Sales & marketing
Results 385 - 408 of 2511
Sales & marketing
Paperback. The definitive handbook for managing a company's brand and reputation. Num Pages: 354 pages, black & white illustrations, figures. BIC Classification: KJSP. Category: (P) Professional & Vocational. Dimension: 236 x 157 x 29. Weight in Grams: 754.
- Publisher
- LID Editorial Empresarial
- Format
- Paperback
- Publication date
- 2014
- Condition
- New
- SKU
- V9788483567975
- ISBN
- 9788483567975
Paperback
Condition: New
€ 26.99€ 20.57
€ 26.99
€ 20.57
Hardback. Studies the effects of relationship networks on the ability of corporate players (firms and their members) to attain their professional goals. By explicitly connecting social networks to the goals of corporate players, this book provides a unifying framework to the study of social capital in an organizational context. Editor(s): Leenders, Roger T. A. J.; Gabbay, Shaul M. Num Pages: 562 pages, biography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 31. Weight in Grams: 984.
- Format
- Hardback
- Publication date
- 1999
- Publisher
- Kluwer Academic Publishers United States
- Number of pages
- 562
- Condition
- New
- SKU
- V9780792385011
- ISBN
- 9780792385011
Hardback
Condition: New
€ 251.64
€ 251.64
Paperback / so. Series: Unternehmensf Hrung Und Marketing. Num Pages: 238 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 14. Weight in Grams: 506.
- Format
- Paperback
- Publication date
- 2007
- Publisher
- Gabler Verlag United States
- Number of pages
- 238
- Condition
- New
- SKU
- V9783834905635
- ISBN
- 9783834905635
Paperback
Condition: New
€ 113.05
€ 113.05
Paperback / so. Series: Marktorientiertes Management. Num Pages: black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 18. Weight in Grams: 399.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783834935335
- ISBN
- 9783834935335
Paperback
Condition: New
€ 85.85
€ 85.85
Paperback / so. Series: Essentials. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJG; KJM; KJS; KJVX. Category: (G) General (US: Trade). Dimension: 210 x 148 x 4. Weight in Grams: 100.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Springer Gabler United States
- Condition
- New
- SKU
- V9783658077617
- ISBN
- 9783658077617
Paperback
Condition: New
€ 25.01
€ 25.01
Series: Routledge New Directions in Public Relations & Communication Research. Num Pages: 214 pages, 5 black & white illustrations, 5 black & white line drawings. BIC Classification: KJG; KJSP. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 242 x 163 x 18. Weight in Grams: 474.
- Publication date
- 2015
- Publisher
- Taylor & Francis Ltd United Kingdom
- Number of pages
- 214
- Condition
- New
- SKU
- V9780415855914
- ISBN
- 9780415855914
Paperback
Condition: New
€ 227.69
€ 227.69
Paperback. Series: Schriftenreihe Der Hhl - Leipzig Graduate School of Management. Num Pages: 394 pages, 21 black & white tables. BIC Classification: KJMV6; KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 21. Weight in Grams: 506.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 394
- Condition
- New
- SKU
- V9783824482856
- ISBN
- 9783824482856
Paperback
Condition: New
€ 86.34
€ 86.34
Paperback / so. Series: Unternehmensf Hrung Und Marketing. Num Pages: 244 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 240 x 168 x 14. Weight in Grams: 448.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag United States
- Number of pages
- 244
- Condition
- New
- SKU
- V9783834940766
- ISBN
- 9783834940766
Paperback
Condition: New
€ 111.57
€ 111.57
Paperback / so. Originally presented as the author's thesis (doctoral)--Universit'at T'ubingen. Series: Wirtschaftswissenschaftliche Beitrage. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 17. Weight in Grams: 513.
- Format
- Paperback
- Publication date
- 1991
- Publisher
- Physica-Verlag GmbH & Co Germany
- Condition
- New
- SKU
- V9783790805338
- ISBN
- 9783790805338
Paperback
Condition: New
€ 70.59
€ 70.59
Paperback. Num Pages: 160 pages, 498 color photos. BIC Classification: KJSA; WC. Category: (G) General (US: Trade). Dimension: 277 x 215 x 13. Weight in Grams: 784.
- Format
- Paperback
- Publication date
- 2001
- Publisher
- Schiffer Publishing Ltd United States
- Number of pages
- 160
- Condition
- New
- SKU
- V9780764313271
- ISBN
- 9780764313271
Paperback
Condition: New
€ 37.99€ 25.12
€ 37.99
€ 25.12
Paperback. Series: Okonomische Analyse Des Rechts. Num Pages: 267 pages, 33 black & white tables, biography. BIC Classification: KCBM; KJSM. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 16. Weight in Grams: 376.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Deutscher Universitats-Verlag Germany
- Edition
- 2006
- Number of pages
- 267
- Condition
- New
- SKU
- V9783835000827
- ISBN
- 9783835000827
Paperback
Condition: New
€ 64.63
€ 64.63
Paperback. Num Pages: 224 pages, illustrations. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 212 x 149 x 10. Weight in Grams: 350.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Career Press United States
- Number of pages
- 224
- Condition
- New
- SKU
- V9781564147691
- ISBN
- 9781564147691
Paperback
Condition: New
€ 16.99€ 14.96
€ 16.99
€ 14.96
Hardback. A practical framework that helps sales professionals zero in on the metrics that really matter--enabling them to align their sales forces tactics with organizational strategy to dramatically boost efficiency and effectiveness Num Pages: 272 pages, Illustrations. BIC Classification: KJMV7; KJS. Category: (G) General (US: Trade). Dimension: 161 x 236 x 24. Weight in Grams: 500.
- Publisher
- McGraw-Hill Education - Europe United States
- Number of pages
- 272
- Format
- Hardback
- Publication date
- 2011
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780071765732
- ISBN
- 9780071765732
Hardback
Condition: New
€ 35.99€ 30.61
€ 35.99
€ 30.61
Paperback. BIC Classification: KJS. Dimension: 210 x 148. .
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag
- Condition
- New
- SKU
- V9783834942869
- ISBN
- 9783834942869
Paperback
Condition: New
€ 80.61
€ 80.61
Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 216 x 140 x 7. Weight in Grams: 168.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783834900111
- ISBN
- 9783834900111
Paperback
Condition: New
€ 48.66
€ 48.66
Paperback. In Creating a Million--Dollar--a--Year Sales Income, Paul McCord sets out a detailed, yet flexible course of action that has been proven to generate referrals in virtually any sales system or environment and in any industry. Num Pages: 208 pages, black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 227 x 154 x 15. Weight in Grams: 234.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 208
- Condition
- New
- SKU
- V9780470045497
- ISBN
- 9780470045497
Paperback
Condition: New
€ 26.99€ 22.02
€ 26.99
€ 22.02
Paperback. Provides guidance for business leaders - demonstrating why having a strong value proposition is so important for a company. This title shows readers how to build, deliver and harness value propositions to create profitable growth for a business, by utilizing the experience of clients and customers. Num Pages: 232 pages, 1, black & white illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 232 x 160 x 18. Weight in Grams: 416.
- Publisher
- Kogan Page Ltd United Kingdom
- Number of pages
- 232
- Format
- Paperback
- Publication date
- 2009
- Edition
- 1st
- Condition
- New
- SKU
- V9780749455125
- ISBN
- 9780749455125
Paperback
Condition: New
€ 46.99€ 42.03
€ 46.99
€ 42.03
Hardback. Advances theory and offers tools for measuring value dimensions and strength. This work focuses on advancing value theory, research and strategy in business-to-business contexts. It is suitable for improving thinking, decisions, and actions relating to the creation, marketing, and purchasing of superior value in products and services. Editor(s): Woodside, Arch G.; Gibbert, Michael; Golfetto, Francesca. Series: Advances in Business Marketing and Purchasing. Num Pages: 352 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 235 x 162 x 41. Weight in Grams: 846.
- Format
- Hardback
- Publication date
- 2008
- Publisher
- Emerald Publishing Limited United Kingdom
- Number of pages
- 352
- Condition
- New
- Edition
- Illustrated
- SKU
- V9781848551725
- ISBN
- 9781848551725
Hardback
Condition: New
€ 118.27
€ 118.27
Paperback. Faced with crowded markets, and flat growth, brand marketers are looking for ways to deepen the emotional connection between brands and consumers. Through interviews and case studies, this book shows how belief-led brands like Google, Innocent have outstripped the growth of their peers by igniting passion among employees and consumers alike. Num Pages: 320 pages, Illustrations. BIC Classification: KJSA. Category: (P) Professional & Vocational. Dimension: 234 x 155 x 17. Weight in Grams: 467.
- Publisher
- Kogan Page Ltd United Kingdom
- Number of pages
- 320
- Format
- Paperback
- Publication date
- 2007
- Condition
- New
- SKU
- V9780749447625
- ISBN
- 9780749447625
Paperback
Condition: New
€ 40.99€ 36.49
€ 40.99
€ 36.49
Hardback. Editor(s): Wieland, Josef. Series: Ethical Economy. Num Pages: 168 pages, 14 black & white illustrations, 2 colour tables, biography. BIC Classification: KJG; KJR; KJSM; RNB. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 11. Weight in Grams: 438.
- Publisher
- Springer International Publishing AG
- Format
- Hardback
- Publication date
- 2017
- Edition
- 1st ed. 2017
- Condition
- New
- SKU
- V9783319488011
- ISBN
- 9783319488011
Hardback
Condition: New
€ 177.80
€ 177.80
Hardcover. Using concrete examples this book puts the commoditization phenomenon under the microscope, laying out an economic analysis, followed by solutions and strategic recommendations. Num Pages: 174 pages, biography. BIC Classification: KJC; KJS. Category: (P) Professional & Vocational. Dimension: 217 x 156 x 15. Weight in Grams: 330.
- Format
- Hardback
- Publication date
- 2010
- Publisher
- Palgrave Macmillan
- Number of pages
- 192
- Condition
- New
- SKU
- V9780230105300
- ISBN
- 9780230105300
Hardback
Condition: New
€ 63.73
€ 63.73
Paperback. This book provides a theoretically grounded introduction to new and emerging approaches to public engagement and research communication. Num Pages: 304 pages, Line drawings, black & white. BIC Classification: JHBC; KJSP. Category: (P) Professional & Vocational. Dimension: 243 x 170 x 27. Weight in Grams: 528.
- Publisher
- Manchester University Press
- Format
- Paperback
- Publication date
- 2016
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780719096518
- ISBN
- 9780719096518
Paperback
Condition: New
€ 33.99€ 32.66
€ 33.99
€ 32.66
Hardcover. How to decide when to say "yes" to a credit applicant-without jeopardizing your reputation or your company's bottom line Deciding whether a credit applicant is ultimately creditworthy involves more than just poring over their financial statements-it takes the kind of advice only an experienced credit expert, like Hal Schaeffer, can give. Num Pages: 280 pages, Illustrations. BIC Classification: KFFL; KJMD; KJS. Category: (P) Professional & Vocational. Dimension: 234 x 164 x 23. Weight in Grams: 598.
- Format
- Hardback
- Publication date
- 2000
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 1st Edition
- Number of pages
- 280
- Condition
- New
- SKU
- V9780471350200
- ISBN
- 9780471350200
Hardback
Condition: New
€ 191.48
€ 191.48
Hardback. Providing information on accountability; crisis communication planning; building your corporate image; natural disasters; accidents; financial crises; legal issues; corporate re-organisation; food crises; dealing with negative press; media training; and risk managers, this title explains how to turn a crisis into an opportunity. Num Pages: 240 pages, Illustrations. BIC Classification: KJSP. Category: (P) Professional & Vocational. Dimension: 239 x 163 x 22. Weight in Grams: 574.
- Publisher
- Kogan Page Ltd United Kingdom
- Number of pages
- 240
- Format
- Hardback
- Publication date
- 2008
- Condition
- New
- SKU
- V9780749454005
- ISBN
- 9780749454005
Hardback
Condition: New
€ 33.99€ 30.93
€ 33.99
€ 30.93