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Sales & marketing

Results 817 - 840 of 2510

Sales & marketing

Paperback. Num Pages: 240 pages. BIC Classification: GPQD; KJMD; KJMP; KJSP; KNT. Category: (G) General (US: Trade). Dimension: 155 x 228 x 15. Weight in Grams: 412.
Format
Paperback
Publication date
2017
Publisher
Oxford University Press
Edition
1st Edition
Condition
New
SKU
V9780190303365
ISBN
9780190303365
Paperback
Condition: New

€ 52.38

Hardcover. Real Luxury examines what a 'luxury brand' is from economic, sociological and psychological standpoints. It spells out the challenges the industry is facing and puts forward a new, practical model aimed at reviving and protecting luxury brands, based on the authors' hands-on experience in the industry. Num Pages: 236 pages, biography. BIC Classification: KJC; KJD; KJS. Category: (P) Professional & Vocational. Dimension: 145 x 217 x 19. Weight in Grams: 424.
Format
Hardback
Publication date
2014
Publisher
Palgrave Macmillan
Edition
2014th Edition
Condition
New
SKU
V9781137395566
ISBN
9781137395566
Hardback
Condition: New

€ 66.42

Paperback. A revised edition of Rob Jolles' valuable guide to being a fantastic salesperson by focusing on the needs and habits of the customer. Num Pages: 384 pages, Illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 228 x 152 x 23. Weight in Grams: 394.
Format
Paperback
Publication date
2009
Publisher
Simon & Schuster United States
Number of pages
384
Condition
New
SKU
V9781439144633
ISBN
9781439144633
Paperback
Condition: New

€ 19.99
€ 19.60

Paperback. BIC Classification: KJS. Category: (G) General (US: Trade). .
Format
Paperback
Publication date
2017
Publisher
Amacom United States
Condition
New
SKU
V9780814438282
ISBN
9780814438282
Paperback
Condition: New

€ 24.99
€ 23.69

Paperback. Social Marketing Research for Global Public Health offers proven guidelines for crafting campaigns that work in public health. It equips readers with tools pioneered by corporate marketers to increase the efficacy of public health interventions in any setting. Num Pages: 312 pages. BIC Classification: KJSM; MBGR; MBN; MBNH. Category: (G) General (US: Trade). Dimension: 235 x 157 x 18. Weight in Grams: 458.
Format
Paperback
Publisher
Oxford University Press Inc United States
Number of pages
312
Condition
New
SKU
V9780199757398
ISBN
9780199757398
Paperback
Condition: New

€ 145.41

Paperback. The second edition of International Marketing serves as a textbook for an introductory course on international marketing. Num Pages: 816 pages, 335 figures. BIC Classification: KJMV7; KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 242 x 185 x 33. Weight in Grams: 1048.
Format
Paperback
Publication date
2014
Publisher
Oxford University Press United Kingdom
Edition
2 Rev ed
Number of pages
816
Condition
New
SKU
V9780198077022
ISBN
9780198077022
Paperback
Condition: New

€ 50.70

Paperback. Num Pages: 432 pages, 17 illustrations. BIC Classification: KJSP. Category: (U) Tertiary Education (US: College). Dimension: 249 x 205 x 17. Weight in Grams: 958.
Format
Paperback
Publication date
2012
Publisher
Oxford University Press Australia Australia
Edition
2 Rev ed
Number of pages
432
Condition
New
SKU
V9780195578607
ISBN
9780195578607
Paperback
Condition: New

€ 124.26

Paperback. Packaging the Presidency, third edition, is Jamieson's updated study of history of presidential campaign advertising. It offers an examination and criticism of every presidential election from 1952 to 1992. Num Pages: 608 pages, halftones. BIC Classification: 1KBB; 3JJP; JPHF; JPVL; KJSA; KJSP. Category: (P) Professional & Vocational. Dimension: 204 x 135 x 30. Weight in Grams: 453.
Format
Paperback
Publication date
1996
Publisher
Oxford University Press Inc United States
Edition
3 Rev ed
Number of pages
608
Condition
New
SKU
V9780195089424
ISBN
9780195089424
Paperback
Condition: New

€ 39.91

paperback. Based on new CEB research from thousands of B2B marketers, sellers and buyers around the world, this book shows you how to find these 'mobilizers' and equip them with the tools to effectively challenge their own organizations on your behalf. Num Pages: 288 pages. BIC Classification: KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 154 x 234 x 24. Weight in Grams: 380. Very good copy showing minor age and wear
Format
Paperback
Publication date
2015
Publisher
Portfolio Penguin U.K.
Condition
Used, Very Good
SKU
KMK0026178
ISBN
9780241196564
Paperback
Condition: Used, Very Good

€ 21.99
€ 15.29

paperback. Num Pages: 240 pages. BIC Classification: KJSM. Category: (G) General (US: Trade). Dimension: 210 x 140 x 18. Weight in Grams: 318.
Format
Paperback
Publication date
2016
Publisher
Ig Publishing United States
Number of pages
240
Condition
New
Edition
Reissue
SKU
V9781632460325
ISBN
9781632460325
Paperback
Condition: New

€ 24.99
€ 21.84

Paperback. Offers advice to salespeople about getting prospects and making the sale. This book includes an introduction text. Num Pages: 184 pages. BIC Classification: KJS. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 186 x 111 x 8. Weight in Grams: 98.
Format
Paperback
Publication date
2009
Publisher
Adams Media Corporation United States
Number of pages
184
Condition
New
SKU
V9781598698213
ISBN
9781598698213
Paperback
Condition: New

€ 13.99
€ 11.98

Mixed media pr. Num Pages: 160 pages, black & white illustrations, bibliography. BIC Classification: KJM; KJS; VSC. Category: (G) General (US: Trade). Dimension: 210 x 148 x 10. Weight in Grams: 236.
Publication date
2015
Publisher
Gabler Verlag United States
Edition
2
Number of pages
160
Condition
New
SKU
V9783834947260
ISBN
9783834947260
Paperback
Condition: New

€ 37.67

Mixed media pr. Editor(s): Zentes, Joachim; Swoboda, Bernhard; Morschett, Dirk. Num Pages: 996 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 51. Weight in Grams: 1579.
Publication date
2011
Publisher
Gabler Verlag United States
Edition
4
Number of pages
996
Condition
New
SKU
V9783834929679
ISBN
9783834929679
Paperback
Condition: New

€ 103.50

Explores in detail and theoretical depth the relationships that the consumer has developed both with goods and services and with the stakeholders that animate markets. Beginning with an examination of the underpinnings of cultural inquiry, this book focuses on specific consumption venues. Editor(s): Sherry, John F., Jr.; Fischer, Eileen. Series: Routledge Interpretive Marketing Research. Num Pages: 240 pages, 10 black & white illustrations, 1 black & white tables, 5 black & white halftones, 5 blac. BIC Classification: KJS. Category: (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 162 x 241 x 19. Weight in Grams: 514.
Publication date
2008
Publisher
Taylor & Francis Ltd United Kingdom
Number of pages
240
Condition
New
SKU
V9780415776400
ISBN
9780415776400
Paperback
Condition: New

€ 224.27

Hardback. Helps readers to enhance the probability of success in winning bids at the desired margins and to set up and run effectively a bid management team. This book leads readers through various stages of planning for, producing and delivering a bid. It also offers advice on the use of bid management software and the bid review process. Num Pages: 234 pages, Illustrations. BIC Classification: KJM; KJS. Category: (P) Professional & Vocational. Dimension: 249 x 181 x 22. Weight in Grams: 608.
Format
Hardback
Publication date
2008
Publisher
Taylor & Francis Ltd United Kingdom
Number of pages
234
Condition
New
SKU
V9780566088476
ISBN
9780566088476
Hardback
Condition: New

€ 173.66

Hardback. Shows how B2B leaders integrate approaches and technologies with techniques to find, get, and keep customers. This book introduces a sales coverage model that meets the needs of the Web-based environment while retaining the benefits that a good salesperson can bring to the table. Num Pages: 208 pages, Illustrations. BIC Classification: KJC; KJS. Category: (P) Professional & Vocational. Dimension: 233 x 163 x 19. Weight in Grams: 512.
Format
Hardback
Publication date
2003
Publisher
McGraw-Hill Education - Europe United States
Number of pages
208
Condition
New
SKU
V9780071408790
ISBN
9780071408790
Hardback
Condition: New

€ 51.99
€ 36.42

paperback. A special issue of the "Journal of Consumer Psychology" (Volume 9, Number 2, 2000). It discusses issues in consumer psychology; effects of brand local/non-local origin on consumer attitudes in developing countries; and the role of culture in the resolution of information incongruity. Editor(s): Maheswaran, Durairaj; Shavitt, Sharon. Num Pages: 70 pages. BIC Classification: JFC; JMH; KJSM. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 279 x 216. Weight in Grams: 181.
Format
Paperback
Publication date
2000
Publisher
Psychology Press United States
Number of pages
70
Condition
New
Edition
1st Edition
SKU
V9780805897777
ISBN
9780805897777
Paperback
Condition: New

€ 35.99

paperback. Series: Heritage. Num Pages: black & white illustrations. BIC Classification: 1KBC; HBJK; JFD; KJSA; KNTX. Category: (G) General (US: Trade). Dimension: 229 x 152 x 19. Weight in Grams: 485.
Format
Paperback
Publication date
2012
Publisher
University of Toronto Press United States
Condition
New
SKU
V9781442613072
ISBN
9781442613072
Paperback
Condition: New

€ 40.99
€ 36.36

Paperback. Featuring innovative contributions to the field such as a new bilattice-based model for trust and distrust, this book on a hot research topic is the first in-depth study of the potential of distrust in the emerging domain of trust-enhanced recommendation. Series: Atlantis Computational Intelligence Systems. Num Pages: 215 pages, 26 black & white tables, biography. BIC Classification: KJE; KJS; UYF; UYQ. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 13. Weight in Grams: 338.
Format
Paperback
Publication date
2013
Publisher
Atlantis Press (Zeger Karssen) Netherlands
Number of pages
215
Condition
New
SKU
V9789491216398
ISBN
9789491216398
Paperback
Condition: New

€ 64.70

Hardback. Featuring innovative contributions to the field such as a new bilattice-based model for trust and distrust, this book on a hot research topic is the first in-depth study of the potential of distrust in the emerging domain of trust-enhanced recommendation. Series: Atlantis Computational Intelligence Systems. Num Pages: 215 pages, 26 black & white tables, biography. BIC Classification: KJE; KJS; UYF; UYQ. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 18. Weight in Grams: 491.
Format
Hardback
Publication date
2011
Publisher
Atlantis Press (Zeger Karssen) Netherlands
Number of pages
215
Condition
New
SKU
V9789491216077
ISBN
9789491216077
Hardback
Condition: New

€ 65.68

Paperback. Editor(s): Hampton, G.M.; Gent, Aart Pieter van. Series: Nijenrode Studies in Business. Num Pages: 242 pages, biography. BIC Classification: KJK; KJM; KJS. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 13. Weight in Grams: 403.
Format
Paperback
Publication date
2011
Publisher
Springer Netherlands
Edition
Softcover reprint of the original 1st ed. 1984
Number of pages
242
Condition
New
SKU
V9789401089906
ISBN
9789401089906
Paperback
Condition: New

€ 121.80

Paperback. Num Pages: 418 pages, biography. BIC Classification: KJS. Category: (P) Professional & Scholarly; (U) Tertiary Education. Dimension: 216 x 140 x 21. Weight in Grams: 671.
Format
Paperback
Publication date
1978
Publisher
Kluwer Academic Publishers Group Netherlands
Edition
Softcover reprint of the original 1st ed. 1978
Number of pages
418
Condition
New
SKU
V9789020706741
ISBN
9789020706741
Paperback
Condition: New

€ 124.62

Paperback. Num Pages: 304 pages, biography. BIC Classification: KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 235 x 155 x 16. Weight in Grams: 480.
Format
Paperback
Publication date
1975
Publisher
Wolters-Noordhoff B.V. Netherlands
Number of pages
304
Condition
New
SKU
V9789020704600
ISBN
9789020704600
Paperback
Condition: New

€ 64.87

Hardback. Series: Studies in Systems, Decision and Control. Num Pages: 129 pages, 43 black & white illustrations, 8 colour tables, biography. BIC Classification: KJSM; KJT. Category: (P) Professional & Vocational. Dimension: 235 x 155. .
Format
Hardback
Publication date
2017
Publisher
Springer, India, Private Ltd India
Number of pages
129
Condition
New
SKU
V9788132236986
ISBN
9788132236986
Hardback
Condition: New

€ 121.72

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