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Sales & marketing
Results 861 - 880 of 3874
Sales & marketing
Hardback. Series: Management for Professionals. Num Pages: 200 pages, 2 black & white illustrations, 66 colour illustrations, biography. BIC Classification: KJS; KNAC; WBXD1. Category: (P) Professional & Vocational. Dimension: 235 x 155. .
- Publisher
- Springer International Publishing AG Switzerland
- Number of pages
- 200
- Format
- Hardback
- Publication date
- 2015
- Edition
- 1st ed. 2016
- Condition
- New
- SKU
- V9783319244792
- ISBN
- 9783319244792
Hardback
Condition: New
€ 106.01
€ 106.01
Paperback. Deals with business-to-business products and services. Looking at numerous companies, this book defines two brand objectives that are specific to the industrial and service sectors: the minimization of risk as perceived by buyers, and the facilitation of the customer company's performance by the supplier brand. Num Pages: 398 pages, biography. BIC Classification: KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 234 x 156 x 21. Weight in Grams: 1290.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- Kluwer Academic Publishers United States
- Edition
- Softcover reprint of the original 1st ed. 2001
- Number of pages
- 398
- Condition
- New
- SKU
- V9781402077531
- ISBN
- 9781402077531
Paperback
Condition: New
€ 72.50
€ 72.50
Hardback. Aerospace Marketing Management Series: Management for Professionals. Num Pages: 590 pages, 375 black & white illustrations, biography. BIC Classification: KJMP; KJMV5; KJS; THRB; TRP. Category: (P) Professional & Vocational. Dimension: 164 x 242 x 39. Weight in Grams: 1026.
- Publisher
- Springer International Publishing AG Switzerland
- Number of pages
- 350
- Format
- Hardback
- Publication date
- 2013
- Edition
- 2014th Edition
- Condition
- New
- SKU
- V9783319013534
- ISBN
- 9783319013534
Hardback
Condition: New
€ 103.90
€ 103.90
Paperback / so. Series: Schriften Zum Europ Ischen Management. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 27. Weight in Grams: 612.
- Format
- Paperback
- Publication date
- 2008
- Publisher
- Gabler Verlag United Kingdom
- Condition
- New
- SKU
- V9783834910394
- ISBN
- 9783834910394
Paperback
Condition: New
€ 84.63
€ 84.63
Paperback / so. Series: Betriebswirtschaftliche Forschung Zur Unternehmensf Hrung. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 11. Weight in Grams: 259.
- Format
- Paperback
- Publication date
- 2007
- Publisher
- Deutscher Universitatsverlag United States
- Condition
- New
- SKU
- V9783835006546
- ISBN
- 9783835006546
Paperback
Condition: New
€ 82.59
€ 82.59
Paperback / so. Num Pages: 279 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 17. Weight in Grams: 513.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Springer Gabler United States
- Number of pages
- 279
- Condition
- New
- SKU
- V9783658038984
- ISBN
- 9783658038984
Paperback
Condition: New
€ 78.59
€ 78.59
Paperback. Now, more than ever, customer experience plays a pivotal role in the success and longevity of a company. Based on rigorous scientific tools and global data, this book offers a simple but thorough guide on how to master the challenges of the market, and how to deliver superior performance through effective customer experience management. Num Pages: 166 pages, biography. BIC Classification: JHBL; KJC; KJMV6; KJS; KJSM; KJSU. Category: (G) General (US: Trade). Dimension: 141 x 216 x 14. Weight in Grams: 236.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- Palgrave Macmillan
- Edition
- 1st ed. 2015
- Condition
- New
- SKU
- V9781349477340
- ISBN
- 9781349477340
Paperback
Condition: New
€ 65.38
€ 65.38
Hardback. Now, more than ever, customer experience plays a pivotal role in the success and longevity of a company. Based on rigorous scientific tools and global data, this book offers a simple but thorough guide on how to master the challenges of the market, and how to deliver superior performance through effective customer experience management. Num Pages: 180 pages, 6 figures, 12 black & white tables. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 144 x 217 x 14. Weight in Grams: 356.
- Publisher
- Palgrave Macmillan
- Format
- Hardback
- Publication date
- 2014
- Edition
- 2015th Edition
- Condition
- New
- SKU
- V9781137375452
- ISBN
- 9781137375452
Hardback
Condition: New
€ 66.22
€ 66.22
Paperback. Series: Business-To-Business-Marketing. Num Pages: black & white illustrations, colour illustrations, bibliography. BIC Classification: KJMB; KJMV5; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 28. Weight in Grams: 855.
- Publisher
- Springer Gabler
- Format
- Paperback
- Publication date
- 2016
- Edition
- 1. Aufl. 2016
- Condition
- New
- SKU
- V9783658131524
- ISBN
- 9783658131524
Paperback
Condition: New
€ 103.15
€ 103.15
Paperback / so. Series: Integratives Marketing - Wissenstransfer Zwischen Theorie Un. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KFF; KJC; KJSM. Category: (G) General (US: Trade). Dimension: 210 x 148 x 12. Weight in Grams: 286.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Springer Gabler United States
- Condition
- New
- SKU
- V9783658052980
- ISBN
- 9783658052980
Paperback
Condition: New
€ 83.52
€ 83.52
Paperback. Num Pages: 343 pages, 48 black & white illustrations. BIC Classification: KJS; PBUD. Category: (P) Professional & Vocational. Dimension: 210 x 148. Weight in Grams: 439.
- Format
- Paperback
- Publication date
- 2008
- Publisher
- Springer Fachmedien Wiesbaden Germany
- Number of pages
- 343
- Condition
- New
- SKU
- V9783834911070
- ISBN
- 9783834911070
Paperback
Condition: New
€ 66.97
€ 66.97
Hardcover. A small but powerful book that makes understanding business finance a breeze. Num Pages: illustrations. BIC Classification: KCL; KFF; KJK; KJM; KJS. Category: (G) General (US: Trade). .
- Publisher
- LID Publishing
- Format
- Hardback
- Publication date
- 2017
- Condition
- New
- SKU
- V9780996943376
- ISBN
- 9780996943376
Hardback
Condition: New
€ 13.99€ 11.92
€ 13.99
€ 11.92
Paperback / so. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 22. Weight in Grams: 513.
- Format
- Paperback
- Publication date
- 2007
- Publisher
- Deutscher Universit?tsverlag United Kingdom
- Condition
- New
- SKU
- V9783835009752
- ISBN
- 9783835009752
Paperback
Condition: New
€ 95.76
€ 95.76
paperback. Series: Innovatives Markenmanagement. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 24. Weight in Grams: 549.
- Format
- Paperback
- Publication date
- 2007
- Publisher
- Deutscher Universit?tsverlag United Kingdom
- Edition
- 2008th Edition
- Condition
- New
- SKU
- V9783835009387
- ISBN
- 9783835009387
Paperback
Condition: New
€ 74.00
€ 74.00
Paperback. Num Pages: 272 pages, 3 illus.; 2 tables. BIC Classification: JFD; KJSM; KNTX. Category: (P) Professional & Vocational. Dimension: 227 x 151 x 13. Weight in Grams: 376. New Technologies and the Transformation of Media Audiences. 272 pages, illustrations. Cateogry: (P) Professional & Vocational. BIC Classification: JFD; KJSM; KNTX. Dimension: 227 x 151 x 13. Weight: 384.
- Publisher
- Columbia University Press
- Number of pages
- 272
- Format
- Paperback
- Publication date
- 2010
- Condition
- New
- SKU
- V9780231150354
- ISBN
- 9780231150354
Paperback
Condition: New
€ 37.99€ 27.68
€ 37.99
€ 27.68
Hardback. A new marketing paradigm focuses on the concentrated economic power of 600 global cities. City-Centered Marketing: Why Local is the Future of Global Business is a compelling practical analysis of a new direction of marketing within the context of intensifying urbanization and the shift of global economy from West to East. Num Pages: 288 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 237 x 157 x 25. Weight in Grams: 486.
- Format
- Hardback
- Publication date
- 2014
- Publisher
- John Wiley & Sons Inc
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118893814
- ISBN
- 9781118893814
Hardback
Condition: New
€ 31.99€ 25.13
€ 31.99
€ 25.13
Paperback. The long-awaited, state-of-the-art guide to marketing strategies and tactics - from the world's foremost authority on the subject. Num Pages: 272 pages, illustrations. BIC Classification: KJS. Category: (G) General (US: Trade); (U) Tertiary Education (US: College). Dimension: 233 x 153 x 20. Weight in Grams: 366.
- Publisher
- Free Press
- Number of pages
- 272
- Format
- Paperback
- Publication date
- 2001
- Edition
- New edition
- Condition
- New
- SKU
- V9780684860473
- ISBN
- 9780684860473
Paperback
Condition: New
€ 19.99€ 14.63
€ 19.99
€ 14.63
Hardcover. What You Really Need to Know to Survive in Business. Series: QUINTESSENCE SERIES. .
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
- Format
- Hardback
- Publication date
- 2016
- Edition
- 2nd ed. 2016
- Condition
- New
- SKU
- V9783662484890
- ISBN
- 9783662484890
Hardback
Condition: New
€ 83.52
€ 83.52
Hardcover. A revolutionary new system for generating the next big marketing ideas and opportunities According to Philip Kotler, the widely acknowledged "father" of modern marketing, and Fernando Trias de Bes the marketing techniques pioneered in the 1960s and '70s have worked too well. Num Pages: 206 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 241 x 166 x 18. Weight in Grams: 506.
- Publisher
- John Wiley and Sons Ltd United States
- Number of pages
- 206
- Format
- Hardback
- Publication date
- 2003
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780471455165
- ISBN
- 9780471455165
Hardback
Condition: New
€ 44.99€ 34.68
€ 44.99
€ 34.68
Paperback. An ingredient brand is a component of a product that has its own brand identity. This book explains how ingredient branding works and how brand managers can successfully improve the performance of component marketing. Num Pages: 413 pages, biography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 235 x 155 x 22. Weight in Grams: 635.
- Publisher
- Springer
- Format
- Paperback
- Publication date
- 2014
- Edition
- 2010th Edition
- Condition
- New
- SKU
- V9783642438189
- ISBN
- 9783642438189
Paperback
Condition: New
€ 79.22
€ 79.22