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Sales & marketing

Results 801 - 820 of 1034

Sales & marketing

Paperback. You run a small business and you want to get ahead of the competition, but how can you give resources to marketing when you're short on time and the budget is tight? This book is packed with 395 tried-and-tested ways to market your business in 5 minutes or less. Num Pages: 160 pages, black & white illustrations. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 216 x 140 x 9. Weight in Grams: 202.
Publisher
Harriman House Publishing
Format
Paperback
Publication date
2014
Condition
New
SKU
V9780857193902
ISBN
9780857193902
Paperback
Condition: New

€ 19.99
€ 16.13

Hardcover. How to dominate your market and receive sales results that are better than the competition An "800-Pound Gorilla" is a business term used to describe the dominant player in any marketplace that gets an 'unfair share' of the available business. Num Pages: 208 pages. BIC Classification: KJC; KJS. Category: (P) Professional & Vocational. Dimension: 220 x 138 x 20. Weight in Grams: 310.
Format
Hardback
Publication date
2009
Publisher
John Wiley & Sons Inc United Kingdom
Edition
1st Edition
Number of pages
208
Condition
New
SKU
V9780470496756
ISBN
9780470496756
Hardback
Condition: New

€ 23.99
€ 19.37

Hardcover. Inclding chapters on interactive advertising and integrated advertising, this edition contains fifty specially drawn new illustrations of key campaigns. It covers every aspect of the business, from how to write copy and learn the creative process to how agencies work and the different strategies used for all types of media. Num Pages: 320 pages. BIC Classification: KJSA. Category: (G) General (US: Trade). Dimension: 210 x 248 x 38. Weight in Grams: 1352.
Publisher
Thames & Hudson Ltd
Format
Hardback
Publication date
2016
Edition
3rd Revised edition
Condition
New
SKU
V9780500518984
ISBN
9780500518984
Hardback
Condition: New

€ 33.99
€ 28.74

Paperback. Num Pages: 240 pages, illustrations. BIC Classification: KJSA. Category: (G) General (US: Trade). Dimension: 156 x 228 x 13. Weight in Grams: 346.
Publisher
OUP Australia and New Zealand
Format
Paperback
Publication date
2014
Edition
1st Edition
Condition
New
SKU
V9780195593921
ISBN
9780195593921
Paperback
Condition: New

€ 33.64

Paperback. The Adweek Copywriting Handbook covers every aspect of the copywriting process in simple and easy-to-understand steps for young advertising professionals and old pros alike. Starting at the very beginning of the process, the book shows copywriters how to get prepared to write on a product before moving on to the act of writing itself. Num Pages: 360 pages, Illustrations. BIC Classification: KJSA. Category: (P) Professional & Vocational. Dimension: 232 x 193 x 19. Weight in Grams: 682.
Publisher
John Wiley & Sons Inc United Kingdom
Number of pages
360
Format
Paperback
Publication date
2007
Edition
1st Edition
Condition
New
SKU
V9780470051245
ISBN
9780470051245
Paperback
Condition: New

€ 25.00
€ 21.05

Hardcover. Num Pages: 256 pages, illustrations. BIC Classification: KJMV7; KJS. Category: (P) Professional & Vocational. Weight in Grams: 666.
Publisher
John Wiley & Sons Inc
Format
Hardback
Publication date
2016
Edition
1st Edition
Condition
New
SKU
V9781119223009
ISBN
9781119223009
Hardback
Condition: New

€ 25.99
€ 21.27

Whether you are an aspiring merchant or an industry veteran, this book's strategic framework will help you build a solid foundation for your business in today's ever-evolving retail marketplace. Series: Rotman-UTP Publishing. Num Pages: 256 pages, 11 figures. BIC Classification: 1KBB; KCA; KJC; KJMB; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 164 x 238 x 24. Weight in Grams: 534.
Publication date
2016
Publisher
University of Toronto Press Canada
Number of pages
256
Condition
New
SKU
V9781442637177
ISBN
9781442637177
Hardback
Condition: New

€ 41.21

Hardback. Num Pages: 208 pages, illustrations. BIC Classification: KJMV7; KJS. Category: (G) General (US: Trade). Dimension: 243 x 165 x 23. Weight in Grams: 416.
Publisher
Harvard Business School Publishing
Format
Hardback
Publication date
2016
Condition
New
SKU
V9781625278456
ISBN
9781625278456
Hardback
Condition: New

€ 37.99
€ 32.33

Hardback. How does advertising work? Does it have to attract conscious attention in order to transmit a 'Unique Selling Proposition'? Or does it insinuate emotional associations into the subconscious mind? Or is it just about being famous.. or maybe something else? Num Pages: 256 pages, black & white illustrations. BIC Classification: KJSA. Category: (G) General (US: Trade). Dimension: 224 x 146 x 23. Weight in Grams: 396.
Publisher
Troubador Publishing
Format
Hardback
Publication date
2015
Condition
New
SKU
V9781784621926
ISBN
9781784621926
Hardback
Condition: New

€ 24.99
€ 18.30

Hardback. The premier guide to digital marketing that works, and a solid framework for success The Art of Digital Marketing is the comprehensive guide to cracking the digital marketing 'code,' and reaching, engaging, and serving the empowered consumer. Num Pages: 400 pages. BIC Classification: KJMV7; KJS. Category: (P) Professional & Vocational. Dimension: 191 x 263 x 39. Weight in Grams: 806.
Publisher
John Wiley & Sons Inc
Format
Hardback
Publication date
2016
Edition
1st Edition
Condition
New
SKU
V9781119265702
ISBN
9781119265702
Hardback
Condition: New

€ 52.99
€ 37.54

Paperback. Num Pages: 304 pages. BIC Classification: BGB; KJSP. Category: (G) General (US: Trade). Dimension: 231 x 150 x 25. Weight in Grams: 454.
Number of pages
304
Publisher
Atlantic Books United Kingdom
Format
Paperback
Publication date
2014
Edition
Reprint
Condition
New
SKU
V9780857890047
ISBN
9780857890047
Paperback
Condition: New

€ 23.99
€ 15.99

Hardcover. Attract and retain affluent customers and clients Much has changed since the original The Art of Selling to the Affluent was published. The financial crisis has affected the affluent as well as the less affluent. Num Pages: 256 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 235 x 156 x 23. Weight in Grams: 446.
Format
Hardback
Publication date
2014
Publisher
John Wiley & Sons Inc United States
Edition
2nd Edition
Number of pages
256
Condition
New
SKU
V9781118744826
ISBN
9781118744826
Hardback
Condition: New

€ 31.99
€ 22.91

Paperback. In this book you will find 52 tips explaining what you should do, when you should do it and some help getting you there. Some great tips are: use social media to promote your book; share your book and always have it on hand; get those reviews! Series: The Authority Guides. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 122 x 170 x 16. Weight in Grams: 112.
Format
Paperback
Publication date
2016
Publisher
SRA Books United Kingdom
Condition
New
SKU
V9781909116610
ISBN
9781909116610
Paperback
Condition: New

€ 13.99
€ 11.05

Paperback. Any business wanting to reach new customers should be embracing public relations to spread their key messages. If you don't, your competitors will. This Authority Guide shows you how to grab the headlines (for all the right reasons), reach huge audiences and grow your business by accessing the media to tell your story. Series: The Authority Guides. Num Pages: 112 pages. BIC Classification: KJSP; KJVS. Category: (G) General (US: Trade). Dimension: 170 x 120. .
Publisher
SRA Books
Format
Paperback
Publication date
2017
Condition
New
SKU
V9781909116863
ISBN
9781909116863
Paperback
Condition: New

€ 13.99
€ 11.10

Paperback. Num Pages: 224 pages. BIC Classification: KJC; KJS; KJVS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 132 x 197 x 18. Weight in Grams: 162.
Publisher
Penguin Books Ltd
Format
Paperback
Publication date
2016
Condition
New
SKU
V9780241247006
ISBN
9780241247006
Paperback
Condition: New

€ 15.99
€ 11.73

Hardcover. Advance your B2B marketing plans with proven social media strategies

Learn social media's specific application to B2B companies and how it can be leveraged to drive leads and revenue. B2B marketers are undervalued and under appreciated in many companies. Num Pages: 218 pages, Illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 237 x 149 x 22. Weight in Grams: 410.

Publisher
John Wiley & Sons Inc
Number of pages
218
Format
Hardback
Publication date
2012
Edition
1st Edition
Condition
New
SKU
V9781118167762
ISBN
9781118167762
Hardback
Condition: New

€ 25.99
€ 19.17

Paperback. .
Publisher
SAGE Publications Inc
Format
Paperback
Publication date
2017
Edition
1st Edition
Condition
New
SKU
V9781506308104
ISBN
9781506308104
Paperback
Condition: New

€ 140.12

Hardback. Featuring hundreds of photographs, this lavishly illustrated guide to some of the most distinguished British brands takes a fascinating, behind-the-scenes look at their enduring success. Num Pages: 196 pages, 250 colour. BIC Classification: 1DBK; KJP; KJS; KJZ. Category: (G) General (US: Trade). Dimension: 290 x 250 x 25. Weight in Grams: 1452.
Publisher
Prestel
Format
Hardback
Publication date
2015
Condition
New
SKU
V9783791349466
ISBN
9783791349466
Hardback
Condition: New

€ 57.33
€ 54.52

Hardcover. Praise for The Best Service Is No Service "A very sharp and practical treatise on why so many call centers and service operations are playing with the wrong deck of cards altogether. We strongly recommend it to anyone involved in customer service issues. " -Don Peppers and Martha Rogers, Ph.D. Num Pages: 336 pages, Illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 238 x 164 x 29. Weight in Grams: 540.
Publisher
John Wiley and Sons Ltd United Kingdom
Number of pages
336
Format
Hardback
Publication date
2008
Edition
1st Edition
Condition
New
SKU
V9780470189085
ISBN
9780470189085
Hardback
Condition: New

€ 32.99
€ 23.39

Hardcover. Why the luxury market's fate rests in Chinese wallets

The media has negatively focused on the Chinese political administration clamping down on gifting. Observers have come to doubt the strength of Chinese consumption as the key driver for luxury. Num Pages: 288 pages, illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 236 x 159 x 20. Weight in Grams: 532.

Publisher
John Wiley & Sons Inc
Format
Hardback
Publication date
2014
Edition
1st Edition
Condition
New
SKU
V9781118950296
ISBN
9781118950296
Hardback
Condition: New

€ 41.99
€ 32.74

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