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Sales & marketing
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Sales & marketing
Paperback. Why do some companies have a seemingly flawless reputation while others constantly fight a losing battle? Maybe you've always kept social media at arm's length, but the thought of a crisis unfolding online keeps you awake at night. This book offers an insightful examination of how social media affects corporate reputation-building. Num Pages: 238 pages, black & white illustrations. BIC Classification: KJSP. Category: (G) General (US: Trade). Dimension: 140 x 215 x 18. Weight in Grams: 324.
- Publisher
- Harriman House Publishing
- Format
- Paperback
- Publication date
- 2014
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780857193551
- ISBN
- 9780857193551
Paperback
Condition: New
€ 26.99€ 20.57
€ 26.99
€ 20.57
Paperback. Develop and implement a Pinterest marketing strategy with this step-by-step guide Pinterest is the fastest-growing social media platform, with more than 80 percent of its users women between the ages of 25 and 54. Num Pages: 336 pages, Illustrations. BIC Classification: KJE; KJS; UDBS. Category: (P) Professional & Vocational. Dimension: 232 x 189 x 19. Weight in Grams: 496.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Sybex
- Edition
- 1st Edition
- Number of pages
- 336
- Condition
- New
- SKU
- V9781118403457
- ISBN
- 9781118403457
Paperback
Condition: New
€ 31.99€ 25.00
€ 31.99
€ 25.00
Hardcover. An essential guide to navigating the shifting Internet landscape The Internet is about to profoundly change when it explodes from a 21 top level domain world to a 500 to a 1,000. anything top level domain universe. How will you evolve your. Num Pages: 230 pages, Illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 235 x 161 x 24. Weight in Grams: 462.
- Format
- Hardback
- Publication date
- 2012
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 230
- Condition
- New
- SKU
- V9781118312629
- ISBN
- 9781118312629
Hardback
Condition: New
€ 66.66
€ 66.66
Hardback. Most businesses are ignoring the more than $4 Trillion new majority market. Is your business one them? Learn how to REFRAME your business for the Total Market Sometime around 2040, ethnic minorities will become the majority of the US population. Brands and businesses are not prepared. Num Pages: 192 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 164 x 237 x 21. Weight in Grams: 370.
- Format
- Hardback
- Publication date
- 2015
- Publisher
- John Wiley & Sons Inc
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781119100256
- ISBN
- 9781119100256
Hardback
Condition: New
€ 31.99€ 24.98
€ 31.99
€ 24.98
Hardcover. Proprietary audience development is now a core marketing responsibility. Every company needs audiences to survive. They are where you find new customers and develop more profitable relationships. Num Pages: 288 pages, illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 235 x 153 x 24. Weight in Grams: 488.
- Format
- Hardback
- Publication date
- 2013
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 288
- Condition
- New
- SKU
- V9781118732731
- ISBN
- 9781118732731
Hardback
Condition: New
€ 27.99€ 23.17
€ 27.99
€ 23.17
Hardcover. 8vo.Good copy in original cloth
- Format
- Hardback
- Publication date
- 2001
- Publisher
- John Wiley & Sons
- Edition
- 1st Edition
- Condition
- Used, Very Good
- SKU
- KEX0257299
- ISBN
- 9780471385097
Hardback
Condition: Used, Very Good
€ 4.99
€ 4.99
Hardcover. 8vo.Good copy in original cloth
- Format
- Hardback
- Publication date
- 2001
- Publisher
- John Wiley & Sons
- Edition
- 1st Edition
- Condition
- Used, Very Good
- SKU
- KEX0257298
- ISBN
- 9780471385097
Hardback
Condition: Used, Very Good
€ 4.99
€ 4.99
Hardcover. 8vo.Good copy in original cloth
- Format
- Hardback
- Publication date
- 2001
- Publisher
- John Wiley & Sons
- Edition
- 1st Edition
- Condition
- Used, Very Good
- SKU
- KEX0257297
- ISBN
- 9780471385097
Hardback
Condition: Used, Very Good
€ 4.99
€ 4.99
Hardcover. 8vo.Good copy in original cloth
- Condition
- Used, Very Good
- Publisher
- John Wiley & Sons
- Format
- Hardback
- Publication date
- 2001
- Edition
- 1st Edition
- SKU
- KEX0257296
- ISBN
- 9780471385097
Hardback
Condition: Used, Very Good
€ 4.99
€ 4.99
Paperback. The Sales Bible softbound NEW EDITION WITH SOCIAL MEDIA ANSWERS
Global sales authority Jeffrey Gitomer's bestselling classic, The Sales Bible, has been updated and appended in this new edition, offering you the ultimate sales methods and strategies that really work every day, in real-world selling situations. Num Pages: 320 pages, illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 153 x 229 x 14. Weight in Grams: 596.
- Publisher
- John Wiley & Sons Inc
- Format
- Paperback
- Publication date
- 2015
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9781118985816
- ISBN
- 9781118985816
Paperback
Condition: New
€ 24.99€ 18.56
€ 24.99
€ 18.56
Hardcover. Praise for Exceptional Selling "Thull's leading-edge thinking makes this book extraordinary. This straightforward guide to communicating across all cultures with credibility and respect will give you a significant competitive advantage in a complex and crowded global marketplace. Num Pages: 272 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 236 x 160 x 25. Weight in Grams: 458.
- Format
- Hardback
- Publication date
- 2006
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 272
- Condition
- New
- SKU
- V9780470037287
- ISBN
- 9780470037287
Hardback
Condition: New
€ 23.99€ 17.66
€ 23.99
€ 17.66
Hardcover.
Key strategies for long-term, sustainable customerrelationships
With nearly every sector of the marketplace challenged likenever before, sales professionals are under pressure now more thanever. Success demands superior strategies and precise execution. Num Pages: 304 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 239 x 163 x 27. Weight in Grams: 496.
- Publisher
- John Wiley & Sons Inc United Kingdom
- Number of pages
- 304
- Format
- Hardback
- Publication date
- 2010
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9780470533116
- ISBN
- 9780470533116
Hardback
Condition: New
€ 27.99€ 21.12
€ 27.99
€ 21.12
Hardcover. A "how--toa a guide to low--cost, effective marketing for small businesses and franchises. Shows you how to out--think the competition without out--spending them. Includes case histories of successful low--cost publicity campaigns that make for lively reading. Num Pages: 242 pages, Ill. BIC Classification: KJS. Category: (P) Professional & Vocational; (XV) Technical / Manuals. Dimension: 58 x 35 x 25. Weight in Grams: 510.
- Format
- Hardback
- Publication date
- 1989
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 1st Edition
- Number of pages
- 242
- Condition
- New
- SKU
- V9780471618836
- ISBN
- 9780471618836
Hardback
Condition: New
€ 46.99€ 36.36
€ 46.99
€ 36.36
Paperback. The easy way to grasp customer analytics Ensuring your customers are having positive experiences with your company at all levels, including initial brand awareness and loyalty, is crucial to the success of your business. Num Pages: 336 pages, illustrations. BIC Classification: KJSM. Category: (P) Professional & Vocational. Dimension: 237 x 189 x 23. Weight in Grams: 440.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- John Wiley & Sons Inc
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118937594
- ISBN
- 9781118937594
Paperback
Condition: New
€ 34.99€ 25.44
€ 34.99
€ 25.44
Hardcover. In today's market, it takes more than good products and services to succeed. Successful marketing requires more precise segmentation and more sophisticated communications with customers--the lifeblood of every business--than ever before. Series: Wiley and SAS Business Series. Num Pages: 368 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 165 x 236 x 33. Weight in Grams: 670.
- Format
- Hardback
- Publication date
- 2007
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 368
- Condition
- New
- SKU
- V9780470125427
- ISBN
- 9780470125427
Hardback
Condition: New
€ 41.99€ 32.57
€ 41.99
€ 32.57
Hardcover. Helps readers to learn the many roads that marketers can take and the proven strategies and tactics that move products and build loyalty through the consumer's most personal device. This title demonstrates how to integrate mobile into marketing programs and how to effectively measure it. Num Pages: 206 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 230 x 162 x 21. Weight in Grams: 402.
- Format
- Hardback
- Publication date
- 2012
- Publisher
- John Wiley & Sons Inc
- Edition
- 1st Edition
- Number of pages
- 206
- Condition
- New
- SKU
- V9781118243268
- ISBN
- 9781118243268
Hardback
Condition: New
€ 25.99€ 21.09
€ 25.99
€ 21.09
Hardback. Num Pages: 256 pages. BIC Classification: KJC; KJM; KJS; KJU. Category: (G) General (US: Trade). Dimension: 167 x 243 x 27. Weight in Grams: 484.
- Publisher
- Harvard Business Review Press
- Format
- Hardback
- Publication date
- 2017
- Condition
- New
- SKU
- V9781633691889
- ISBN
- 9781633691889
Hardback
Condition: New
€ 31.99€ 28.72
€ 31.99
€ 28.72
Hardcover. Why commercial-style branding doesn't work for nonprofits and what does Taking its cue from for-profit corporations, the nonprofit world has increasingly turned to commercial-style branding to raise profiles and encourage giving. But it hasn't worked. Series: Wiley Nonprofit Authority. Num Pages: 256 pages, illustrations (black and white). BIC Classification: KJS; KJVX. Category: (P) Professional & Vocational. Dimension: 232 x 158 x 21. Weight in Grams: 454.
- Format
- Hardback
- Publication date
- 2014
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 208
- Condition
- New
- SKU
- V9781118583425
- ISBN
- 9781118583425
Hardback
Condition: New
€ 56.71
€ 56.71
Hardcover. Proven strategies for managing all types of media encounters!
Award-winning journalist and Fortune 500 consultant Jeff Ansell provides a how-to guide for leaders, executives, and other professionals whose high-visibility requires frequent contact with the media. Series: J-B International Association of Business Communicators. Num Pages: 256 pages, Illustrations. BIC Classification: KJSP. Category: (P) Professional & Vocational. Dimension: 237 x 161 x 24. Weight in Grams: 452.
- Format
- Hardback
- Publication date
- 2010
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 256
- Condition
- New
- SKU
- V9780470543948
- ISBN
- 9780470543948
Hardback
Condition: New
€ 31.99€ 22.71
€ 31.99
€ 22.71
Paperback. A highly timely book about what innovative companies can learn from the way celebrities engage their fan bases. Num Pages: 256 pages. BIC Classification: KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 232 x 154 x 20. Weight in Grams: 342.
- Publisher
- Little, Brown Book Group
- Format
- Paperback
- Publication date
- 2017
- Condition
- New
- SKU
- V9780349412986
- ISBN
- 9780349412986
Paperback
Condition: New
€ 19.99€ 15.06
€ 19.99
€ 15.06