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Sales & marketing

Results 321 - 340 of 3805

Sales & marketing

Hardback. Editor(s): Verlegh, Peeter; Voorveld, Hilde; Eisend, Martin. Series: European Advertising Academy. Num Pages: 418 pages, 57 black & white illustrations, 53 black & white tables, biography. BIC Classification: KJM; KJSA. Category: (P) Professional & Vocational. Dimension: 210 x 148. Weight in Grams: 673.
Format
Hardback
Publication date
2015
Publisher
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
Number of pages
418
Condition
New
SKU
V9783658105570
ISBN
9783658105570
Hardback
Condition: New

€ 68.25

Paperback. Interaktivitat, Books on demand, digitales Buch - die Medienbranche steht vor grossen Herausforderungen. Hier analysieren erstmals Berater die Hintergrunde und zukunftsweisende Entwicklungen, und Branchenexperten zeigen auf, welche Trends das Geschaft revolutionieren." Editor(s): Vizjak, Andrej; Ringlstetter, Max Josef. Num Pages: 214 pages, black & white illustrations, bibliography. BIC Classification: KJC; KJS. Category: (P) Professional & Vocational. Dimension: 244 x 170 x 12. Weight in Grams: 444.
Format
Paperback
Publication date
2001
Publisher
Gabler Germany
Number of pages
214
Condition
New
SKU
V9783409119047
ISBN
9783409119047
Paperback
Condition: New

€ 61.37

Paperback. Editor(s): Vizjak, Andrej; Ringlstetter, Max Josef. Num Pages: 186 pages, biography. BIC Classification: KJSA; KNT. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 10. Weight in Grams: 308.
Format
Paperback
Publication date
2010
Publisher
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
Edition
Softcover reprint of hardcover 1st ed. 2003
Number of pages
186
Condition
New
SKU
V9783642078866
ISBN
9783642078866
Paperback
Condition: New

€ 116.74

Hardback. As the media converge with the telecommunication industry, leveraging content becomes key for both formerly separate industries. This book explains why and how more content leverage becomes reality. Editor(s): Vizjak, Andrej; Ringlstetter, Max Josef; Kearney, A.T. Num Pages: 186 pages, biography. BIC Classification: KJSA; KNT. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 234 x 156 x 12. Weight in Grams: 462.
Format
Hardback
Publication date
2002
Publisher
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
Number of pages
186
Condition
New
SKU
V9783540440055
ISBN
9783540440055
Hardback
Condition: New

€ 138.90

paperback. Editor(s): Von Walter, Benjamin; Kremmel, Dietmar. Num Pages: black & white illustrations, bibliography. BIC Classification: KJMV2; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 14. Weight in Grams: 417.
Format
Paperback
Publication date
2016
Publisher
Springer Gabler United States
Edition
1. Aufl. 2016
Condition
New
SKU
V9783658069377
ISBN
9783658069377
Paperback
Condition: New

€ 83.52

Paperback / so. Editor(s): Wagner, Riccardo; Lahme, Georg; Breitbarth, Tim. Series: Management-Reihe Corporate Social Responsibility. Num Pages: black & white illustrations, bibliography. BIC Classification: KJG; KJM; KJSP; KJVX; KNTX. Category: (G) General (US: Trade). Dimension: 244 x 170 x 16. Weight in Grams: 476.
Format
Paperback
Publication date
2014
Publisher
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
Condition
New
SKU
V9783642550232
ISBN
9783642550232
Paperback
Condition: New

€ 50.69

Hardback. Editor(s): Wagner, Udo; Wiedmann, Klaus-Peter; Von Der Oelsnitz, Dietrich. Num Pages: black & white illustrations, colour illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 25. Weight in Grams: 903.
Format
Hardback
Publication date
2011
Publisher
Gabler Verlag United Kingdom
Condition
New
SKU
V9783834929280
ISBN
9783834929280
Hardback
Condition: New

€ 92.69

Hardback. Editor(s): Wang, Ming, M.D., Ph.D. Series: Research Series on the Chinese Dream and China's Development Path. Num Pages: 189 pages, biography. BIC Classification: KCP; KJSP. Category: (P) Professional & Vocational. Dimension: 235 x 155. .
Format
Hardback
Publication date
2017
Publisher
Springer Verlag, Singapore Singapore
Number of pages
189
Condition
New
SKU
V9789811034022
ISBN
9789811034022
Hardback
Condition: New

€ 127.97

Paperback / so. Editor(s): Werner Hansmann, Karl; Hansmann, Karl Werner. Series: Schriften Zur Unternehmensfeuhrung,. Num Pages: 237 pages, black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 13. Weight in Grams: 395.
Format
Paperback
Publisher
United Kingdom
Number of pages
237
Condition
New
SKU
V9783409179201
ISBN
9783409179201
Paperback
Condition: New

€ 72.34

Paperback / so. Editor(s): Wiedmann, Klaus-Peter; Buxel, Holger; Frenzel, Tobias; Walsh, Gianfranco. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 30. Weight in Grams: 930.
Format
Paperback
Publication date
2004
Publisher
Gabler Verlag United States
Condition
New
SKU
V9783409125765
ISBN
9783409125765
Paperback
Condition: New

€ 109.34

Paperback / so. Editor(s): Wiedmann, Klaus-Peter; Klee, Alexander; Buxel, Holger; Buckler, Frank. Num Pages: black & white illustrations, bibliography. BIC Classification: KFC; KFF; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 28. Weight in Grams: 857.
Format
Paperback
Publication date
2012
Publisher
Gabler Verlag United States
Condition
New
SKU
V9783322890474
ISBN
9783322890474
Paperback
Condition: New

€ 97.73

Hardback. This volume describes and interprets changes in the domain of agriculture and food. It takes an interdisciplinary approach to these changes, using concepts and methods developed in general marketing, which are adapted to apply to the particular characteristics of the food and agriculture sector. Editor(s): Wierenga, Berend; van Tilburg, Aad; Grunert, Klaus G.; Steenkamp, Jan-Benedict E. M.; Wedel, Michel. Num Pages: 315 pages, biography. BIC Classification: KJSM; KNAC. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 19. Weight in Grams: 642.
Format
Hardback
Publication date
1997
Publisher
Kluwer Academic Publishers United States
Number of pages
315
Condition
New
SKU
V9780792398561
ISBN
9780792398561
Hardback
Condition: New

€ 200.54

Paperback. Editor(s): Wierenga, Berend; van Tilburg, Aad; Grunert, Klaus Gunter; Steenkamp, Jan-Benedict E. M.; Wedel, Michel. Num Pages: 315 pages, biography. BIC Classification: KC; KJS; TV. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 17. Weight in Grams: 510.
Format
Paperback
Publication date
2012
Publisher
Springer-Verlag New York Inc. United States
Number of pages
315
Condition
New
SKU
V9781461378792
ISBN
9781461378792
Paperback
Condition: New

€ 194.41

Hardback. Editor(s): Willcocks, Leslie P.; Lacity, Mary C.; Lacity, Mary. Num Pages: 334 pages, 88 black & white illustrations, biography. BIC Classification: KJQ; KJSU; KJVT. Category: (P) Professional & Vocational. Dimension: 210 x 148. .
Format
Hardback
Publication date
2017
Publisher
Springer International Publishing AG Switzerland
Edition
1st ed. 2017
Number of pages
334
Condition
New
SKU
V9783319526508
ISBN
9783319526508
Hardback
Condition: New

€ 208.34

paperback. Addressing techniques and methodologies by experts in marketing and marketing research, this title emphasizes developments in Bayesian decision analysis, multivariate analysis, multidimensional scaling, conjoint analysis, applications of conjoint and MDS technique, data mining, cluster analysis, and neural networks. Editor(s): Wind, Yoram; Green, Paul E. Series: International Series in Quantitative Marketing. Num Pages: 360 pages, biography. BIC Classification: KJSM. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 19. Weight in Grams: 511.
Format
Paperback
Publication date
2005
Publisher
Springer/Sci-Tech/Trade United States
Number of pages
360
Condition
New
Edition
2004th Edition
SKU
V9780387243085
ISBN
9780387243085
Paperback
Condition: New

€ 286.94

Hardback. Emphasizes the various developments in Bayesian decision analysis, multivariate analysis, multidimensional scaling, conjoint analysis, applications of conjoint and MDS technique, data mining, cluster analysis, and neural networks. Editor(s): Wind, Yoram; Green, Paul E. Series: International Series in Quantitative Marketing. Num Pages: 346 pages, biography. BIC Classification: KJSM. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 234 x 156 x 20. Weight in Grams: 720.
Format
Hardback
Publication date
2003
Publisher
Kluwer Academic Publishers United States
Number of pages
346
Condition
New
SKU
V9781402075964
ISBN
9781402075964
Hardback
Condition: New

€ 289.66

Paperback. Editor(s): Windsperger, Josef; Cliquet, Gerard; Ehrmann, Thomas; Hendrikse, Georg. Num Pages: 320 pages, 14 black & white illustrations, biography. BIC Classification: KCD; KJMV; KJS; KJSM; KJU. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 18. Weight in Grams: 510.
Format
Paperback
Publication date
2016
Publisher
Springer International Publishing AG Switzerland
Edition
Softcover reprint of the original 1st ed. 2015
Number of pages
320
Condition
New
SKU
V9783319358505
ISBN
9783319358505
Paperback
Condition: New

€ 127.82

Hardback. Interfirm Networks Editor(s): Windsperger, Josef; Cliquet, Gerard; Hendrikse, Georg; Ehrmann, Thomas. Num Pages: 320 pages, 14 black & white illustrations, biography. BIC Classification: KCD; KJMV5; KJMV7; KJSM; KJU. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 19. Weight in Grams: 660.
Format
Hardback
Publication date
2014
Publisher
Springer International Publishing AG Switzerland
Number of pages
320
Condition
New
SKU
V9783319101835
ISBN
9783319101835
Hardback
Condition: New

€ 129.11

Paperback. Editor(s): Wirtz, Bernd W.; Gottgens, Olaf. Num Pages: 575 pages, 14 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 244 x 170 x 30. Weight in Grams: 975.
Format
Paperback
Publication date
2004
Publisher
Gabler Germany
Number of pages
575
Condition
New
SKU
V9783409127417
ISBN
9783409127417
Paperback
Condition: New

€ 98.15

Hardback. Editor(s): Wirtz, Bernd W; Burmann, Christoph. Num Pages: colour illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 40. Weight in Grams: 1352.
Format
Hardback
Publication date
2006
Publisher
Gabler Verlag United States
Condition
New
SKU
V9783409143455
ISBN
9783409143455
Hardback
Condition: New

€ 100.80

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