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Sales & marketing

Results 241 - 260 of 1036

Sales & marketing

Paperback. 'Brilliant Customer Service' reveals how to keep the emotional scale tipped in your favour, why silence is never golden, how to turn complaints into opportunities, and provide a brilliant customer experience with little or no money. It includes real case studies from different types of businesses to illustrate the ideas. Series: Brilliant Business. Num Pages: 208 pages, Illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 215 x 138 x 13. Weight in Grams: 318.
Publisher
Prentice-Hall
Number of pages
208
Format
Paperback
Publication date
2010
Edition
1st Edition
Condition
New
SKU
V9780273738077
ISBN
9780273738077
Paperback
Condition: New

€ 19.99
€ 16.02

Paperback. Practical and proven masterclasses for simple and effective small business marketing

This straightforward, practical book cuts through the morass of marketing theory to reveal the practical steps that small businesses can take to achieve phenomenal marketing results. Num Pages: 312 pages, illustrations. BIC Classification: KJS; KJVS. Category: (P) Professional & Vocational. Dimension: 210 x 170 x 18. Weight in Grams: 466.

Publisher
John Wiley and Sons Ltd United Kingdom
Number of pages
312
Format
Paperback
Publication date
2013
Edition
1st Edition
Condition
New
SKU
V9780857084408
ISBN
9780857084408
Paperback
Condition: New

€ 19.99
€ 15.80

Paperback. .
Publisher
Filament Publishing Ltd
Format
Paperback
Publication date
2014
Condition
New
SKU
V9781910125045
ISBN
9781910125045
Paperback
Condition: New

€ 21.99
€ 16.79

231 pages. Cateogry: (G) General (US: Trade). BIC Classification: KJE; KJS; UT. Dimension: 225 x 152 x 13. Weight: 344.
Number of pages
231
Condition
New
SKU
V9781610350525
ISBN
9781610350525
Paperback
Condition: New

€ 34.99
€ 23.83

Hardcover. Discover proven strategies for building powerful, world-class brands

It's tempting to believe that brands like Apple, Nike, and Zappos achieved their iconic statuses because of serendipity, an unattainable magic formula, or even the genius of a single visionary leader. Num Pages: 272 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 237 x 154 x 24. Weight in Grams: 474.

Publisher
John Wiley & Sons Inc United States
Number of pages
256
Format
Hardback
Publication date
2014
Edition
1st Edition
Condition
New
SKU
V9781118611258
ISBN
9781118611258
Hardback
Condition: New

€ 32.99
€ 23.78

Hardback. Num Pages: 536 pages, illustrations. BIC Classification: KJE; KJP; KJSA; UDB. Category: (G) General (US: Trade). Dimension: 286 x 225 x 40. Weight in Grams: 1835.
Format
Hardback
Publication date
1997
Publisher
Bonus Books Inc United States
Number of pages
536
Condition
New
SKU
V9781566251624
ISBN
9781566251624
Hardback
Condition: New

€ 85.05
€ 81.47

Hardcover. Num Pages: 156 pages. BIC Classification: KJSU. Category: (G) General (US: Trade). Dimension: 232 x 160 x 15. Weight in Grams: 358.
Format
Hardback
Publication date
2010
Publisher
Snow & Associates, Inc.
Edition
First Edition, First ed.
Condition
New
SKU
V9780615372419
ISBN
9780615372419
Hardback
Condition: New

€ 21.99
€ 20.27

Hardcover. As the way shoppers' purchasing habits change due to influences such as mobile devices and the internet there is an increasing need to understand how marketing actions influence how shoppers respond to offers. This volume of RMR dedicates itself to understanding the impact on shoppers from in-store marketing activities on their path to purchase. Editor(s): Grewal, Dhruv; Roggeveen, Anne L.; Nordfalt, Jens. Series: Review of Marketing Research. Num Pages: 248 pages. BIC Classification: KJSM. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 161 x 238 x 19. Weight in Grams: 498.
Format
Hardback
Publication date
2014
Publisher
Emerald Group Publishing Limited
Condition
New
SKU
V9781784410018
ISBN
9781784410018
Hardback
Condition: New

€ 197.29

Paperback. Learn in a week, what the leading experts on customer care learn in a lifetime. Series: Teach Yourself. Num Pages: 128 pages, Diagrams and cartoons throughout. BIC Classification: KJSU; VSC. Category: (G) General (US: Trade). Dimension: 131 x 197 x 11. Weight in Grams: 150.
Publisher
John Murray Press
Format
Paperback
Publication date
2012
Edition
1st Edition
Condition
New
SKU
V9781444159851
ISBN
9781444159851
Paperback
Condition: New

€ 15.99
€ 11.74

Hardback. Editor(s): Simpson, Diana. Num Pages: 170 pages. BIC Classification: KJMV7; KJS. Category: (P) Professional & Vocational. Dimension: 232 x 160 x 17. Weight in Grams: 396.
Publisher
Nova Science Publishers Inc
Format
Hardback
Publication date
2016
Edition
UK ed.
Condition
New
SKU
V9781634853187
ISBN
9781634853187
Hardback
Condition: New

€ 201.18
€ 148.63

Paperback. .
Publisher
Pearson Education Limited United Kingdom
Number of pages
252
Format
Paperback
Publication date
2013
Edition
Pearson New International Edition
Condition
New
SKU
V9781292040899
ISBN
9781292040899
Paperback
Condition: New

€ 103.11

Hardcover. An updated guide to help consultants market themselves and their professional services. The authors' proven approach, the "Client-Centered Marketing Approach," provides a road map for finding a consulting niche and then capitalizing on that niche by identifying, qualifying, and landing new business. Num Pages: 288 pages, Illustrations. BIC Classification: KJL; KJP; KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 238 x 162 x 23. Weight in Grams: 602.
Format
Hardback
Publication date
1997
Publisher
John Wiley and Sons Ltd United States
Edition
3rd Edition
Number of pages
288
Condition
New
SKU
V9780471133926
ISBN
9780471133926
Hardback
Condition: New

€ 53.57
€ 46.04

Hardcover. Offers tips drawn from the experiences of various marketers, from how to gain the confidence of colleagues on the senior team, to how win customers' trust. This book helps readers discover the techniques that help to set them apart from the crowd and create lasting customer loyalty. Num Pages: 288 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 230 x 152 x 27. Weight in Grams: 560.
Format
Hardback
Publication date
2009
Publisher
Amacom United States
Number of pages
288
Condition
New
SKU
V9780814409435
ISBN
9780814409435
Hardback
Condition: New

€ 25.99
€ 24.97

Paperback. The Last Mile helps lay readers not only to understand behavioral science, but to apply its lessons to their own organizations' last mile problems, whether they work in business, government, or the nonprofit sector. Series: Rotman-UTP Publishing. Num Pages: 296 pages. BIC Classification: KCA; KJC; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 229 x 152. .
Publisher
University of Toronto Press
Format
Paperback
Publication date
2017
Edition
Reprint
Condition
New
SKU
V9781487521820
ISBN
9781487521820
Paperback
Condition: New

€ 36.99
€ 33.07

paperback. Based on a wide array of quantitative and qualitative techniques, Light Manufacturing in Vietnam identifies key constraints on manufacturing enterprises in Vietnam and evaluates differences in firm performance across China and Vietnam. Series: Directions in Development. Num Pages: 144 pages, black & white illustrations, black & white tables, figures. BIC Classification: KJS; KND; KNS. Category: (G) General (US: Trade). Dimension: 260 x 178 x 8. Weight in Grams: 318.
Format
Paperback
Publication date
2013
Publisher
World Bank Publications United States
Edition
Illustrated
Number of pages
144
Condition
New
SKU
V9781464800344
ISBN
9781464800344
Paperback
Condition: New

€ 30.99
€ 30.87

Paperback. Nearly 100 million Americans (one out of three) purchase goods and services over the phone each year. Telephone Sales For Dummies shows both new and seasoned sales reps, from realtors, insurance agents to telemarketers, how to create pre-call plans and effectively prospect via the phone. Num Pages: 288 pages, black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 232 x 157 x 17. Weight in Grams: 380.
Publisher
John Wiley and Sons Ltd United Kingdom
Number of pages
288
Format
Paperback
Publication date
2007
Edition
1st Edition
Condition
New
SKU
V9780470168363
ISBN
9780470168363
Paperback
Condition: New

€ 18.99
€ 15.16

Hardback. Presents a collection of papers which are the results of research undertaken by a group of scholars examining the field of international marketing and purchasing (IMP). This book presents an overview of marketing as a discipline and provides writing on the developments. It is used as supplementary text in courses as Business-to-Business Marketing. Series Editor(s): Cavusgil, S. Tamer. Series: Advances in International Marketing. Num Pages: 356 pages, black & white illustrations. BIC Classification: KJK; KJS. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 20. Weight in Grams: 675.
Format
Hardback
Publication date
2000
Publisher
Emerald Publishing Limited United States
Number of pages
356
Condition
New
SKU
V9780762303182
ISBN
9780762303182
Hardback
Condition: New

€ 148.06

Hardback. Who owns the marketplace? Is it business - or the customer? This book lays out a map for an economy driven by consumer intent, where vendors can - and must - respond to the actual intentions of customers, instead of simply vying for customer attention in hopes of selling them what they might want. Num Pages: 320 pages. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 161 x 241 x 27. Weight in Grams: 554.
Publisher
Harvard Business Review Press United States
Number of pages
256
Format
Hardback
Publication date
2012
Edition
1st Edition
Condition
New
SKU
V9781422158524
ISBN
9781422158524
Hardback
Condition: New

€ 29.99
€ 27.17

Hardcover. Build an empire step by step Don't risk a small fortune trying to make a big one. Num Pages: 356 pages, Illustrations, forms. BIC Classification: KJH; KJS. Category: (P) Professional & Vocational. Dimension: 242 x 161 x 26. Weight in Grams: 680.
Format
Hardback
Publication date
1997
Publisher
John Wiley and Sons Ltd United States
Edition
1st Edition
Number of pages
356
Condition
New
SKU
V9780471157731
ISBN
9780471157731
Hardback
Condition: New

€ 92.29

Hardcover. How empowered customers and employees can be great for your business When employees can leap tall hierarchies in a single click, it not only flattens their org chart, but also elevates the importance of your corporate culture, transforming it into a management tool and a competitive advantage. Series: Microsoft Executive Leadership Series. Num Pages: 320 pages, , black & white illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 234 x 162 x 26. Weight in Grams: 620.
Format
Hardback
Publication date
2008
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
320
Condition
New
SKU
V9780470227541
ISBN
9780470227541
Hardback
Condition: New

€ 37.99
€ 29.82

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