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Sales & marketing
Results 1825 - 1848 of 3840
Sales & marketing
hardcover. Num Pages: 256 pages, 47 black & white illustrations, biography. BIC Classification: JMH; JMJ; KJSM. Category: (P) Professional & Vocational. Dimension: 210 x 148. .
- Format
- Hardback
- Publication date
- 2017
- Publisher
- Palgrave Macmillan Switzerland
- Edition
- 1st ed. 2017
- Number of pages
- 256
- Condition
- New
- SKU
- V9783319535371
- ISBN
- 9783319535371
Hardback
Condition: New
€ 127.78
€ 127.78
Hardcover. Praise for MANAGING THE NEW CUSTOMER RELATIONSHIP Gordon delivers an impressive synthesis of the newest methods for engaging customers in relationships that last. No organization today can succeed without the mastery of customer relationship management strategy fundamentals. Num Pages: 352 pages, Illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 162 x 230 x 31. Weight in Grams: 674.
- Publisher
- John Wiley & Sons Inc
- Number of pages
- 352
- Format
- Hardback
- Publication date
- 2013
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118092217
- ISBN
- 9781118092217
Hardback
Condition: New
€ 32.99€ 26.08
€ 32.99
€ 26.08
Hardcover. Categorically reviews the theories of communication, best practices in social media and previous research, and analyzes the corporate involvement towards strategic and tactical stewardship in serving customer-centric business requirements. Num Pages: 277 pages, biography. BIC Classification: KJR; KJSM. Category: (P) Professional & Vocational. Dimension: 223 x 138 x 21. Weight in Grams: 464.
- Format
- Hardback
- Publication date
- 2013
- Publisher
- Palgrave Macmillan
- Number of pages
- 280
- Condition
- New
- SKU
- V9781137281913
- ISBN
- 9781137281913
Hardback
Condition: New
€ 128.15
€ 128.15
Hardcover. Service Level Management (SLM) is a way of analyzing services viewed in the context of users or service consumers, their requirements, their priorities. This is the first book available which applies quality of service techniques and technologies to wireless/mobile networks 3G/UMTS. Num Pages: 180 pages, Illustrations. BIC Classification: KJSU; TJK. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 239 x 163 x 18. Weight in Grams: 424.
- Format
- Hardback
- Publication date
- 2002
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 180
- Condition
- New
- SKU
- V9780470848487
- ISBN
- 9780470848487
Hardback
Condition: New
€ 141.99
€ 141.99
Hardcover. This text develops a model based upon management ratios typically used in retailing businesses for planning and control purposes. The model encourages the use of existing performance data to evaluate overall company productivity and profitability. Num Pages: 290 pages, biography. BIC Classification: KJMV1; KJS; KNP. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 238 x 159 x 26. Weight in Grams: 654.
- Format
- Hardback
- Publication date
- 1996
- Publisher
- Palgrave Macmillan
- Number of pages
- 312
- Condition
- New
- SKU
- V9780333644188
- ISBN
- 9780333644188
Hardback
Condition: New
€ 195.18
€ 195.18
Paperback. Looks at how retailing works and examines the narrative nature of retailing: how it can tell a story, and form a major element in the consideration of management of retail operations. This book also examines retail in its social context including examples and cases of numerous well known companies such as Tesco, Next and Galleries Lafayette. Num Pages: 370 pages, Ill. BIC Classification: KJM; KJS; KNPR. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 234 x 188 x 21. Weight in Grams: 680.
- Format
- Paperback
- Publication date
- 2002
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 370
- Condition
- New
- SKU
- V9780471489122
- ISBN
- 9780471489122
Paperback
Condition: New
€ 75.72
€ 75.72
Hardback. Editor(s): Dell'Atti, Stefano; Trotta, Annarita. Num Pages: 199 pages, 6 black & white illustrations, 35 colour illustrations, biography. BIC Classification: KFFK; KJSP. Category: (G) General (US: Trade). Dimension: 164 x 243 x 17. Weight in Grams: 450.
- Publisher
- Springer International Publishing AG
- Format
- Hardback
- Publication date
- 2016
- Edition
- 1st ed. 2016
- Condition
- New
- SKU
- V9783319282541
- ISBN
- 9783319282541
Hardback
Condition: New
€ 127.81
€ 127.81
Paperback. Managing Online Reputation is a comprehensive look at online reputation management. Drawing on recent examples of organizations managing their online reputations effectively and ineffectively, it provides a practical and visual tool-kit of processes and techniques to help limit and respond effectively to negative situations on social media. Num Pages: 254 pages, 6 figures. BIC Classification: KJMV7; KJS. Category: (P) Professional & Vocational. Dimension: 131 x 197 x 16. Weight in Grams: 280.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- Palgrave Macmillan
- Condition
- New
- SKU
- V9781137382290
- ISBN
- 9781137382290
Paperback
Condition: New
€ 42.62
€ 42.62
Paperback. Series: Innovatives Markenmanagement. Num Pages: 253 pages, 28 black & white illustrations, biography. BIC Classification: KJS; KNSH. Category: (G) General (US: Trade). Dimension: 151 x 211 x 19. Weight in Grams: 344.
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
- Format
- Paperback
- Publication date
- 2016
- Edition
- 1st ed. 2016
- Condition
- New
- SKU
- V9783658139971
- ISBN
- 9783658139971
Paperback
Condition: New
€ 65.98
€ 65.98
Paperback. Series: Applied Optimization. Num Pages: 554 pages, 61 black & white illustrations, biography. BIC Classification: KFFK; KJM; KJS; KJT. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 28. Weight in Grams: 1075.
- Format
- Paperback
- Publication date
- 2010
- Publisher
- Springer-Verlag New York Inc. United States
- Edition
- 1st ed. Softcover of orig. ed. 1998
- Number of pages
- 554
- Condition
- New
- SKU
- V9781441948014
- ISBN
- 9781441948014
Paperback
Condition: New
€ 253.42
€ 253.42
Paperback. Editor(s): Chatterjee, S.; Singh, N. P. Series: Springer Proceedings in Business and Economics. Num Pages: 507 pages, 24 black & white illustrations, 51 colour illustrations, 134 black & white tables, biogra. BIC Classification: KFF; KJC; KJMV2; KJQ; KJSM. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 26. Weight in Grams: 771.
- Format
- Paperback
- Publication date
- 2016
- Publisher
- Springer, India, Private Ltd India
- Edition
- Softcover reprint of the original 1st ed. 2015
- Number of pages
- 507
- Condition
- New
- SKU
- V9788132229582
- ISBN
- 9788132229582
Paperback
Condition: New
€ 129.41
€ 129.41
Hardcover. * Provides practical easy-to-implement advice on how to comply with the latest rules and regulations. * Shows how to recoup money spent on duty drawbacks. * Shows how to get around trade barriers in foreign countries. * Shows how to use the internet and other technologies to reduce the cost of exporting. Num Pages: 368 pages, Illustrations. BIC Classification: KCLT; KJMV; KJS. Category: (P) Professional & Vocational. Dimension: 236 x 164 x 30. Weight in Grams: 704.
- Format
- Hardback
- Publication date
- 2003
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 1st Edition
- Number of pages
- 368
- Condition
- New
- SKU
- V9780471221739
- ISBN
- 9780471221739
Hardback
Condition: New
€ 143.32
€ 143.32
Hardback. If you are a CEO, CFO, general counsel, board of director, or part of the C-suite, understanding how to communicate in a distressed situation is crucial. This book offers innovative solutions and strategies for decision makers to help avoid groupthink and keep good reputations intact during times of restructuring and crisis. Num Pages: 200 pages. BIC Classification: KJP. Category: (G) General (US: Trade). Dimension: 236 x 154 x 18. Weight in Grams: 456.
- Publisher
- J Ross Publishing United States
- Format
- Hardback
- Publication date
- 2013
- Condition
- New
- SKU
- V9781932159882
- ISBN
- 9781932159882
Hardback
Condition: New
€ 37.99€ 32.22
€ 37.99
€ 32.22
Paperback. Num Pages: 323 pages, 31 black & white tables, biography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 18. Weight in Grams: 510.
- Format
- Paperback
- Publication date
- 2007
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 323
- Condition
- New
- SKU
- V9783835007819
- ISBN
- 9783835007819
Paperback
Condition: New
€ 67.33
€ 67.33
Hardcover. Managing Consumer Services Editor(s): Baglieri, Enzo; Karmarkar, Uday. Num Pages: 280 pages, 55 black & white illustrations, 6 colour illustrations, 18 black & white tables, biograph. BIC Classification: KJMV5; KJSU. Category: (P) Professional & Vocational. Dimension: 241 x 162 x 21. Weight in Grams: 564.
- Format
- Hardback
- Publication date
- 2014
- Publisher
- Springer
- Edition
- 2014th Edition
- Condition
- New
- SKU
- V9783319042886
- ISBN
- 9783319042886
Hardback
Condition: New
€ 128.75
€ 128.75
Paperback. Editor(s): Baglieri, Enzo; Karmarkar, Uday. Num Pages: 292 pages, 55 black & white illustrations, 6 colour illustrations, 18 black & white tables, biograph. BIC Classification: KJS; KNS. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 16. Weight in Grams: 450.
- Format
- Paperback
- Publication date
- 2016
- Publisher
- Springer International Publishing AG Switzerland
- Edition
- Softcover reprint of the original 1st ed. 2014
- Number of pages
- 292
- Condition
- New
- SKU
- V9783319344874
- ISBN
- 9783319344874
Paperback
Condition: New
€ 127.46
€ 127.46
Hardcover. Do you need to deliver an effective service to challenging and unreasonable internal or external clients? Do you worry that you'll lose business or take a reputational hit if you don't do so well enough? This book introduces a valuable set of tools through which to build, maintain and manage your client-facing relationships. Num Pages: 214 pages, biography. BIC Classification: KJM; KJN; KJP; KJS. Category: (P) Professional & Vocational. Dimension: 239 x 156 x 18. Weight in Grams: 438.
- Format
- Hardback
- Publication date
- 2011
- Publisher
- Palgrave Macmillan
- Edition
- Second Edition
- Number of pages
- 192
- Condition
- New
- SKU
- V9780230238428
- ISBN
- 9780230238428
Hardback
Condition: New
€ 67.36
€ 67.36
Paperback. The correct approach to the markets for business products and services can mean gains of millions of euros, dollars, or pounds. This book offers concepts, theories and frameworks for analyzing, formulating and implementing business marketing and sales strategies. It gives managerial perspectives which provides guidance for the business success. Num Pages: 287 pages. BIC Classification: KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 230 x 156 x 20. Weight in Grams: 516.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Copenhagen Business School Press
- Number of pages
- 287
- Condition
- New
- SKU
- V9788763001472
- ISBN
- 9788763001472
Paperback
Condition: New
€ 38.99€ 28.56
€ 38.99
€ 28.56
Hardback. Examines the interface of Marketing and Production, with the chapters written by well-known people in the field. Editor(s): Chakravarty, Amiya K.; Eliashberg, Jehoshua (The Wharton School, University of Pennsylvania, Philadelphia, USA). Series: International Series in Quantitative Marketing. Num Pages: 332 pages, biography. BIC Classification: KJC; KJS; KJU. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 234 x 156 x 20. Weight in Grams: 693.
- Format
- Hardback
- Publication date
- 2003
- Publisher
- Kluwer Academic Publishers United States
- Number of pages
- 332
- Condition
- New
- SKU
- V9781402076145
- ISBN
- 9781402076145
Hardback
Condition: New
€ 200.86
€ 200.86
Paperback. Num Pages: 304 pages, biography. BIC Classification: KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 235 x 155 x 16. Weight in Grams: 480.
- Format
- Paperback
- Publication date
- 1975
- Publisher
- Wolters-Noordhoff B.V. Netherlands
- Number of pages
- 304
- Condition
- New
- SKU
- V9789020704600
- ISBN
- 9789020704600
Paperback
Condition: New
€ 67.15
€ 67.15
Paperback. Using a representative sample of double-blind interviews with managers of more than 450 firms in China, this book examines the contradictory impacts of managerial discretion on performance. It offers key advice on how to manage managers. Series: Contributions to Management Science. Num Pages: 557 pages, 50 black & white tables, biography. BIC Classification: KJC; KJMV2; KJSM; KJU. Category: (G) General (US: Trade). Dimension: 235 x 155 x 29. Weight in Grams: 848.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Number of pages
- 557
- Condition
- New
- SKU
- V9783642426803
- ISBN
- 9783642426803
Paperback
Condition: New
€ 196.17
€ 196.17
Hardcover. Using a representative sample of double-blind interviews with managers of more than 450 firms in China, this book examines the contradictory impacts of managerial discretion on performance. It offers key advice on how to manage managers. Series: Contributions to Management Science. Num Pages: 534 pages, 50 black & white tables, biography. BIC Classification: 1FPC; KJC; KJMV2; KJSM; KJU. Category: (P) Professional & Vocational. Dimension: 243 x 162 x 36. Weight in Grams: 974.
- Format
- Hardback
- Publication date
- 2013
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Edition
- 2013th Edition
- Number of pages
- 660
- Condition
- New
- SKU
- V9783642358364
- ISBN
- 9783642358364
Hardback
Condition: New
€ 197.35
€ 197.35
Paperback / so. Series: Marktorientiertes Management. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 22. Weight in Grams: 499.
- Format
- Paperback
- Publication date
- 2008
- Publisher
- Gabler Verlag United Kingdom
- Condition
- New
- SKU
- V9783834913630
- ISBN
- 9783834913630
Paperback
Condition: New
€ 84.51
€ 84.51
Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 229 x 152 x 15. Weight in Grams: 376.
- Format
- Paperback
- Publication date
- 2001
- Publisher
- Deutscher Universit?tsverlag United Kingdom
- Condition
- New
- SKU
- V9783824474233
- ISBN
- 9783824474233
Paperback
Condition: New
€ 83.28
€ 83.28