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Sales & marketing

Results 481 - 500 of 1034

Sales & marketing

Hardback. This unique book focuses upon service design, including retail and multi-channel marketing matters pertinent to the current age where physical contact with consumers has resurfaced as an enduring part of the marketing and branding landscape - complementary to online and virtual worlds. Num Pages: 272 pages. BIC Classification: KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 162 x 298 x 21. Weight in Grams: 526.
Publisher
Emerald Publishing Limited
Format
Hardback
Publication date
2016
Edition
1st Edition
Condition
New
SKU
V9781786354563
ISBN
9781786354563
Hardback
Condition: New

€ 147.84

Hardcover. *Mr. Shmooze is the parable of a man who reveals the secret shared by all superstar salespeople. * While the stereotypical salesperson talks to and takes from their customers, Mr. Shmooze connects with and gives to his, proving that relationships are the key to long-term success in business. Num Pages: 112 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 224 x 149 x 14. Weight in Grams: 240.
Format
Hardback
Publication date
2010
Publisher
John Wiley & Sons Inc United Kingdom
Edition
1st Edition
Number of pages
98
Condition
New
SKU
V9780470874363
ISBN
9780470874363
Hardback
Condition: New

€ 24.99
€ 18.34

Paperback. The keys to unlocking your hidden potential and reconnecting you with your customers Num Pages: 89 pages. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 213 x 140 x 7. Weight in Grams: 98.
Format
Paperback
Publication date
2012
Publisher
John Hunt Publishing United Kingdom
Number of pages
89
Condition
New
SKU
V9781780994574
ISBN
9781780994574
Paperback
Condition: New

€ 13.99
€ 13.49

Hardcover. Customer survey studies deals with customers, consumers and user satisfaction from a product or service. In practice, many of the customer surveys conducted by business and industry are analyzed in a very simple way, without using models or statistical methods. Typical reports include descriptive statistics and basic graphical displays. Series: Statistics in Practice. Num Pages: 524 pages, Illustrations. BIC Classification: KJSU; PBT; UFM. Category: (P) Professional & Vocational. Dimension: 175 x 252 x 29. Weight in Grams: 914.
Format
Hardback
Publication date
2012
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
524
Condition
New
SKU
V9780470971284
ISBN
9780470971284
Hardback
Condition: New

€ 130.87
€ 112.37

Hardcover. Based on the editors' combined experience with working within distinguished telecoms companies, Mobile Media and Applications, From Concepts to Cash illustrates how to address the challenges of consumer marketing, technology strategy, and delivery tactics from a pragmatic 'how they did it' approach, rather than a theoretical 'how to do it'. Num Pages: 336 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 251 x 181 x 26. Weight in Grams: 770.
Format
Hardback
Publication date
2005
Publisher
John Wiley & Sons Inc United Kingdom
Edition
1st Edition
Number of pages
336
Condition
New
SKU
V9780470017470
ISBN
9780470017470
Hardback
Condition: New

€ 78.05

Paperback. How to optimize a multi-screen generation of mobile technology; a structured, comprehensive guide to integrating the latest mobile technology developments into the heart of your digital marketing strategy. Num Pages: 272 pages, black & white illustrations. BIC Classification: KJMV7; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 158 x 252 x 18. Weight in Grams: 424.
Publisher
Kogan Page Ltd
Format
Paperback
Publication date
2017
Edition
2nd Edition
Condition
New
SKU
V9780749479794
ISBN
9780749479794
Paperback
Condition: New

€ 36.99
€ 30.47

Paperback. Your fast track to successful mobile marketing Learn in a week, what the experts learn about mobile marketing in a lifetime. Written by Nick Smith, a digital marketing expert, Mobile Marketing In A Week gives you everything you need to know to run successful mobile marketing campaigns. Learn in a week, remember for a lifetime. Num Pages: 128 pages. BIC Classification: KJE; KJS. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 198 x 129. .
Publisher
John Murray Press United Kingdom
Number of pages
128
Format
Paperback
Publication date
2019
Edition
1st Edition
Condition
New
SKU
V9781473607507
ISBN
9781473607507
Paperback
Condition: New

€ 11.99
€ 10.31

paperback.
Publisher
South-Western College Pub
Number of pages
352
Format
Paperback
Publication date
2013
Edition
4th Edition
Condition
New
SKU
V9781133629382
ISBN
9781133629382
Paperback
Condition: New

€ 68.90

Hardback. Num Pages: 536 pages, illustrations. BIC Classification: KJE; KJP; KJSA; UDB. Category: (G) General (US: Trade). Dimension: 286 x 225 x 40. Weight in Grams: 1835.
Format
Hardback
Publication date
1997
Publisher
Bonus Books Inc United States
Number of pages
536
Condition
New
SKU
V9781566251624
ISBN
9781566251624
Hardback
Condition: New

€ 85.05
€ 81.47

Paperback. If you have never used the media before, are wary of trying, or have tried and failed, this book is for you. With a bit of insider know-how, even the inexperienced can secure positive coverage for their organisation or deal competently with a crisis. Series: Speed Reads. Num Pages: 32 pages, Illustrations. BIC Classification: JFD; KJSP. Category: (P) Professional & Vocational. Dimension: 154 x 207 x 4. Weight in Grams: 72.
Format
Paperback
Publication date
2009
Publisher
Directory of Social Change United Kingdom
Number of pages
32
Condition
New
SKU
V9781906294137
ISBN
9781906294137
Paperback
Condition: New

€ 12.40

Paperback. The essential guide to the fundamental shift taking place in marketing - and how you can profit by getting in sync. Num Pages: 256 pages. BIC Classification: KJC; KJS. Category: (P) Professional & Vocational. Dimension: 213 x 127 x 17. Weight in Grams: 206.
Format
Paperback
Publication date
2009
Publisher
Little, Brown Book Group United Kingdom
Edition
Digital original
Number of pages
256
Condition
New
SKU
V9780749929480
ISBN
9780749929480
Paperback
Condition: New

€ 11.99
€ 10.18

Hardback. Addresses issues pertaining to measurement and research methodology in an international marketing context. This title also addresses a range of subjects including response-bias in cross-cultural research, problems with cultural distance measures, and construct specification. It focuses on the development and application of novel research methods. Editor(s): Sarstedt, Marko; Schwaiger, Manfred; Taylor, Charles R. Series Editor(s): Zou, Shaoming. Series: Advances in International Marketing. Num Pages: 200 pages, Illustrations. BIC Classification: KJK; KJS. Category: (P) Professional & Vocational. Dimension: 232 x 157 x 24. Weight in Grams: 528.
Format
Hardback
Publication date
2011
Publisher
Emerald Publishing Limited United Kingdom
Number of pages
200
Condition
New
SKU
V9781780520940
ISBN
9781780520940
Hardback
Condition: New

€ 193.94

Hardcover. In an online and social media world, measurement is the key to success If you can measure your key business relationships, you can improve them. Even though relationships are "fuzzy and intangible," they can be measured and managed-with powerful results. Num Pages: 272 pages, Illustrations. BIC Classification: KJSP. Category: (P) Professional & Vocational. Dimension: 238 x 164 x 26. Weight in Grams: 470.
Format
Hardback
Publication date
2011
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
272
Condition
New
SKU
V9780470920107
ISBN
9780470920107
Hardback
Condition: New

€ 30.99
€ 24.14

Paperback. Learn the "best of the best" selling strategies from over 100 leading sales trainers and training companies in this all-inclusive sales resource. Num Pages: 386 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 229 x 154 x 28. Weight in Grams: 504.
Format
Paperback
Publication date
2010
Publisher
John Wiley & Sons Inc United Kingdom
Edition
1st Edition
Number of pages
386
Condition
New
SKU
V9780470617861
ISBN
9780470617861
Paperback
Condition: New

€ 21.99
€ 18.42

Paperback. The world of mass media, in which a few, prime national outlets controlled the messages we all see and hear, has largely vanished. Henricks and Shelton urge you to think less like a marketer and more like a media executive. Using real world examples and colourful anecdotes, they explain how to build a direct channel to your audience that you own. Num Pages: 192 pages, illustrations. BIC Classification: KJE; KJS. Category: (G) General (US: Trade). Dimension: 140 x 220 x 16. Weight in Grams: 224.
Format
Paperback
Publication date
2016
Publisher
Berrett-Koehler United States
Number of pages
192
Condition
New
SKU
V9781626565807
ISBN
9781626565807
Paperback
Condition: New

€ 19.99
€ 17.14

Hardcover.

Key strategies for long-term, sustainable customerrelationships

With nearly every sector of the marketplace challenged likenever before, sales professionals are under pressure now more thanever. Success demands superior strategies and precise execution. Num Pages: 304 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 239 x 163 x 27. Weight in Grams: 496.

Publisher
John Wiley & Sons Inc United Kingdom
Number of pages
304
Format
Hardback
Publication date
2010
Edition
2nd Edition
Condition
New
SKU
V9780470533116
ISBN
9780470533116
Hardback
Condition: New

€ 27.99
€ 21.16

Hardback. Your digital presence tells the story of who you are.. so what should you be saying? In a world overflowing with the noise of Facebook updates, tweets, blog posts, Pinterest pins and YouTube video responses, it's difficult to connect with the people who matter most to your business and your career. Num Pages: 256 pages, Illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 142 x 219 x 15. Weight in Grams: 426.
Format
Hardback
Publication date
2012
Publisher
John Wiley & Sons Inc United States
Edition
1st Edition
Number of pages
256
Condition
New
SKU
V9781119940715
ISBN
9781119940715
Hardback
Condition: New

€ 23.99
€ 19.25

Paperback. Num Pages: 320 pages, illustrations. BIC Classification: KJC; KJS. Category: (P) Professional & Vocational. Dimension: 158 x 232 x 20. Weight in Grams: 496.
Publisher
Pearson Education Limited
Format
Paperback
Publication date
2015
Edition
1st Edition
Condition
New
SKU
V9781292063362
ISBN
9781292063362
Paperback
Condition: New

€ 95.24
€ 92.10

Paperback. Written by a leading practitioner who was part of the team responsible for the success of the world's leading consumer brand. A practical, experience-based manual to shorten your marketing learning curve. The author shares the secret formula of communication, learnt from a career in some of the world's most famous brands. Num Pages: 224 pages, No. BIC Classification: KJS; LNJX. Category: (G) General (US: Trade). Dimension: 155 x 234 x 20. Weight in Grams: 324.
Publisher
Lid Publishing
Format
Paperback
Publication date
2016
Condition
New
SKU
V9781910649862
ISBN
9781910649862
Paperback
Condition: New

€ 17.99
€ 14.23

Hardback. Packed with stories and compelling discoveries from an impressive worldwide consumer database, Married to the Brand reveals why consumers bond with some brands - but not others. Num Pages: 210 pages, illustrations. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 236 x 154 x 17. Weight in Grams: 394.
Publisher
Gallup Press
Format
Hardback
Publication date
2005
Condition
New
SKU
V9781595620057
ISBN
9781595620057
Hardback
Condition: New

€ 26.99
€ 22.95

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