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Sales & marketing

Results 861 - 880 of 1449

Sales & marketing

Hardcover. The only step-by-step guide to crisis management for the design and construction industry Accidents, lawsuits, labor walkouts.. A crisis can come out of nowhere to strike even the most responsible and safety-conscious design and construction companies. Num Pages: 216 pages, black & white illustrations. BIC Classification: KJM; KJSP; KNJC; TN. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 236 x 164 x 25. Weight in Grams: 472.
Format
Hardback
Publication date
2000
Publisher
John Wiley & Sons Inc United States
Edition
1st Edition
Number of pages
216
Condition
New
SKU
V9780471354192
ISBN
9780471354192
Hardback
Condition: New

€ 141.20

Paperback. Suggests a step for marketing specialists who have realized that significant brand equity is built not just through advertising and public relations efforts. This book states that an integrated brand needs to be lived and expressed through every aspect of the brand's organisational culture, especially the human exchange of customer service. Num Pages: 264 pages, illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 151 x 228 x 18. Weight in Grams: 388.
Format
Paperback
Publication date
2006
Publisher
Berrett-Koehler United States
Number of pages
264
Condition
New
SKU
V9781576754047
ISBN
9781576754047
Paperback
Condition: New

€ 24.99
€ 20.73

Paperback. You are just seven steps away from mastering content marketing Imagine being able to attract, engage, convert and retain customers by creating content that they find relevant, useful and valuable. Now you can. Num Pages: 128 pages. BIC Classification: KJMV7; KJS. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 198 x 129. .
Publisher
Hodder & Stoughton General Division United Kingdom
Number of pages
128
Format
Paperback
Publication date
2016
Condition
New
SKU
V9781473608252
ISBN
9781473608252
Paperback
Condition: New

€ 13.00
€ 11.81

Hardcover. This book meets a great need in the design field for a professional marketing resource focusing on small design firms (1-4 person firms). This book was developed as a resource for these designers, to aid in finding new clients and marketing design services. Num Pages: 272 pages, Illustrations. BIC Classification: AMR; KJS. Category: (P) Professional & Vocational. Dimension: 262 x 188 x 23. Weight in Grams: 690.
Format
Hardback
Publication date
1995
Publisher
John Wiley and Sons Ltd United States
Edition
1st Edition
Number of pages
272
Condition
New
SKU
V9780471118718
ISBN
9780471118718
Hardback
Condition: New

€ 100.02

Paperback.
Format
Paperback
Publication date
2012
Publisher
LID Publishing, Inc.
Number of pages
224
Condition
New
SKU
V9781907794254
ISBN
9781907794254
Paperback
Condition: New

€ 23.99
€ 17.96

Paperback. .
Publisher
Marshall Cavendish International (Asia) Pte Ltd Singapore
Number of pages
256
Format
Paperback
Publication date
2012
Condition
New
SKU
V9789814382236
ISBN
9789814382236
Paperback
Condition: New

€ 13.99
€ 11.66

Hardcover. If marketers knew why customers behave the way they do, they would increase their power in gaining the best share of the marketplace. Jan Hofmeyr and John Rice have developed the conversion model, which is a technique that analyzes the degree of a persona s psychological commitment to anything and everything. Num Pages: 320 pages, Illustrations, maps. BIC Classification: KJSM. Category: (P) Professional & Vocational. Dimension: 238 x 161 x 23. Weight in Grams: 594.
Format
Hardback
Publication date
2001
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
320
Condition
New
SKU
V9780471495741
ISBN
9780471495741
Hardback
Condition: New

€ 57.13

Paperback. A Marxist investigation into the forms of resistance occurring in the UK call centre today Series: Wildcat. Num Pages: 208 pages. BIC Classification: 1DBK; JHBL; KJS; KNTT. Category: (P) Professional & Vocational. Dimension: 136 x 215 x 18. Weight in Grams: 262.
Publisher
Pluto Press
Format
Paperback
Publication date
2016
Edition
Reprint
Condition
New
SKU
V9780745399065
ISBN
9780745399065
Paperback
Condition: New

€ 23.99
€ 16.55

Hardback. A concrete framework for engaging today's buyer and building relationships Social Selling Mastery provides a key resource for sales and marketing professionals seeking a better way to connect with today's customer. Num Pages: 224 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 164 x 237 x 24. Weight in Grams: 392.
Publisher
John Wiley & Sons Inc
Format
Hardback
Publication date
2016
Edition
1st Edition
Condition
New
SKU
V9781119280736
ISBN
9781119280736
Hardback
Condition: New

€ 31.99
€ 24.94

Paperback. Offers a step-by-step technique for sparking breakthrough creativity in advertising - or any field. Series: McGraw-Hill Advertising Classic. Num Pages: 64 pages. BIC Classification: KJSA. Category: (P) Professional & Vocational. Dimension: 178 x 128 x 5. Weight in Grams: 76.
Publisher
McGraw-Hill Education - Europe
Number of pages
64
Format
Paperback
Publication date
2003
Edition
New
Condition
New
SKU
V9780071410946
ISBN
9780071410946
Paperback
Condition: New

€ 10.99
€ 9.93

Hardback. Num Pages: 246 pages, Illustrations. BIC Classification: KJSU. Category: (G) General (US: Trade). Dimension: 239 x 161 x 23. Weight in Grams: 494.
Format
Hardback
Publication date
2007
Publisher
University Press of America United States
Number of pages
246
Condition
New
SKU
V9780761837527
ISBN
9780761837527
Hardback
Condition: New

€ 121.91

Paperback. .
Publisher
IBM Press
Format
Paperback
Publication date
2016
Edition
1st Edition
Condition
New
SKU
V9780133375565
ISBN
9780133375565
Paperback
Condition: New

€ 24.99
€ 10.45

Hardcover. Num Pages: 203 pages, Illustrations. BIC Classification: KJS; KNST. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 240 x 160 x 19. Weight in Grams: 520.
Format
Hardback
Publication date
2004
Publisher
Bloomberg Press United States
Edition
1st Edition
Number of pages
203
Condition
New
SKU
V9781576601495
ISBN
9781576601495
Hardback
Condition: New

€ 31.99
€ 24.80

hardcover. Focuses upon customer care in relation to human resource management issues and strategic planning. The text addresses the objective of customer loyalty and retention in relation to business success and how this can integrate a company's strategy. Num Pages: 306 pages, biography. BIC Classification: KJC; KJMV7; KJSU. Category: (P) Professional & Vocational. Dimension: 216 x 140 x 28. Weight in Grams: 540.
Format
Hardback
Publication date
1995
Publisher
Palgrave Macmillan United Kingdom
Number of pages
306
Condition
New
Edition
1995th Edition
SKU
V9780333639108
ISBN
9780333639108
Hardback
Condition: New

€ 122.08

Hardback. This is a guide to customer care for organizations, covering such areas as customer choice, "time shaping", and customer psychology. Num Pages: 290 pages, biography. BIC Classification: KJM; KJSP. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 216 x 140 x 22. Weight in Grams: 521.
Format
Hardback
Publication date
1992
Publisher
Palgrave Macmillan United Kingdom
Number of pages
290
Condition
New
SKU
V9780333557693
ISBN
9780333557693
Hardback
Condition: New

€ 186.53

Paperback. Maximize your effectiveness over the phone. Here is a, detailed selling system with all the techniques needed to grab the listener's attention over the phone-and avoid that awful click in the ear. Readers will discover how to determine product benefits and use this knowledge to sell. Series: Self-teaching Guides. Num Pages: 240 pages, Illustrations, forms. BIC Classification: KJS. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 235 x 191 x 13. Weight in Grams: 410.
Format
Paperback
Publication date
1996
Publisher
John Wiley and Sons Ltd United States
Edition
2nd Edition
Number of pages
240
Condition
New
SKU
V9780471115670
ISBN
9780471115670
Paperback
Condition: New

€ 25.99
€ 21.03

Paperback. This text examines the development of flexible but rigorous management of key areas such as financial reporting, cash flow, risk, budgeting, pricing, and costing. Series: Institute of Export. Num Pages: 352 pages, 0. BIC Classification: KJK; KJM; KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 234 x 166 x 20. Weight in Grams: 464.
Format
Paperback
Publication date
1994
Publisher
John Wiley and Sons Ltd
Edition
illustrated edition
Number of pages
352
Condition
New
SKU
V9780631191940
ISBN
9780631191940
Paperback
Condition: New

€ 44.99
€ 34.21

Paperback. Num Pages: 224 pages. BIC Classification: KJMV7; KJS. Category: (G) General (US: Trade). Dimension: 275 x 194 x 17. Weight in Grams: 370.
Publisher
Red Wheel/Weiser
Format
Paperback
Publication date
2016
Edition
1st Edition
Condition
New
SKU
V9781632650603
ISBN
9781632650603
Paperback
Condition: New

€ 18.10

Hardback. A spirited exploration of the culture created when advertising becomes not just a central institution, but the central institution. Num Pages: 296 pages, 181 illustrations. BIC Classification: 1KBB; JFC; JHM; KJSA. Category: (P) Professional & Vocational. Dimension: 175 x 239 x 24. Weight in Grams: 771.
Format
Hardback
Publication date
1996
Publisher
Columbia University Press United States
Number of pages
296
Condition
New
SKU
V9780231103244
ISBN
9780231103244
Hardback
Condition: New

€ 104.30
€ 79.73

Hardcover. A work on the subject of research in marketing. Series: Research in Marketing. Num Pages: 333 pages, black & white tables, figures. BIC Classification: KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 230 x 150 x 30. Weight in Grams: 656.
Format
Hardback
Publication date
1979
Publisher
Emerald Group Publishing Limited United States
Number of pages
333
Condition
New
Edition
Illustrated
SKU
V9780892320417
ISBN
9780892320417
Hardback
Condition: New

€ 118.69

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