Sales & marketing
Results 741 - 760 of 2719
Sales & marketing
Paperback. Improve how customers perceive a business by tapping into the benefits of sustainable development through digital marketing. Num Pages: 256 pages, black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 235 x 156 x 15. Weight in Grams: 392.
- Publisher
- Kogan Page Ltd
- Format
- Paperback
- Publication date
- 2015
- Condition
- New
- SKU
- V9780749472092
- ISBN
- 9780749472092
Paperback
Condition: New
€ 35.99€ 33.25
€ 35.99
€ 33.25
Paperback. A guide to maximising your company's potential through PR. It helps the reader to gain an understanding of the concepts and principles and learn how to use them in actual business scenarios. It covers strategic public relations, public relations and the internet, working with the media, how to deal with different stakeholders, and more. Series: Creating Success. Num Pages: 176 pages, 1, black & white illustrations. BIC Classification: KJSP. Category: (P) Professional & Vocational. Dimension: 219 x 147 x 12. Weight in Grams: 274.
- Format
- Paperback
- Publication date
- 2010
- Publisher
- Kogan Page Ltd
- Number of pages
- 178
- Condition
- New
- Edition
- 1st Edition
- SKU
- V9780749459703
- ISBN
- 9780749459703
Paperback
Condition: New
€ 14.99€ 14.39
€ 14.99
€ 14.39
Paperback. In network marketing, distributors are hungry to learn about duplicable ideas that have supported others to achieve top-level organizations. The Ultimate Guide to Network Marketing will offer readers a wide variety of proven business-building techniques from many of the most successful network marketing leaders in the industry. Editor(s): Rubino, Joe. Num Pages: 336 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 229 x 155 x 23. Weight in Grams: 432.
- Publisher
- Wiley
- Number of pages
- 336
- Format
- Paperback
- Publication date
- 2005
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780471716761
- ISBN
- 9780471716761
Paperback
Condition: New
€ 25.99€ 21.08
€ 25.99
€ 21.08
Paperback. Practical Text Analytics explains approaches to text analytics in a way that is grounded in business reality so marketers can easily apply tools and techniques to add value to their companies. Series: Marketing Science. Num Pages: 272 pages, black & white illustrations. BIC Classification: GPH; KJS. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 159 x 233 x 18. Weight in Grams: 418.
- Publisher
- Kogan Page Ltd
- Format
- Paperback
- Publication date
- 2015
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780749474010
- ISBN
- 9780749474010
Paperback
Condition: New
€ 45.99€ 42.28
€ 45.99
€ 42.28
Paperback. .
- Publisher
- Financial Times Management
- Format
- Paperback
- Publication date
- 2006
- Edition
- 4th Edition
- Condition
- New
- SKU
- V9780273695592
- ISBN
- 9780273695592
Paperback
Condition: New
€ 106.51
€ 106.51
Paperback. Sandra Rothenberger untersucht Antezedenzien und Konsequenzen der Preiszufriedenheit und zeigt, dass die Preiszufriedenheit neben der Leistungs- und der Produktzufriedenheit einen wesentlichen Einfluss auf die Gesamtzufriedenheit des Kunden und damit auf seine Wiederkaufsbereitschaft und sein Beschwerdeverhalten ausubt." Num Pages: 260 pages, 1 black & white illustrations, 23 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 14. Weight in Grams: 338.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 260
- Condition
- New
- SKU
- V9783824482405
- ISBN
- 9783824482405
Paperback
Condition: New
€ 77.98
€ 77.98
Paperback. Gives the marketer the tools, techniques and structure needed to produce profitable marketing across the direct marketing spectrum. Suitable for those involved in direct marketing, this book provides not just the structure for success but also an insight into the techniques behind some of the world's successful direct marketing campaigns. Num Pages: 448 pages, Illustrations. BIC Classification: KJSA. Category: (P) Professional & Vocational. Dimension: 246 x 188 x 32. Weight in Grams: 860.
- Publisher
- Kogan Page Ltd United Kingdom
- Number of pages
- 448
- Format
- Paperback
- Publication date
- 2007
- Edition
- 5th
- Condition
- New
- SKU
- V9780749447601
- ISBN
- 9780749447601
Paperback
Condition: New
€ 36.19
€ 36.19
Paperback / so. Num Pages: 198 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 12. Weight in Grams: 268.
- Format
- Paperback
- Publication date
- 2009
- Publisher
- Gabler Verlag Germany
- Number of pages
- 198
- Condition
- New
- SKU
- V9783834914767
- ISBN
- 9783834914767
Paperback
Condition: New
€ 83.38
€ 83.38
Hardcover. The Internet is the world's largest marketplace. This book takes a look at online communities as a source of value for both customers and businesses. It shows how to build an online "customer community" that gives customers a reason to stay loyal. It explains what the customer community is, and then describes the tenets that makes it strong. Num Pages: 288 pages, Ill. BIC Classification: KJE; KJSU; UDB. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 234 x 163 x 25. Weight in Grams: 530.
- Format
- Hardback
- Publication date
- 2002
- Publisher
- John Wiley & Sons Inc United States
- Number of pages
- 288
- Condition
- New
- Edition
- 1st Edition
- SKU
- V9780787956219
- ISBN
- 9780787956219
Hardback
Condition: New
€ 27.99€ 22.86
€ 27.99
€ 22.86
Paperback. Explains consumer psychology to teach you how to personalize and enhance an approach and use basic, primal responses that are subtle but extremely effective. This book brings you face-to-face with the prospect's intimate evaluation procedures so you can turn them into sales motivations and close the deal. Num Pages: 224 pages. BIC Classification: KJMV7; KJS. Category: (G) General (US: Trade). Dimension: 153 x 230 x 11. Weight in Grams: 314.
- Publisher
- McGraw-Hill Education - Europe
- Format
- Paperback
- Publication date
- 2014
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780071833608
- ISBN
- 9780071833608
Paperback
Condition: New
€ 34.99€ 25.05
€ 34.99
€ 25.05
paperback. Num Pages: 192 pages. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 228 x 153 x 12. Weight in Grams: 288.
- Publisher
- Career Press
- Number of pages
- 192
- Format
- Paperback
- Publication date
- 2008
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781601630322
- ISBN
- 9781601630322
Paperback
Condition: New
€ 19.99€ 18.24
€ 19.99
€ 18.24
Hardcover. Get out of the office and dream! To keep your brand innovative you need to feed your creative spirit and the office is not the place to do that. So get out, disrupt and reimagine the status quo, get into a cafe and dream. Num Pages: 288 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 237 x 157 x 20. Weight in Grams: 532.
- Publisher
- John Wiley & Sons Inc
- Format
- Hardback
- Publication date
- 2015
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118977842
- ISBN
- 9781118977842
Hardback
Condition: New
€ 21.99€ 19.38
€ 21.99
€ 19.38
Paperback. Num Pages: 203 pages, 7 black & white illustrations, biography. BIC Classification: KFFH; KJC; KJS; MBS; THRB. Category: (G) General (US: Trade). Dimension: 235 x 155 x 11. Weight in Grams: 326.
- Format
- Paperback
- Publication date
- 2007
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 203
- Condition
- New
- SKU
- V9781349369591
- ISBN
- 9781349369591
Paperback
Condition: New
€ 67.55
€ 67.55
Hardback. The internet has changed the way consumers interact with companies. Businesses must maintain good levels of customer service in a digital world where old strategies may no longer suffice. This book explores what the successful compliance-centred businesses are doing to manage and improve customer experience. Num Pages: 168 pages, Illustrations. BIC Classification: KJE; KJP; KJSU. Category: (P) Professional & Vocational. Dimension: 239 x 164 x 21. Weight in Grams: 408.
- Publisher
- Palgrave Macmillan
- Number of pages
- 168
- Format
- Hardback
- Publication date
- 2012
- Edition
- 2012th Edition
- Condition
- New
- SKU
- V9780230284197
- ISBN
- 9780230284197
Hardback
Condition: New
€ 67.28
€ 67.28
Paperback. Elizabeth Martin explores the impact of globalization on the language of French advertising, showing that English and global imagery play an important role in tailoring global campaigns to the French market, with media companies undeterred by the attempts through legislation to curb language mixing in the media. Num Pages: 286 pages, biography. BIC Classification: CBX; CFB; JFD; KJS. Category: (G) General (US: Trade). Dimension: 216 x 140. .
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 286
- Condition
- New
- SKU
- V9781349526000
- ISBN
- 9781349526000
Paperback
Condition: New
€ 127.76
€ 127.76
Hardback. This practical new book is written by a leading wine industry expert, in an easy and accessible style. Illustrated with many case studies from around the world, this book describes how marketers and academics can respond to new challenges in the wine trade and is an invaluable guide to anyone working in, or interested in, this industry. Num Pages: 208 pages, 23 black & white tables, 55 figures. BIC Classification: KJS; KNDF. Category: (P) Professional & Vocational. Dimension: 240 x 163 x 19. Weight in Grams: 464.
- Publisher
- Palgrave Macmillan
- Number of pages
- 208
- Format
- Hardback
- Publication date
- 2008
- Edition
- 2008th Edition
- Condition
- New
- SKU
- V9780230554030
- ISBN
- 9780230554030
Hardback
Condition: New
€ 67.56
€ 67.56
Paperback / so. Num Pages: 166 pages, black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 234 x 156 x 9. Weight in Grams: 249.
- Format
- Paperback
- Publication date
- 1928
- Publisher
- Vieweg+Teubner Verlag United Kingdom
- Edition
- 9
- Number of pages
- 166
- Condition
- New
- SKU
- V9783663153399
- ISBN
- 9783663153399
Paperback
Condition: New
€ 71.89
€ 71.89
paperback. Num Pages: 168 pages, black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 229 x 152 x 10. Weight in Grams: 249.
- Format
- Paperback
- Publication date
- 1926
- Publisher
- Vieweg+Teubner Verlag United Kingdom
- Edition
- 8. Aufl. 1926. Softcover reprint of the original 8
- Number of pages
- 168
- Condition
- New
- SKU
- V9783663153382
- ISBN
- 9783663153382
Paperback
Condition: New
€ 71.90
€ 71.90
perfect. Series: Duv Wirtschaftswissenschaft. Num Pages: black & white illustrations, bibliography. BIC Classification: JHB; KJM; KJS. Category: (G) General (US: Trade). Dimension: 234 x 156 x 13. Weight in Grams: 345.
- Publication date
- 1993
- Publisher
- Deutscher Universit?tsverlag United Kingdom
- Edition
- 1993rd Edition
- Condition
- New
- SKU
- V9783824401703
- ISBN
- 9783824401703
Paperback
Condition: New
€ 83.78
€ 83.78
Hardback. Num Pages: 240 pages, illustrations. BIC Classification: KJC; KJS; KJSM; KJSU. Category: (G) General (US: Trade). Dimension: 220 x 149 x 25. Weight in Grams: 364.
- Publisher
- Harvard Business Review Press
- Format
- Hardback
- Publication date
- 2016
- Condition
- New
- SKU
- V9781633692077
- ISBN
- 9781633692077
Hardback
Condition: New
€ 34.99€ 29.60
€ 34.99
€ 29.60