Sales & marketing
Results 601 - 620 of 1356
Sales & marketing
Paperback. Num Pages: 320 pages. BIC Classification: KJSP. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 242 x 175 x 19. Weight in Grams: 558.
- Format
- Paperback
- Publication date
- 2009
- Publisher
- Sterling Publishers Pvt.Ltd India
- Number of pages
- 320
- Condition
- New
- SKU
- V9788120746114
- ISBN
- 9788120746114
Paperback
Condition: New
€ 13.99€ 11.10
€ 13.99
€ 11.10
Paperback. Providing Customer Loyalty model, this edition includes business-to-business examples that seek to help suppliers shore up loyalty in their distribution chain. It discusses the increase in loyalty when companies use multiple channels of distribution. Num Pages: 272 pages, illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 233 x 173 x 20. Weight in Grams: 534.
- Publisher
- John Wiley & Sons Inc United States
- Number of pages
- 272
- Format
- Paperback
- Publication date
- 2002
- Edition
- New and Revised Edition
- Condition
- New
- SKU
- V9780787963880
- ISBN
- 9780787963880
Paperback
Condition: New
€ 30.51
€ 30.51
Paperback. Series: Jossey-Bass Business and Management Reader Series. Num Pages: 336 pages, Ill. BIC Classification: KJSU. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 229 x 153 x 22. Weight in Grams: 540.
- Format
- Paperback
- Publication date
- 2001
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 336
- Condition
- New
- SKU
- V9780787946678
- ISBN
- 9780787946678
Paperback
Condition: New
€ 47.24
€ 47.24
Paperback. Shows you how to overcome customer hesitation to get more appointments, speed up decisions, and win sales. This title offers the following SNAP rules Keep It Simple: Make things easy and clear for your customers; Be invaluable: Stand out by being the person your customers can't live without. Num Pages: 320 pages, illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 141 x 215 x 21. Weight in Grams: 280.
- Publisher
- Penguin Putnam Inc United States
- Number of pages
- 320
- Format
- Paperback
- Publication date
- 2012
- Edition
- Reprint
- Condition
- New
- SKU
- V9781591844709
- ISBN
- 9781591844709
Paperback
Condition: New
€ 21.99€ 17.57
€ 21.99
€ 17.57
Paperback. Packed full of lively debate and funny anecdotes, this book covers topics that students will recognize from their marketing course, such as key thinkers and concepts, and some that they won't. It will challenge students' thinking and help them get a good mark in their exams. Series: Very Short, Fairly Interesting & Cheap Books. Num Pages: 160 pages. BIC Classification: KJS. Category: (U) Tertiary Education (US: College). Dimension: 198 x 129 x 9. Weight in Grams: 163.
- Publisher
- SAGE Publications Inc United Kingdom
- Number of pages
- 160
- Format
- Paperback
- Publication date
- 2006
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781412930888
- ISBN
- 9781412930888
Paperback
Condition: New
€ 24.18
€ 24.18
Hardcover. Simple, powerful marketing strategies every business can afford to implement
There's never been a better time to be a marketer or entrepreneur than right now. Thanks to the Internet, a new world of free and inexpensive tactics can help get the word out to the prospects of any business with a limited marketing budget. Num Pages: 352 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 231 x 163 x 30. Weight in Grams: 560.
- Publisher
- John Wiley & Sons Inc
- Number of pages
- 352
- Format
- Hardback
- Publication date
- 2011
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118034712
- ISBN
- 9781118034712
Hardback
Condition: New
€ 36.61
€ 36.61
Drive Web traffic and take your business into the future
In todays social Web marketplace, attention equals revenue. When you direct more attention online to your brand or business, you drive more long-term revenue. Regardless of who you are or how small your business is, you can have a huge impact using free Internet tools. Num Pages: 290 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 236 x 165 x 26. Weight in Grams: 504.
- Publication date
- 2010
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Number of pages
- 290
- Condition
- New
- SKU
- V9780470599273
- ISBN
- 9780470599273
Hardback
Condition: New
€ 24.99€ 19.28
€ 24.99
€ 19.28
Hardcover. This is a follow-up to the author's successful Power Base Selling. It provides step-by-step guidance and instruction for defeating your sales competition and offers tips on ranking sales opportunities, identifying accounts worth pursuing, establishing personal credibility, and more. Num Pages: 240 pages, Ill. BIC Classification: KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 231 x 163 x 23. Weight in Grams: 540.
- Publisher
- John Wiley and Sons Ltd United States
- Number of pages
- 240
- Format
- Hardback
- Publication date
- 2002
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780471061809
- ISBN
- 9780471061809
Hardback
Condition: New
€ 50.27
€ 50.27
Hardcover. An updated and revised version of the business classic Power Base Selling Power Base Selling, originally published in 1990, left readers with an understanding of and language for gaining political advantage within accounts. Num Pages: 234 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 234 x 161 x 23. Weight in Grams: 446.
- Publisher
- John Wiley & Sons Inc
- Number of pages
- 234
- Format
- Hardback
- Publication date
- 2012
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118206676
- ISBN
- 9781118206676
Hardback
Condition: New
€ 26.99€ 20.99
€ 26.99
€ 20.99
Hardback. This book reveals the true secrets of market research and lays out useful information the author has learned during his long career. Num Pages: 192 pages. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 196 x 150 x 21. Weight in Grams: 413.
- Format
- Hardback
- Publication date
- 2003
- Publisher
- Longstreet Press United States
- Number of pages
- 192
- Condition
- New
- SKU
- V9781563527098
- ISBN
- 9781563527098
Hardback
Condition: New
€ 21.99€ 21.60
€ 21.99
€ 21.60
Paperback. This is a concise and authoritative guide to all current procedures regarding the movement of goods internationally. Num Pages: 352 pages, 0. BIC Classification: KJK; KJMV9; KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 231 x 152 x 24. Weight in Grams: 548.
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Number of pages
- 352
- Format
- Paperback
- Publication date
- 1994
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780631191698
- ISBN
- 9780631191698
Paperback
Condition: New
€ 50.59
€ 50.59
Hardcover. The only guide devoted exclusively to social media metrics Whether you are selling online, through a direct sales force, or via distribution channels, what customers are saying about you online is now more important than your advertising. Social media is no longer a curiosity on the horizon but a significant part of your marketing mix. Series: New Rules Social Media Series. Num Pages: 272 pages, Illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 236 x 162 x 23. Weight in Grams: 442.
- Format
- Hardback
- Publication date
- 2010
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 272
- Condition
- New
- SKU
- V9780470583784
- ISBN
- 9780470583784
Hardback
Condition: New
€ 32.04
€ 32.04
Paperback. Offers a perspective on the advertising and marketing culture of China. This book takes us inside an advertising agency to show the influence of American branding theories and models. It examines the impact of media practices on Chinese advertising and deliberates on the convergence of grassroots creative culture and viral marketing strategies. Num Pages: 432 pages, 12 halftones, 8 tables. BIC Classification: 1FPC; JFCA; KJK; KJSA. Category: (G) General (US: Trade); (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 202 x 132 x 28. Weight in Grams: 486.
- Format
- Paperback
- Publication date
- 2010
- Publisher
- Harvard University Press United States
- Number of pages
- 432
- Condition
- New
- SKU
- V9780674047082
- ISBN
- 9780674047082
Paperback
Condition: New
€ 44.14
€ 44.14
Paperback. Num Pages: 272 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 214 x 139 x 18. Weight in Grams: 412.
- Publisher
- FT Press
- Number of pages
- 272
- Format
- Paperback
- Publication date
- 2010
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780273731276
- ISBN
- 9780273731276
Paperback
Condition: New
€ 19.99€ 15.18
€ 19.99
€ 15.18
Hardcover. Audience behavior began to shift dramatically in the mid 1990s. Since then, people have become more spontaneous in purchasing tickets and increasingly prefer selecting specific programs to attend rather than buying a subscription series. Arts attenders also expect more responsive customer service than ever before. Num Pages: 320 pages. BIC Classification: AB; KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 237 x 163 x 28. Weight in Grams: 536.
- Publisher
- John Wiley & Sons Inc United States
- Number of pages
- 320
- Format
- Hardback
- Publication date
- 2006
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780787978440
- ISBN
- 9780787978440
Hardback
Condition: New
€ 27.03
€ 27.03
Hardcover. * The first book on brands and branding directly written for the nonprofit sector, Building a Breakthrough Nonprofit Brand explains a brand as an organization's North Star, the guiding principle that underpins the mission and makes it values manifest, not just the way it is presented in marketing communications materials. Series: AFP/Wiley Fund Development Series. Num Pages: 336 pages, Illustrations. BIC Classification: JKSN1; KJS; KJVX. Category: (P) Professional & Vocational. Dimension: 235 x 159 x 30. Weight in Grams: 542.
- Format
- Hardback
- Publication date
- 2010
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 336
- Condition
- New
- SKU
- V9780470286913
- ISBN
- 9780470286913
Hardback
Condition: New
€ 56.38
€ 56.38
Hardcover. A five-step strategy for turning a commodity into a necessity When products and services become interchangeable, price becomes the ultimate determinant for consumers. Indispensable shows businesses how to break out of that cycle by using The Five Drivers-a strategy that takes companies to the next level of performance. Num Pages: 240 pages, black & white illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 153 x 232 x 21. Weight in Grams: 532.
- Publisher
- John Wiley and Sons Ltd United States
- Number of pages
- 240
- Format
- Hardback
- Publication date
- 2005
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780471703082
- ISBN
- 9780471703082
Hardback
Condition: New
€ 48.87
€ 48.87
Paperback. Provides all the ammunition you need to succeed in an economy where budgets are being slashed and decision makers are scared to spend. This title covers from maintaining a positive attitude and staying organized to dressing appropriately, telling the truth, and making clients' needs and wishes priority one. Num Pages: 256 pages, Illustrations. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 152 x 229 x 19. Weight in Grams: 420.
- Publisher
- McGraw-Hill Education - Europe United States
- Number of pages
- 256
- Format
- Paperback
- Publication date
- 2012
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780071799058
- ISBN
- 9780071799058
Paperback
Condition: New
€ 30.99€ 22.72
€ 30.99
€ 22.72
paperback. Joe Girard, 'the world's greatest salesman' according to the Guinness Book of Records, shares his method of salesmanship in this indispensable book, now updated for the twenty-first century. Num Pages: 192 pages. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 213 x 141 x 12. Weight in Grams: 178. Good clean copy with minor shelf wear, otherwise in very good condition
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Fireside
- Condition
- Used, Very Good
- SKU
- KGS0000055
- ISBN
- 9780743273961
Paperback
Condition: Used, Very Good
€ 5.12
€ 5.12
Hardcover. Even as advertising opportunities grow, the Internet still only represents a small fraction of the total advertising market. This book is the first to leverage the Internet advertising opportunity, providing effectiveness metrics, creative principles for online advertising, budgeting practices, and much more. Num Pages: 320 pages, Illustrations. BIC Classification: KJSA. Category: (P) Professional & Vocational. Dimension: 236 x 163 x 28. Weight in Grams: 516.
- Format
- Hardback
- Publication date
- 2007
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 320
- Condition
- New
- SKU
- V9780470051054
- ISBN
- 9780470051054
Hardback
Condition: New
€ 48.96
€ 48.96