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Sales & marketing

Results 441 - 460 of 3811

Sales & marketing

Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: JP; KJSP. Category: (G) General (US: Trade). Dimension: 210 x 148 x 17. Weight in Grams: 399.
Format
Paperback
Publication date
2015
Publisher
Springer vs United States
Condition
New
SKU
V9783658092580
ISBN
9783658092580
Paperback
Condition: New

€ 72.46

Paperback / so. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KC; KJSM; KN. Category: (G) General (US: Trade). Dimension: 210 x 148 x 21. Weight in Grams: 485.
Format
Paperback
Publication date
2015
Publisher
Springer Gabler United States
Condition
New
SKU
V9783658096809
ISBN
9783658096809
Paperback
Condition: New

€ 83.76

Paperback. The long tail of holiday offerings implies dramatic shifts in the sector s concentration levels and its competitive dynamics. In order to examine the applicability and validity of this scenario, a number of key holiday niches are examined in terms of their demand development, supplier landscapes, operational challenges and future potential." Editor(s): Papathanassis, Alexis. Num Pages: 220 pages, 24 black & white illustrations, 11 black & white tables, biography. BIC Classification: KJM; KJS. Category: (P) Professional & Vocational. Dimension: 210 x 150 x 13. Weight in Grams: 290.
Format
Paperback
Publication date
2011
Publisher
Springer Fachmedien Wiesbaden Germany
Number of pages
220
Condition
New
SKU
V9783834930620
ISBN
9783834930620
Paperback
Condition: New

€ 66.18

Paperback / so. Series: Physica-Schriften Zur Betriebswirtschaft. Num Pages: black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 8. Weight in Grams: 245.
Format
Paperback
Publication date
1987
Publisher
Physica-Verlag GmbH & Co Germany
Condition
New
SKU
V9783790803907
ISBN
9783790803907
Paperback
Condition: New

€ 71.23

Paperback / so. Num Pages: 325 pages, black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 18. Weight in Grams: 535.
Format
Paperback
Publication date
2013
Publisher
Springer Gabler United States
Edition
3
Number of pages
325
Condition
New
SKU
V9783658021337
ISBN
9783658021337
Paperback
Condition: New

€ 56.67

Paperback / so. Num Pages: 113 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 216 x 140 x 7. Weight in Grams: 150.
Format
Paperback
Publication date
1925
Publisher
Vieweg+Teubner Verlag United Kingdom
Edition
4
Number of pages
113
Condition
New
SKU
V9783663153771
ISBN
9783663153771
Paperback
Condition: New

€ 70.58

Paperback. The aim of the "New Economy Excellence" series is to focus on helping senior managers create and sustain competitive advantage in the Internet economy. The series gets to grips with providing a commercial analysis of the opportunities and pitfalls of the e-business environment. Series: E-Business Excellence. Num Pages: 240 pages, Illustrations. BIC Classification: KJE; KJSU; UDB. Category: (P) Professional & Vocational. Dimension: 215 x 136 x 14. Weight in Grams: 304.
Format
Paperback
Publication date
2001
Publisher
John Wiley & Sons Inc United Kingdom
Number of pages
240
Condition
New
Edition
1st Edition
SKU
V9780470841358
ISBN
9780470841358
Paperback
Condition: New

€ 51.57

Hardcover. Includes: the thinking on key branding concepts; strategies for launching new brands, leveraging existing brands, and managing a brand portfolio; techniques for building a brand-centered organization; and, insights from senior managers who have fought branding battles and won. Editor(s): Tybout, A.M.; Calkins, Tim. Num Pages: 352 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 238 x 163 x 31. Weight in Grams: 570.
Publisher
John Wiley and Sons Ltd United States
Number of pages
352
Format
Hardback
Publication date
2005
Edition
1st Edition
Condition
New
SKU
V9780471690160
ISBN
9780471690160
Hardback
Condition: New

€ 31.99
€ 25.13

Hardcover. .
Publisher
John Wiley & Sons Inc
Format
Hardback
Publication date
2017
Edition
5th Edition
Condition
New
SKU
V9781118980828
ISBN
9781118980828
Hardback
Condition: New

€ 51.93
€ 48.11

Hardcover. "Carrying through Alina Wheeler's trademark of beautiful layout and design, the book takes you on a journey through just about every important element of branding you could think of, from passion to positioning. " The Influential Marketing Blog (May 2011)

A company's brand is its most valuable asset. Num Pages: 144 pages, col. ill. BIC Classification: AK; KJS. Category: (P) Professional & Vocational. Dimension: 235 x 156 x 14. Weight in Grams: 450.

Format
Hardback
Publication date
2011
Publisher
John Wiley & Sons Inc United Kingdom
Edition
1st Edition
Number of pages
144
Condition
New
SKU
V9780470433423
ISBN
9780470433423
Hardback
Condition: New

€ 33.99
€ 33.76

Paperback. Num Pages: 386 pages, 65 black & white illustrations, 76 black & white tables, biography. BIC Classification: KJMV6; KJSM. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 22. Weight in Grams: 508.
Format
Paperback
Publication date
2015
Publisher
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
Number of pages
386
Condition
New
SKU
V9783658089290
ISBN
9783658089290
Paperback
Condition: New

€ 67.29

Hardback. This book describes an intelligent customer relationship management framework that not only categorizes and analyses customer complaints but also evaluates customer satisfaction thus helping convert dissatisfaction into future business development strategies. Series: Springer Theses. Num Pages: 371 pages, biography. BIC Classification: KJQ; KJSU; UYQ. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 25. Weight in Grams: 719.
Format
Hardback
Publication date
2013
Publisher
Springer International Publishing AG Switzerland
Number of pages
371
Condition
New
SKU
V9783319003238
ISBN
9783319003238
Hardback
Condition: New

€ 195.40

Paperback. Num Pages: 204 pages. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 143 x 215 x 11. Weight in Grams: 274.
Format
Paperback
Publication date
2011
Publisher
B Jain Publishers Pvt Ltd India
Condition
New
SKU
V9788131910832
ISBN
9788131910832
Paperback
Condition: New

€ 8.99
€ 8.14

Paperback. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 214 x 143 x 9. Weight in Grams: 120.
Publisher
Manjul Publishing House Pvt Ltd India
Format
Paperback
Publication date
2008
Edition
1st
Condition
New
SKU
V9788186775059
ISBN
9788186775059
Paperback
Condition: New

€ 11.44

Paperback / so. Num Pages: colour illustrations, bibliography. BIC Classification: KJE; KJMV3; KJSU; UFL. Category: (G) General (US: Trade). Dimension: 210 x 148 x 8. Weight in Grams: 172.
Format
Paperback
Publication date
2017
Publisher
Springer Gabler United States
Condition
New
SKU
V9783662527894
ISBN
9783662527894
Paperback
Condition: New

€ 50.37

Paperback. Alwin Mahler nutzt den allgemeinen, interdisziplinaren Forschungsansatz von Rogers als theoretischen Bezugsrahmen und erganzt ihn durch andere, spezifische Ansatze. Er zeigt, inwieweit die Technologie den Bankensektor verandert und welche Konsequenzen sich fur den Wettbewerb unter den Kreditinstituten ergeben." Series: Markt-und Unternehmensentwicklung / Markets and Organisations. Num Pages: 434 pages, 26 black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 23. Weight in Grams: 563.
Format
Paperback
Publication date
2001
Publisher
Deutscher Universitats-Verlag Germany
Number of pages
434
Condition
New
SKU
V9783824474141
ISBN
9783824474141
Paperback
Condition: New

€ 89.83

Hardcover. Virtual worlds such as Second Life, have millions of users worldwide. Virtual world "residents" wield huge purchasing power, and use real money in the online economies. Companies as diverse as Adidas, Jean-Paul Gaultier, and MTV have plunged into these unchartered waters to give their brands a virtual presence, using varied strategies. Num Pages: 197 pages, biography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 243 x 166 x 17. Weight in Grams: 458.
Format
Hardback
Publication date
2009
Publisher
Palgrave Macmillan
Number of pages
200
Condition
New
SKU
V9780230201798
ISBN
9780230201798
Hardback
Condition: New

€ 83.56

Hardcover. Series: Palgrave Advances in Luxury. Num Pages: 244 pages, 4 black & white illustrations, biography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148. Weight in Grams: 467.
Format
Hardback
Publication date
2017
Publisher
Palgrave Macmillan
Edition
1st ed. 2017
Condition
New
SKU
V9781137601582
ISBN
9781137601582
Hardback
Condition: New

€ 193.86

Hardback. Editor(s): Hutchins, Amber; Tindall, Natalie T. J. Series: Routledge New Directions in Public Relations & Communication Research. Num Pages: 266 pages, 7 black & white illustrations, 5 black & white tables, 7 black & white line drawings. BIC Classification: GTC; JFD; KJSP. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 165 x 241 x 20. Weight in Grams: 552.
Format
Hardback
Publication date
2016
Publisher
Taylor & Francis Ltd United Kingdom
Number of pages
266
Condition
New
Edition
1st Edition
SKU
V9781138787728
ISBN
9781138787728
Hardback
Condition: New

€ 216.47

Hardcover. Provides an introduction to seniors housing, and an industry analysis, with the ultimate goal of expediting needed investment. This volume provides information for industry analysts on product lines, complementary products, and substitute products. It examines buyers and their behavior and the growth potential of the industry. Editor(s): Anikeeff, Michael A.; Mueller, Glenn R. Series: Research Issues in Real Estate. Num Pages: 248 pages, 24 black & white illustrations, biography. BIC Classification: JKSB; KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 234 x 156 x 15. Weight in Grams: 553.
Format
Hardback
Publication date
1997
Publisher
Springer
Edition
1998th Edition
Condition
New
SKU
V9780792380122
ISBN
9780792380122
Hardback
Condition: New

€ 132.86

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