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Sales & marketing
Results 401 - 420 of 1150
Sales & marketing
Paperback. This book is ideal for undergraduates and postgraduates taking modules in Relationship Marketing, Customer Services, and Marketing Communications. It is core reading for the CIM Level 4 module on 'Stakeholder Marketing'. Num Pages: 328 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 246 x 190 x 17. Weight in Grams: 654.
- Publisher
- Pearson Education Limited United Kingdom
- Number of pages
- 328
- Format
- Paperback
- Publication date
- 2011
- Edition
- 4th Revised edition
- Condition
- New
- SKU
- V9780273737780
- ISBN
- 9780273737780
Paperback
Condition: New
€ 104.82
€ 104.82
Hardback. Most businesses are ignoring the more than $4 Trillion new majority market. Is your business one them? Learn how to REFRAME your business for the Total Market Sometime around 2040, ethnic minorities will become the majority of the US population. Brands and businesses are not prepared. Num Pages: 192 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 164 x 237 x 21. Weight in Grams: 370.
- Format
- Hardback
- Publication date
- 2015
- Publisher
- John Wiley & Sons Inc
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781119100256
- ISBN
- 9781119100256
Hardback
Condition: New
€ 31.99€ 24.98
€ 31.99
€ 24.98
Hardcover. A detailed look at relationships and how to harness their power for business growth This book teaches marketers how to build successful relationships with early-stage buyers by creating trust and a sense of friendship. Num Pages: 272 pages, illustrations (black and white). BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 239 x 162 x 24. Weight in Grams: 464.
- Format
- Hardback
- Publication date
- 2014
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 256
- Condition
- New
- SKU
- V9781118836699
- ISBN
- 9781118836699
Hardback
Condition: New
€ 25.99€ 21.20
€ 25.99
€ 21.20
Paperback. With a new foreword by Ken Blanchard A straightforward and snappy guide to successful customer service from the author of the bestselling The One Minute Manager. Series: The One Minute Manager. Num Pages: 160 pages. BIC Classification: KJSU. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 196 x 129 x 11. Weight in Grams: 98.
- Publisher
- Harper
- Number of pages
- 160
- Format
- Paperback
- Publication date
- 2011
- Edition
- New edition
- Condition
- New
- SKU
- V9780006530695
- ISBN
- 9780006530695
Paperback
Condition: New
€ 13.99€ 10.65
€ 13.99
€ 10.65
Hardcover. Conversations make or break everything in sales. Every conversation you have is an opportunity to find new prospects, win new customers, and increase sales. Rainmaking Conversations provides a proven system for leading masterful conversations that fill the pipeline, secure new deals, and maximize the potential of your account. Num Pages: 288 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 232 x 162 x 53. Weight in Grams: 488.
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Number of pages
- 272
- Format
- Hardback
- Publication date
- 2011
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780470922231
- ISBN
- 9780470922231
Hardback
Condition: New
€ 25.99€ 19.32
€ 25.99
€ 19.32
Paperback. This book is for the many ambitious business owners, start-ups, entrepreneurs or professionals who want to grow their businesses or their practice. Num Pages: 272 pages. BIC Classification: KJS; KJVS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 198 x 142 x 25. Weight in Grams: 214.
- Format
- Paperback
- Publication date
- 2016
- Publisher
- Robinson
- Condition
- New
- SKU
- V9781845286132
- ISBN
- 9781845286132
Paperback
Condition: New
€ 11.99€ 10.30
€ 11.99
€ 10.30
Hardback. The rapid growth of consumerism has industry across all sectors scrambling to meet consumer demands and rapid shifts in consumer attitudes. The authors have put forward a system of coping with this level of demand called "Quick Response". Num Pages: 304 pages, bibliography. BIC Classification: KJMV5; KJMV6; KJMV9; KJS. Category: (P) Professional & Vocational. Dimension: 238 x 163 x 23. Weight in Grams: 596.
- Format
- Hardback
- Publication date
- 1999
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 304
- Condition
- New
- SKU
- V9780471988335
- ISBN
- 9780471988335
Hardback
Condition: New
€ 75.31
€ 75.31
Paperback. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 214 x 143 x 9. Weight in Grams: 120.
- Publisher
- Manjul Publishing House Pvt Ltd India
- Format
- Paperback
- Publication date
- 2008
- Edition
- 1st
- Condition
- New
- SKU
- V9788186775059
- ISBN
- 9788186775059
Paperback
Condition: New
€ 11.38
€ 11.38
Hardcover. Reveals why customers must be the driving force behind your quality effort, how you can exceed customers' performance expectations, and how you can effectively recover from service mistakes. This title shows how to engineer a program of continuous quality improvement by assuming a specific leadership role. Num Pages: 240 pages, Ill. BIC Classification: KJMV5; KJS. Category: (P) Professional & Vocational. Dimension: 270 x 187 x 20. Weight in Grams: 630.
- Format
- Hardback
- Publication date
- 1994
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 1st Edition
- Number of pages
- 240
- Condition
- New
- SKU
- V9780471023227
- ISBN
- 9780471023227
Hardback
Condition: New
€ 122.07
€ 122.07
Paperback. Designed for students, scholars, and marketing research practitioners, this book is designed to take readers through the basics to an advanced understanding in qualitative marketing and consumer research. Num Pages: 240 pages, illustrations. BIC Classification: KJMV7; KJSM. Category: (U) Tertiary Education (US: College). Dimension: 241 x 170 x 13. Weight in Grams: 418.
- Publisher
- SAGE Publications Ltd
- Number of pages
- 240
- Format
- Paperback
- Publication date
- 2012
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780857027672
- ISBN
- 9780857027672
Paperback
Condition: New
€ 66.88
€ 66.88
Hardcover. Easy to digest tips and tools on how not to run a business Experts are constantly telling us what we need to be doing to improve our businesses. Hundreds of books in the market are filled with advice from these experts. Num Pages: 208 pages, colour illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 185 x 137 x 17. Weight in Grams: 388.
- Format
- Hardback
- Publication date
- 2013
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 208
- Condition
- New
- SKU
- V9781118732755
- ISBN
- 9781118732755
Hardback
Condition: New
€ 18.99€ 16.43
€ 18.99
€ 16.43
Paperback. .
- Publisher
- Taylor & Francis Ltd United Kingdom
- Number of pages
- 232
- Format
- Paperback
- Publication date
- 2016
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780415713344
- ISBN
- 9780415713344
Paperback
Condition: New
€ 38.99€ 23.79
€ 38.99
€ 23.79
Paperback. This down-to-earth guide provides nonprofit executives and board members with the information and tools they need to create a persuasive and effective annual report. Num Pages: 240 pages, Ill. BIC Classification: KFCR; KJSP; KJVX. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 278 x 210 x 13. Weight in Grams: 582.
- Format
- Paperback
- Publication date
- 2001
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st
- Number of pages
- 240
- Condition
- New
- SKU
- V9780787954109
- ISBN
- 9780787954109
Paperback
Condition: New
€ 34.79
€ 34.79
Paperback. Series: The Basics. Num Pages: 288 pages, black & white illustrations. BIC Classification: KJSP. Category: (U) Tertiary Education (US: College); (UP) Postgraduate, Research & Scholarly. Dimension: 197 x 130 x 21. Weight in Grams: 324.
- Publisher
- Taylor & Francis Ltd
- Number of pages
- 288
- Format
- Paperback
- Publication date
- 2013
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780415675833
- ISBN
- 9780415675833
Paperback
Condition: New
€ 28.46
€ 28.46
Paperback. Intended for students and practitioners in Public Relations, this volume challenges conventions and also provides essential empirical detail and careful argument in this field. It stimulates debate about the boundaries, definitions, functions, and effects of public relations. Editor(s): L'Etang, Jacquie; Pieczka, Magda. Num Pages: 528 pages, 1, black & white illustrations. BIC Classification: KJSP. Category: (P) Professional & Vocational. Dimension: 255 x 183 x 29. Weight in Grams: 926.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Taylor & Francis Inc United States
- Number of pages
- 528
- Condition
- New
- Edition
- 1st Edition
- SKU
- V9780805846188
- ISBN
- 9780805846188
Paperback
Condition: New
€ 94.27
€ 94.27
Paperback. Reflects the intense discussion that is taking place on the nature of public relations and how it develops and supports management strategy. This title links models and theories of strategic management to the PR function and discusses how globalization and the Internet are changing organizational PR strategy. Series: PR in Practice. Num Pages: 208 pages, Illustrations. BIC Classification: KJSP. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 234 x 157 x 16. Weight in Grams: 392.
- Publisher
- Kogan Page Ltd United Kingdom
- Number of pages
- 208
- Format
- Paperback
- Publication date
- 2009
- Edition
- 3rd Edition
- Condition
- New
- SKU
- V9780749456405
- ISBN
- 9780749456405
Paperback
Condition: New
€ 33.99€ 20.88
€ 33.99
€ 20.88
Paperback. Num Pages: 320 pages. BIC Classification: KJSP. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 242 x 175 x 19. Weight in Grams: 558.
- Format
- Paperback
- Publication date
- 2009
- Publisher
- Sterling Publishers Pvt.Ltd India
- Number of pages
- 320
- Condition
- New
- SKU
- V9788120746114
- ISBN
- 9788120746114
Paperback
Condition: New
€ 13.99€ 11.05
€ 13.99
€ 11.05
Paperback. A practical textbook for marketing professionals, senior executives in business, students at both undergraduate and MBA level and those studying for the Chartered Institute of Marketing Diploma. Haywood uses real business examples to illustrate successes and failures in the field. Num Pages: 240 pages. BIC Classification: KJMV7; KJSP. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 234 x 156 x 13. Weight in Grams: 406. "Includes bibliographical references and index. Commissioning organisation: Roger Haywood ; foreword by Steve Cuthbert. viii, 227 p. 24 cm. Paperback. As new." Keywords: "Business, Finance & Law - Sales & Marketing - Marketing Management,Business, Finance & Law - Sales & Marketing - Public Relations,Subjec"
- Condition
- Used, Like New
- Publisher
- Palgrave Macmillan Dublin, Ireland
- Number of pages
- 240
- Format
- Paperback
- Publication date
- 1997
- Edition
- 1998th Edition
- SKU
- KEX0163907
- ISBN
- 9780333684771
Paperback
Condition: Used, Like New
€ 32.99€ 4.99
€ 32.99
€ 4.99
Paperback. This 2nd Edition recasts much of the information from Public Relations Kit For Dummies and updates it to use as part of this all-in-one guide to PR. The book features more than 25 percent new material and includes extensive new information on Web-based PR, including the use of text messaging, podcasts, and blogs. Num Pages: 384 pages, Illustrations. BIC Classification: KJSP. Category: (P) Professional & Vocational. Dimension: 233 x 190 x 21. Weight in Grams: 608.
- Publisher
- John Wiley and Sons Ltd United States
- Number of pages
- 384
- Format
- Paperback
- Publication date
- 2006
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9780471772729
- ISBN
- 9780471772729
Paperback
Condition: New
€ 25.99€ 19.44
€ 25.99
€ 19.44
Hardcover.
- Format
- Hardback
- Publication date
- 2009
- Publisher
- Kogan Page Ltd United Kingdom
- Number of pages
- 194
- Condition
- New
- SKU
- V9780749455071
- ISBN
- 9780749455071
Hardback
Condition: New
€ 31.99€ 28.70
€ 31.99
€ 28.70