Sales & marketing
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Sales & marketing
Paperback.
Learn from the leading resource on the latest inbound marketing techniques
As the SEO industry undergoes a shift and Google continues to change its algorithm, successful SEO practitioners need to increase their knowledge of a wide range of inbound marketing channels. Num Pages: 360 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 225 x 168 x 19. Weight in Grams: 548.
- Publisher
- John Wiley & Sons Inc United States
- Number of pages
- 360
- Format
- Paperback
- Publication date
- 2013
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118551554
- ISBN
- 9781118551554
Paperback
Condition: New
€ 26.99€ 19.84
€ 26.99
€ 19.84
Hardback. Series: Economic Studies. Num Pages: 312 pages, Illustrations. BIC Classification: JFFT; KJSM. Category: (P) Professional & Scholarly; (UP) Postgraduate; (UU) Undergraduate. Dimension: 278 x 154 x 26. Weight in Grams: 635.
- Format
- Hardback
- Publication date
- 1986
- Publisher
- Harvard University Press
- Condition
- New
- SKU
- V9780674166356
- ISBN
- 9780674166356
Hardback
Condition: New
€ 56.00€ 51.39
€ 56.00
€ 51.39
Paperback. How to Start a Home-Based Public Relations Business is the book they need to help them think like business owners, blending their professional skills with solid business sense to achieve early profitability. Series: Home-Based Business Series. Num Pages: 208 pages, black & white illustrations. BIC Classification: KJC; KJH; KJSP; KJVS; VSC. Category: (G) General (US: Trade). Dimension: 234 x 188 x 18. Weight in Grams: 26.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Rowman & Littlefield United States
- Number of pages
- 208
- Condition
- New
- SKU
- V9780762773435
- ISBN
- 9780762773435
Paperback
Condition: New
€ 19.99€ 17.39
€ 19.99
€ 17.39
Paperback. Think Freakonomics meets The Undercover Economist The Inner Lives of Markets is a journey into the mysterious corners of everyday economics. Who buys, who sells, why it matters, when it works, and what to do when it breaks. Num Pages: 224 pages. BIC Classification: JFFT; KCC; KCY; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 198 x 129. .
- Publisher
- Hodder & Stoughton General Division
- Format
- Paperback
- Publication date
- 2017
- Condition
- New
- SKU
- V9781444788587
- ISBN
- 9781444788587
Paperback
Condition: New
€ 17.99€ 13.31
€ 17.99
€ 13.31
Hardcover. Practical strategies for better customer service based on the principles of servant--leadership Individuals in the workforce and the clients they serve are the fundamental building blocks of every company in America. Executives talk about customer service; but their employees are the ones who make it happen (or not). Num Pages: 256 pages, black & white illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 237 x 161 x 24. Weight in Grams: 448.
- Format
- Hardback
- Publication date
- 2005
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 1st Edition
- Number of pages
- 256
- Condition
- New
- SKU
- V9780471716754
- ISBN
- 9780471716754
Hardback
Condition: New
€ 30.99€ 24.50
€ 30.99
€ 24.50
Paperback. From the Chartered Institute of Marketing's Directory of Marketing and Membership, this accessible book covers all the key skills, knowledge and disciplines that marketers need in the information age. Num Pages: 224 pages, Ill. BIC Classification: KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 199 x 191 x 16. Weight in Grams: 448.
- Format
- Paperback
- Publication date
- 2001
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Number of pages
- 224
- Condition
- New
- Edition
- 1st Edition
- SKU
- V9780471486947
- ISBN
- 9780471486947
Paperback
Condition: New
€ 50.99€ 39.53
€ 50.99
€ 39.53
Hardback. The premier guide to mobile market research The Handbook of Mobile Market Research is the first guide to focus exclusively on the use of mobile technology in market research. Num Pages: 312 pages. BIC Classification: KJSM. Category: (P) Professional & Vocational. Dimension: 250 x 170 x 21. Weight in Grams: 686.
- Publisher
- John Wiley & Sons Inc
- Format
- Hardback
- Publication date
- 2014
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118935620
- ISBN
- 9781118935620
Hardback
Condition: New
€ 34.51
€ 34.51
Hardcover. Drawing together the new techniques available to the market researcher into a single reference, The Handbook of Online and Social Media Research explores how these innovations are being used by the leaders in the field. Num Pages: 462 pages, black & white illustrations, black & white tables, figures. BIC Classification: KJSM. Category: (P) Professional & Vocational. Dimension: 252 x 179 x 31. Weight in Grams: 928.
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Number of pages
- 464
- Format
- Hardback
- Publication date
- 2010
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780470710401
- ISBN
- 9780470710401
Hardback
Condition: New
€ 55.74
€ 55.74
Fast and Efficient Context-Aware Services gives a thorough explanation of the state-of-the-art in Context-Aware-Services (CAS). The authors describe all major terms and components of CAS, defining context and discussing the requirements of context-aware applications and their use in 3rd generation services. Series: Wiley Series in Communications Networking & Distributed Systems. Num Pages: 222 pages, Illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 251 x 181 x 19. Weight in Grams: 576.
- Publication date
- 2006
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Number of pages
- 222
- Condition
- New
- SKU
- V9780470016688
- ISBN
- 9780470016688
Hardback
Condition: New
€ 134.46
€ 134.46
Hardcover. REALTOR(r) Magazine's most popular issue, issued each March, offers how-to lists, worksheets, and checklists on all of the most critical aspects of residential real estate sales: prospecting, selling, negotiating, and legal considerations. Editor(s): Spira, Christina Hoffmann. Num Pages: 272 pages, black & white illustrations. BIC Classification: KFFR; KJS. Category: (P) Professional & Vocational. Dimension: 237 x 156 x 24. Weight in Grams: 576.
- Format
- Hardback
- Publication date
- 2006
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 272
- Condition
- New
- SKU
- V9780470096895
- ISBN
- 9780470096895
Hardback
Condition: New
€ 37.99€ 30.21
€ 37.99
€ 30.21
Paperback. Written by one of the most respected names in the field, this book is the definitive, research-based guide to content marketing. It gives a serious and deeply informed look at the real roadblocks facing organisations, and how they can address the disruption of new technology, media channels and consumer trends. Num Pages: 192 pages. BIC Classification: KJMV7; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 234 x 156. .
- Publisher
- Kogan Page Ltd
- Format
- Paperback
- Publication date
- 2017
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780749479756
- ISBN
- 9780749479756
Paperback
Condition: New
€ 35.99€ 32.68
€ 35.99
€ 32.68
Paperback. Shows that the fight over the practices of Wal-Mart can provide us with important insight into the dreams and realities of American capitalism Num Pages: 256 pages, 5 black & white illustrations. BIC Classification: KJS; KNPR. Category: (P) Professional & Vocational. Dimension: 228 x 155 x 18. Weight in Grams: 386.
- Publisher
- New York University Press United States
- Number of pages
- 256
- Format
- Paperback
- Publication date
- 2013
- Condition
- New
- SKU
- V9780814763346
- ISBN
- 9780814763346
Paperback
Condition: New
€ 32.99€ 31.30
€ 32.99
€ 31.30
hardcover. Shows that the fight over the practices of Wal-Mart can provide us with important insight into the dreams and realities of American capitalism Num Pages: 256 pages, 5 black & white illustrations. BIC Classification: KJS; KNPR. Category: (P) Professional & Vocational. Dimension: 231 x 155 x 23. Weight in Grams: 499.
- Format
- Hardback
- Publication date
- 2013
- Publisher
- New York University Press United States
- Number of pages
- 256
- Condition
- New
- Edition
- Illustrated
- SKU
- V9780814763339
- ISBN
- 9780814763339
Hardback
Condition: New
€ 97.11
€ 97.11
Paperback. Num Pages: 224 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 231 x 154 x 16. Weight in Grams: 316.
- Publisher
- AMACOM
- Number of pages
- 224
- Format
- Paperback
- Publication date
- 2010
- Edition
- Second Edition
- Condition
- New
- SKU
- V9780814414835
- ISBN
- 9780814414835
Paperback
Condition: New
€ 18.99€ 17.89
€ 18.99
€ 17.89
Paperback. Num Pages: 160 pages, 498 color photos. BIC Classification: KJSA; WC. Category: (G) General (US: Trade). Dimension: 277 x 215 x 13. Weight in Grams: 784.
- Format
- Paperback
- Publication date
- 2001
- Publisher
- Schiffer Publishing Ltd United States
- Number of pages
- 160
- Condition
- New
- SKU
- V9780764313271
- ISBN
- 9780764313271
Paperback
Condition: New
€ 36.99€ 24.89
€ 36.99
€ 24.89
Paperback. A fascinating book that presents a critical examination of PR by exploring some of the most interesting, widely-accepted myths that permeate the industry. Series: Business Myths. Num Pages: 224 pages. BIC Classification: KJSP. Category: (G) General (US: Trade). Dimension: 234 x 156. .
- Publisher
- Kogan Page Ltd
- Format
- Paperback
- Publication date
- 2017
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780749479596
- ISBN
- 9780749479596
Paperback
Condition: New
€ 26.99€ 23.05
€ 26.99
€ 23.05
Hardcover. *Mr. Shmooze is the parable of a man who reveals the secret shared by all superstar salespeople. * While the stereotypical salesperson talks to and takes from their customers, Mr. Shmooze connects with and gives to his, proving that relationships are the key to long-term success in business. Num Pages: 112 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 224 x 149 x 14. Weight in Grams: 240.
- Format
- Hardback
- Publication date
- 2010
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 98
- Condition
- New
- SKU
- V9780470874363
- ISBN
- 9780470874363
Hardback
Condition: New
€ 24.99€ 18.34
€ 24.99
€ 18.34
Paperback. A reference for advertising, sales, and marketing professionals looking for the right word to clinch the deal. It lists high-powered words, phrases, and slogans, arranged in categories ranging from 'snappy transitions' to 'knocking the competition', from 'grabbers' to 'clinchers.' Num Pages: 160 pages. BIC Classification: KJSA. Category: (G) General (US: Trade). Dimension: 222 x 218 x 8. Weight in Grams: 318.
- Publisher
- McGraw-Hill Education - Europe United States
- Number of pages
- 144
- Format
- Paperback
- Publication date
- 2006
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9780071467858
- ISBN
- 9780071467858
Paperback
Condition: New
€ 18.99€ 14.96
€ 18.99
€ 14.96
Paperback. Explains how to put the author's winning techniques into action. This book helps you find tried and tested advice on how to: get a sale when you are not the cheapest; beat the competition; turn your customer into an ambassador; build a positive attitude that gets results; close a sale. Num Pages: 224 pages, black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 215 x 139 x 16. Weight in Grams: 288.
- Publisher
- Kogan Page Ltd
- Number of pages
- 224
- Format
- Paperback
- Publication date
- 2013
- Edition
- 4th Edition
- Condition
- New
- SKU
- V9780749466312
- ISBN
- 9780749466312
Paperback
Condition: New
€ 29.99€ 25.48
€ 29.99
€ 25.48
Paperback. Series: Brilliant Business. Num Pages: 368 pages. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 218 x 187 x 19. Weight in Grams: 438.
- Publisher
- FT Press
- Format
- Paperback
- Publication date
- 2016
- Edition
- 3rd Edition
- Condition
- New
- SKU
- V9781292139043
- ISBN
- 9781292139043
Paperback
Condition: New
€ 19.99€ 15.80
€ 19.99
€ 15.80
Sheppard's British Isles, 29th Edition: A Directory of Antiquarian and...
Richard Joseph Publishers Ltd (Ed.)
Hardcover. Editor(s): Richard Joseph Publishers Ltd. Num Pages: 480 pages. BIC Classification: 1DB; GBCR; KJS; WCS. Category: (G) General (US: Trade). Dimension: 234 x 166 x 32. Weight in Grams: 808. 480pp.
- Condition
- Used, Like New
- Publisher
- Richard Joseph Publishers Ltd
- Number of pages
- 480
- Format
- Hardback
- Publication date
- 2006
- Edition
- 29th UK ed.
- SKU
- KEX0193998
- ISBN
- 9781872699844
Hardback
Condition: Used, Like New
€ 4.99
€ 4.99
Paperback. Series: Routledge Library Editions: Advertising. Num Pages: 144 pages, black & white illustrations. BIC Classification: JHB; KJSA; KJU; KNTY. Category: (G) General (US: Trade); (U) Tertiary Education (US: College). Dimension: 234 x 156 x 8. Weight in Grams: 267.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- Taylor & Francis Ltd United Kingdom
- Number of pages
- 144
- Condition
- New
- Edition
- 1st Edition
- SKU
- V9781138977846
- ISBN
- 9781138977846
Paperback
Condition: New
€ 50.21€ 33.47
€ 50.21
€ 33.47
Hardcover. "Would you recommend this company to your friends and colleagues?" That question, based on Fred Reichheld's The Ultimate Question, challenged the conventional wisdom of customer satisfaction surveys and pointed to a faster, more accurate way of gauging customers' real feelings about a company. Num Pages: 320 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 236 x 160 x 29. Weight in Grams: 522.
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Number of pages
- 320
- Format
- Hardback
- Publication date
- 2008
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780470260692
- ISBN
- 9780470260692
Hardback
Condition: New
€ 30.99€ 24.46
€ 30.99
€ 24.46
Hardcover. A practical, step-by-step guide for international marketers who are targeting the challenging markets of the Asia-Pacific region. Two sections offer basic guidelines for marketing in Asia, followed by country by country guidance on conducting negotiations and successful business relationships. Num Pages: 220 pages, Ill. BIC Classification: 1F; KJK; KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 159 x 235 x 16. Weight in Grams: 432.
- Publisher
- Copenhagen Business School Press
- Number of pages
- 220
- Format
- Hardback
- Publication date
- 2002
- Condition
- New
- SKU
- V9788763000949
- ISBN
- 9788763000949
Hardback
Condition: New
€ 29.99€ 21.98
€ 29.99
€ 21.98