Sales & marketing
Results 1537 - 1560 of 2513
Sales & marketing
Paperback / so. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: GTC; JFD; JP; KJSP. Category: (G) General (US: Trade). Dimension: 210 x 148 x 20. Weight in Grams: 454.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- Springer vs United States
- Condition
- New
- SKU
- V9783658087654
- ISBN
- 9783658087654
Paperback
Condition: New
€ 58.82
€ 58.82
Paperback. Num Pages: 294 pages, 3 black & white illustrations, 36 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 16. Weight in Grams: 374.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 294
- Condition
- New
- SKU
- V9783835000056
- ISBN
- 9783835000056
Paperback
Condition: New
€ 74.88
€ 74.88
Paperback. Oliver Klante ubertragt das kaufverhaltenstheoretische Grundmodell auf das Thema Markenerosion und untersucht, wie sich Markenerosion erkennen und erklaren lasst. Auf dieser Basis zeigt er Handlungsalternativen zu ihrer Vermeidung und Verringerung auf." Series: Schriftenreihe Der Hhl - Leipzig Graduate School of Management. Num Pages: 298 pages, 7 black & white illustrations, 9 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 16. Weight in Grams: 392.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 298
- Condition
- New
- SKU
- V9783824479481
- ISBN
- 9783824479481
Paperback
Condition: New
€ 95.36
€ 95.36
Hardback. Num Pages: 288 pages, illustrations. BIC Classification: KJS. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 210 x 140 x 25. Weight in Grams: 356.
- Format
- Hardback
- Publication date
- 1997
- Publisher
- HarperCollins Publishers Inc United States
- Number of pages
- 288
- Condition
- New
- SKU
- V9780887308512
- ISBN
- 9780887308512
Hardback
Condition: New
€ 27.99€ 22.84
€ 27.99
€ 22.84
Hardcover. This comprehensive guide to the commercial production of ice creams and frozen desserts for retail or wholesale operations covers planning and starting up a business, marketing and merchandising, production and service. Num Pages: 560 pages, Illustrations. BIC Classification: KJS; KNDF; TDCT. Category: (P) Professional & Vocational. Dimension: 239 x 157 x 41. Weight in Grams: 1074.
- Format
- Hardback
- Publication date
- 1997
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 1st Edition
- Number of pages
- 560
- Condition
- New
- SKU
- V9780471153924
- ISBN
- 9780471153924
Hardback
Condition: New
€ 124.19€ 98.58
€ 124.19
€ 98.58
Paperback. Discover the secrets of written persuasion! "The principles of hypnosis, when applied to copywriting, add a new spin to selling. Joe Vitale has taken hypnotic words to set the perfect sales environment and then shows us how to use those words to motivate a prospect to take the action you want. Num Pages: 288 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 227 x 153 x 20. Weight in Grams: 360.
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Number of pages
- 288
- Format
- Paperback
- Publication date
- 2006
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780470009796
- ISBN
- 9780470009796
Paperback
Condition: New
€ 21.99€ 16.87
€ 21.99
€ 16.87
Hardback. Humanistic Marketing is a response to the currently growing mega-trend call for rethinking marketing. The book organizes current thinking around the problems of marketing theory and practice as well as solutions and ways forward, providing a diverse exploration of the position of marketing in the face of challenges for societal transformation. Editor(s): Varey, Richard J.; Pirson, Michael. Series: Humanism in Business Series. Num Pages: 304 pages, 5 black & white tables, 6 figures, 1 line drawings. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 145 x 223 x 22. Weight in Grams: 482.
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 304
- Format
- Hardback
- Publication date
- 2013
- Edition
- 2014th Edition
- Condition
- New
- SKU
- V9781137353283
- ISBN
- 9781137353283
Hardback
Condition: New
€ 124.67
€ 124.67
Hardback. Human Sigma offers an innovative research-based approach to one of the toughest challenges facing sales and services companies today: how to effectively manage the employee-customer encounter to drive business success. Num Pages: 216 pages. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 237 x 162 x 29. Weight in Grams: 652.
- Publisher
- Gallup Press
- Number of pages
- 216
- Format
- Hardback
- Publication date
- 2007
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781595620163
- ISBN
- 9781595620163
Hardback
Condition: New
€ 27.99€ 24.51
€ 27.99
€ 24.51
Paperback. From small independent businesses to established conglomerates, this title offers a tool for ensuring repeat business. Num Pages: 304 pages. BIC Classification: KJSU. Category: (G) General (US: Trade). Dimension: 163 x 147 x 24. Weight in Grams: 198.
- Publisher
- Penguin Books Ltd United Kingdom
- Number of pages
- 304
- Format
- Paperback
- Publication date
- 2004
- Condition
- New
- SKU
- V9780141015224
- ISBN
- 9780141015224
Paperback
Condition: New
€ 17.99€ 13.44
€ 17.99
€ 13.44
Paperback. .
- Publisher
- Pearson Education Limited
- Format
- Paperback
- Publication date
- 2016
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781292116891
- ISBN
- 9781292116891
Paperback
Condition: New
€ 19.99€ 15.91
€ 19.99
€ 15.91
Hardcover. Using case studies and anecdotes from their work with over 200 companies, Diane Berenbaum and Tom Larkin demystify the most critical aspect of customer service: conversations employees have every day with customers. With their detailed "33 Points of MAGIC" they show how any customer dialogue can be evaluated and measured for actual results. Num Pages: 224 pages, Illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 235 x 186 x 26. Weight in Grams: 482.
- Publisher
- John Wiley & Sons Inc United States
- Number of pages
- 224
- Format
- Hardback
- Publication date
- 2007
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780787987527
- ISBN
- 9780787987527
Hardback
Condition: New
€ 26.99€ 22.06
€ 26.99
€ 22.06
Paperback. How to Start a Home-Based Public Relations Business is the book they need to help them think like business owners, blending their professional skills with solid business sense to achieve early profitability. Series: Home-Based Business Series. Num Pages: 208 pages, black & white illustrations. BIC Classification: KJC; KJH; KJSP; KJVS; VSC. Category: (G) General (US: Trade). Dimension: 234 x 188 x 18. Weight in Grams: 26.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Rowman & Littlefield United States
- Number of pages
- 208
- Condition
- New
- SKU
- V9780762773435
- ISBN
- 9780762773435
Paperback
Condition: New
€ 20.99€ 17.53
€ 20.99
€ 17.53
Paperback. Num Pages: 272 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 214 x 139 x 18. Weight in Grams: 412.
- Publisher
- FT Press
- Number of pages
- 272
- Format
- Paperback
- Publication date
- 2010
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780273731276
- ISBN
- 9780273731276
Paperback
Condition: New
€ 19.99€ 15.91
€ 19.99
€ 15.91
Hardcover. In this practical, enlightening guide, master salesman John Klymshyn reveals how you can be assertive and effective without rubbing people the wrong way or fulfilling the stereotype of the jerk salesperson. Num Pages: 224 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 232 x 162 x 22. Weight in Grams: 408.
- Format
- Hardback
- Publication date
- 2008
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 224
- Condition
- New
- SKU
- V9780470224557
- ISBN
- 9780470224557
Hardback
Condition: New
€ 30.99€ 23.86
€ 30.99
€ 23.86
Paperback. Num Pages: 200 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 216 x 140 x 14. Weight in Grams: 314.
- Publisher
- Pearson Education Limited United Kingdom
- Number of pages
- 200
- Format
- Paperback
- Publication date
- 2010
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780273735427
- ISBN
- 9780273735427
Paperback
Condition: New
€ 23.99€ 17.61
€ 23.99
€ 17.61
Hardcover. The most effective sales strategies for tough economic times Today's selling environment is tough, and only getting tougher. The old tactics are no longer working, and the current economy is only making selling more difficult. You need sales tactics and strategies that work now and fast.. Num Pages: 238 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 223 x 152 x 22. Weight in Grams: 386.
- Format
- Hardback
- Publication date
- 2009
- Publisher
- John Wiley & Sons Inc
- Edition
- 1st Edition
- Number of pages
- 238
- Condition
- New
- SKU
- V9780470504895
- ISBN
- 9780470504895
Hardback
Condition: New
€ 24.99€ 20.16
€ 24.99
€ 20.16
Paperback. HOW TO SELL TO AN IDIOT Selling to customers looking to get the most bang for their buck is a difficult feat. The only customers tougher than hagglers are the ones so uninformed about what they are buying, they don't even realize when they are getting the deal of a lifetime. Num Pages: 224 pages, black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 232 x 153 x 18. Weight in Grams: 360.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 1st Edition
- Number of pages
- 224
- Condition
- New
- SKU
- V9780471718543
- ISBN
- 9780471718543
Paperback
Condition: New
€ 18.99€ 16.38
€ 18.99
€ 16.38
Hardcover. Every business in every industry faces the specter of lower--priced competition. In order to maintain healthy margins, most companies cana t drop their prices endlessly. Instead, they have to find a way to sell their product despite its price. This book offers practical advice and smart tactics for outselling a lower--priced competitor. Num Pages: 272 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 223 x 173 x 25. Weight in Grams: 458.
- Publisher
- John Wiley and Sons Ltd United States
- Number of pages
- 272
- Format
- Hardback
- Publication date
- 2005
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780471744832
- ISBN
- 9780471744832
Hardback
Condition: New
€ 37.99€ 29.71
€ 37.99
€ 29.71
Paperback. Joe Girard, 'the world's greatest salesman' according to the Guinness Book of Records, shares his method of salesmanship in this indispensable book, now updated for the twenty-first century. Num Pages: 192 pages. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 213 x 141 x 12. Weight in Grams: 180.
- Publisher
- Touchstone
- Number of pages
- 192
- Format
- Paperback
- Publication date
- 2006
- Edition
- Reprint
- Condition
- New
- SKU
- V9780743273961
- ISBN
- 9780743273961
Paperback
Condition: New
€ 15.99€ 11.54
€ 15.99
€ 11.54
Paperback. Num Pages: 150 pages. BIC Classification: KJS; KNTP. Category: (G) General (US: Trade). Dimension: 155 x 229 x 10. Weight in Grams: 266.
- Publisher
- Legend Business
- Format
- Paperback
- Publication date
- 2012
- Condition
- New
- SKU
- KRA0003812
- ISBN
- 9781908775696
Paperback
Condition: New
€ 4.99
€ 4.99
Paperback. Builds on what you already know about communications as a basis for becoming an expert in getting messages out to your own marketplace. In-depth coverage explains how to create, manage and produce cost effective advertising, publicity, brochures, catalogs and public relations events. Num Pages: 336 pages, illustrations. BIC Classification: KJS; KJVS. Category: (P) Professional & Vocational; (XV) Technical / Manuals. Dimension: 250 x 179 x 37. Weight in Grams: 598.
- Format
- Paperback
- Publication date
- 1992
- Publisher
- John Wiley and Sons Ltd United States
- Number of pages
- 336
- Condition
- New
- SKU
- V9780471551935
- ISBN
- 9780471551935
Paperback
Condition: New
€ 19.00€ 18.21
€ 19.00
€ 18.21
Paperback. One of a series which provides an introduction to advertising in four key media. Written for managers using these media for the first time, each book is a practical guide to planning, preparing, running and evaluating a campaign in a particular medium. This title covers the planning of exhibitions. Series: Advertising Guides. Num Pages: 250 pages, black & white illustrations. BIC Classification: KJP; KJSA. Category: (P) Professional & Vocational. Dimension: 244 x 170 x 9. Weight in Grams: 288. Good clean copy. Minor shelfwear
- Condition
- Used, Very Good
- Publisher
- Cengage Learning
- Format
- Paperback
- Publication date
- 1997
- SKU
- KEX0268426
- ISBN
- 9780304334315
Paperback
Condition: Used, Very Good
€ 4.99
€ 4.99
Hardback. Measuring the Success of Digital Marketing explains how to determine the success of a digital marketing campaign by demonstrating what digital marketing metrics are as well as how to measure and use them. Including real life case studies and experts viewpoints that help marketers navigate the digital world. Num Pages: 272 pages, black & white illustrations, black & white tables, figures. BIC Classification: KJE; KJS. Category: (G) General (US: Trade). Dimension: 144 x 217 x 22. Weight in Grams: 472.
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 256
- Format
- Hardback
- Publication date
- 2013
- Edition
- 2014th Edition
- Condition
- New
- SKU
- V9781137340689
- ISBN
- 9781137340689
Hardback
Condition: New
€ 75.90
€ 75.90
Paperback. Tom Hopkins earned himself over one million dollars in his first three years as a salesman. Here, in his first book, he sets down the key secrets of his success. Editor(s): Jamison, Warren. Num Pages: 384 pages, index. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 199 x 132 x 21. Weight in Grams: 288.
- Publisher
- HarperCollins Publishers Ltd
- Format
- Paperback
- Publication date
- 1994
- Condition
- New
- SKU
- V9780586058961
- ISBN
- 9780586058961
Paperback
Condition: New
€ 17.99€ 12.88
€ 17.99
€ 12.88