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Business & management
Results 18321 - 18340 of 33210
Business & management
Hardback. Long before the photo op, political rulers were manipulating visual imagery to cultivate their authority. The Holy Roman Emperor Maximilian I (1459-1519) was, this title argues, the first ruler to exploit the propaganda power of printed images and text. It explores how Maximilian used illustrations and other visual arts. Num Pages: 320 pages, 100 halftones. BIC Classification: 1D; 3JB; HBJD; HBLH; HBTB; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 265 x 215 x 23. Weight in Grams: 1106.
- Format
- Hardback
- Publication date
- 2008
- Publisher
- Princeton University Press United States
- Number of pages
- 320
- Condition
- New
- SKU
- V9780691130194
- ISBN
- 9780691130194
Hardback
Condition: New
€ 89.01€ 68.86
€ 89.01
€ 68.86
Hardcover. Num Pages: 245 pages, biography. BIC Classification: KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 216 x 140 x 15. Weight in Grams: 440.
- Format
- Hardback
- Publication date
- 2008
- Publisher
- Palgrave Macmillan
- Edition
- First Edition
- Number of pages
- 248
- Condition
- New
- SKU
- V9781403998613
- ISBN
- 9781403998613
Hardback
Condition: New
€ 133.18
€ 133.18
Hardback. His ambitious study offers a fresh perspective on both French social history in these years and the relationship between corporate culture and popular culture in the twentieth century. Num Pages: 368 pages, 34, 31 black & white halftones, 3 black & white line drawings. BIC Classification: 3JJ; HBJD; HBLW; JFC; KJSA; KNDR. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 240 x 158 x 29. Weight in Grams: 700.
- Format
- Hardback
- Publication date
- 2001
- Publisher
- Johns Hopkins University Press United States
- Edition
- 0th Edition
- Number of pages
- 368
- Condition
- New
- SKU
- V9780801866517
- ISBN
- 9780801866517
Hardback
Condition: New
€ 56.97€ 52.85
€ 56.97
€ 52.85
Paperback. Editor(s): Kitchen, P. Num Pages: 162 pages, biography. BIC Classification: KFFK; KJSM. Category: (G) General (US: Trade). Dimension: 216 x 140. .
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 162
- Condition
- New
- SKU
- V9781349723294
- ISBN
- 9781349723294
Paperback
Condition: New
€ 127.73
€ 127.73
Hardcover. Editor(s): Kitchen, Philip J. Num Pages: 162 pages, biography. BIC Classification: KJS. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 216 x 140 x 15. Weight in Grams: 336.
- Format
- Hardback
- Publication date
- 2004
- Publisher
- Palgrave Macmillan
- Number of pages
- 168
- Condition
- New
- SKU
- V9781403906823
- ISBN
- 9781403906823
Hardback
Condition: New
€ 126.98
€ 126.98
Paperback. Marketing professionals have relied on Hartley s book for 30 years to uncover the best and worst marketing programs. Invitation to Research suggestions allow readers to take the case a step further, to investigate what has happened since the case was written, both to the company and even to some of the individuals involved. Num Pages: 416 pages, black & white tables. BIC Classification: 1KBB; KJMV7. Category: (P) Professional & Vocational. Dimension: 229 x 156 x 22. Weight in Grams: 596.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 12th Edition
- Number of pages
- 416
- Condition
- New
- SKU
- V9781118078464
- ISBN
- 9781118078464
Paperback
Condition: New
€ 108.85
€ 108.85
Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: KC; KJM. Category: (G) General (US: Trade). Dimension: 244 x 170 x 17. Weight in Grams: 499.
- Format
- Paperback
- Publication date
- 1987
- Publisher
- Springer Fachmedien Wiesbaden Germany
- Condition
- New
- SKU
- V9783528045210
- ISBN
- 9783528045210
Paperback
Condition: New
€ 73.04
€ 73.04
Paperback / so. Num Pages: black & white illustrations, colour illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 216 x 216 x 15. Weight in Grams: 528.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783322869975
- ISBN
- 9783322869975
Paperback
Condition: New
€ 78.51
€ 78.51
Hardcover. .
- Publisher
- Harvard Business Review Press
- Format
- Hardback
- Publication date
- 2001
- Condition
- New
- SKU
- V9781578516001
- ISBN
- 9781578516001
Hardback
Condition: New
€ 40.99€ 36.61
€ 40.99
€ 36.61
Hardback. This book offers a comprehensive overview of the key principles and challenges involved in tourism marketing in a national park context. It provides a framework to apply marketing principles to inform practices and guide the sustainable management of national parks and protected areas. Series: Aspects of Tourism. Num Pages: 168 pages, illustrations. BIC Classification: KJS; KNSG. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 234 x 156 x 15. Weight in Grams: 422.
- Format
- Hardback
- Publication date
- 2016
- Publisher
- Channel View Publications Ltd United Kingdom
- Number of pages
- 168
- Condition
- New
- SKU
- V9781845415587
- ISBN
- 9781845415587
Hardback
Condition: New
€ 167.86
€ 167.86
Hardcover. The most helpful blAnd of theory and nuts--and--bolts practice I've seen. ?William E. Num Pages: 304 pages, illustrations. BIC Classification: KJM; KJS. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 238 x 159 x 27. Weight in Grams: 538.
- Format
- Hardback
- Publication date
- 1996
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st
- Number of pages
- 304
- Condition
- New
- SKU
- V9780787903268
- ISBN
- 9780787903268
Hardback
Condition: New
€ 54.11
€ 54.11
Paperback. Provides a real-world game plan for increasing your top line with marketing and promotion ideas that break through the clutter and get your customer's attention. This title includes 17 Ground Rules - tested and proven - in sports and business, that show how to differentiate yourself from your competitors. Num Pages: 256 pages, black & white illustrations. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 230 x 153 x 20. Weight in Grams: 420.
- Publisher
- Bard Press United States
- Number of pages
- 256
- Format
- Paperback
- Publication date
- 2011
- Edition
- Revised
- Condition
- New
- SKU
- V9781885167736
- ISBN
- 9781885167736
Paperback
Condition: New
€ 19.99€ 19.26
€ 19.99
€ 19.26
Paperback / so. Num Pages: colour illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 234 x 168 x 22. Weight in Grams: 612.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Gabler Verlag United Kingdom
- Condition
- New
- SKU
- V9783409127288
- ISBN
- 9783409127288
Paperback
Condition: New
€ 85.39
€ 85.39
Paperback / so. Series: Neue Betriebswirtschaftliche Forschung (Nbf). Num Pages: black & white illustrations, bibliography. BIC Classification: KFCM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 32. Weight in Grams: 726.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Deutscher Universitatsverlag United States
- Condition
- New
- SKU
- V9783824491346
- ISBN
- 9783824491346
Paperback
Condition: New
€ 102.45
€ 102.45
Hardback. Drive marketing ROI with an investor's mindset and a proven toolkit Top marketers today don't shy away from financial accountability. Num Pages: 200 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 237 x 160 x 23. Weight in Grams: 438.
- Publisher
- John Wiley & Sons Inc
- Format
- Hardback
- Publication date
- 2016
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781119278337
- ISBN
- 9781119278337
Hardback
Condition: New
€ 33.99€ 27.04
€ 33.99
€ 27.04
Hardcover. Marketing Places and Spaces brings context to the forefront for advancing theory and management sensemaking in understanding the influences of marketing on tourism behavior. This book is for tourism professionals and educators seeking deep knowledge of how visiting places transforms the lives of visitors--a nonfiction version of Eat Pray Love. Series Editor(s): Woodside, Arch G. Series: Advances in Culture, Tourism and Hospitality Research. Num Pages: 352 pages. BIC Classification: KJS; KNSG. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 161 x 236 x 32. Weight in Grams: 642.
- Publisher
- Emerald Group Publishing Limited
- Format
- Hardback
- Publication date
- 2015
- Condition
- New
- SKU
- V9781784419400
- ISBN
- 9781784419400
Hardback
Condition: New
€ 139.88
€ 139.88
Paperback. Num Pages: 352 pages, colour illustrations, figures. BIC Classification: KJMV7; KJS. Category: (U) Tertiary Education (US: College). Dimension: 230 x 177 x 12. Weight in Grams: 517.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Pearson Education (US) United States
- Edition
- 1st Edition
- Number of pages
- 352
- Condition
- New
- SKU
- V9780132544702
- ISBN
- 9780132544702
Paperback
Condition: New
€ 199.62
€ 199.62
Paperback. Learn in a week, what the experts learn in a lifetime. Num Pages: 128 pages. BIC Classification: KJS. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 198 x 129. .
- Publisher
- Hodder & Stoughton General Division
- Format
- Paperback
- Publication date
- 2016
- Condition
- New
- SKU
- V9781473609594
- ISBN
- 9781473609594
Paperback
Condition: New
€ 15.99€ 11.92
€ 15.99
€ 11.92
Paperback. An imaginative, witty, original but deadly serious introduction to all the concepts you need in marketing today. Successful executives know that marketing as a process and an orientation is a necessity for understanding where a company needs to go and how to get there. Num Pages: 168 pages, Illustrations. BIC Classification: KJMV7; KJS. Category: (P) Professional & Vocational. Dimension: 171 x 244 x 15. Weight in Grams: 314.
- Publisher
- John Wiley & Sons Inc
- Number of pages
- 168
- Format
- Paperback
- Publication date
- 2012
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781119943136
- ISBN
- 9781119943136
Paperback
Condition: New
€ 26.99€ 22.27
€ 26.99
€ 22.27
Paperback. Die Entwicklungs- und Vertriebsstrategien werden speziell fur Ingenieure verstandlich dargestellt. Es wird das Wissen vermittelt, das der Ingenieur im Bereich des Marketing unbedingt braucht." Series: VDI-Buch. Num Pages: 178 pages, black & white illustrations, bibliography. BIC Classification: KJS; KJU. Category: (P) Professional & Vocational. Dimension: 229 x 152 x 10. Weight in Grams: 300.
- Format
- Paperback
- Publication date
- 1993
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Number of pages
- 178
- Condition
- New
- SKU
- V9783540620983
- ISBN
- 9783540620983
Paperback
Condition: New
€ 82.47
€ 82.47