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Sales & marketing

Results 25 - 48 of 1150

Sales & marketing

Paperback. Offers a step-by-step technique for sparking breakthrough creativity in advertising - or any field. Series: McGraw-Hill Advertising Classic. Num Pages: 64 pages. BIC Classification: KJSA. Category: (P) Professional & Vocational. Dimension: 178 x 128 x 5. Weight in Grams: 76.
Publisher
McGraw-Hill Education - Europe
Number of pages
64
Format
Paperback
Publication date
2003
Edition
New
Condition
New
SKU
V9780071410946
ISBN
9780071410946
Paperback
Condition: New

€ 10.99
€ 9.98

Paperback. Series: Palgrave Key Concepts. Num Pages: 320 pages, 0. BIC Classification: KJM; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 214 x 138 x 18. Weight in Grams: 400. "Commissioning organisation: Jon Sutherland and Diane Canwell. 288 p. ill. 22 cm. Associated Names: Canwell, Diane. Paperback. As new." Keywords: "Business, Finance & Law - Reference & Education - Dictionaries,Business, Finance & Law - Sales & Marketing - General,Subjects - Business"
Condition
Used, Like New
Edition
2004th Edition
Publisher
Palgrave Macmillan
Format
Paperback
Publication date
2004
SKU
KEX0161666
ISBN
9781403915276
Paperback
Condition: Used, Like New

€ 4.99

Paperback. Num Pages: 304 pages. BIC Classification: BGB; KJSP. Category: (G) General (US: Trade). Dimension: 231 x 150 x 25. Weight in Grams: 454.
Number of pages
304
Publisher
Atlantic Books United Kingdom
Format
Paperback
Publication date
2014
Edition
Reprint
Condition
New
SKU
V9780857890047
ISBN
9780857890047
Paperback
Condition: New

€ 23.99
€ 16.11

Paperback. Num Pages: 304 pages, Illustrations. BIC Classification: KJD; KJM; KJMV6; KJP; KJS. Category: (P) Professional & Vocational. Dimension: 233 x 153 x 21. Weight in Grams: 578.
Publisher
Pearson Education Limited United Kingdom
Number of pages
240
Format
Paperback
Publication date
2014
Edition
1st Edition
Condition
New
SKU
V9781292014913
ISBN
9781292014913
Paperback
Condition: New

€ 32.99
€ 29.14

Paperback. Num Pages: 336 pages. BIC Classification: JFCA; JFFT; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 198 x 129 x 20. Weight in Grams: 281.
Publisher
Profile Books Ltd
Format
Paperback
Publication date
2017
Condition
New
SKU
V9781781255339
ISBN
9781781255339
Paperback
Condition: New

€ 15.99
€ 11.70

Hardback. Interdisciplinary approaches are critical to solve the interesting problems of the day. This volume seeks to capture and synthesize the knowledge in the area of branding, product design, innovation, and strategic thought in international marketing. Editor(s): Swan, K. Scott; Zou, Shaoming. Series Editor(s): Zou, Shaoming. Series: Advances in International Marketing. Num Pages: 350 pages, Illustrations. BIC Classification: KJSM. Category: (G) General (US: Trade). Dimension: 233 x 158 x 33. Weight in Grams: 662.
Publisher
Emerald Publishing Limited United Kingdom
Number of pages
350
Format
Hardback
Publication date
2012
Condition
New
SKU
V9781781900161
ISBN
9781781900161
Hardback
Condition: New

€ 147.04

Paperback. Think Freakonomics meets The Undercover Economist The Inner Lives of Markets is a journey into the mysterious corners of everyday economics. Who buys, who sells, why it matters, when it works, and what to do when it breaks. Num Pages: 224 pages. BIC Classification: JFFT; KCC; KCY; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 198 x 129. .
Publisher
Hodder & Stoughton General Division
Format
Paperback
Publication date
2017
Condition
New
SKU
V9781444788587
ISBN
9781444788587
Paperback
Condition: New

€ 17.99
€ 13.47

Hardback. Develop the skills and capabilities quickly becoming essential in the new marketing paradigm The Rise of the Platform Marketer helps you leverage the "always-on" consumer to deliver more personalized engagements across media, channels, and devices. Num Pages: 240 pages, illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 165 x 238 x 25. Weight in Grams: 422.
Publisher
John Wiley & Sons Inc
Format
Hardback
Publication date
2015
Edition
1st Edition
Condition
New
SKU
V9781119059721
ISBN
9781119059721
Hardback
Condition: New

€ 37.99
€ 29.71

Hardcover. Drawing together the new techniques available to the market researcher into a single reference, The Handbook of Online and Social Media Research explores how these innovations are being used by the leaders in the field. Num Pages: 462 pages, black & white illustrations, black & white tables, figures. BIC Classification: KJSM. Category: (P) Professional & Vocational. Dimension: 252 x 179 x 31. Weight in Grams: 928.
Publisher
John Wiley and Sons Ltd United Kingdom
Number of pages
464
Format
Hardback
Publication date
2010
Edition
1st Edition
Condition
New
SKU
V9780470710401
ISBN
9780470710401
Hardback
Condition: New

€ 56.06

Paperback. The Sales Bible softbound NEW EDITION WITH SOCIAL MEDIA ANSWERS

Global sales authority Jeffrey Gitomer's bestselling classic, The Sales Bible, has been updated and appended in this new edition, offering you the ultimate sales methods and strategies that really work every day, in real-world selling situations. Num Pages: 320 pages, illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 153 x 229 x 14. Weight in Grams: 596.

Publisher
John Wiley & Sons Inc
Format
Paperback
Publication date
2015
Edition
2nd Edition
Condition
New
SKU
V9781118985816
ISBN
9781118985816
Paperback
Condition: New

€ 24.99
€ 18.56

Hardcover. "Commissioning organisation: Andre Martin. xxiv, 212 p. Publishers cloth. As new with dw." Keywords: "Business, Finance & Law,Business, Finance & Law - Management - Management Skills,Busin"
Condition
Used, Like New
Publisher
John Wiley & Sons New York
Number of pages
240
Format
Hardback
Publication date
1995
Edition
2Rev Ed
SKU
KEX0164402
ISBN
9780471131953
Hardback
Condition: Used, Like New

€ 4.99

Hardcover.

Offering a new framework for nonprofit brand management, this book presents the model Brand IDEA (Identity, Democracy, Ethics and Affinity). Num Pages: 240 pages, Illustrations (black and white). BIC Classification: KJS; KJVX. Category: (P) Professional & Vocational. Dimension: 235 x 163 x 21. Weight in Grams: 464.

Publisher
John Wiley & Sons Inc United States
Number of pages
240
Format
Hardback
Publication date
2014
Edition
1st Edition
Condition
New
SKU
V9781118555835
ISBN
9781118555835
Hardback
Condition: New

€ 49.98

Paperback. Breakthrough Marketing Plans shows how to create simpler and more powerful marketing plans in an age of increasing amounts of data, marketing tactics, and competitive pressure. Num Pages: 256 pages, 62 charts, 2 figures. BIC Classification: KJMV7; KJS. Category: (P) Professional & Vocational. Dimension: 233 x 154 x 17. Weight in Grams: 282.
Publisher
Palgrave Macmillan
Number of pages
256
Format
Paperback
Publication date
2012
Edition
Second Edition, Revised
Condition
New
SKU
V9780230340336
ISBN
9780230340336
Paperback
Condition: New

€ 44.99
€ 37.05

Paperback. .
Publisher
Hothive Books United Kingdom
Number of pages
56
Format
Paperback
Publication date
2010
Edition
First Edition
Condition
New
SKU
V9781906316686
ISBN
9781906316686
Paperback
Condition: New

€ 8.99
€ 5.52

Paperback. Practical and proven masterclasses for simple and effective small business marketing

This straightforward, practical book cuts through the morass of marketing theory to reveal the practical steps that small businesses can take to achieve phenomenal marketing results. Num Pages: 312 pages, illustrations. BIC Classification: KJS; KJVS. Category: (P) Professional & Vocational. Dimension: 210 x 170 x 18. Weight in Grams: 466.

Publisher
John Wiley and Sons Ltd United Kingdom
Number of pages
312
Format
Paperback
Publication date
2013
Edition
1st Edition
Condition
New
SKU
V9780857084408
ISBN
9780857084408
Paperback
Condition: New

€ 19.99
€ 15.91

Paperback.
Publisher
Pearson Education Limited United Kingdom
Number of pages
264
Format
Paperback
Publication date
2010
Edition
1st Edition
Condition
New
SKU
V9780273719953
ISBN
9780273719953
Paperback
Condition: New

€ 28.07

Paperback. In the UK's climate of budget cuts and policy changes, local government officials need to be aware of best practice in both broadcasting their services and responding to crises in their communities. This title offers a detailed analysis of the issues that are unique to this challenging and fast-moving environment. Series: PR in Practice. Num Pages: 320 pages, illustrations. BIC Classification: KJSP; KNV. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 233 x 156 x 17. Weight in Grams: 496.
Publisher
Kogan Page Ltd United Kingdom
Number of pages
320
Format
Paperback
Publication date
2013
Edition
1st Edition
Condition
New
SKU
V9780749466169
ISBN
9780749466169
Paperback
Condition: New

€ 46.99
€ 41.87

Paperback. When you are selling, the way you deliver your message will matter as much as, or more than, what you actually say. In this book, the authors reveal nonverbal communication skills guaranteed to give you the advantage in every sales situation. It reveals the universal body language signals that command respect and teaches you how to use them. Num Pages: 256 pages, Illustrations. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 154 x 229 x 18. Weight in Grams: 404.
Publisher
McGraw-Hill Education - Europe United States
Number of pages
256
Format
Paperback
Publication date
2012
Edition
1st Edition
Condition
New
SKU
V9780071793001
ISBN
9780071793001
Paperback
Condition: New

€ 31.99
€ 22.71

Hardback. Radically alter the impact of your advertising by changing your mindset Beyond Advertising offers concrete advice for actions to take and mindsets to adopt that will radically alter the impact of advertising both for advertising professionals and target audiences. Num Pages: 256 pages. BIC Classification: KJSA. Category: (P) Professional & Vocational. Weight in Grams: 666.
Publisher
John Wiley & Sons Inc
Format
Hardback
Publication date
2016
Edition
1st Edition
Condition
New
SKU
V9781119074229
ISBN
9781119074229
Hardback
Condition: New

€ 31.99
€ 24.98

Paperback. Provides an introduction to the key elements of creative advertising. This book takes you, step-by-step, through each stage of the creative process from the initial planning and development, through to the production and execution of some of the worlds successful campaigns. Series: Fundamentals. Num Pages: 184 pages, 200. BIC Classification: KJSA. Category: (G) General (US: Trade). Dimension: 230 x 203 x 14. Weight in Grams: 684.
Publisher
AVA Publishing
Number of pages
184
Format
Paperback
Publication date
2011
Edition
2nd Edition
Condition
New
SKU
V9782940411566
ISBN
9782940411566
Paperback
Condition: New

€ 37.99
€ 34.03

Paperback. Your fast track to successful SEO and search marketing Learn in a week, what the experts learn about SEO and search marketing in a lifetime. Written by Nick Smith, a digital marketing expert, SEO and Search Marketing In A Week quickly teaches you what you really need to know to increase your online presence. Num Pages: 128 pages. BIC Classification: KJE; KJS. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 198 x 129. .
Publisher
Hodder & Stoughton General Division United Kingdom
Number of pages
128
Format
Paperback
Publication date
2016
Edition
Revised, Updated
Condition
New
SKU
V9781473610323
ISBN
9781473610323
Paperback
Condition: New

€ 15.99
€ 11.88

Hardcover. Distills the strategies used to create the world's most enduring brands into a fresh approach called "cultural branding". This book offers marketers and managers an alternative to conventional branding strategies, which often backfire when companies attempt to create identity brands. Num Pages: 288 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 240 x 159 x 25. Weight in Grams: 624.
Publisher
Harvard Business School Publishing United States
Number of pages
288
Format
Hardback
Publication date
2004
Edition
1ST
Condition
New
SKU
V9781578517749
ISBN
9781578517749
Hardback
Condition: New

€ 37.99
€ 34.01

Paperback.
Format
Paperback
Publication date
2014
Publisher
LID Publishing United Kingdom
Number of pages
192
Condition
New
SKU
V9781907794513
ISBN
9781907794513
Paperback
Condition: New

€ 17.99
€ 14.50

Paperback. Helps to develop the essential Internet presence needed for promotion, sales, and distribution. This title provides instructions on how to set up a website, as well as how to use the Internet to promote you or your client, and the website. Num Pages: 304 pages, 17 black & white tables, 125 black & white halftones. BIC Classification: AV; KJS; KNTF. Category: (P) Professional & Vocational. Dimension: 230 x 193 x 18. Weight in Grams: 530.
Publisher
Taylor & Francis Ltd United Kingdom
Number of pages
304
Format
Paperback
Publication date
2012
Edition
2nd Edition
Condition
New
SKU
V9780240823706
ISBN
9780240823706
Paperback
Condition: New

€ 44.99
€ 35.55

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