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Sales & marketing

Results 385 - 408 of 2511

Sales & marketing

Hardcover. This book takes a novel and holistic view of the global financial crisis and gives a comprehensive agenda for the reform of the global economy. It highlights why financial markets are more volatile than other markets and need better regulation. Num Pages: 285 pages, 8 black & white tables, biography. BIC Classification: KCB; KCL; KCP; KFF; KJSM; PBUD. Category: (P) Professional & Vocational. Dimension: 244 x 164 x 23. Weight in Grams: 642.
Publisher
Springer, India, Private Ltd India
Number of pages
320
Format
Hardback
Publication date
2013
Edition
2013th Edition
Condition
New
SKU
V9788132207979
ISBN
9788132207979
Hardback
Condition: New

€ 66.52

Paperback / so. Series: Bestmasters. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJMB; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 12. Weight in Grams: 272.
Format
Paperback
Publication date
2014
Publisher
Springer Gabler United States
Condition
New
SKU
V9783658082413
ISBN
9783658082413
Paperback
Condition: New

€ 74.63

paperback. Mit einem Geleitwort von Prof. Dr . Gunter Silberer" Series: Interaktives Marketing. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 18. Weight in Grams: 390.
Format
Paperback
Publication date
2011
Publisher
Gabler Verlag Germany
Condition
New
Edition
2011th Edition
SKU
V9783834926371
ISBN
9783834926371
Paperback
Condition: New

€ 85.33

Book. Num Pages: 352 pages, 57 black & white tables. BIC Classification: KJC; KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 19. Weight in Grams: 444.
Publication date
2005
Publisher
Deutscher Universitats-Verlag Germany
Number of pages
352
Condition
New
SKU
V9783824482054
ISBN
9783824482054
Paperback
Condition: New

€ 91.46

Hardcover. .
Publisher
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
Format
Hardback
Publication date
2015
Edition
2015th Edition
Condition
New
SKU
V9783662471265
ISBN
9783662471265
Hardback
Condition: New

€ 135.15

Hardcover. In the current economic climate, nonprofits need to focus on ways to stand out from the crowd, win charitable dollars, and survive the downturn. Effective, mission-focused communications can help organizations build strong identities, heightened reputations, and increased fundraising capability. Num Pages: 208 pages, Illustrations. BIC Classification: KJS; KJVX. Category: (P) Professional & Vocational. Dimension: 225 x 145 x 15. Weight in Grams: 370.
Publisher
John Wiley & Sons Inc United Kingdom
Number of pages
208
Format
Hardback
Publication date
2010
Edition
Har/Psc
Condition
New
SKU
V9780470527535
ISBN
9780470527535
Hardback
Condition: New

€ 48.36

Paperback. Provides practical advice, tools and techniques for managers to adopt when managing any complaints that come into their organisation. With case studies from companies as diverse as John Lewis, Waitrose, DHL, Hilton Hotels, the Starwood group and BT, this title explains what customers are really looking for when they make a compliant. Num Pages: 208 pages, illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 233 x 154 x 12. Weight in Grams: 326.
Publisher
Kogan Page Ltd United Kingdom
Number of pages
208
Format
Paperback
Publication date
2012
Edition
1st Edition
Condition
New
SKU
V9780749465308
ISBN
9780749465308
Paperback
Condition: New

€ 46.99
€ 41.41

Paperback. Customer loyalty is useful to the long term financial success of your business, but with more choice then ever before, customers this day have high expectations of the products and services they use. This book takes you through how you can develop and sustain a customer-service focus within your company. Num Pages: 288 pages, Illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 233 x 158 x 18. Weight in Grams: 494.
Publisher
Kogan Page Ltd United Kingdom
Number of pages
288
Format
Paperback
Publication date
2010
Edition
6th Edition
Condition
New
SKU
V9780749457051
ISBN
9780749457051
Paperback
Condition: New

€ 40.99
€ 36.49

paperback. Series: Handel Und Internationales Marketing / Retailing and Interna. Num Pages: 383 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 21. Weight in Grams: 582.
Format
Paperback
Publication date
2009
Publisher
Gabler Verlag United States
Number of pages
383
Condition
New
Edition
2009th Edition
SKU
V9783834914194
ISBN
9783834914194
Paperback
Condition: New

€ 86.88

Hardback. Editor(s): Roy, Sanjit Kumar; Nguyen, Bang; Mutum, Dilip S. Num Pages: 194 pages, 4 black & white illustrations, 24 colour illustrations, biography. BIC Classification: KJS; KNS. Category: (G) General (US: Trade). Dimension: 166 x 243 x 18. Weight in Grams: 454.
Publisher
Springer International Publishing AG
Format
Hardback
Publication date
2016
Edition
1st ed. 2017
Condition
New
SKU
V9783319329680
ISBN
9783319329680
Hardback
Condition: New

€ 92.01

Paperback. Num Pages: 360 pages. BIC Classification: KJMV7; KJS. Category: (P) Professional & Vocational. Weight in Grams: 666.
Publisher
John Wiley & Sons Inc
Format
Paperback
Publication date
2016
Edition
1st Edition
Condition
New
SKU
V9781119224853
ISBN
9781119224853
Paperback
Condition: New

€ 30.99
€ 22.00

Paperback / so. Series: Basler Schriften Zum Marketing. Num Pages: 444 pages, black & white illustrations, bibliography. BIC Classification: KJS; KNS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 25. Weight in Grams: 567.
Format
Paperback
Publication date
2007
Publisher
Gabler Verlag United Kingdom
Number of pages
444
Condition
New
SKU
V9783834903167
ISBN
9783834903167
Paperback
Condition: New

€ 82.19

Hardcover. The theme of this text is customer transformation. It discusses how firms, in both the manufacturing and service industries, can change to meet new customer demands. It contains examples, checklists and case studies to help managers understand what is involved and how to make it happen. Num Pages: 262 pages, illustrations. BIC Classification: KJM; KJSU. Category: (P) Professional & Vocational. Dimension: 256 x 182 x 21. Weight in Grams: 636.
Format
Hardback
Publication date
1996
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
262
Condition
New
SKU
V9780471958239
ISBN
9780471958239
Hardback
Condition: New

€ 47.08

Paperback / so. Series: Applied Marketing Science/Angewandte Marketingforschung. Num Pages: black & white illustrations, colour illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 15. Weight in Grams: 331.
Format
Paperback
Publication date
2010
Publisher
Gabler Verlag United States
Condition
New
SKU
V9783834924612
ISBN
9783834924612
Paperback
Condition: New

€ 75.03

Paperback / so. Series: Werbe- Und Markenforschung. Num Pages: black & white illustrations, colour illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 16. Weight in Grams: 358.
Format
Paperback
Publication date
2011
Publisher
Gabler Verlag United States
Condition
New
SKU
V9783834928436
ISBN
9783834928436
Paperback
Condition: New

€ 75.13

Paperback. Do brand communities really work for FMCG? Can consumers involved in brand communities be characterized by specific behavioral attributes? And do the members show a higher level of customer retention as those non-member? In her study, the author derives a set of behavioral attributes relevant for brand-community members. Num Pages: 292 pages, 33 black & white illustrations, 49 black & white tables, biography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 16. Weight in Grams: 382.
Format
Paperback
Publication date
2012
Publisher
Gabler Verlag
Edition
2012th Edition
Condition
New
SKU
V9783834940544
ISBN
9783834940544
Paperback
Condition: New

€ 64.37

Paperback. Sandra Luthardt untersucht am Beispiel industrieller Markte, welche Faktoren den Verbleib beim bisherigen Anbieter (In-Supplier) bzw. den Wechsel zu einem neuen Anbieter (Out-Supplier) beeinflussen. Der Fokus wird dabei auf den Prozess der Anbietersuche gerichtet, welcher fur die Entscheidung uber einen Anbieterwechsel vorentscheidend ist." Series: Business-to-Business-Marketing. Num Pages: 273 pages, 12 black & white illustrations, 45 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 15. Weight in Grams: 370.
Format
Paperback
Publication date
2003
Publisher
Deutscher Universitats-Verlag Germany
Number of pages
273
Condition
New
SKU
V9783824479559
ISBN
9783824479559
Paperback
Condition: New

€ 74.11

paperback. Num Pages: 261 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 15. Weight in Grams: 408.
Format
Paperback
Publication date
2009
Publisher
Gabler Verlag Germany
Number of pages
261
Condition
New
Edition
2009th Edition
SKU
V9783834915702
ISBN
9783834915702
Paperback
Condition: New

€ 85.65

Paperback. Num Pages: 144 pages, b/w illus & tables. BIC Classification: KJH; KJS. Category: (G) General (US: Trade). Dimension: 252 x 173 x 9. Weight in Grams: 290.
Format
Paperback
Publication date
2007
Publisher
Select Books Inc United States
Edition
1st Edition
Number of pages
144
Condition
New
SKU
V9781590791073
ISBN
9781590791073
Paperback
Condition: New

€ 16.99
€ 16.11

Paperback / so. Series: Forschungsgruppe Konsum Und Verhalten. Num Pages: 397 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 22. Weight in Grams: 508.
Format
Paperback
Publication date
2002
Publisher
Deutscher Universit?tsverlag United Kingdom
Number of pages
397
Condition
New
SKU
V9783824475292
ISBN
9783824475292
Paperback
Condition: New

€ 71.19

Hardback. The internationalization and consolidation of retailing is turning the traditional retail industry on its head. International purchasing, fast and efficient operational models and new technologies constantly challenge retailers. This title analyses the changes in the retail industry and the strategic options now open to companies. Num Pages: 384 pages, Illustrations, plans. BIC Classification: KJS; KNPR. Category: (P) Professional & Vocational. Dimension: 245 x 169 x 33. Weight in Grams: 716.
Publisher
Kogan Page Ltd United Kingdom
Number of pages
384
Format
Hardback
Publication date
2008
Condition
New
SKU
V9780749454562
ISBN
9780749454562
Hardback
Condition: New

€ 44.99
€ 39.81

Paperback. A robust guide to practicing ethnographic research in the private sector. Num Pages: 200 pages, black & white illustrations, black & white tables, figures. BIC Classification: JHB; JHMC; KJSM. Category: (G) General (US: Trade). Dimension: 229 x 152 x 15. Weight in Grams: 340.
Publisher
Left Coast Press Inc
Format
Paperback
Publication date
2014
Condition
New
SKU
V9781611323900
ISBN
9781611323900
Paperback
Condition: New

€ 49.78

Paperback.
Format
Paperback
Publication date
2009
Publisher
Penguin Putnam Inc United States
Edition
Reprint
Number of pages
235
Condition
New
SKU
V9780399533617
ISBN
9780399533617
Paperback
Condition: New

€ 17.99
€ 15.28

Paperback. What happened when a rag-tag band of scruffs and smart-arses invaded Westminster, sprinkling creative fairy dust over earnest politicians? How much did snappy slogans and simplistic soundbites influence election results and even government policies? This book deals with these questions. Num Pages: 320 pages. BIC Classification: 1DBK; JPVL; JPVN; KJSA. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 233 x 154 x 24. Weight in Grams: 420.
Publisher
Faber & Faber
Format
Paperback
Publication date
2015
Condition
New
SKU
V9780571312382
ISBN
9780571312382
Paperback
Condition: New

€ 9.45

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