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Sales & marketing

Results 361 - 380 of 1034

Sales & marketing

Hardcover. During economic contractions, it becomes much more difficult to sell your products, maintain your customer base, and gain market share. Mistakes become more costly, and failure becomes a real possibility for all those who are not able to make the transition. Num Pages: 272 pages. BIC Classification: KJMV7; KJS. Category: (P) Professional & Vocational. Dimension: 236 x 162 x 25. Weight in Grams: 480.
Publisher
John Wiley & Sons Inc United Kingdom
Number of pages
272
Format
Hardback
Publication date
2010
Edition
1st Edition
Condition
New
SKU
V9780470624357
ISBN
9780470624357
Hardback
Condition: New

€ 25.00
€ 20.83

Hardback. Num Pages: 200 pages. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 145 x 222 x 23. Weight in Grams: 456.
Publisher
Greenleaf Book Group LLC United States
Number of pages
224
Format
Hardback
Publication date
2012
Edition
email download mp3 only
Condition
New
SKU
V9781608322565
ISBN
9781608322565
Hardback
Condition: New

€ 26.99
€ 24.80

Paperback. A follow-up to "Culture and Consumption", this book trades the platitudes about the consumer society for an anthropological treatment. It includes essays on homes, cars, people, and social mobility, celebrities, consumerism, self-invention, museums and the power of objects, the anthropology of advertising, and more. Num Pages: 240 pages, 15 b&w photos, 5 figures, 1 bibliog., 1 index. BIC Classification: KJS. Category: (G) General (US: Trade); (U) Tertiary Education (US: College). Dimension: 235 x 155 x 17. Weight in Grams: 380.
Format
Paperback
Publication date
2005
Publisher
Indiana University Press United States
Number of pages
232
Condition
New
SKU
V9780253217615
ISBN
9780253217615
Paperback
Condition: New

€ 23.99
€ 22.08

Hardcover. Based on the themes and concepts the authors have devised through their research, this title combines principles and creative strategies with inspiring yet rapidly executed work to show how for advertising to be effective it has to move fast. It features Global brands throughout and includes campaigns for Nestle, Samsung, Adidas, and Heineken. Num Pages: 224 pages, 400 colour illustrations. BIC Classification: KJSA. Category: (G) General (US: Trade). Dimension: 225 x 279 x 26. Weight in Grams: 1326.
Format
Hardback
Publication date
2013
Publisher
Thames and Hudson Ltd
Condition
New
SKU
9780500516720
ISBN
9780500516720
Hardback
Condition: New

€ 29.99
€ 7.28

Paperback. Explains how the communication revolution has transformed consumer behaviour and thus selling, providing a framework for salespeople to generate digital leads and convert them to transactions. Num Pages: 216 pages, black & white illustrations. BIC Classification: KJMV7; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 158 x 234 x 15. Weight in Grams: 344.
Publisher
Kogan Page Ltd
Format
Paperback
Publication date
2016
Edition
1st Edition
Condition
New
SKU
V9780749475079
ISBN
9780749475079
Paperback
Condition: New

€ 33.37

Paperback. Your fastest route to successful key account management Learn in a week, what the experts learn about negotiation in a lifetime. Written by Grant Stewart, a leading expert on key account management, Successful Key Account Management In A Week gives you the insider secrets to building successful relationships with your customers. Num Pages: 128 pages. BIC Classification: KJS. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 198 x 129. .
Publisher
Hodder & Stoughton General Division United Kingdom
Number of pages
128
Format
Paperback
Publication date
2016
Condition
New
SKU
V9781473608542
ISBN
9781473608542
Paperback
Condition: New

€ 15.99
€ 11.74

Paperback. Fully updated with new information, including the latest changes to YouTube! If you're a marketer, consultant, or small business owner, this is the guide you need to understand video marketing tactics, develop a strategy, implement the campaign, and measure results. Num Pages: 504 pages, Illustrations, ports. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 233 x 189 x 28. Weight in Grams: 746.
Format
Paperback
Publication date
2011
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
2nd Edition
Number of pages
504
Condition
New
SKU
V9780470945018
ISBN
9780470945018
Paperback
Condition: New

€ 32.99
€ 29.75

Hardcover. The leading email marketing firm shows you how to create high-impact, low-cost campaigns Email marketing is an incredibly cost-effective way to establish and build relationships that drive business success. But, it can also be a challenge because the inbox is a hostile environment. Num Pages: 224 pages, Illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 235 x 162 x 22. Weight in Grams: 406.
Format
Hardback
Publication date
2009
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
224
Condition
New
SKU
V9780470503416
ISBN
9780470503416
Hardback
Condition: New

€ 26.99
€ 23.10

hardcover.
Format
Hardback
Publication date
2010
Publisher
Harvard Business Review Press United States
Edition
1. Auflage
Number of pages
288
Condition
New
SKU
V9781422117217
ISBN
9781422117217
Hardback
Condition: New

€ 41.99
€ 35.18

Hardcover. How to Improve the Return on Your Social Marketing Investment This book more than adequately covers this increasingly important topic, as social media begins to take its rightful place on the center stage of not just marketing but a number of business disciplines. Num Pages: 256 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 34. Weight in Grams: 612.
Format
Hardback
Publication date
2011
Publisher
John Wiley & Sons Inc United Kingdom
Edition
1st Edition
Number of pages
256
Condition
New
SKU
V9780470827413
ISBN
9780470827413
Hardback
Condition: New

€ 36.36

Hardcover. How to decide when to say "yes" to a credit applicant-without jeopardizing your reputation or your company's bottom line Deciding whether a credit applicant is ultimately creditworthy involves more than just poring over their financial statements-it takes the kind of advice only an experienced credit expert, like Hal Schaeffer, can give. Num Pages: 280 pages, Illustrations. BIC Classification: KFFL; KJMD; KJS. Category: (P) Professional & Vocational. Dimension: 234 x 164 x 23. Weight in Grams: 598.
Format
Hardback
Publication date
2000
Publisher
John Wiley and Sons Ltd United States
Edition
1st Edition
Number of pages
280
Condition
New
SKU
V9780471350200
ISBN
9780471350200
Hardback
Condition: New

€ 194.14

Hardback. This text explores the impact and potential of the Internet to upend the relationship that links business with their customers. It explains how business can position themselves as advocates or agents that help customers maximize the value of their data. Num Pages: 313 pages, Illustrations. BIC Classification: KJE; KJSU; UDB. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 241 x 165 x 30. Weight in Grams: 691.
Format
Hardback
Publication date
1999
Publisher
Harvard Business Review Press United States
Number of pages
313
Condition
New
SKU
V9780875848891
ISBN
9780875848891
Hardback
Condition: New

€ 26.99
€ 26.51

Paperback. Num Pages: 256 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 212 x 134 x 13. Weight in Grams: 290. A Revolutionary Training Manual Guaranteed to Improve Your Skills and Boost Your Net Worth. 256 pages, Illustrations. Cateogry: (P) Professional & Vocational. BIC Classification: KJS. Dimension: 212 x 134 x 13. Weight: 290.
Format
Paperback
Publication date
2012
Publisher
Career Press
Edition
1st Edition
Number of pages
256
Condition
New
SKU
V9781601632418
ISBN
9781601632418
Paperback
Condition: New

€ 21.99
€ 20.24

Hardback. An important update to this roadmap for the development of a corporate intelligence program Market intelligence is the distinct discipline by which organisations systematically gather and process information about their external operating environment in order to facilitate accurate and confident decision making that is based on insight. Num Pages: 288 pages. BIC Classification: KJSM. Category: (P) Professional & Vocational. Dimension: 252 x 176 x 21. Weight in Grams: 666.
Publisher
John Wiley & Sons Inc
Format
Hardback
Publication date
2014
Edition
2nd Edition
Condition
New
SKU
V9781118923627
ISBN
9781118923627
Hardback
Condition: New

€ 70.69

Paperback. "Branding and Advertising" presents a wide spectre of contemporary studies and works in the fields of branding, advertising and communication effects. This book presents a series of interesting papers related to advertising and branding, presented at the Copenhagen Conference 2002. Editor(s): Hansen, Flemming; Christensen, Lars Bech. Num Pages: 473 pages, Illustrations. BIC Classification: KJSA. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 231 x 158 x 31. Weight in Grams: 808.
Format
Paperback
Publication date
2003
Publisher
Copenhagen Business School Press
Number of pages
473
Condition
New
SKU
V9788763001182
ISBN
9788763001182
Paperback
Condition: New

€ 36.99
€ 26.40

Hardback. The advertising universe is changing rapidly. Communication technologies have given advertisers new platforms to communicate and promote their messages. This book provides conceptual overviews, literature reviews, research work, and developing viewpoints on the key issues, providing a valuable overview of insights into modern advertising practice. Num Pages: 432 pages. BIC Classification: KJMV7; KJSA; KNTY. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 162 x 237 x 28. Weight in Grams: 764.
Publisher
Emerald Publishing Limited
Format
Hardback
Publication date
2016
Condition
New
SKU
V9781785603136
ISBN
9781785603136
Hardback
Condition: New

€ 196.77

Paperback. A different and entertaining way of looking at the key drivers of successful marketing. Num Pages: 240 pages, diagrams and line illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 228 x 154 x 19. Weight in Grams: 358.
Format
Paperback
Publication date
2012
Publisher
LID Publishing United Kingdom
Number of pages
240
Condition
New
SKU
V9781907794179
ISBN
9781907794179
Paperback
Condition: New

€ 23.99
€ 17.73

Hardcover. Secrets of the trade from the master of retail selling and sales training

No Thanks, I'm Just Looking gives anyone the inside scoop on how to skyrocket their selling career with a system of easy-to-learn practical money-making steps. Num Pages: 226 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 232 x 157 x 24. Weight in Grams: 422.

Publisher
John Wiley & Sons Inc
Number of pages
226
Format
Hardback
Publication date
2012
Edition
1st Edition
Condition
New
SKU
V9781118153406
ISBN
9781118153406
Hardback
Condition: New

€ 25.00
€ 20.87

Paperback. Outsell, outmanage, outmotivate and outnegotiate your competition Num Pages: 224 pages. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 202 x 128 x 16. Weight in Grams: 156.
Publisher
Little, Brown Book Group United Kingdom
Number of pages
224
Format
Paperback
Publication date
1989
Edition
New Ed
Condition
New
SKU
V9780751507034
ISBN
9780751507034
Paperback
Condition: New

€ 15.99
€ 11.74

Paperback. The Findability Formula is for anyone who wants to improve results from Internet marketing. The book is specifically written for business owners who are frustrated with a website that is not showing up in search results and not generating business. Num Pages: 288 pages, Illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 233 x 192 x 16. Weight in Grams: 528.
Format
Paperback
Publication date
2009
Publisher
John Wiley & Sons Inc United Kingdom
Edition
1st Edition
Number of pages
288
Condition
New
SKU
V9780470420904
ISBN
9780470420904
Paperback
Condition: New

€ 24.99
€ 20.33

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