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Sales & marketing
Results 169 - 192 of 3941
Sales & marketing
Hardback. Editor(s): Kamenz, Uwe. Num Pages: 1081 pages, 56 black & white tables, biography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 235 x 155 x 57. Weight in Grams: 1734.
- Format
- Hardback
- Publication date
- 2003
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Number of pages
- 1081
- Condition
- New
- SKU
- V9783540012528
- ISBN
- 9783540012528
Hardback
Condition: New
€ 201.42
€ 201.42
Paperback / so. Editor(s): Hannig, Uwe. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJC; KJMV3; KJS; UF; UND. Category: (G) General (US: Trade). Dimension: 234 x 156 x 25. Weight in Grams: 676.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Condition
- New
- SKU
- V9783642627378
- ISBN
- 9783642627378
Paperback
Condition: New
€ 107.52
€ 107.52
Paperback / so. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 17. Weight in Grams: 386.
- Format
- Paperback
- Publication date
- 2007
- Publisher
- Deutscher Universitatsverlag United States
- Condition
- New
- SKU
- V9783835008007
- ISBN
- 9783835008007
Paperback
Condition: New
€ 89.20
€ 89.20
Paperback / so. Series: Business-To-Business-Marketing. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 15. Weight in Grams: 331.
- Format
- Paperback
- Publication date
- 2007
- Publisher
- Deutscher Universitatsverlag United States
- Condition
- New
- SKU
- V9783835008045
- ISBN
- 9783835008045
Paperback
Condition: New
€ 88.71
€ 88.71
Paperback. Series: Markt und Unternehmensentwicklung / Markets and Organisations. Num Pages: 151 pages, 13 black & white tables, biography. BIC Classification: KJSM. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 9. Weight in Grams: 225.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 151
- Condition
- New
- SKU
- V9783835003828
- ISBN
- 9783835003828
Paperback
Condition: New
€ 66.97
€ 66.97
Paperback. Social media has drastically improved the way we can reach target audiences and serve our customers. This book addresses social media marketing issues using a cost benefit approach, while presenting a systematic approach to review the organization's social media activities. Series: SpringerBriefs in Computer Science. Num Pages: 106 pages, 2 black & white illustrations, 45 black & white tables, biography. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 235 x 152 x 8. Weight in Grams: 194.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Springer-Verlag New York Inc. United States
- Edition
- 2013th Edition
- Number of pages
- 85
- Condition
- New
- SKU
- V9781461436027
- ISBN
- 9781461436027
Paperback
Condition: New
€ 70.83
€ 70.83
Paperback / so. Series: Neue Betriebswirtschaftliche Forschung (Nbf). Num Pages: 274 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 234 x 156 x 16. Weight in Grams: 422.
- Format
- Paperback
- Publication date
- 1992
- Publisher
- Gabler Verlag United Kingdom
- Number of pages
- 274
- Condition
- New
- SKU
- V9783409134682
- ISBN
- 9783409134682
Paperback
Condition: New
€ 72.56
€ 72.56
Paperback. Bridging the gap between the study of aesthetics and its application in the merchandising and design environments, this revised text presents a research-based focus on the concepts of aesthetics and their effect on product value and consumer behaviour. Num Pages: 416 pages, full colour + illus. BIC Classification: AKT; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 274 x 216 x 25. Weight in Grams: 1512.
- Format
- Paperback
- Publication date
- 2010
- Publisher
- Fairchild Pubns
- Edition
- 2nd Revised edition
- Number of pages
- 416
- Condition
- New
- SKU
- V9781563678097
- ISBN
- 9781563678097
Paperback
Condition: New
€ 142.19
€ 142.19
Hardcover. Offers managers and supervisors in the power and petroleum fields basic economic skills that enable them to make better policy decisions relating to energy. This practical textbook contains toolbox of models, along with institutional, technological, and historical information on oil, coal, gas, and electricity (including renewables). Num Pages: 587 pages, illustrations. BIC Classification: KC; KJK; KJS; RNF. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 236 x 163 x 33. Weight in Grams: 1247.
- Format
- Hardback
- Publication date
- 2004
- Publisher
- Pennwell Pub
- Condition
- New
- SKU
- V9780878147991
- ISBN
- 9780878147991
Hardback
Condition: New
€ 149.69
€ 149.69
Paperback. Introduces students to the special moral and ethical burdens of social marketing, and challenges practitioners to address difficult issues that are easily minimized or avoided. This book focuses on such complex issues as unintended consequences, ethical marketing alliances, and professional ethical codes. Editor(s): Andreasen, Alan R. Num Pages: 224 pages, black & white illustrations. BIC Classification: JHBA; KJG; KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 229 x 153 x 14. Weight in Grams: 364.
- Format
- Paperback
- Publication date
- 2001
- Publisher
- Georgetown University Press United States
- Number of pages
- 224
- Condition
- New
- SKU
- V9780878408207
- ISBN
- 9780878408207
Paperback
Condition: New
€ 74.76
€ 74.76
paperback.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Harvard Business Review Press United States
- Edition
- 1st Edition
- Number of pages
- 230
- Condition
- New
- SKU
- V9781591397625
- ISBN
- 9781591397625
Paperback
Condition: New
€ 24.43
€ 24.43
Paperback. Series: Fell's Official Know-it-all Guide. Num Pages: 240 pages. BIC Classification: KJS; VS. Category: (G) General (US: Trade). Dimension: 228 x 187 x 16. Weight in Grams: 518.
- Format
- Paperback
- Publication date
- 2002
- Publisher
- Frederick Fell United States
- Edition
- 1st
- Number of pages
- 240
- Condition
- New
- SKU
- V9780883910696
- ISBN
- 9780883910696
Paperback
Condition: New
€ 19.22
€ 19.22
Hardback. Num Pages: black & white illustrations, bibliography. BIC Classification: KCCD; KJM; KJS; KNTX. Category: (G) General (US: Trade). Dimension: 244 x 170 x 25. Weight in Grams: 898.
- Format
- Hardback
- Publication date
- 2012
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Edition
- 6
- Condition
- New
- SKU
- V9783642306563
- ISBN
- 9783642306563
Hardback
Condition: New
€ 103.18
€ 103.18
Paperback. Is there a method to the madness when it comes to shopping? Hailed by the "San Francisco Chronicle" as "a Sherlock Holmes for retailers," author and CEO Underhill answers with a definitive "yes" in this witty, eye-opening report on the nation's ever-evolving consumer culture. Num Pages: 306 pages. BIC Classification: JHMC; KJS; KJSM. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 212 x 141 x 20. Weight in Grams: 276.
- Publisher
- Simon & Schuster
- Number of pages
- 306
- Format
- Paperback
- Publication date
- 2008
- Edition
- Updated, Revised ed.
- Condition
- New
- SKU
- V9781416595243
- ISBN
- 9781416595243
Paperback
Condition: New
€ 23.99€ 19.22
€ 23.99
€ 19.22
Paperback / so. Series: Soziale Investitionen. Num Pages: black & white illustrations, bibliography. BIC Classification: GTC; KJG; KJSP; KJVX. Category: (G) General (US: Trade). Dimension: 244 x 170 x 9. Weight in Grams: 272.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- Springer vs United States
- Condition
- New
- SKU
- V9783658101015
- ISBN
- 9783658101015
Paperback
Condition: New
€ 72.46
€ 72.46
Paperback. Series: Wirtschaftswissenschaftliche Beitrage. Num Pages: 316 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 244 x 170 x 17. Weight in Grams: 525.
- Format
- Paperback
- Publication date
- 1987
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Number of pages
- 316
- Condition
- New
- SKU
- V9783790803914
- ISBN
- 9783790803914
Paperback
Condition: New
€ 73.13
€ 73.13
Paperback / so. Series: Duv Wirtschaftswissenschaft. Num Pages: black & white illustrations, bibliography. BIC Classification: KJS; TD. Category: (G) General (US: Trade). Dimension: 203 x 133 x 13. Weight in Grams: 268.
- Format
- Paperback
- Publication date
- 2001
- Publisher
- Deutscher Universit?tsverlag United Kingdom
- Condition
- New
- SKU
- V9783824405718
- ISBN
- 9783824405718
Paperback
Condition: New
€ 71.66
€ 71.66
Paperback / so. Num Pages: 222 pages, black & white illustrations, bibliography. BIC Classification: JPQB; KCF; KJS; KNXB. Category: (G) General (US: Trade). Dimension: 244 x 170 x 13. Weight in Grams: 395.
- Format
- Paperback
- Publication date
- 1991
- Publisher
- Gabler Verlag United Kingdom
- Edition
- 2
- Number of pages
- 222
- Condition
- New
- SKU
- V9783663198185
- ISBN
- 9783663198185
Paperback
Condition: New
€ 72.32
€ 72.32
Paperback / so. Series: Schriften Zum Europ Ischen Management. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 21. Weight in Grams: 472.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783834941169
- ISBN
- 9783834941169
Paperback
Condition: New
€ 83.91
€ 83.91
Paperback / so. Num Pages: black & white illustrations, colour illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 20. Weight in Grams: 617.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- Springer Gabler United States
- Condition
- New
- SKU
- V9783658077167
- ISBN
- 9783658077167
Paperback
Condition: New
€ 95.92
€ 95.92
Paperback / so. Series: Informationsmanagement Und Computer Aided Team. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 15. Weight in Grams: 340.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783834933737
- ISBN
- 9783834933737
Paperback
Condition: New
€ 83.02
€ 83.02
Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: KJC; KJM; KJS. Category: (G) General (US: Trade). Dimension: 234 x 156 x 10. Weight in Grams: 259.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Condition
- New
- SKU
- V9783642645754
- ISBN
- 9783642645754
Paperback
Condition: New
€ 71.35
€ 71.35
Paperback. Num Pages: 716 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 234 x 156 x 37. Weight in Grams: 988.
- Format
- Paperback
- Publication date
- 2000
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Edition
- 6
- Number of pages
- 716
- Condition
- New
- SKU
- V9783540671473
- ISBN
- 9783540671473
Paperback
Condition: New
€ 83.94
€ 83.94
Hardback. This groundbreaking fashion branding and management text brings an analytical business dimension to the marketing and corporate techniques of the luxury fashion goods industry. It will make engaging reading for anyone who wishes to learn about the captivating business of turning functional products into objects of desire. Num Pages: 320 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 239 x 163 x 28. Weight in Grams: 910.
- Format
- Hardback
- Publication date
- 2007
- Publisher
- Palgrave Macmillan
- Edition
- 2007th Edition
- Number of pages
- 352
- Condition
- New
- SKU
- V9780230521674
- ISBN
- 9780230521674
Hardback
Condition: New
€ 102.76
€ 102.76