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Sales & marketing
Results 281 - 300 of 1150
Sales & marketing
Hardcover. Praise for stop acting like a seller and Start Thinking Like a Buyer "Stop Acting Like a Seller and Start Thinking Like a Buyer is a book that teaches you emphatically that 'words matter. ' If you want to set yourself apart from others, whether you're selling a product or a concept, this is a book to read. Num Pages: 272 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 238 x 165 x 30. Weight in Grams: 470.
- Format
- Hardback
- Publication date
- 2007
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 272
- Condition
- New
- SKU
- V9780470068342
- ISBN
- 9780470068342
Hardback
Condition: New
€ 25.99€ 19.45
€ 25.99
€ 19.45
Paperback. A guide to produce effective marketing communications in a world of consumers empowered by digital technology. It shows readers how providing return on engagement, rather than return on investment, and a customer engagement point, rather than a unique selling point, is what will make the difference in today's cluttered marketing place. Num Pages: 272 pages, black & white illustrations. BIC Classification: KJMV7; KJSM. Category: (G) General (US: Trade). Dimension: 232 x 157 x 13. Weight in Grams: 416.
- Publisher
- Kogan Page Ltd
- Format
- Paperback
- Publication date
- 2014
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9780749471088
- ISBN
- 9780749471088
Paperback
Condition: New
€ 33.99€ 30.93
€ 33.99
€ 30.93
Paperback. Public relations is, by design, the least visible of the persuasive industries. It operates behind the scenes, encouraging us to consume, vote, believe and behave in ways that keep economies moving and citizens from storming the citadels of power. Num Pages: 208 pages. BIC Classification: GTC; JFD; KJSP. Category: (P) Professional & Vocational. Dimension: 154 x 229 x 23. Weight in Grams: 386.
- Format
- Paperback
- Publication date
- 2016
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Number of pages
- 208
- Condition
- New
- SKU
- V9780745664828
- ISBN
- 9780745664828
Paperback
Condition: New
€ 24.66
€ 24.66
Hardcover. Public relations is, by design, the least visible of the persuasive industries. It operates behind the scenes, encouraging us to consume, vote, believe and behave in ways that keep economies moving and citizens from storming the citadels of power. Num Pages: 208 pages. BIC Classification: GTC; JFD; KJSP. Category: (P) Professional & Vocational. Dimension: 238 x 158 x 24. Weight in Grams: 512.
- Format
- Hardback
- Publication date
- 2016
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Number of pages
- 208
- Condition
- New
- Edition
- 1st Edition
- SKU
- V9780745664811
- ISBN
- 9780745664811
Hardback
Condition: New
€ 73.01
€ 73.01
Hardcover. The marketer's guide to standing out from the crowd and connecting with consumers As advertisements become more ubiquitous online and off, the struggle to really capture a customer's attention is heating up. Series: Bloomberg. Num Pages: 208 pages, Illustrations, ports. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 222 x 149 x 20. Weight in Grams: 372.
- Format
- Hardback
- Publication date
- 2011
- Publisher
- Bloomberg Press United States
- Edition
- 2nd Edition
- Number of pages
- 208
- Condition
- New
- SKU
- V9781118004449
- ISBN
- 9781118004449
Hardback
Condition: New
€ 25.99€ 21.18
€ 25.99
€ 21.18
Paperback. Simple-to-follow, yet rigorous, practical guide to the statistical techniques used in marketing and consumer research. Num Pages: 432 pages, black & white tables, figures. BIC Classification: KJSM. Category: (U) Tertiary Education (US: College). Dimension: 239 x 171 x 25. Weight in Grams: 756.
- Publisher
- SAGE Publications Inc United Kingdom
- Number of pages
- 432
- Format
- Paperback
- Publication date
- 2008
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781412911221
- ISBN
- 9781412911221
Paperback
Condition: New
€ 74.39
€ 74.39
Hardcover. Now--America's #1 marketer and consultant puts together the first complete guide to catalog sales! Starting & Building Your Catalog Sales Business Some of America's best known and most successful businesses, such as Sears, Spiegel, L.L. Bean, and Lands' End, are "catalog companies," earning a major percentage of their profits through catalog sales. Num Pages: 288 pages, Ill. BIC Classification: KJS; KJVS; KNPR. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 240 x 164 x 24. Weight in Grams: 567.
- Publisher
- John Wiley and Sons Ltd United States
- Number of pages
- 288
- Format
- Hardback
- Publication date
- 1990
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780471508168
- ISBN
- 9780471508168
Hardback
Condition: New
€ 44.99€ 39.21
€ 44.99
€ 39.21
Paperback. Thousands of products that are successfully developed and marketed domestically never realize the potential they have in the foreign market. The information provided in this guide enables business people to gain access to previously unreachable foreign markets. Num Pages: 272 pages, forms. BIC Classification: KJK; KJS. Category: (P) Professional & Vocational. Dimension: 236 x 162 x 15. Weight in Grams: 408.
- Format
- Paperback
- Publication date
- 1995
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 1st Edition
- Number of pages
- 272
- Condition
- New
- SKU
- V9780471110590
- ISBN
- 9780471110590
Paperback
Condition: New
€ 41.99€ 32.57
€ 41.99
€ 32.57
Hardcover. From the source you trust most-everything you need to start up, grow, and prosper in international trade. If you're excited by the opportunities you see in international trade but nervous about facing a world of problems you don't understand, you've come to the right place. Series: Entrepreneur Magazine. Num Pages: 256 pages, Illustrations, forms. BIC Classification: KJK; KJS. Category: (P) Professional & Vocational. Dimension: 229 x 162 x 25. Weight in Grams: 564.
- Format
- Hardback
- Publication date
- 1995
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 256
- Condition
- New
- SKU
- V9780471110583
- ISBN
- 9780471110583
Hardback
Condition: New
€ 94.73€ 79.10
€ 94.73
€ 79.10
Hardcover. Including information and issues in the competitive world of sport marketing, this text intends to direct students to a better understanding of the theoretical backbone to sport marketing. It also contains practical material that prepares students for careers in sport marketing. Num Pages: 504 pages, 76 colour illustrations, 40 colour illustrations. BIC Classification: KJS; KNSP; WSBM. Category: (U) Tertiary Education (US: College). Dimension: 289 x 219 x 28. Weight in Grams: 1692.
- Publisher
- Human Kinetics
- Format
- Hardback
- Publication date
- 2014
- Edition
- 4th Edition
- Condition
- New
- SKU
- V9781450424981
- ISBN
- 9781450424981
Hardback
Condition: New
€ 153.14
€ 153.14
Paperback. Num Pages: 208 pages, 11 black & white tables, 13 black & white halftones, 5 black & white line drawings. BIC Classification: KJS; KNSP. Category: (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 232 x 156 x 12. Weight in Grams: 324.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Taylor & Francis Ltd
- Edition
- 1st Edition
- Number of pages
- 208
- Condition
- New
- SKU
- V9780415532853
- ISBN
- 9780415532853
Paperback
Condition: New
€ 66.42
€ 66.42
Paperback. Provides a set of practical techniques which have been tried in many of today's leading companies with dramatic improvements to sales performance. This text makes the spin-selling method available in paperback and includes a new preface by the author. Num Pages: 272 pages, illustrations, index. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 233 x 153 x 17. Weight in Grams: 496. 272 pages, illustrations, index. Provides a set of practical techniques which have been tried in many of today's leading companies with dramatic improvements to sales performance. This text makes the spin-selling method available in paperback and includes a new preface by the author. Cateogry: (P) Professional & Vocational. BIC Classification: KJS. Dimension: 233 x 153 x 17. Weight: 496.
- Publisher
- GOWER PUBLISHING CO
- Number of pages
- 272
- Format
- Paperback
- Publication date
- 1995
- Edition
- New edition
- Condition
- New
- SKU
- V9780566076893
- ISBN
- 9780566076893
Paperback
Condition: New
€ 36.03
€ 36.03
Paperback. Suitable for those who want to understand the implications of social media on our daily lives and how businesses can tap the power of social media to increase their sales, cut their marketing costs, and reach consumers directly, this title discovers what social media can do for you, and what you can do for others while using social media. Num Pages: 336 pages, Illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 153 x 230 x 22. Weight in Grams: 414.
- Publisher
- John Wiley & Sons Inc
- Number of pages
- 336
- Format
- Paperback
- Publication date
- 2012
- Edition
- 2nd
- Condition
- New
- SKU
- V9781118232651
- ISBN
- 9781118232651
Paperback
Condition: New
€ 20.99€ 18.33
€ 20.99
€ 18.33
Hardback. A concrete framework for engaging today's buyer and building relationships Social Selling Mastery provides a key resource for sales and marketing professionals seeking a better way to connect with today's customer. Num Pages: 224 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 164 x 237 x 24. Weight in Grams: 392.
- Publisher
- John Wiley & Sons Inc
- Format
- Hardback
- Publication date
- 2016
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781119280736
- ISBN
- 9781119280736
Hardback
Condition: New
€ 31.99€ 24.94
€ 31.99
€ 24.94
Hardcover. A timely look at effective use of social network analysis within the telecommunications industry to boost customer relationships The key to any successful company is the relationship that it builds with its customers. Series: Wiley and SAS Business Series. Num Pages: 304 pages, Illustrations, maps. BIC Classification: KJSP; KJSU; KNTT. Category: (P) Professional & Vocational. Dimension: 160 x 235 x 26. Weight in Grams: 508.
- Format
- Hardback
- Publication date
- 2011
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 304
- Condition
- New
- SKU
- V9780470647547
- ISBN
- 9780470647547
Hardback
Condition: New
€ 59.21€ 49.36
€ 59.21
€ 49.36
Hardcover. * This book provides step-by-step approaches to successful professional blogging. Num Pages: 368 pages, Illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 239 x 162 x 26. Weight in Grams: 568.
- Format
- Hardback
- Publication date
- 2010
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 368
- Condition
- New
- SKU
- V9780470633106
- ISBN
- 9780470633106
Hardback
Condition: New
€ 46.99€ 36.49
€ 46.99
€ 36.49
Hardcover. The only guide devoted exclusively to social media metrics Whether you are selling online, through a direct sales force, or via distribution channels, what customers are saying about you online is now more important than your advertising. Social media is no longer a curiosity on the horizon but a significant part of your marketing mix. Series: New Rules Social Media Series. Num Pages: 272 pages, Illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 236 x 162 x 23. Weight in Grams: 442.
- Format
- Hardback
- Publication date
- 2010
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 272
- Condition
- New
- SKU
- V9780470583784
- ISBN
- 9780470583784
Hardback
Condition: New
€ 25.99€ 21.18
€ 25.99
€ 21.18
Paperback. Social Media Marketing is a great guide to the relatively new way of marketing through social media sites such as Twitter and Facebook. You'll learn how to make the most of these sites from step-by-step guides and clear and practical text to create a great strategy suited to your needs. Series: Everyday Guides Made Easy. Num Pages: 128 pages, 120 colour illustrations. BIC Classification: KJS; UDBS. Category: (G) General (US: Trade). Dimension: 175 x 210 x 12. Weight in Grams: 264.
- Publisher
- Flame Tree Publishing
- Format
- Paperback
- Publication date
- 2015
- Edition
- New
- Condition
- New
- SKU
- V9781783613984
- ISBN
- 9781783613984
Paperback
Condition: New
€ 10.99€ 9.63
€ 10.99
€ 9.63
Paperback. BIC Classification: KJS. Category: (G) General (US: Trade). .
- Publisher
- Cengage Learning, Inc
- Format
- Paperback
- Publication date
- 2016
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9781305502758
- ISBN
- 9781305502758
Paperback
Condition: New
€ 77.10
€ 77.10
Paperback. Learn in a week, what the experts learn in a lifetime. Num Pages: 128 pages. BIC Classification: KJE; KJS. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 198 x 129. .
- Publisher
- Hodder & Stoughton General Division United Kingdom
- Number of pages
- 128
- Format
- Paperback
- Publication date
- 2016
- Condition
- New
- SKU
- V9781473610330
- ISBN
- 9781473610330
Paperback
Condition: New
€ 15.99€ 11.81
€ 15.99
€ 11.81