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Sales & marketing

Results 801 - 820 of 1036

Sales & marketing

Hardcover. The Internet is the world's largest marketplace. This book takes a look at online communities as a source of value for both customers and businesses. It shows how to build an online "customer community" that gives customers a reason to stay loyal. It explains what the customer community is, and then describes the tenets that makes it strong. Num Pages: 288 pages, Ill. BIC Classification: KJE; KJSU; UDB. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 234 x 163 x 25. Weight in Grams: 530.
Format
Hardback
Publication date
2002
Publisher
John Wiley & Sons Inc United States
Number of pages
288
Condition
New
Edition
1st Edition
SKU
V9780787956219
ISBN
9780787956219
Hardback
Condition: New

€ 24.99
€ 22.86

Paperback. aeo Illustrates how to become more responsive to th needs of individual customers aeo Integrates theory from many different disciplines including -- management -- marketing -- informationn systems -- economics -- law -- logistics aeo Contains numerous examples. Series: Total Quality Management. Num Pages: 286 pages, illustrations. BIC Classification: KJM; KJSU. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 216 x 142 x 21. Weight in Grams: 502.
Format
Paperback
Publication date
1996
Publisher
Basil Blackwell Inc, US United States
Edition
1st Edition
Number of pages
286
Condition
New
SKU
V9781557865052
ISBN
9781557865052
Paperback
Condition: New

€ 34.99
€ 27.98

Paperback. Improve how customers perceive a business by tapping into the benefits of sustainable development through digital marketing. Num Pages: 256 pages, black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 235 x 156 x 15. Weight in Grams: 392.
Publisher
Kogan Page Ltd
Format
Paperback
Publication date
2015
Condition
New
SKU
V9780749472092
ISBN
9780749472092
Paperback
Condition: New

€ 40.99
€ 32.65

Hardback. The practical, expert guide to reaching the new consumer

Customer-Centric Marketing is a comprehensive game plan on succeeding in the new marketing landscape by focusing on the customer. Num Pages: 176 pages. BIC Classification: KJMV7; KJS. Category: (P) Professional & Vocational. Dimension: 238 x 161 x 21. Weight in Grams: 348.

Publisher
John Wiley & Sons Inc
Format
Hardback
Publication date
2015
Edition
1st Edition
Condition
New
SKU
V9781119092896
ISBN
9781119092896
Hardback
Condition: New

€ 25.99
€ 16.50

paperback. Visits to customers by a cross-functional team of marketers and engineers play an important role in new product development, entry into new markets, and in exploring customer satisfaction and dissatisfaction. The title provides step-by-step instructions for making effective use of this market research technique. Num Pages: 256 pages, tables, figures, bibliography, index. BIC Classification: KJSM; KJSU. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 154 x 229 x 14. Weight in Grams: 336.
Format
Paperback
Publication date
2008
Publisher
Routledge United States
Edition
3rd Edition
Number of pages
256
Condition
New
SKU
V9780765622259
ISBN
9780765622259
Paperback
Condition: New

€ 76.84

Hardcover. Num Pages: 250 pages. BIC Classification: KJSU. Category: (G) General (US: Trade). Dimension: 237 x 177 x 23. Weight in Grams: 581.
Format
Hardback
Publication date
2005
Publisher
PennWell Corp.
Condition
New
SKU
V9781593700539
ISBN
9781593700539
Hardback
Condition: New

€ 103.42

Paperback. .
Publisher
Pearson Education Limited United Kingdom
Number of pages
208
Format
Paperback
Publication date
2013
Edition
Pearson New International Edition
Condition
New
SKU
V9781292040356
ISBN
9781292040356
Paperback
Condition: New

€ 83.40

Paperback. The new, 3rd edition of the Customer Service Pocketbook will be published in October 2013. The book is for everyone who contributes, directly or indirectly, to giving the customer excellent service. It has been fully revised to reflect the challenges of responding to customers' needs via a variety of different channels including social media. Num Pages: 112 pages, illustrations. BIC Classification: KJM; KJSU. Category: (P) Professional & Vocational. Dimension: 109 x 180 x 6. Weight in Grams: 114.
Publisher
Management Pocketbooks
Number of pages
112
Format
Paperback
Publication date
2013
Edition
3rd Revised edition
Condition
New
SKU
V9781906610555
ISBN
9781906610555
Paperback
Condition: New

€ 16.99
€ 16.37

Paperback.
Publisher
Gill & Macmillan Ltd
Format
Paperback
Publication date
2012
Edition
0th Edition
Condition
New
SKU
V9780717152605
ISBN
9780717152605
Paperback
Condition: New

€ 43.99
€ 43.35

Paperback. Num Pages: 240 pages, illustrations. BIC Classification: KJP; KJSU. Category: (U) Tertiary Education (US: College). Dimension: 205 x 252 x 7. Weight in Grams: 386.
Publisher
Pearson Education (US) United States
Number of pages
240
Format
Paperback
Publication date
2013
Edition
6th Edition
Condition
New
SKU
V9780133056259
ISBN
9780133056259
Paperback
Condition: New

€ 164.94

Paperback. .
Publisher
Taylor & Francis Ltd
Format
Paperback
Publication date
2016
Edition
2nd Edition
Condition
New
SKU
V9781138919525
ISBN
9781138919525
Paperback
Condition: New

€ 141.67

Hardcover. Editor(s): Farkas, Victoria J. Num Pages: 158 pages, tables & charts. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 237 x 162 x 16. Weight in Grams: 412.
Format
Hardback
Publication date
2010
Publisher
Nova Science Publishers Inc United States
Number of pages
158
Condition
New
SKU
V9781617612107
ISBN
9781617612107
Hardback
Condition: New

€ 138.08
€ 93.93

Hardback. .
Publisher
John Wiley & Sons Inc
Format
Hardback
Publication date
2016
Condition
New
SKU
V9781119326038
ISBN
9781119326038
Hardback
Condition: New

€ 25.00
€ 21.18

Hardback. Num Pages: 246 pages, Illustrations. BIC Classification: KJSU. Category: (G) General (US: Trade). Dimension: 239 x 161 x 23. Weight in Grams: 494.
Format
Hardback
Publication date
2007
Publisher
University Press of America United States
Number of pages
246
Condition
New
SKU
V9780761837527
ISBN
9780761837527
Hardback
Condition: New

€ 129.88

Paperback. Num Pages: 360 pages, illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 237 x 190 x 21. Weight in Grams: 488.
Publisher
John Wiley & Sons Inc
Format
Paperback
Publication date
2015
Edition
1st Edition
Condition
New
SKU
V9781118725603
ISBN
9781118725603
Paperback
Condition: New

€ 24.99
€ 18.33

Paperback. A revised edition of Rob Jolles' valuable guide to being a fantastic salesperson by focusing on the needs and habits of the customer. Num Pages: 384 pages, Illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 228 x 152 x 23. Weight in Grams: 394.
Format
Paperback
Publication date
2009
Publisher
Simon & Schuster United States
Number of pages
384
Condition
New
SKU
V9781439144633
ISBN
9781439144633
Paperback
Condition: New

€ 20.99
€ 19.04

Paperback. Blending the hot topics of new technology, market spaces, competitive strategy and customer behaviour, Customer Capitalism stands conventional wisdom on its head by introducing a new business model which shows how any business can generate increasing returns and gain a massive competitive advantage. Num Pages: 312 pages, black & white illustrations. BIC Classification: JHBL; KJC; KJSU. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 155 x 230 x 24. Weight in Grams: 522.
Format
Paperback
Publication date
2001
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
312
Condition
New
SKU
V9781861563071
ISBN
9781861563071
Paperback
Condition: New

€ 37.99
€ 29.87

Paperback. The easy way to grasp customer analytics Ensuring your customers are having positive experiences with your company at all levels, including initial brand awareness and loyalty, is crucial to the success of your business. Num Pages: 336 pages, illustrations. BIC Classification: KJSM. Category: (P) Professional & Vocational. Dimension: 237 x 189 x 23. Weight in Grams: 440.
Format
Paperback
Publication date
2015
Publisher
John Wiley & Sons Inc
Edition
1st Edition
Condition
New
SKU
V9781118937594
ISBN
9781118937594
Paperback
Condition: New

€ 34.99
€ 25.08

Paperback. A follow-up to "Culture and Consumption", this book trades the platitudes about the consumer society for an anthropological treatment. It includes essays on homes, cars, people, and social mobility, celebrities, consumerism, self-invention, museums and the power of objects, the anthropology of advertising, and more. Num Pages: 240 pages, 15 b&w photos, 5 figures, 1 bibliog., 1 index. BIC Classification: KJS. Category: (G) General (US: Trade); (U) Tertiary Education (US: College). Dimension: 235 x 155 x 17. Weight in Grams: 380.
Format
Paperback
Publication date
2005
Publisher
Indiana University Press United States
Number of pages
232
Condition
New
SKU
V9780253217615
ISBN
9780253217615
Paperback
Condition: New

€ 23.99
€ 22.08

paperback. A special issue of the "Journal of Consumer Psychology" (Volume 9, Number 2, 2000). It discusses issues in consumer psychology; effects of brand local/non-local origin on consumer attitudes in developing countries; and the role of culture in the resolution of information incongruity. Editor(s): Maheswaran, Durairaj; Shavitt, Sharon. Num Pages: 70 pages. BIC Classification: JFC; JMH; KJSM. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 279 x 216. Weight in Grams: 181.
Format
Paperback
Publication date
2000
Publisher
Psychology Press United States
Number of pages
70
Condition
New
Edition
1st Edition
SKU
V9780805897777
ISBN
9780805897777
Paperback
Condition: New

€ 35.88

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