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Sales & marketing
Results 2641 - 2660 of 3937
Sales & marketing
Hardcover. The projection of authenticity is one of the key pillars of marketing. Research reveals that consumers seek authenticity through the brands they choose. Based on extensive research with consumers and brand managers this book offers seven guiding principles for building brand authenticity. Num Pages: 240 pages, 1 black & white tables, 3 figures. BIC Classification: KJSA. Category: (P) Professional & Vocational. Dimension: 233 x 164 x 19. Weight in Grams: 508.
- Format
- Hardback
- Publication date
- 2009
- Publisher
- Palgrave Macmillan
- Number of pages
- 240
- Condition
- New
- SKU
- V9780230580312
- ISBN
- 9780230580312
Hardback
Condition: New
€ 183.39
€ 183.39
Paperback. Das Buch bietet eine wertvolle Orientierung fur alle mittelstandischen Unternehmen, die den Einsatz von CRM in Erwagung ziehen, und macht Mut, eine CRM-Einfuhrung als Stufenkonzept in Angriff zu nehmen." Num Pages: 197 pages, black & white illustrations, bibliography. BIC Classification: KJS; KJU. Category: (P) Professional & Vocational. Dimension: 229 x 152 x 11. Weight in Grams: 281.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Springer Fachmedien Wiesbaden Germany
- Edition
- Softcover reprint of the original 2nd ed. 2003
- Number of pages
- 197
- Condition
- New
- SKU
- V9783322828729
- ISBN
- 9783322828729
Paperback
Condition: New
€ 77.00
€ 77.00
Paperback / so. Num Pages: 235 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 15. Weight in Grams: 340.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Deutscher Universitatsverlag United States
- Number of pages
- 235
- Condition
- New
- SKU
- V9783835002142
- ISBN
- 9783835002142
Paperback
Condition: New
€ 72.50
€ 72.50
Paperback. Num Pages: 245 pages, 31 black & white illustrations, 55 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 13. Weight in Grams: 325.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 245
- Condition
- New
- SKU
- V9783835000605
- ISBN
- 9783835000605
Paperback
Condition: New
€ 88.28
€ 88.28
Paperback. Num Pages: 240 pages, 1 black & white illustrations, 29 black & white tables, biography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 14. Weight in Grams: 350.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- Deutscher Universitats-Verlag Germany
- Edition
- Softcover reprint of the original 1st ed. 2003
- Number of pages
- 240
- Condition
- New
- SKU
- V9783824479566
- ISBN
- 9783824479566
Paperback
Condition: New
€ 66.28
€ 66.28
paperback. Michael Clasen erarbeitet Erfolgsfaktoren digitaler Marktplatze. Er zeigt, dass in erster Linie die Liquiditat uber den Erfolg entscheidet, d.h. die Anzahl an Kauf- und Verkaufgesuchen. Positiv wirkt sich ebenfalls eine internationale Ausrichtung aus. Das Angebot von Zusatzdiensten hat dagegen einen negativen Einfluss auf den Erfolg." Series: Betriebswirtschaftliche Aspekte Lose Gekoppelter Systeme Und Electronic Business. Num Pages: 244 pages, 17 black & white illustrations, 19 black & white tables. BIC Classification: KJS; UF. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 13. Weight in Grams: 320.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitätsverlag Germany
- Number of pages
- 244
- Condition
- New
- Edition
- 2005th Edition
- SKU
- V9783835000292
- ISBN
- 9783835000292
Paperback
Condition: New
€ 88.28
€ 88.28
Hardback. Num Pages: 189 pages, biography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 216 x 140 x 20. Weight in Grams: 394.
- Format
- Hardback
- Publication date
- 1994
- Publisher
- Palgrave USA United States
- Number of pages
- 189
- Condition
- New
- SKU
- V9780312121310
- ISBN
- 9780312121310
Hardback
Condition: New
€ 105.81€ 88.15
€ 105.81
€ 88.15
Paperback. .
- Publisher
- Prentice Hall College Div
- Format
- Paperback
- Publication date
- 2000
- Edition
- 4th Edition
- Condition
- New
- SKU
- V9781292153100
- ISBN
- 9781292153100
Paperback
Condition: New
€ 46.14
€ 46.14
Paperback. Num Pages: 181 pages, 5 black & white illustrations, biography. BIC Classification: KF; KJSP. Category: (G) General (US: Trade). Dimension: 210 x 148 x 11. Weight in Grams: 249.
- Format
- Paperback
- Publication date
- 2016
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Number of pages
- 181
- Condition
- New
- SKU
- V9783658134402
- ISBN
- 9783658134402
Paperback
Condition: New
€ 65.56
€ 65.56
Paperback. Create magic moments that get you noticed, remembered and referred. Providing excellent customer service is the surest way to greater success for your organisation and a more successful career for you. And it's not half as difficult or time consuming to achieve as you might think! Num Pages: 296 pages. BIC Classification: KJSU. Category: (G) General (US: Trade). Dimension: 139 x 216 x 21. Weight in Grams: 446.
- Publisher
- Pearson Education Limited
- Format
- Paperback
- Publication date
- 2015
- Edition
- 3rd Edition
- Condition
- New
- SKU
- V9781292100203
- ISBN
- 9781292100203
Paperback
Condition: New
€ 17.99€ 14.31
€ 17.99
€ 14.31
Paperback. Num Pages: 144 pages, black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 229 x 154 x 11. Weight in Grams: 188.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Manor House Publishing Inc Canada
- Number of pages
- 144
- Condition
- New
- SKU
- V9780978107048
- ISBN
- 9780978107048
Paperback
Condition: New
€ 26.99€ 19.08
€ 26.99
€ 19.08
Paperback. Num Pages: 229 pages, 38 colour illustrations, biography. BIC Classification: KJQ; KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 14. Weight in Grams: 330.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Number of pages
- 229
- Condition
- New
- SKU
- V9783658037284
- ISBN
- 9783658037284
Paperback
Condition: New
€ 104.78
€ 104.78
Paperback. Series: Betriebswirtschaftliche Forschung Zur Unternehmensfuhrung. Num Pages: 332 pages, 19 black & white illustrations, 29 black & white tables. BIC Classification: KJS; KJT. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 18. Weight in Grams: 434.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 332
- Condition
- New
- SKU
- V9783835000780
- ISBN
- 9783835000780
Paperback
Condition: New
€ 105.58
€ 105.58
hardcover. Num Pages: 229 pages, biography. BIC Classification: KCL; KCP; KJG; KJS. Category: (G) General (US: Trade). Dimension: 216 x 140 x 23. Weight in Grams: 465.
- Format
- Hardback
- Publication date
- 1999
- Publisher
- Palgrave Macmillan United States
- Number of pages
- 229
- Condition
- New
- Edition
- 1999th Edition
- SKU
- V9780312218331
- ISBN
- 9780312218331
Hardback
Condition: New
€ 194.13
€ 194.13
Paperback. .
- Publisher
- SAGE Publications Ltd
- Format
- Paperback
- Publication date
- 2016
- Edition
- 3rd Edition
- Condition
- New
- SKU
- V9781473904019
- ISBN
- 9781473904019
Paperback
Condition: New
€ 77.62
€ 77.62
Paperback. Covers the key techniques for successful customer relationship management, from developing profitable customer relationships to integrated sales management systems and from e-marketing to pricing. This title also includes examples and lessons from some of the world's most successful businesses, including Cisco and EclipsysEMC. Series: ExpressExec S. Num Pages: 130 pages, Ill. BIC Classification: KJSU. Category: (G) General (US: Trade); (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 172 x 124 x 11. Weight in Grams: 134.
- Format
- Paperback
- Publication date
- 2002
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 130
- Condition
- New
- SKU
- V9781841122137
- ISBN
- 9781841122137
Paperback
Condition: New
€ 11.99€ 11.74
€ 11.99
€ 11.74
Paperback. Num Pages: 202 pages, 25 black & white illustrations. BIC Classification: KJM; KJSM. Category: (P) Professional & Vocational. Dimension: 210 x 148. Weight in Grams: 288.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 202
- Condition
- New
- SKU
- V9783835004948
- ISBN
- 9783835004948
Paperback
Condition: New
€ 66.97
€ 66.97
Paperback. * This book will help nonprofit organizations move beyond traditional, passive marketing techniques that have historically yielded only modest results. * Readers will learn about various marketing channels and techniques, as well as how to generate internal support for an enhanced planned gift marketing effort. Series: AFP/Wiley Fund Development Series. Num Pages: 256 pages, Illustrations. BIC Classification: KJS; KJVX. Category: (P) Professional & Vocational. Dimension: 251 x 178 x 25. Weight in Grams: 674.
- Format
- Paperback
- Publication date
- 2010
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 348
- Condition
- New
- SKU
- V9780470581582
- ISBN
- 9780470581582
Paperback
Condition: New
€ 52.85
€ 52.85
paperback. Num Pages: 299 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 18. Weight in Grams: 475.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Gabler Verlag United States
- Number of pages
- 299
- Condition
- New
- Edition
- 2011th Edition
- SKU
- V9783834932150
- ISBN
- 9783834932150
Paperback
Condition: New
€ 89.23
€ 89.23
Paperback. Series: Fokus Dienstleistungsmarketing. Num Pages: 306 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 17. Weight in Grams: 407.
- Format
- Paperback
- Publication date
- 1994
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 306
- Condition
- New
- SKU
- V9783824461189
- ISBN
- 9783824461189
Paperback
Condition: New
€ 88.79
€ 88.79