Sales & marketing
Results 169 - 192 of 1018
Sales & marketing
Hardback. An important update to this roadmap for the development of a corporate intelligence program Market intelligence is the distinct discipline by which organisations systematically gather and process information about their external operating environment in order to facilitate accurate and confident decision making that is based on insight. Num Pages: 288 pages. BIC Classification: KJSM. Category: (P) Professional & Vocational. Dimension: 252 x 176 x 21. Weight in Grams: 666.
- Publisher
- John Wiley & Sons Inc
- Format
- Hardback
- Publication date
- 2014
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9781118923627
- ISBN
- 9781118923627
Hardback
Condition: New
€ 70.69
€ 70.69
Paperback. Num Pages: 224 pages. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 223 x 157 x 11. Weight in Grams: 290.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Frederick Fell United States
- Number of pages
- 224
- Condition
- New
- SKU
- V9780883911211
- ISBN
- 9780883911211
Paperback
Condition: New
€ 16.14
€ 16.14
Hardcover. Discusses the twin forces of ideological and technological change that make globalization the most important issue facing executives. This book shows how many companies who have developed a global strategy, face the challenge of balancing a multinational presence with demands of the 'unglobal consumer' who does not have a 'one size fits all' need. Editor(s): Quelch, John A.; Deshpande, Rohit. Num Pages: 432 pages, Illustrations. BIC Classification: JFFS; KJS; KJVG. Category: (P) Professional & Vocational. Dimension: 231 x 159 x 33. Weight in Grams: 685.
- Format
- Hardback
- Publication date
- 2004
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 432
- Condition
- New
- SKU
- V9780787968571
- ISBN
- 9780787968571
Hardback
Condition: New
€ 63.15
€ 63.15
Paperback. Series: Fundamentals. Num Pages: 216 pages, 150 colour illus. BIC Classification: AKTA; KJS; KNSX. Category: (U) Tertiary Education (US: College). Dimension: 233 x 202 x 18. Weight in Grams: 670.
- Publisher
- Bloomsbury Publishing PLC
- Format
- Paperback
- Publication date
- 2017
- Condition
- New
- SKU
- V9781474220859
- ISBN
- 9781474220859
Paperback
Condition: New
€ 40.99€ 34.13
€ 40.99
€ 34.13
Paperback. Provides an introduction to the key elements of creative advertising. This book takes you, step-by-step, through each stage of the creative process from the initial planning and development, through to the production and execution of some of the worlds successful campaigns. Series: Fundamentals. Num Pages: 184 pages, 200. BIC Classification: KJSA. Category: (G) General (US: Trade). Dimension: 230 x 203 x 14. Weight in Grams: 684.
- Publisher
- AVA Publishing
- Number of pages
- 184
- Format
- Paperback
- Publication date
- 2011
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9782940411566
- ISBN
- 9782940411566
Paperback
Condition: New
€ 36.99€ 34.32
€ 36.99
€ 34.32
Hardback. Num Pages: 256 pages. BIC Classification: CBWJ; JPP; KJSP. Category: (G) General (US: Trade). Dimension: 229 x 152. .
- Publisher
- Regnery Publishing Inc
- Format
- Hardback
- Publication date
- 2018
- Condition
- New
- SKU
- V9781621572862
- ISBN
- 9781621572862
Hardback
Condition: New
€ 26.99€ 23.91
€ 26.99
€ 23.91
Paperback. The Findability Formula is for anyone who wants to improve results from Internet marketing. The book is specifically written for business owners who are frustrated with a website that is not showing up in search results and not generating business. Num Pages: 288 pages, Illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 233 x 192 x 16. Weight in Grams: 528.
- Format
- Paperback
- Publication date
- 2009
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 288
- Condition
- New
- SKU
- V9780470420904
- ISBN
- 9780470420904
Paperback
Condition: New
€ 24.99€ 20.33
€ 24.99
€ 20.33
Paperback. Reveals a shift in marketing trends from advertising to publicity, citing the successes of such top brands as the Body Shop, Starbucks, and Wal-Mart, while sharing strategies on establishing credibility and implementing a slow PR build. Num Pages: 320 pages, black & white illustrations. BIC Classification: KJSA; KJSP. Category: (P) Professional & Vocational. Dimension: 202 x 135 x 20. Weight in Grams: 262.
- Publisher
- HarperCollins Publishers Inc United States
- Number of pages
- 320
- Format
- Paperback
- Publication date
- 2004
- Edition
- Reprint
- Condition
- New
- SKU
- V9780060081997
- ISBN
- 9780060081997
Paperback
Condition: New
€ 16.47
€ 16.47
Paperback. Take advantage of Facebook to promote brands, products, and services. With The Facebook Marketing Book, you'll learn proven tactics that you can use right away to build your brand and engage prospective customers. Num Pages: 288 pages, Illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 177 x 203 x 16. Weight in Grams: 358.
- Publisher
- O´Reilly Media United States
- Number of pages
- 288
- Format
- Paperback
- Publication date
- 2011
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781449388485
- ISBN
- 9781449388485
Paperback
Condition: New
€ 22.30
€ 22.30
Hardcover. Num Pages: 293 pages, tables & charts. BIC Classification: KCM; KCS; KJK; KJS. Category: (G) General (US: Trade); (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 259 x 184 x 14. Weight in Grams: 810.
- Format
- Hardback
- Publication date
- 2000
- Publisher
- Nova Science Publishers Inc United States
- Number of pages
- 293
- Condition
- New
- SKU
- V9781560727781
- ISBN
- 9781560727781
Hardback
Condition: New
€ 109.23€ 84.50
€ 109.23
€ 84.50
Hardcover.
Bring Disney-level customer experience to your organization with insider guidance
The Experience is a unique guide to mastering the art of customer service and service relationships, based on the principles employed at the renowned leader in customer experience - the Walt Disney Company. Num Pages: 304 pages, illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 238 x 164 x 28. Weight in Grams: 502.
- Publisher
- John Wiley & Sons Inc
- Format
- Hardback
- Publication date
- 2015
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781119028659
- ISBN
- 9781119028659
Hardback
Condition: New
€ 27.99€ 21.20
€ 27.99
€ 21.20
Hardcover. Corporate and special events are an increasingly important part of a company's image and communication plans. This guide provides all the information and tools executives need to plan, host, and sponsor successful corporate and special events that improve a company's image with employees and customers to ensure lasting success. Num Pages: 288 pages. BIC Classification: KJSP. Category: (P) Professional & Vocational. Dimension: 235 x 163 x 23. Weight in Grams: 564.
- Publisher
- John Wiley & Sons Inc United Kingdom
- Number of pages
- 288
- Format
- Hardback
- Publication date
- 2007
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780470838488
- ISBN
- 9780470838488
Hardback
Condition: New
€ 29.99€ 24.15
€ 29.99
€ 24.15
Paperback. This A-Z guide provides expert advice on building an online presence and getting your creations into the hands of buyers. You'll learn about the pros and cons of all the major art and craft sites, as well as tips for creating your own store online. Series: Everything. Num Pages: 304 pages, figures. BIC Classification: KJE; KJS; WF. Category: (G) General (US: Trade). Dimension: 232 x 204 x 17. Weight in Grams: 442.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Adams Media
- Number of pages
- 304
- Condition
- New
- SKU
- V9781440559198
- ISBN
- 9781440559198
Paperback
Condition: New
€ 18.99€ 18.58
€ 18.99
€ 18.58
Paperback. Whether you're looking for a career change, a flexible part-time job, or a way to make money while staying home with the kids, network marketing is one of the fastest-growing business opportunities available. From services you need to products you love, there are hundreds of network marketing jobs to explore. Num Pages: 304 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 144 x 215 x 24. Weight in Grams: 312.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- Adams Media
- Condition
- New
- SKU
- V9781440592348
- ISBN
- 9781440592348
Paperback
Condition: New
€ 18.99€ 17.75
€ 18.99
€ 17.75
Paperback. With The Everything Guide to Customer Engagement, you can learn the highly successful strategies that have been working for business all over the world. It doesn't matter if your business is large, medium, or small. With this guide, you'll learn the tips and techniques to make your customers and their priorities your number one focus. Series: Everything. Num Pages: 304 pages. BIC Classification: KJSU. Category: (G) General (US: Trade). Dimension: 233 x 204 x 17. Weight in Grams: 446.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Adams Media
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781440580550
- ISBN
- 9781440580550
Paperback
Condition: New
€ 23.99€ 21.30
€ 23.99
€ 21.30
Hardcover. Through a series of case studies, this book demonstrates how organizations of all types and sizes can realize the infinite potential of email to strengthen their brands and reach their audiences in incredibly creative ways. Num Pages: 240 pages, black & white illustrations, black & white tables. BIC Classification: KJD; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 242 x 157 x 24. Weight in Grams: 438.
- Format
- Hardback
- Publication date
- 2013
- Publisher
- Skyhorse Publishing United States
- Edition
- 1st Edition
- Number of pages
- 240
- Condition
- New
- SKU
- V9781621532637
- ISBN
- 9781621532637
Hardback
Condition: New
€ 25.99€ 23.17
€ 25.99
€ 23.17
Paperback. Conventional Wisdom holds that to increase loyalty, companies must "delight" customers by exceeding service expectations. But no matter how exciting special deals may be, the "dazzle factor" does not solve customer problems.This book presents a breakthrough idea about how to win customer loyalty. Num Pages: 256 pages. BIC Classification: KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 233 x 153 x 19. Weight in Grams: 344.
- Publisher
- Portfolio Penguin
- Number of pages
- 256
- Format
- Paperback
- Publication date
- 2013
- Condition
- New
- SKU
- V9780241003305
- ISBN
- 9780241003305
Paperback
Condition: New
€ 21.99€ 16.66
€ 21.99
€ 16.66
Paperback. Num Pages: 256 pages, black & white illustrations. BIC Classification: KCH; KFF; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 159 x 235 x 19. Weight in Grams: 428.
- Publisher
- Princeton University Press
- Format
- Paperback
- Publication date
- 2015
- Edition
- Reprint
- Condition
- New
- SKU
- V9780691168210
- ISBN
- 9780691168210
Paperback
Condition: New
€ 52.86€ 42.66
€ 52.86
€ 42.66
Hardcover. Get out of the office and dream! To keep your brand innovative you need to feed your creative spirit and the office is not the place to do that. So get out, disrupt and reimagine the status quo, get into a cafe and dream. Num Pages: 288 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 237 x 157 x 20. Weight in Grams: 532.
- Publisher
- John Wiley & Sons Inc
- Format
- Hardback
- Publication date
- 2015
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118977842
- ISBN
- 9781118977842
Hardback
Condition: New
€ 21.99€ 19.34
€ 21.99
€ 19.34
Paperback. Intends to provide a roadmap to maximizing your profits as a disc jockey. This title includes practical tools, expert tips and cost-effective methods for increasing sales and creating loyal clients. It reveals specific ideas, proven techniques and creative approaches to multiplying your income and gaining the competitive edge. Num Pages: 272 pages, 1. BIC Classification: AVX; KJS; KNTF. Category: (P) Professional & Vocational. Dimension: 230 x 156 x 16. Weight in Grams: 402.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Taylor & Francis Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 272
- Condition
- New
- SKU
- V9780240807829
- ISBN
- 9780240807829
Paperback
Condition: New
€ 30.67
€ 30.67
Paperback. Suitable for brands of any size that advertise, market or engage with their customers and prospects through email, the Web, mobile or social, this book is published in association with the American Advertising Research Foundation, does just that. Num Pages: 318 pages. BIC Classification: KJSM. Category: (G) General (US: Trade). Dimension: 283 x 218 x 26. Weight in Grams: 1188.
- Publisher
- BIS Publishers
- Format
- Paperback
- Publication date
- 2015
- Condition
- New
- SKU
- V9789063693770
- ISBN
- 9789063693770
Paperback
Condition: New
€ 40.99€ 29.36
€ 40.99
€ 29.36
Hardcover. Num Pages: 224 pages, black & white illustrations, black & white tables, figures. BIC Classification: KJMV8; KJSU. Category: (P) Professional & Vocational. Dimension: 235 x 183 x 17. Weight in Grams: 486.
- Format
- Hardback
- Publication date
- 2014
- Publisher
- Pearson Education (US) United States
- Edition
- 1st Edition
- Number of pages
- 256
- Condition
- New
- SKU
- V9780133453867
- ISBN
- 9780133453867
Hardback
Condition: New
€ 92.60
€ 92.60
paperback. Num Pages: 368 pages. BIC Classification: KJC; KJMV7; KJS; UDB; UDX. Category: (P) Professional & Vocational. Dimension: 181 x 232 x 18. Weight in Grams: 494.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Pearson Ft Press United States
- Edition
- 2nd Edition
- Number of pages
- 368
- Condition
- New
- SKU
- V9780134194677
- ISBN
- 9780134194677
Paperback
Condition: New
€ 50.98
€ 50.98
Paperback.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- LID Publishing, Inc.
- Number of pages
- 224
- Condition
- New
- SKU
- V9781907794254
- ISBN
- 9781907794254
Paperback
Condition: New
€ 21.99€ 18.00
€ 21.99
€ 18.00