-Business-Marketing. Num Pages: 257 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 16. Weight in Grams: 367.
Format
Paperback
Publication date
2006
Publisher
Deutscher Universitatsverlag United States
Number of pages
257
Condition
New
SKU
V9783835002395
ISBN
9783835002395
Paperback
Condition: New

€ 85.94

paperback. Num Pages: 257 pages, 7 black & white illustrations, 27 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 14. Weight in Grams: 345.
Format
Paperback
Publication date
2003
Publisher
Deutscher Universitats-Verlag Germany
Number of pages
257
Condition
New
Edition
2003rd Edition
SKU
V9783824478071
ISBN
9783824478071
Paperback
Condition: New

€ 79.92

Paperback. The second edition of International Marketing serves as a textbook for an introductory course on international marketing. Num Pages: 816 pages, 335 figures. BIC Classification: KJMV7; KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 242 x 185 x 33. Weight in Grams: 1048.
Format
Paperback
Publication date
2014
Publisher
Oxford University Press United Kingdom
Edition
2 Rev ed
Number of pages
816
Condition
New
SKU
V9780198077022
ISBN
9780198077022
Paperback
Condition: New

€ 50.70

Hardback. The questions that transition economies pose for policymakers and companies seeking to enter and compete in these new markets are considered here. This text offers an examination of issues that have developed as markets in transitional economies become more deregulated and open. Editor(s): Batra, Rajeev. Num Pages: 287 pages, biography. BIC Classification: 1QFG; KJS. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 19. Weight in Grams: 615.
Format
Hardback
Publication date
1999
Publisher
Kluwer Academic Publishers United States
Number of pages
287
Condition
New
SKU
V9780792384984
ISBN
9780792384984
Hardback
Condition: New

€ 129.16

Hardback. The new secret to driving Loyalty that pays. Once revolutionary, loyalty programs designed to differentiate products quickly became commoditized. This book shows you how to create a system powered by human motivation and digital technology that creates ongoing, persistent engagement among customers, employees, and partners. Num Pages: 304 pages, illustrations. BIC Classification: KJMV2; KJSU. Category: (G) General (US: Trade). Dimension: 230 x 158 x 25. Weight in Grams: 538.
Publisher
McGraw-Hill Education - Europe United States
Number of pages
304
Format
Hardback
Publication date
2013
Edition
1st Edition
Condition
New
SKU
V9780071813372
ISBN
9780071813372
Hardback
Condition: New

€ 43.99
€ 35.92

Hardback. Num Pages: 250 pages. BIC Classification: KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 186 x 261 x 17. Weight in Grams: 546.
Format
Hardback
Publication date
2016
Publisher
Nova Science Publishers Inc
Edition
UK ed.
Condition
New
SKU
V9781634851220
ISBN
9781634851220
Hardback
Condition: New

€ 242.47
€ 180.50

Hardcover. Editor(s): Gopal, Raja. Num Pages: 301 pages, tables & charts. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 259 x 184 x 25. Weight in Grams: 826.
Format
Hardback
Publication date
2013
Publisher
Nova Science Publishers Inc United States
Number of pages
301
Condition
New
SKU
V9781600219450
ISBN
9781600219450
Hardback
Condition: New

€ 290.02
€ 195.29

Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 9. Weight in Grams: 204.
Format
Paperback
Publication date
2011
Publisher
Gabler Verlag United States
Condition
New
SKU
V9783834928948
ISBN
9783834928948
Paperback
Condition: New

€ 68.63

Paperback. Raimund Rix entwickelt eine Vorgehensweise, die es dem Anwender zweimodaler hierarchischer Clusteranalyseverfahren erlaubt direkt die objektiv beste Klassifikation mit der geringsten quadratischen Zentroidabweichung zu erzeugen. Num Pages: 234 pages, 3 black & white illustrations, 18 black & white tables. BIC Classification: KJS; KJT. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 13. Weight in Grams: 410.
Format
Paperback
Publication date
2003
Publisher
Deutscher Universitats-Verlag Germany
Number of pages
234
Condition
New
SKU
V9783824478941
ISBN
9783824478941
Paperback
Condition: New

€ 79.61

Hardback. Num Pages: 224 pages. BIC Classification: KFFR; KJS. Category: (G) General (US: Trade). Dimension: 260 x 218. .
Publisher
Braun Publishing AG
Format
Hardback
Publication date
2017
Edition
Bilingual
Condition
New
SKU
V9783037682210
ISBN
9783037682210
Hardback
Condition: New

€ 59.37
€ 54.69

Hardcover. How do executives and managers set the right price? Underpinned by research and real-life anecdotes, this title addresses this question, offering guidelines any company - whether a multi-national conglomerate, a small business, or even a non-profit can follow to create a comprehensive pricing strategy for any product and service. Num Pages: 256 pages, figures. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 238 x 162 x 23. Weight in Grams: 412.
Publisher
HarperCollins Publishers Inc United States
Number of pages
288
Format
Hardback
Publication date
2010
Edition
1st Edition
Condition
New
SKU
V9780061684326
ISBN
9780061684326
Hardback
Condition: New

€ 32.99
€ 25.72

Paperback / so. Num Pages: colour illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 234 x 168 x 22. Weight in Grams: 612.
Format
Paperback
Publication date
2006
Publisher
Gabler Verlag United Kingdom
Condition
New
SKU
V9783409127288
ISBN
9783409127288
Paperback
Condition: New

€ 82.38

Paperback / so. Num Pages: 301 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 17. Weight in Grams: 381.
Format
Paperback
Publication date
2007
Publisher
Deutscher Universitatsverlag United States
Number of pages
301
Condition
New
SKU
V9783835009004
ISBN
9783835009004
Paperback
Condition: New

€ 86.13

Hardback. Humanistic Marketing is a response to the currently growing mega-trend call for rethinking marketing. The book organizes current thinking around the problems of marketing theory and practice as well as solutions and ways forward, providing a diverse exploration of the position of marketing in the face of challenges for societal transformation. Editor(s): Varey, Richard J.; Pirson, Michael. Series: Humanism in Business Series. Num Pages: 304 pages, 5 black & white tables, 6 figures, 1 line drawings. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 145 x 223 x 22. Weight in Grams: 482.
Publisher
Palgrave Macmillan United Kingdom
Number of pages
304
Format
Hardback
Publication date
2013
Edition
2014th Edition
Condition
New
SKU
V9781137353283
ISBN
9781137353283
Hardback
Condition: New

€ 124.67

Hardback. Addressing the business challenges that globalization poses, this book is designed to help managers improve their global acumen by developing a better understanding of the cultural, political, and economic risks they face as their companies expand globally. Num Pages: 219 pages, biography. BIC Classification: KC; KJC; KJSM. Category: (G) General (US: Trade). Dimension: 245 x 161 x 25. Weight in Grams: 400.
Publisher
Palgrave Macmillan
Format
Hardback
Publication date
2016
Edition
1st ed. 2016
Condition
New
SKU
V9781137502810
ISBN
9781137502810
Hardback
Condition: New

€ 53.48
€ 35.06

Hardback. Offers the focus for an organisation's Total Quality Management process; the achievement of 'world-class' customer satisfaction. This book draws from actual case studies of world leading companies. Num Pages: 204 pages, biography. BIC Classification: KJSU; TGB. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 12. Weight in Grams: 476.
Format
Hardback
Publication date
1994
Publisher
Chapman and Hall United Kingdom
Number of pages
204
Condition
New
SKU
V9780412589201
ISBN
9780412589201
Hardback
Condition: New

€ 127.01

Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 11. Weight in Grams: 327.
Format
Paperback
Publication date
1982
Publisher
Physica-Verlag GmbH & Co Germany
Condition
New
SKU
V9783790802825
ISBN
9783790802825
Paperback
Condition: New

€ 69.84

Hardcover. Discusses the twin forces of ideological and technological change that make globalization the most important issue facing executives. This book shows how many companies who have developed a global strategy, face the challenge of balancing a multinational presence with demands of the 'unglobal consumer' who does not have a 'one size fits all' need. Editor(s): Quelch, John A.; Deshpande, Rohit. Num Pages: 432 pages, Illustrations. BIC Classification: JFFS; KJS; KJVG. Category: (P) Professional & Vocational. Dimension: 231 x 159 x 33. Weight in Grams: 685.
Format
Hardback
Publication date
2004
Publisher
John Wiley & Sons Inc United States
Edition
1st Edition
Number of pages
432
Condition
New
SKU
V9780787968571
ISBN
9780787968571
Hardback
Condition: New

€ 63.32

Paperback. Series: Okonomische Analyse Des Rechts. Num Pages: 267 pages, 33 black & white tables, biography. BIC Classification: KCBM; KJSM. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 16. Weight in Grams: 376.
Format
Paperback
Publication date
2006
Publisher
Deutscher Universitats-Verlag Germany
Edition
2006
Number of pages
267
Condition
New
SKU
V9783835000827
ISBN
9783835000827
Paperback
Condition: New

€ 64.63

Paperback. Num Pages: 119 pages. BIC Classification: KJSU. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 225 x 154 x 9. Weight in Grams: 236.
Format
Paperback
Publication date
2009
Publisher
Nova Science Publishers Inc United States
Number of pages
119
Condition
New
SKU
V9781604568905
ISBN
9781604568905
Paperback
Condition: New

€ 62.99
€ 44.90

Hardcover. Features the papers that report a variety of studies examining: international marketing behaviour of firms from emerging markets; market environments and consumer behaviour in emerging markets; and, MNCs' international marketing in emerging markets. Editor(s): Zou, Shaoming; Fu, Huifen. Series Editor(s): Zou, Shaoming. Series: Advances in International Marketing. Num Pages: 300 pages, Illustrations. BIC Classification: KJK; KJS. Category: (P) Professional & Vocational. Dimension: 239 x 162 x 23. Weight in Grams: 614.
Format
Hardback
Publication date
2011
Publisher
Emerald Group Publishing Limited United Kingdom
Number of pages
300
Condition
New
SKU
V9780857244475
ISBN
9780857244475
Hardback
Condition: New

€ 132.54

Paperback / so. Series: Innovatives Markenmanagement. Num Pages: black & white illustrations, colour illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 211 x 147 x 20. Weight in Grams: 417.
Format
Paperback
Publication date
2012
Publisher
Gabler Verlag United Kingdom
Condition
New
SKU
V9783834939418
ISBN
9783834939418
Paperback
Condition: New

€ 80.61

Paperback. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 22. Weight in Grams: 508.
Publisher
Gabler Verlag
Format
Paperback
Publication date
2008
Edition
2008 ed.
Condition
New
SKU
V9783834910813
ISBN
9783834910813
Paperback
Condition: New

€ 86.98

Hardback. This book provides knowledge and skill-building training exercises in managing marketing decisions in business-to-business (B2B) contexts. Editor(s): Glynn, Mark S.; Woodside, Arch G. Series: Advances in Business Marketing and Purchasing. Num Pages: 360 pages, Illustrations. BIC Classification: KJMV7; KJS. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 234 x 156 x 33. Weight in Grams: 680.
Format
Hardback
Publication date
2012
Publisher
Emerald Publishing Limited United Kingdom
Number of pages
360
Condition
New
Edition
Illustrated
SKU
V9781780525761
ISBN
9781780525761
Hardback
Condition: New

€ 155.80

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