Sales & marketing
Results 241 - 264 of 2512
Sales & marketing
Paperback / so. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 229 x 152 x 12. Weight in Grams: 308.
- Format
- Paperback
- Publication date
- 1999
- Publisher
- Deutscher Universit?tsverlag United Kingdom
- Condition
- New
- SKU
- V9783824404179
- ISBN
- 9783824404179
Paperback
Condition: New
€ 85.90
€ 85.90
Paperback / so. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 216 x 140 x 14. Weight in Grams: 308.
- Format
- Paperback
- Publication date
- 1998
- Publisher
- Deutscher Universitatsverlag United States
- Condition
- New
- SKU
- V9783824404100
- ISBN
- 9783824404100
Paperback
Condition: New
€ 59.08
€ 59.08
Paperback / so. Num Pages: 271 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Weight in Grams: 390.
- Format
- Paperback
- Publication date
- 1998
- Publisher
- Deutscher Universitatsverlag United States
- Number of pages
- 271
- Condition
- New
- SKU
- V9783824404094
- ISBN
- 9783824404094
Paperback
Condition: New
€ 54.03
€ 54.03
Paperback / so. Num Pages: 233 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 216 x 140 x 14. Weight in Grams: 335.
- Format
- Paperback
- Publication date
- 1998
- Publisher
- Deutscher Universitatsverlag United States
- Number of pages
- 233
- Condition
- New
- SKU
- V9783824403950
- ISBN
- 9783824403950
Paperback
Condition: New
€ 53.22
€ 53.22
Paperback / so. Num Pages: 335 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Weight in Grams: 521.
- Format
- Paperback
- Publication date
- 1997
- Publisher
- Deutscher Universitatsverlag United States
- Number of pages
- 335
- Condition
- New
- SKU
- V9783824403523
- ISBN
- 9783824403523
Paperback
Condition: New
€ 60.24
€ 60.24
Paperback / so. Num Pages: 274 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 16. Weight in Grams: 389.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Deutscher Universitatsverlag United States
- Number of pages
- 274
- Condition
- New
- SKU
- V9783824403400
- ISBN
- 9783824403400
Paperback
Condition: New
€ 43.26
€ 43.26
Paperback / so. Num Pages: 270 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 16. Weight in Grams: 388.
- Format
- Paperback
- Publication date
- 1996
- Publisher
- Deutscher Universitatsverlag United States
- Number of pages
- 270
- Condition
- New
- SKU
- V9783824403257
- ISBN
- 9783824403257
Paperback
Condition: New
€ 53.64
€ 53.64
Paperback / so. Num Pages: 261 pages, black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 15. Weight in Grams: 365.
- Format
- Paperback
- Publication date
- 1996
- Publisher
- Deutscher Universitatsverlag United States
- Number of pages
- 261
- Condition
- New
- SKU
- V9783824402953
- ISBN
- 9783824402953
Paperback
Condition: New
€ 53.49
€ 53.49
Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: GB; JFD; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 19. Weight in Grams: 426.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Deutscher Universitatsverlag United States
- Condition
- New
- SKU
- V9783824402731
- ISBN
- 9783824402731
Paperback
Condition: New
€ 54.13
€ 54.13
paperback. Series: Duv Wirtschaftswissenschaft. Num Pages: black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 17. Weight in Grams: 381.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Deutscher Universitätsverlag United States
- Edition
- 1995th Edition
- Condition
- New
- SKU
- V9783824402519
- ISBN
- 9783824402519
Paperback
Condition: New
€ 48.83
€ 48.83
Paperback / so. Series: Betriebswirtschaftslehre Fur Technologie Und Innovation. Num Pages: 473 pages, black & white illustrations, bibliography. BIC Classification: KJMB; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 26. Weight in Grams: 644.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Deutscher Universitatsverlag United States
- Number of pages
- 473
- Condition
- New
- SKU
- V9783824402243
- ISBN
- 9783824402243
Paperback
Condition: New
€ 61.07
€ 61.07
Paperback. Editor(s): Tscheulin, Dieter K; Helmig, Bernd. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KC; KJM; KJS. Category: (G) General (US: Trade). Dimension: 246 x 169 x 46. Weight in Grams: 1410.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Gabler Verlag
- Edition
- Softcover reprint of the original 1st ed. 2001
- Condition
- New
- SKU
- V9783663094401
- ISBN
- 9783663094401
Paperback
Condition: New
€ 93.09
€ 93.09
Paperback / so. Num Pages: 188 pages, black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 11. Weight in Grams: 331.
- Format
- Paperback
- Publication date
- 1994
- Publisher
- Gabler Verlag United States
- Number of pages
- 188
- Condition
- New
- SKU
- V9783409153003
- ISBN
- 9783409153003
Paperback
Condition: New
€ 80.32
€ 80.32
Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 13. Weight in Grams: 395.
- Format
- Paperback
- Publication date
- 1997
- Publisher
- Gabler Verlag United Kingdom
- Condition
- New
- SKU
- V9783409129138
- ISBN
- 9783409129138
Paperback
Condition: New
€ 69.90
€ 69.90
Paperback. Focusing on a new and developing field, this text provides an overview of the development of marketing thought and the emergence of critical marketing. It covers a range of topics important to a critical marketing or contemporary issues in marketing course, including a number of topics (e.g. Editor(s): Tadajewski, Mark; Brownlie, Douglas T. Num Pages: 414 pages, black & white illustrations, black & white line drawings, black & white tables, figures. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 242 x 169 x 26. Weight in Grams: 784.
- Publisher
- John Wiley & Sons Inc United Kingdom
- Number of pages
- 414
- Format
- Paperback
- Publication date
- 2008
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780470511985
- ISBN
- 9780470511985
Paperback
Condition: New
€ 60.59€ 23.25
€ 60.59
€ 23.25
Paperback. .
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Number of pages
- 236
- Format
- Paperback
- Publication date
- 2014
- Edition
- 2012th Edition
- Condition
- New
- SKU
- V9783642438042
- ISBN
- 9783642438042
Paperback
Condition: New
€ 65.35€ 24.82
€ 65.35
€ 24.82
Hardback. Usually, a country brand is not focused, resulting in unsuccessful place branding. It is possible to successfully raise your national identity to the level of an attractive brand. Building a country brand is an investment, with strong positive returns. This book will guide you along the path to building a successful brand. Num Pages: 216 pages, 0, 18 black & white tables, 10 figures. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 239 x 163 x 18. Weight in Grams: 452.
- Publisher
- Palgrave Macmillan
- Number of pages
- 216
- Format
- Hardback
- Publication date
- 2008
- Edition
- 2009th Edition
- Condition
- New
- SKU
- V9780230220928
- ISBN
- 9780230220928
Hardback
Condition: New
€ 92.18
€ 92.18
Paperback. The Idea Writersguides both new and experienced copywriters through the process of creating compelling messages that sell. It shows readers what it's like to work in the fast-paced world of an agency while providing practical adviceplusdetails oncreatingaward-winning multimedia ad campaigns. Num Pages: 224 pages, 0. BIC Classification: KJSA. Category: (P) Professional & Vocational. Dimension: 232 x 154 x 16. Weight in Grams: 246.
- Publisher
- Palgrave Macmillan
- Number of pages
- 224
- Format
- Paperback
- Publication date
- 2010
- Edition
- 2010th Edition
- Condition
- New
- SKU
- V9780230613881
- ISBN
- 9780230613881
Paperback
Condition: New
€ 47.99€ 37.74
€ 47.99
€ 37.74
Paperback. Marketing expert Tim Calkins shows businesses how to create and maintain a defensive strategy including: how to understand and get competitive intelligence; how to determine if your brand or company is at risk; how to create a defensive strategy; limiting risk and preventing a trial; understanding your own IP as a weapon - and much more. Num Pages: 304 pages, illustrations. BIC Classification: KJC; KJF; KJS. Category: (G) General (US: Trade). Dimension: 233 x 156 x 20. Weight in Grams: 324.
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 304
- Format
- Paperback
- Publication date
- 2012
- Edition
- 2012th Edition
- Condition
- New
- SKU
- V9781137278753
- ISBN
- 9781137278753
Paperback
Condition: New
€ 61.14€ 52.80
€ 61.14
€ 52.80
Successful Social Media and Ecommerce Strategies in the Wine Industry
Sznolnoki, Gergely, Thach, Liz, Kolb, Dani
Hardcover. This book focuses on principles and practices in digital wine marketing. By providing a global overview of social media and e-commerce strategies and practices in the wine business, this book allows readers to understand how consumers and producers deal with these modern communication and selling platforms. Editor(s): Szolnoki, Gergely; Thach, Liz; Kolb, Dani. Num Pages: 182 pages, biography. BIC Classification: KJE; KJS; KNDF. Category: (P) Professional & Vocational. Dimension: 216 x 138 x 14. Weight in Grams: 385.
- Format
- Hardback
- Publication date
- 2015
- Publisher
- Palgrave Macmillan
- Edition
- 1st ed. 2090
- Condition
- New
- SKU
- V9781137602978
- ISBN
- 9781137602978
Hardback
Condition: New
€ 80.61
€ 80.61
Paperback. Essentials of Global Marketing offers a concise and manageable approach to the subject. The accessible structure takes the reader through the entire international marketing planning process, and fundamental concepts are illuminated by examples from a wide range of companies, small and large, from around the world. Num Pages: 560 pages, Illustrations, maps. BIC Classification: KJK; KJS. Category: (P) Professional & Vocational. Dimension: 262 x 193 x 19. Weight in Grams: 1020.
- Publisher
- Pearson Education Limited United Kingdom
- Number of pages
- 560
- Format
- Paperback
- Publication date
- 2012
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9780273756545
- ISBN
- 9780273756545
Paperback
Condition: New
€ 93.57
€ 93.57
Paperback / so. Series: Basler Schriften Zum Marketing. Num Pages: 324 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 19. Weight in Grams: 422.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Gabler Verlag United States
- Number of pages
- 324
- Condition
- New
- SKU
- V9783409126632
- ISBN
- 9783409126632
Paperback
Condition: New
€ 91.37
€ 91.37
Paperback / so. Series: Neue Betriebswirtschaftliche Forschung (Nbf). Num Pages: black & white illustrations, bibliography. BIC Classification: KFCM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 32. Weight in Grams: 726.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Deutscher Universitatsverlag United States
- Condition
- New
- SKU
- V9783824491346
- ISBN
- 9783824491346
Paperback
Condition: New
€ 98.82
€ 98.82
Paperback. Series: Schriften zur Handelsforschung. BIC Classification: KJS. Dimension: 235 x 155. Weight in Grams: 375.
- Format
- Paperback
- Publication date
- 1997
- Publisher
- Physica-Verlag HD
- Condition
- New
- SKU
- V9783790810547
- ISBN
- 9783790810547
Paperback
Condition: New
€ 64.09
€ 64.09