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Sales & marketing

Results 1033 - 1056 of 2486

Sales & marketing

paperback. Num Pages: colour illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 51. Weight in Grams: 1601.
Format
Paperback
Publication date
2008
Publisher
Gabler Verlag United States
Edition
4., vollst. überarb. Aufl. 2009
Condition
New
SKU
V9783834909916
ISBN
9783834909916
Paperback
Condition: New

€ 87.81

Paperback. Series: Unternehmenskooperation und Netzwerkmanagement. Num Pages: 277 pages, 37 black & white illustrations, 27 black & white tables. BIC Classification: KJM; KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 15. Weight in Grams: 360.
Format
Paperback
Publication date
2005
Publisher
Deutscher Universitats-Verlag Germany
Number of pages
277
Condition
New
SKU
V9783824483266
ISBN
9783824483266
Paperback
Condition: New

€ 74.76

Hardback. Utilizing many methods, including Decision Support Systems (DSS), Artificial Intelligence in Marketing and Multicriteria Analysis, this book examines new product development, market penetration strategies, and other marketing decisions. It explores the use and implementation of these methodologies in making strategic marketing decisions. Series: International Series in Operations Research & Management Science. Num Pages: 523 pages, biography. BIC Classification: KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 234 x 156 x 28. Weight in Grams: 917.
Format
Hardback
Publication date
2002
Publisher
Kluwer Academic Publishers United States
Number of pages
523
Condition
New
SKU
V9781402071942
ISBN
9781402071942
Hardback
Condition: New

€ 197.12

Paperback. Series: Marken- Und Produktmanagement. Num Pages: 156 pages, 16 black & white illustrations, biography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 8. Weight in Grams: 200.
Format
Paperback
Publication date
2003
Publisher
Deutscher Universitats-Verlag Germany
Edition
Softcover reprint of the original 1st ed. 2003
Number of pages
156
Condition
New
SKU
V9783824480203
ISBN
9783824480203
Paperback
Condition: New

€ 63.27

paperback. Series: Contributions to Management Science. Num Pages: 272 pages, 36 black & white tables, biography. BIC Classification: KJMV6; KJS; UF; UYZG. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 14. Weight in Grams: 421.
Format
Paperback
Publication date
2014
Publisher
Physica Germany
Number of pages
272
Condition
New
Edition
2012th Edition
SKU
V9783790829488
ISBN
9783790829488
Paperback
Condition: New

€ 124.23

Paperback. Series: Fokus Dienstleistungsmarketing. Num Pages: 252 pages, 3 black & white illustrations. BIC Classification: KJM; KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 14. Weight in Grams: 329.
Format
Paperback
Publication date
2004
Publisher
Deutscher Universitats-Verlag Germany
Number of pages
252
Condition
New
SKU
V9783824480838
ISBN
9783824480838
Paperback
Condition: New

€ 73.91

Paperback / so. Series: Applied Marketing Science / Angewandte Marketingforschung. Num Pages: 358 pages, black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 21. Weight in Grams: 494.
Format
Paperback
Publication date
2015
Publisher
Springer Gabler United States
Number of pages
358
Condition
New
SKU
V9783658088194
ISBN
9783658088194
Paperback
Condition: New

€ 69.60

Paperback / so. Series: Markt- Und Unternehmensentwicklung / Markets and Organisatio. Num Pages: 371 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 208 x 147 x 23. Weight in Grams: 476.
Format
Paperback
Publication date
2011
Publisher
Gabler Verlag United States
Number of pages
371
Condition
New
SKU
V9783834931023
ISBN
9783834931023
Paperback
Condition: New

€ 86.69

Paperback / so. Series: Integratives Marketing - Wissenstransfer Zwischen Theorie Un. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 208 x 147 x 15. Weight in Grams: 363.
Format
Paperback
Publication date
2011
Publisher
Gabler Verlag United States
Condition
New
SKU
V9783834931993
ISBN
9783834931993
Paperback
Condition: New

€ 85.18

Hardback. Editor(s): Belz, Christian; Schogel, Marcus; Arndt, Oliver; Walter, Verena. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 32. Weight in Grams: 1102.
Format
Hardback
Publication date
2008
Publisher
Gabler Verlag United States
Condition
New
SKU
V9783834907400
ISBN
9783834907400
Hardback
Condition: New

€ 106.41

Paperback. Drawing on research from 30,000 individuals and their practical experience as intercultural management consultants, the authors provide insights into the broader landscape of intercultural management through their exploration of 4 competencies: Intercultural Sensitivity, Intercultural Communication, Building Commitment and Managing Uncertainty. Num Pages: 230 pages, biography. BIC Classification: KCK; KJMV2; KJSM; KJSP; KJU. Category: (G) General (US: Trade). Dimension: 235 x 155 x 12. Weight in Grams: 361.
Publisher
Palgrave Macmillan United Kingdom
Number of pages
230
Format
Paperback
Publication date
2014
Edition
1st ed. 2014
Condition
New
SKU
V9781349467198
ISBN
9781349467198
Paperback
Condition: New

€ 63.31

Hardback. Interdisciplinary approaches are critical to solve the interesting problems of the day. This volume seeks to capture and synthesize the knowledge in the area of branding, product design, innovation, and strategic thought in international marketing. Editor(s): Swan, K. Scott; Zou, Shaoming. Series Editor(s): Zou, Shaoming. Series: Advances in International Marketing. Num Pages: 350 pages, Illustrations. BIC Classification: KJSM. Category: (G) General (US: Trade). Dimension: 233 x 158 x 33. Weight in Grams: 662.
Publisher
Emerald Publishing Limited United Kingdom
Number of pages
350
Format
Hardback
Publication date
2012
Condition
New
SKU
V9781781900161
ISBN
9781781900161
Hardback
Condition: New

€ 145.87

Hardback. The three papers in Volume 17 report new theory and in-depth descriptions of interfirm network behavior. Each paper includes extensive reviews of the relevant literature on interfirm network behavior as well as data analysis using empirical positivistic and/or case study research methods. Editor(s): Baxter, Roger; Woodside, Arch G. Series Editor(s): Woodside, Arch G. Series: Advances in Business Marketing and Purchasing. Num Pages: 496 pages. BIC Classification: KJMV7; KJS. Category: (P) Professional & Vocational. Dimension: 235 x 153 x 43. Weight in Grams: 878.
Format
Hardback
Publication date
2011
Publisher
Emerald Publishing Limited United Kingdom
Number of pages
496
Condition
New
SKU
V9781780520247
ISBN
9781780520247
Hardback
Condition: New

€ 169.88

Hardcover. You dona t have to learn your lessons the hard way anymore. Most designers have to learn their lessons through time and experience when it comes to the business and legal aspects of starting and running an interior design firm. Now, Interior Design Law and Business Practices makes the hard lessons easy. Num Pages: 240 pages, Ill. BIC Classification: 1KBB; AMR; KJS; LN. Category: (P) Professional & Vocational. Dimension: 263 x 183 x 19. Weight in Grams: 584.
Format
Hardback
Publication date
1994
Publisher
John Wiley and Sons Ltd United States
Edition
1st Edition
Number of pages
240
Condition
New
SKU
V9780471583424
ISBN
9780471583424
Hardback
Condition: New

€ 135.97

Paperback / so. Series: Wirtschaftswissenschaften. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 20. Weight in Grams: 454.
Format
Paperback
Publication date
2005
Publisher
Deutscher Universitatsverlag United States
Condition
New
SKU
V9783835000193
ISBN
9783835000193
Paperback
Condition: New

€ 85.97

Paperback / so. Series: Konsum Und Verhalten. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 234 x 156 x 17. Weight in Grams: 440.
Format
Paperback
Publication date
1996
Publisher
Physica-Verlag GmbH & Co Germany
Condition
New
SKU
V9783790809664
ISBN
9783790809664
Paperback
Condition: New

€ 69.51

Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: KJK; KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 17. Weight in Grams: 494.
Format
Paperback
Publication date
2012
Publisher
Gabler Verlag United States
Condition
New
SKU
V9783322903679
ISBN
9783322903679
Paperback
Condition: New

€ 46.64

Paperback. Explores what good practice in internal communications looks like, providing a no-nonsense approach to devising an internal communications strategy based on the authors' extensive experiences as consultants and in-house leaders in the private, public and not-for-profit sectors. Series: PR in Practice. Num Pages: 272 pages, black & white illustrations. BIC Classification: KJP; KJSP. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 234 x 157 x 15. Weight in Grams: 420.
Publisher
Kogan Page Ltd
Format
Paperback
Publication date
2014
Condition
New
SKU
V9780749469320
ISBN
9780749469320
Paperback
Condition: New

€ 40.99
€ 36.22

Paperback. Editor(s): Diehl, Sandra; Terlutter, Ralf. Series: Forschungsgruppe Konsum und Verhalten. Num Pages: 523 pages, 82 black & white tables, biography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 28. Weight in Grams: 678.
Format
Paperback
Publication date
2006
Publisher
Deutscher Universitätsverlag
Edition
2006th Edition
Condition
New
SKU
V9783835004559
ISBN
9783835004559
Paperback
Condition: New

€ 125.69

Hardback. Offshoring, globalisation and the rise of China and India have been triggering unprecedented change in the communication sector. New channels of global communications are also being opened up by social media tools. This title talks about the cross-cultural challenges facing PR practitioners. Num Pages: 240 pages, black & white illustrations. BIC Classification: GTC; KJSP. Category: (P) Professional & Vocational. Dimension: 237 x 165 x 23. Weight in Grams: 510.
Publisher
Kogan Page Ltd United Kingdom
Number of pages
242
Format
Hardback
Publication date
2009
Condition
New
SKU
V9780749453299
ISBN
9780749453299
Hardback
Condition: New

€ 44.99
€ 39.81

Paperback. Series: Handel und Internationales Marketing / Retailing and International Marketing. Num Pages: 226 pages, 3 black & white illustrations, 5 black & white tables, biography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 12. Weight in Grams: 278.
Format
Paperback
Publication date
2010
Publisher
Gabler Germany
Number of pages
226
Condition
New
SKU
V9783834924605
ISBN
9783834924605
Paperback
Condition: New

€ 63.89

Hardcover. Features the papers that report a variety of studies examining: international marketing behaviour of firms from emerging markets; market environments and consumer behaviour in emerging markets; and, MNCs' international marketing in emerging markets. Editor(s): Zou, Shaoming; Fu, Huifen. Series Editor(s): Zou, Shaoming. Series: Advances in International Marketing. Num Pages: 300 pages, Illustrations. BIC Classification: KJK; KJS. Category: (P) Professional & Vocational. Dimension: 239 x 162 x 23. Weight in Grams: 614.
Format
Hardback
Publication date
2011
Publisher
Emerald Group Publishing Limited United Kingdom
Number of pages
300
Condition
New
SKU
V9780857244475
ISBN
9780857244475
Hardback
Condition: New

€ 132.54

Paperback. The second edition of International Marketing serves as a textbook for an introductory course on international marketing. Num Pages: 816 pages, 335 figures. BIC Classification: KJMV7; KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 242 x 185 x 33. Weight in Grams: 1048.
Format
Paperback
Publication date
2014
Publisher
Oxford University Press United Kingdom
Edition
2 Rev ed
Number of pages
816
Condition
New
SKU
V9780198077022
ISBN
9780198077022
Paperback
Condition: New

€ 50.70

Hardback. Presents a collection of papers which are the results of research undertaken by a group of scholars examining the field of international marketing and purchasing (IMP). This book presents an overview of marketing as a discipline and provides writing on the developments. It is used as supplementary text in courses as Business-to-Business Marketing. Series Editor(s): Cavusgil, S. Tamer. Series: Advances in International Marketing. Num Pages: 356 pages, black & white illustrations. BIC Classification: KJK; KJS. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 20. Weight in Grams: 675.
Format
Hardback
Publication date
2000
Publisher
Emerald Publishing Limited United States
Number of pages
356
Condition
New
SKU
V9780762303182
ISBN
9780762303182
Hardback
Condition: New

€ 147.72

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