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Sales & marketing

Results 301 - 320 of 1145

Sales & marketing

Paperback. Information is an element of knowledge that can be stored, processed or transmitted. It is linked to concepts of communication, data, knowledge or representation. In a context of steady increase in the mass of information it is difficult to know what information to look for and where to find them. Num Pages: 92 pages, black & white illustrations. BIC Classification: KJS; UM. Category: (P) Professional & Vocational. Dimension: 159 x 234 x 11. Weight in Grams: 164.
Format
Paperback
Publication date
2015
Publisher
ISTE Ltd and John Wiley & Sons Inc
Edition
1st Edition
Condition
New
SKU
V9781848217546
ISBN
9781848217546
Paperback
Condition: New

€ 174.85

Paperback. This collection of key articles offers insights across a range of sectors. Some of the things the book will explain include: - The influence of social media on the building of luxury brands - The effect of the consumption of counterfeit luxury goods on identity - The value of brand extension as a strategy in regards to luxury fashion brands Series: Emerald Gems. Num Pages: 224 pages. BIC Classification: KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 167 x 241 x 18. Weight in Grams: 374.
Publisher
Emerald Publishing Limited
Format
Paperback
Publication date
2015
Condition
New
SKU
V9781785608636
ISBN
9781785608636
Paperback
Condition: New

€ 56.48

Paperback. A Focus on 3D Printing for Healthcare Applications is an indispensable collection of articles for anyone interested in additive manufacturing and prosthetics. 3D printing has huge potential to deliver tailored healthcare solutions. Find out some of the reasons why by reading this collection. Series: Emerald Gems. Num Pages: 240 pages. BIC Classification: KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 167 x 240 x 16. Weight in Grams: 400.
Publisher
Emerald Publishing Limited
Format
Paperback
Publication date
2015
Condition
New
SKU
V9781785608834
ISBN
9781785608834
Paperback
Condition: New

€ 56.48

Paperback. A Focus on Consumer Behaviours and Experiences in an Online Shopping Environment is a collection of key articles offering insights across a range of sectors. Some of the topics the book looks at include: - Influences of socioeconomic characteristics in online shopping behaviour - The role trust plays in an online shopping environment Series: Emerald Gems. Num Pages: 196 pages. BIC Classification: KJSM. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 167 x 241 x 15. Weight in Grams: 322.
Format
Paperback
Publication date
2015
Publisher
Emerald Publishing Limited
Condition
New
SKU
V9781785608711
ISBN
9781785608711
Paperback
Condition: New

€ 56.30

Hardcover. The inside scoop on boosting sales through spot-on analytics Retailers collect a huge amount of data, but don't know what to do with it. Retail Analytics not only provides a broad understanding of retail, but also shows how to put accumulated data to optimal use. Series: Wiley and SAS Business Series. Num Pages: 176 pages, Illustrations. BIC Classification: KJS; KNPR. Category: (P) Professional & Vocational. Dimension: 161 x 236 x 18. Weight in Grams: 360.
Format
Hardback
Publication date
2011
Publisher
John Wiley & Sons Inc United States
Edition
1st Edition
Number of pages
176
Condition
New
SKU
V9781118099841
ISBN
9781118099841
Hardback
Condition: New

€ 46.99
€ 36.49

Hardcover. From the source you trust most-everything you need to start up, grow, and prosper in international trade. If you're excited by the opportunities you see in international trade but nervous about facing a world of problems you don't understand, you've come to the right place. Series: Entrepreneur Magazine. Num Pages: 256 pages, Illustrations, forms. BIC Classification: KJK; KJS. Category: (P) Professional & Vocational. Dimension: 229 x 162 x 25. Weight in Grams: 564.
Format
Hardback
Publication date
1995
Publisher
John Wiley & Sons Inc United States
Edition
1st Edition
Number of pages
256
Condition
New
SKU
V9780471110583
ISBN
9780471110583
Hardback
Condition: New

€ 94.64
€ 79.10

Paperback. Thousands of products that are successfully developed and marketed domestically never realize the potential they have in the foreign market. The information provided in this guide enables business people to gain access to previously unreachable foreign markets. Num Pages: 272 pages, forms. BIC Classification: KJK; KJS. Category: (P) Professional & Vocational. Dimension: 236 x 162 x 15. Weight in Grams: 408.
Format
Paperback
Publication date
1995
Publisher
John Wiley and Sons Ltd United States
Edition
1st Edition
Number of pages
272
Condition
New
SKU
V9780471110590
ISBN
9780471110590
Paperback
Condition: New

€ 41.99
€ 32.57

Hardback. "Advertising, design, media, PR, digital" -- cover. Series: Epica. Num Pages: 400 pages, 1000 colour illustrations. BIC Classification: 1D; KJSA. Category: (U) Tertiary Education (US: College). Dimension: 233 x 314 x 32. Weight in Grams: 2040.
Publisher
Bloomsbury Publishing PLC
Format
Hardback
Publication date
2016
Condition
New
SKU
V9781474261623
ISBN
9781474261623
Hardback
Condition: New

€ 106.47
€ 84.70

Hardback. Series: Epica. Num Pages: 400 pages, 1000 colour illus. BIC Classification: KJSA. Category: (G) General (US: Trade). Dimension: 232 x 309 x 31. Weight in Grams: 2022.
Publisher
Bloomsbury Publishing PLC
Format
Hardback
Publication date
2015
Condition
New
SKU
V9781472590695
ISBN
9781472590695
Hardback
Condition: New

€ 90.81

Hardcover. Discover how Web services can improve cost-savings and make your organization more competitive. You'll get summaries of developing standards, current vendor positions (Microsoft, Novell, IBM, Oracle, Sun), and industry examples of Web services solutions and benefits. Order your copy today!. Num Pages: 240 pages, Illustrations. BIC Classification: KJC; KJE; KJS; UDB. Category: (P) Professional & Vocational; (XV) Technical / Manuals. Dimension: 231 x 161 x 21. Weight in Grams: 520.
Format
Hardback
Publication date
2003
Publisher
John Wiley and Sons Ltd United States
Edition
1st Edition
Number of pages
240
Condition
New
SKU
V9780471266525
ISBN
9780471266525
Hardback
Condition: New

€ 53.24
€ 46.02

Hardcover. Sales teams have the potential to do great work. Most sales teams do not devote enough energy to meeting dynamics and process awareness. The skills related to this are critical components of effective teamwork, collaboration and innovation, both internally and externally. Num Pages: 256 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 235 x 163 x 23. Weight in Grams: 462.
Format
Hardback
Publication date
2013
Publisher
John Wiley & Sons Inc
Edition
1st Edition
Number of pages
256
Condition
New
SKU
V9781118502259
ISBN
9781118502259
Hardback
Condition: New

€ 25.99
€ 21.18

Paperback. .
Publisher
Elsevier Science & Technology
Format
Paperback
Publication date
2014
Edition
1st Edition
Condition
New
SKU
V9780124166905
ISBN
9780124166905
Paperback
Condition: New

€ 52.99
€ 50.65

Hardback. .
Publisher
John Wiley & Sons Inc
Format
Hardback
Publication date
2016
Condition
New
SKU
V9781119326038
ISBN
9781119326038
Hardback
Condition: New

€ 27.99
€ 21.01

Paperback. Learn in a week, what the experts learn in a lifetime. Num Pages: 128 pages. BIC Classification: KJS; KNTY. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 198 x 129. .
Publisher
Hodder & Stoughton General Division United Kingdom
Number of pages
128
Format
Paperback
Publication date
2016
Edition
Revised, Updated
Condition
New
SKU
V9781473609587
ISBN
9781473609587
Paperback
Condition: New

€ 11.99
€ 10.27

Paperback. Learn the "best of the best" selling strategies from over 100 leading sales trainers and training companies in this all-inclusive sales resource. Num Pages: 386 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 229 x 154 x 28. Weight in Grams: 504.
Format
Paperback
Publication date
2010
Publisher
John Wiley & Sons Inc United Kingdom
Edition
1st Edition
Number of pages
386
Condition
New
SKU
V9780470617861
ISBN
9780470617861
Paperback
Condition: New

€ 20.99
€ 18.38

Hardcover. Marketing and product development best practices for a fragmented economy The rules for marketing and product development have changed forever. You no longer control where and how consumers receive marketing messages. The consumer is in charge, with ever-growing choices and a shrinking decision window. Num Pages: 224 pages, illustrations. BIC Classification: KJSM. Category: (P) Professional & Vocational. Dimension: 234 x 163 x 20. Weight in Grams: 406.
Format
Hardback
Publication date
2013
Publisher
John Wiley & Sons Inc United States
Edition
1st Edition
Number of pages
224
Condition
New
SKU
V9781118566121
ISBN
9781118566121
Hardback
Condition: New

€ 30.99
€ 24.05

Paperback. This 2nd Edition recasts much of the information from Public Relations Kit For Dummies and updates it to use as part of this all-in-one guide to PR. The book features more than 25 percent new material and includes extensive new information on Web-based PR, including the use of text messaging, podcasts, and blogs. Num Pages: 384 pages, Illustrations. BIC Classification: KJSP. Category: (P) Professional & Vocational. Dimension: 233 x 190 x 21. Weight in Grams: 608.
Publisher
John Wiley and Sons Ltd United States
Number of pages
384
Format
Paperback
Publication date
2006
Edition
2nd Edition
Condition
New
SKU
V9780471772729
ISBN
9780471772729
Paperback
Condition: New

€ 25.99
€ 19.44

Paperback. Draws on the research into the workings of the human brain undertaken by psychologists, neurologists and artificial intelligence specialists. This title uses research to suggest why emotion is such an important factor in establishing a firm memory of an advertisement and predisposing consumers to buy the brand that is being advertised. Num Pages: 256 pages, Illustrations. BIC Classification: JM; KJSA. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 234 x 157 x 19. Weight in Grams: 400.
Publisher
Kogan Page Ltd United Kingdom
Number of pages
256
Format
Paperback
Publication date
2008
Edition
Reprint
Condition
New
SKU
V9780749450243
ISBN
9780749450243
Paperback
Condition: New

€ 30.99
€ 27.59

Hardback. Explores what we know about the structure of the brain, explains how the different parts of the brain interact, and then demonstrates how this relates to current marketing theories on consumer behaviour. This title investigates developments in neuroscience and neuromarketing, and how brain science can contribute to marketing. Num Pages: 272 pages, black & white illustrations. BIC Classification: JMM; KJSM. Category: (G) General (US: Trade). Dimension: 243 x 166 x 22. Weight in Grams: 556.
Publisher
Kogan Page Ltd United Kingdom
Number of pages
272
Format
Hardback
Publication date
2011
Condition
New
SKU
V9780749461256
ISBN
9780749461256
Hardback
Condition: New

€ 40.99
€ 36.49

Paperback. Suitable for those who want to understand the implications of social media on our daily lives and how businesses can tap the power of social media to increase their sales, cut their marketing costs, and reach consumers directly, this title discovers what social media can do for you, and what you can do for others while using social media. Num Pages: 336 pages, Illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 153 x 230 x 22. Weight in Grams: 414.
Publisher
John Wiley & Sons Inc
Number of pages
336
Format
Paperback
Publication date
2012
Edition
2nd
Condition
New
SKU
V9781118232651
ISBN
9781118232651
Paperback
Condition: New

€ 20.99
€ 18.33

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