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Sales & marketing

Results 801 - 820 of 1150

Sales & marketing

Paperback. An all-in-one guide to online marketing from the New York Times bestselling author of Never Cold Call Again In Never Cold Call Again, Frank Rumbauskas shows salespeople how to achieve sales greatness without using those dreaded old tactics like cold calling. Num Pages: 224 pages, , black & white illustrations, black & white line drawings, figures. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 228 x 155 x 16. Weight in Grams: 282.
Format
Paperback
Publication date
2009
Publisher
John Wiley & Sons Inc United Kingdom
Edition
1st Edition
Number of pages
224
Condition
New
SKU
V9780470503928
ISBN
9780470503928
Paperback
Condition: New

€ 20.99
€ 18.33

Hardcover. Selling sucks, but making sales doesn't. This title helps you learn the crucial difference that certainly means success or failure for your business in the era of commerce. This title is suitable for those entrepreneur who wants to run a high-profit, high-integrity business. Num Pages: 176 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 223 x 153 x 6. Weight in Grams: 304.
Format
Hardback
Publication date
2007
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
176
Condition
New
SKU
V9780470116258
ISBN
9780470116258
Hardback
Condition: New

€ 23.99
€ 19.28

Hardcover. A guide to refocusing your business on those who matter most: customers and employees.

Technology and social media tools have made it easier than ever for companies to communicate with consumers. They can listen and join in on conversations, solve problems, get instant feedback about their products and services, and more. Num Pages: 216 pages. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 229 x 162 x 23. Weight in Grams: 428.

Format
Hardback
Publication date
2012
Publisher
John Wiley & Sons Inc United States
Edition
1st Edition
Number of pages
216
Condition
New
SKU
V9781118217221
ISBN
9781118217221
Hardback
Condition: New

€ 25.99
€ 21.24

Paperback. Frank Bettger, one of the highest paid salesmen in America, reveals the selling secrets that raised him from initial failure to unparalleled success and fame. Num Pages: 192 pages, illustrations. BIC Classification: KJS; VSC. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 213 x 141 x 14. Weight in Grams: 192.
Publisher
Touchstone
Number of pages
192
Format
Paperback
Publication date
2004
Edition
Illustrated
Condition
New
SKU
V9780671794378
ISBN
9780671794378
Paperback
Condition: New

€ 15.99
€ 11.52

Paperback. Focuses on how to be competitive through pricing services based upon value to the client. Contains excellent advice on managing cost, contract types, pricing change orders, cost accounting techniques, negotiating methods, liability considerations, bidding approaches and much more. Num Pages: 232 pages, Ill. BIC Classification: AMC; KJMV1; KJS. Category: (P) Professional & Vocational. Dimension: 244 x 191 x 14. Weight in Grams: 432.
Format
Paperback
Publication date
1993
Publisher
John Wiley & Sons Inc United States
Edition
1st Edition
Number of pages
232
Condition
New
SKU
V9780471579335
ISBN
9780471579335
Paperback
Condition: New

€ 100.89

Paperback. Series: Princeton Legacy Library. Num Pages: 322 pages, black & white illustrations. BIC Classification: KCA; KCK; KJSM. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 235 x 155 x 17. Weight in Grams: 457.
Format
Paperback
Publication date
2016
Publisher
Princeton University Press United States
Number of pages
322
Condition
New
SKU
V9780691624952
ISBN
9780691624952
Paperback
Condition: New

€ 54.99
€ 39.68

Hardback. Offers a fresh approach for greater productivity, profitability, and competitive advantage through service. This title shows how, in a volatile economy where the old rules of strategic advantage no longer hold true, service must become a competitive weapon, not a damage-control function. Num Pages: 272 pages, Illustrations. BIC Classification: KJSU. Category: (G) General (US: Trade). Dimension: 233 x 163 x 25. Weight in Grams: 486.
Publisher
Harvard Business Review Press United States
Number of pages
256
Format
Hardback
Publication date
2012
Edition
0th Edition
Condition
New
SKU
V9781422133316
ISBN
9781422133316
Hardback
Condition: New

€ 31.99
€ 28.67

paperback. Num Pages: 624 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 265 x 196 x 21. Weight in Grams: 1180.
Publisher
Pearson Education Limited United Kingdom
Number of pages
624
Format
Paperback
Publication date
2012
Edition
3rd Edition
Condition
New
SKU
V9780273727644
ISBN
9780273727644
Paperback
Condition: New

€ 89.86

Hardcover. A must-have guide for all advertising professionals to creating great advertising in the digital age. Num Pages: 200 pages, black & white illustrations. BIC Classification: KJSA. Category: (G) General (US: Trade). Dimension: 243 x 166 x 18. Weight in Grams: 462.
Format
Hardback
Publication date
2014
Publisher
Kogan Page
Edition
1st Re-issue
Condition
New
SKU
V9780749476380
ISBN
9780749476380
Hardback
Condition: New

€ 97.10
€ 94.29

Paperback. A guide to advertising in the 21st century. It covers some of the key issues affecting advertising professionals today and focuses in particular on how advertisers can engage with increasingly empowered consumers on multiple channels on a global and local scale. Num Pages: 200 pages, black & white illustrations, black & white tables, figures. BIC Classification: KJSA. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 233 x 155 x 10. Weight in Grams: 288.
Publisher
Kogan Page Ltd
Format
Paperback
Publication date
2014
Edition
1st Edition
Condition
New
SKU
V9780749471484
ISBN
9780749471484
Paperback
Condition: New

€ 35.99
€ 33.15

Paperback. Marketing Across Cultures is a cornerstone book in the Culture for Business series. The books in this series address the most important current business issues from a specifically cross--cultural perspective. This book explains different markets around the world as well as customer needs in a wide range of cultural contexts. Series: Culture for Business. Num Pages: 354 pages, black & white illustrations, figures. BIC Classification: JFSL1; KJS. Category: (P) Professional & Vocational. Dimension: 233 x 157 x 21. Weight in Grams: 548.
Format
Paperback
Publication date
2004
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
354
Condition
New
SKU
V9781841124711
ISBN
9781841124711
Paperback
Condition: New

€ 19.99
€ 17.43

Paperback. Focuses on neurological and psychological insights - originating from brain scanning or neurological experiments - on basic emotional processes in the brain and their role in controlling human behaviour. This book offers a review of contemporary thinking in the field of consumer behaviour. Num Pages: 462 pages, Illustrations. BIC Classification: JFFT; KJSA. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 230 x 157 x 29. Weight in Grams: 776.
Publisher
Copenhagen Business School Press
Number of pages
462
Format
Paperback
Publication date
2007
Edition
1st Edition
Condition
New
SKU
V9788763001984
ISBN
9788763001984
Paperback
Condition: New

€ 52.10
€ 41.36

Hardback. This text is a series of essays on the nature of brands and brand building by some of the most successful and high-profile names in business, edited by a top brand consultant. It includes: comparisons between different strategies and definitions of best practice. Num Pages: 240 pages, Illustrations. BIC Classification: KJC; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 234 x 153. Weight in Grams: 500. Fine in good dust wrapper. DW showing light shelf wear with nicks and rubing, remains a nice copy
Condition
Used, Very Good
Publisher
HarperCollins Publishers
Format
Hardback
Publication date
2001
SKU
KSG0011991
ISBN
9780007112296
Hardback
Condition: Used, Very Good

€ 4.99

Paperback. Num Pages: 200 pages, 19 black & white illustrations, 7 black & white tables, 18 black & white halftones, 1 bla. BIC Classification: KJS; KNTC. Category: (G) General (US: Trade); (U) Tertiary Education (US: College). Dimension: 246 x 189. .
Publisher
Taylor & Francis Ltd
Format
Paperback
Publication date
2017
Edition
2nd Edition
Condition
New
SKU
V9781138013360
ISBN
9781138013360
Paperback
Condition: New

€ 66.42

Paperback. Reflects the intense discussion that is taking place on the nature of public relations and how it develops and supports management strategy. This title links models and theories of strategic management to the PR function and discusses how globalization and the Internet are changing organizational PR strategy. Series: PR in Practice. Num Pages: 208 pages, Illustrations. BIC Classification: KJSP. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 234 x 157 x 16. Weight in Grams: 392.
Publisher
Kogan Page Ltd United Kingdom
Number of pages
208
Format
Paperback
Publication date
2009
Edition
3rd Edition
Condition
New
SKU
V9780749456405
ISBN
9780749456405
Paperback
Condition: New

€ 33.99
€ 20.88

Hardcover. To get the most success out of what the finance community regards as a risky business, short sellers need high--level information. The Theory and Practice of Short Selling offers managers and investors the information they need to maximize and enhance their short selling capabilities for bigger profits. Editor(s): Fabozzi, Frank J. Series: Frank J. Fabozzi Series. Num Pages: 416 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 236 x 162 x 32. Weight in Grams: 830.
Format
Hardback
Publication date
2004
Publisher
John Wiley and Sons Ltd United States
Edition
1st Edition
Number of pages
416
Condition
New
SKU
V9780471660200
ISBN
9780471660200
Hardback
Condition: New

€ 88.81
€ 73.79

Paperback. Num Pages: 264 pages, Colour illustrations and photographs. BIC Classification: KJS. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 238 x 157 x 23. Weight in Grams: 602.
Publisher
Lid Publishing
Format
Paperback
Publication date
2017
Edition
2nd Revised edition
Condition
New
SKU
V9781910649978
ISBN
9781910649978
Paperback
Condition: New

€ 23.99
€ 17.73

Paperback. Affiliate marketing is hot; here's how to get your program going Nearly every retailer in the Internet Retailers' Top 500 has an affiliate marketing program. Now free affiliate networks, automation software, and pay-for-performance compensation models are making it easy for small businesses to take advantage of this marketing tool. Num Pages: 460 pages, Illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 190 x 235 x 25. Weight in Grams: 710.
Format
Paperback
Publication date
2011
Publisher
John Wiley & Sons Inc United Kingdom
Edition
1st Edition
Number of pages
460
Condition
New
SKU
V9780470651735
ISBN
9780470651735
Paperback
Condition: New

€ 32.99
€ 25.85

Hardcover. Editor(s): Mann, Evelyn P. Num Pages: 156 pages, illustrations. BIC Classification: KJSA. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 235 x 164 x 15. Weight in Grams: 350.
Format
Hardback
Publication date
2013
Publisher
Nova Science Publishers Inc United States
Number of pages
156
Condition
New
SKU
V9781613246795
ISBN
9781613246795
Hardback
Condition: New

€ 159.85
€ 109.95

Hardcover. Providing information on how to target, win, and retain profitable customers, this book presents an overview of the basic marketing functions - segmentation, positioning, brand building, situational analyses, and tactical planning - as they relate specifically to the financial services industry. Series: Bloomberg Financial. Num Pages: 196 pages, Illustrations. BIC Classification: KFF; KJS; KNST. Category: (P) Professional & Vocational. Dimension: 186 x 261 x 20. Weight in Grams: 536.
Format
Hardback
Publication date
2012
Publisher
Bloomberg Press
Edition
2nd Edition
Number of pages
208
Condition
New
SKU
V9781118065716
ISBN
9781118065716
Hardback
Condition: New

€ 71.05
€ 60.12

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