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Sales & marketing
Results 49 - 72 of 3941
Sales & marketing
Paperback. Wolfgang Meyer ermittelt die zentralen Erfolgsfaktoren, die die Beziehung zwischen Hersteller und Facheinzelhandler positiv beeinflussen. Er uberpruft diese Faktoren fur die Porzellanbranche anhand einer Primarerhebung bei GPK-Facheinzelhandlern." Num Pages: 371 pages, 35 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 20. Weight in Grams: 477.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 371
- Condition
- New
- SKU
- V9783824408528
- ISBN
- 9783824408528
Paperback
Condition: New
€ 94.85
€ 94.85
Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: JHB; KCP; KFFD1; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 25. Weight in Grams: 585.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Springer vs United States
- Condition
- New
- SKU
- V9783658035938
- ISBN
- 9783658035938
Paperback
Condition: New
€ 78.86
€ 78.86
Paperback. Series: Studies in Contemporary Economics. Num Pages: 230 pages, 1 black & white illustrations. BIC Classification: KC; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 244 x 170 x 13. Weight in Grams: 390.
- Format
- Paperback
- Publication date
- 1988
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Number of pages
- 230
- Condition
- New
- SKU
- V9783540502647
- ISBN
- 9783540502647
Paperback
Condition: New
€ 88.79
€ 88.79
Paperback. BIC Classification: KJS. Dimension: 244 x 170. Weight in Grams: 362.
- Format
- Paperback
- Publication date
- 2008
- Publisher
- Gabler Verlag
- Condition
- New
- SKU
- V9783834911179
- ISBN
- 9783834911179
Paperback
Condition: New
€ 50.38
€ 50.38
Paperback. Series: Essentials. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJSP. Category: (G) General (US: Trade). Dimension: 210 x 148 x 4. Weight in Grams: 100.
- Publisher
- Springer Gabler
- Format
- Paperback
- Publication date
- 2015
- Edition
- 1. Aufl. 2015 ed.
- Condition
- New
- SKU
- V9783658109431
- ISBN
- 9783658109431
Paperback
Condition: New
€ 23.74
€ 23.74
Paperback. Num Pages: 236 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 244 x 170 x 13. Weight in Grams: 417.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- Gabler Germany
- Number of pages
- 236
- Condition
- New
- SKU
- V9783409124324
- ISBN
- 9783409124324
Paperback
Condition: New
€ 55.67
€ 55.67
Paperback. Num Pages: 332 pages, 26 black & white tables, biography. BIC Classification: KJS; KJSM. Category: (G) General (US: Trade). Dimension: 229 x 152 x 19. Weight in Grams: 521.
- Format
- Paperback
- Publication date
- 2000
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 332
- Condition
- New
- SKU
- V9783824472727
- ISBN
- 9783824472727
Paperback
Condition: New
€ 67.43
€ 67.43
Paperback. In diesem Buch prasentieren renommierte Vertreter aus Bankpraxis und Wissenschaft Fallstudien zu aktuellen und im Markt getesteten Marketing-Aktivitaten von Kreditinstituten. Kontrollfragen am Ende jeder Fallstudie bieten dem Leser die Moglichkeit, den Lernerfolg zu kontrollieren. " Editor(s): Brunner, Wolfgang. Num Pages: 328 pages, 5 black & white tables. BIC Classification: KFF; KJS. Category: (P) Professional & Vocational. Dimension: 244 x 170 x 18. Weight in Grams: 562.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Gabler Germany
- Number of pages
- 328
- Condition
- New
- SKU
- V9783409126359
- ISBN
- 9783409126359
Paperback
Condition: New
€ 73.22
€ 73.22
Paperback. BIC Classification: KJS. Dimension: 240 x 168. .
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag
- Condition
- New
- SKU
- V9783834943606
- ISBN
- 9783834943606
Paperback
Condition: New
€ 50.38
€ 50.38
Paperback. BIC Classification: KJS. Dimension: 240 x 168. .
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag
- Condition
- New
- SKU
- V9783834943569
- ISBN
- 9783834943569
Paperback
Condition: New
€ 56.00
€ 56.00
Paperback / so. Num Pages: 290 pages, black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 216 x 140 x 16. Weight in Grams: 345.
- Format
- Paperback
- Publication date
- 1993
- Publisher
- Gabler Verlag United Kingdom
- Edition
- 2
- Number of pages
- 290
- Condition
- New
- SKU
- V9783409296175
- ISBN
- 9783409296175
Paperback
Condition: New
€ 72.02
€ 72.02
hardcover. Num Pages: black & white illustrations, bibliography. BIC Classification: KJMV5; KJS. Category: (G) General (US: Trade). Dimension: 234 x 156 x 25. Weight in Grams: 794.
- Format
- Hardback
- Publication date
- 2012
- Publisher
- Springer Germany
- Edition
- 2012th Edition
- Condition
- New
- SKU
- V9783642281204
- ISBN
- 9783642281204
Hardback
Condition: New
€ 74.96
€ 74.96
Hardback. Offers social change organisations with recommendations for leveraging the untapped power of women for positive change through fundraising, advocacy and the ballot box. Num Pages: 288 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 239 x 160 x 21. Weight in Grams: 456.
- Format
- Hardback
- Publication date
- 2008
- Publisher
- Berrett-Koehler United States
- Number of pages
- 288
- Condition
- New
- SKU
- V9781576754726
- ISBN
- 9781576754726
Hardback
Condition: New
€ 24.00€ 23.57
€ 24.00
€ 23.57
Paperback. Advertising is riddled with myths and misunderstandings. It is believed to be both immensely powerful yet immensely wasteful, to increase economic prosperity and to be morally questionable. Neither its historic origins nor its modern operations are well understood. This Very Short Introduction will tell the truth about how advertising works. Series: Very Short Introductions. Num Pages: 160 pages, 15 black and white halftones. BIC Classification: JFDV; KJSA. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 172 x 113 x 9. Weight in Grams: 128.
- Publisher
- Oxford University Press United Kingdom
- Number of pages
- 160
- Format
- Paperback
- Publication date
- 2010
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780199568925
- ISBN
- 9780199568925
Paperback
Condition: New
€ 11.99€ 10.89
€ 11.99
€ 10.89
Paperback / so. Inhaltlich und methodisch-didaktisch - exakt auf das Bachelor-Studium zugeschnitten. Verhaltenswissenschaftliche Grundlagen, Marketing-Konzeption. Der Autor erlautert Marketing-Ziele, -Strategien, -Mix, -Kontrolle und Marktforschung. Plus: Fallstudie.. " Series: BA Kompakt. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 234 x 156 x 12. Weight in Grams: 327.
- Format
- Paperback
- Publication date
- 2007
- Publisher
- Physica-Verlag GmbH & Co Germany
- Condition
- New
- SKU
- V9783790819410
- ISBN
- 9783790819410
Paperback
Condition: New
€ 39.33
€ 39.33
Paperback / so. Series: Konsum Und Verhalten. Num Pages: 263 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 15. Weight in Grams: 449.
- Format
- Paperback
- Publication date
- 1988
- Publisher
- Physica-Verlag United States
- Number of pages
- 263
- Condition
- New
- SKU
- V9783790804058
- ISBN
- 9783790804058
Paperback
Condition: New
€ 72.70
€ 72.70
Paperback. Canada's most comprehensive textbook on public relations and marketing communications featuring 20 expert contributors. Editor(s): Carney, William Wray; Lymer, Leah-Ann. Num Pages: 536 pages. BIC Classification: 1KBC; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 232 x 153 x 35. Weight in Grams: 794.
- Publisher
- University of Alberta Press
- Format
- Paperback
- Publication date
- 2015
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781772120448
- ISBN
- 9781772120448
Paperback
Condition: New
€ 60.63€ 47.83
€ 60.63
€ 47.83
Paperback. Num Pages: 90 pages. BIC Classification: ABQ; JKSN1; JNKG; KJS; KJVX; PDK. Category: (G) General (US: Trade). Dimension: 228 x 153 x 6. Weight in Grams: 201.
- Format
- Paperback
- Publication date
- 2000
- Publisher
- Bonus Books Inc United States
- Number of pages
- 90
- Condition
- New
- SKU
- V9781566251594
- ISBN
- 9781566251594
Paperback
Condition: New
€ 21.99€ 19.24
€ 21.99
€ 19.24
Hardcover. The small or mid-sized business' guide to outselling the big boys Often, small or mid-sized businesses don't think they have the resources or the talent to compete with the larger competitors in their industry. Num Pages: 240 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 231 x 157 x 22. Weight in Grams: 426.
- Format
- Hardback
- Publication date
- 2009
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 240
- Condition
- New
- SKU
- V9780470260357
- ISBN
- 9780470260357
Hardback
Condition: New
€ 30.99€ 24.17
€ 30.99
€ 24.17
Hardcover. Every business in every industry faces the specter of lower--priced competition. In order to maintain healthy margins, most companies cana t drop their prices endlessly. Instead, they have to find a way to sell their product despite its price. This book offers practical advice and smart tactics for outselling a lower--priced competitor. Num Pages: 272 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 223 x 173 x 25. Weight in Grams: 458.
- Publisher
- John Wiley and Sons Ltd United States
- Number of pages
- 272
- Format
- Hardback
- Publication date
- 2005
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780471744832
- ISBN
- 9780471744832
Hardback
Condition: New
€ 37.99€ 29.91
€ 37.99
€ 29.91
Hardback. Num Pages: 192 pages. BIC Classification: 1KBB; AMVD; GBC; HBJK; KJS. Category: (G) General (US: Trade). Dimension: 210 x 274 x 17. Weight in Grams: 201.
- Format
- Hardback
- Publication date
- 1997
- Publisher
- Addax Publishing Group,U.S. United States
- Number of pages
- 192
- Condition
- New
- SKU
- V9781886110199
- ISBN
- 9781886110199
Hardback
Condition: New
€ 38.99€ 36.11
€ 38.99
€ 36.11
Paperback. Learn to take full advantage of search and social media for B2B marketing Business-to-business marketers have been slow to enter the online marketing arena, but now that the impact of search and social media marketing in the consumer marketplace is clearly documented, B2B marketers are ready for a complete guide to making the most of the medium. Num Pages: 288 pages, Illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 190 x 232 x 16. Weight in Grams: 442.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- John Wiley & Sons Inc
- Edition
- 1st Edition
- Number of pages
- 288
- Condition
- New
- SKU
- V9781118147849
- ISBN
- 9781118147849
Paperback
Condition: New
€ 41.99€ 32.77
€ 41.99
€ 32.77
Hardback. Packed with stories and compelling discoveries from an impressive worldwide consumer database, Married to the Brand reveals why consumers bond with some brands - but not others. Num Pages: 210 pages, illustrations. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 236 x 154 x 17. Weight in Grams: 394.
- Publisher
- Gallup Press
- Format
- Hardback
- Publication date
- 2005
- Condition
- New
- SKU
- V9781595620057
- ISBN
- 9781595620057
Hardback
Condition: New
€ 25.44
€ 25.44
Hardback. Bill Cohen's interpretation of Drucker's work has never been needed more than today, when marketing spells difference between success and failure. In this book, Drucker on Marketing reflects Bill Cohen's ability to understand and communicate Peter Drucker's thoughts and ideas about [marketing]. Num Pages: 288 pages. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 232 x 159 x 25. Weight in Grams: 560.
- Publisher
- McGraw-Hill Education - Europe United States
- Number of pages
- 288
- Format
- Hardback
- Publication date
- 2012
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780071778626
- ISBN
- 9780071778626
Hardback
Condition: New
€ 47.99€ 34.11
€ 47.99
€ 34.11