Sales & marketing
Results 941 - 960 of 1046
Sales & marketing
Paperback. A robust guide to practicing ethnographic research in the private sector. Num Pages: 200 pages, black & white illustrations, black & white tables, figures. BIC Classification: JHB; JHMC; KJSM. Category: (G) General (US: Trade). Dimension: 229 x 152 x 15. Weight in Grams: 340.
- Publisher
- Left Coast Press Inc
- Format
- Paperback
- Publication date
- 2014
- Condition
- New
- SKU
- V9781611323900
- ISBN
- 9781611323900
Paperback
Condition: New
€ 49.99€ 49.74
€ 49.99
€ 49.74
Paperback. Audio branding covers everything from app sounds, right down to the noise a particular brand of car makes when unlocked or turned on. This text will give practical guidance to the creating an audio language to support brand identity and personality. Num Pages: 232 pages. BIC Classification: KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 158 x 235 x 19. Weight in Grams: 382.
- Publisher
- Kogan Page Ltd
- Format
- Paperback
- Publication date
- 2017
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780749478575
- ISBN
- 9780749478575
Paperback
Condition: New
€ 43.99€ 35.94
€ 43.99
€ 35.94
Paperback. Series: Books Mean Business. Num Pages: 57 pages. BIC Classification: KJSP. Category: (G) General (US: Trade). Dimension: 148 x 108 x 6. Weight in Grams: 62.
- Publisher
- Hothive Books United Kingdom
- Number of pages
- 57
- Format
- Paperback
- Publication date
- 2009
- Condition
- New
- SKU
- V9781906316433
- ISBN
- 9781906316433
Paperback
Condition: New
€ 8.99€ 7.87
€ 8.99
€ 7.87
Paperback. Mikael Karlsson's revision of Rohn Engh's classic text covers everything from choosing a subject to marketing photos the right way to the right people. Readers will benefit from up-to-date advice and brand new interviews with industry experts. Num Pages: 320 pages. BIC Classification: AJ; KJS. Category: (G) General (US: Trade). Dimension: 155 x 229 x 28. Weight in Grams: 540.
- Publisher
- North Light Books
- Format
- Paperback
- Publication date
- 2016
- Edition
- 6th Edition
- Condition
- New
- SKU
- V9781440344350
- ISBN
- 9781440344350
Paperback
Condition: New
€ 29.99€ 20.41
€ 29.99
€ 20.41
Hardcover. Audience behavior began to shift dramatically in the mid 1990s. Since then, people have become more spontaneous in purchasing tickets and increasingly prefer selecting specific programs to attend rather than buying a subscription series. Arts attenders also expect more responsive customer service than ever before. Num Pages: 320 pages. BIC Classification: AB; KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 237 x 163 x 28. Weight in Grams: 536.
- Publisher
- John Wiley & Sons Inc United States
- Number of pages
- 320
- Format
- Hardback
- Publication date
- 2006
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780787978440
- ISBN
- 9780787978440
Hardback
Condition: New
€ 27.05
€ 27.05
Paperback. Series: The Basics. Num Pages: 288 pages, black & white illustrations. BIC Classification: KJSP. Category: (U) Tertiary Education (US: College); (UP) Postgraduate, Research & Scholarly. Dimension: 197 x 130 x 21. Weight in Grams: 324.
- Publisher
- Taylor & Francis Ltd
- Number of pages
- 288
- Format
- Paperback
- Publication date
- 2013
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780415675833
- ISBN
- 9780415675833
Paperback
Condition: New
€ 26.99€ 26.83
€ 26.99
€ 26.83
Hardback. What is a 21st Century Brand?, published with the Institute of Practitioners in Advertising, presents a collection of essays from distinction-level candidates of the IPA's Excellence Diploma who have gone on to become some of the industry's most celebrated and brightest young stars. Num Pages: 432 pages, black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 165 x 242 x 29. Weight in Grams: 788.
- Publisher
- Kogan Page Ltd
- Format
- Hardback
- Publication date
- 2015
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780749472627
- ISBN
- 9780749472627
Hardback
Condition: New
€ 60.15€ 52.33
€ 60.15
€ 52.33
Paperback. A practical textbook for marketing professionals, senior executives in business, students at both undergraduate and MBA level and those studying for the Chartered Institute of Marketing Diploma. Haywood uses real business examples to illustrate successes and failures in the field. Num Pages: 240 pages. BIC Classification: KJMV7; KJSP. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 234 x 156 x 13. Weight in Grams: 406. "Includes bibliographical references and index. Commissioning organisation: Roger Haywood ; foreword by Steve Cuthbert. viii, 227 p. 24 cm. Paperback. As new." Keywords: "Business, Finance & Law - Sales & Marketing - Marketing Management,Business, Finance & Law - Sales & Marketing - Public Relations,Subjec"
- Condition
- Used, Like New
- Publisher
- Palgrave Macmillan Dublin, Ireland
- Number of pages
- 240
- Format
- Paperback
- Publication date
- 1997
- Edition
- 1998th Edition
- SKU
- KEX0163907
- ISBN
- 9780333684771
Paperback
Condition: Used, Like New
€ 32.99€ 4.99
€ 32.99
€ 4.99
Paperback. With a new foreword by Ken Blanchard A straightforward and snappy guide to successful customer service from the author of the bestselling The One Minute Manager. Series: The One Minute Manager. Num Pages: 160 pages. BIC Classification: KJSU. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 196 x 129 x 11. Weight in Grams: 98.
- Publisher
- Harper
- Number of pages
- 160
- Format
- Paperback
- Publication date
- 2011
- Edition
- New edition
- Condition
- New
- SKU
- V9780006530695
- ISBN
- 9780006530695
Paperback
Condition: New
€ 13.99€ 10.58
€ 13.99
€ 10.58
Paperback. A meticulously researched textbook designed to help students of advertising navigate their way through the field, offering a detailed overview of its impact on society, culture, and business practices, and its perception by a range of research traditions. Num Pages: 240 pages, black & white illustrations. BIC Classification: KJSA. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 172 x 241 x 14. Weight in Grams: 404.
- Publisher
- Kogan Page Ltd
- Format
- Paperback
- Publication date
- 2017
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780749478391
- ISBN
- 9780749478391
Paperback
Condition: New
€ 48.99€ 41.40
€ 48.99
€ 41.40
Hardback. The aim of shopper marketing is to convert browsing shoppers into active purchasers at the point of sale. This title demonstrates how marketers can influence the buying decision in-store, including practical advice on shopper needs and trends, retail environments, effective packaging and more. Num Pages: 296 pages, Illustrations. BIC Classification: KCK; KJS; KNPR. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 165 x 241 x 22. Weight in Grams: 584.
- Publisher
- Kogan Page Ltd
- Number of pages
- 296
- Format
- Hardback
- Publication date
- 2012
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9780749464714
- ISBN
- 9780749464714
Hardback
Condition: New
€ 43.99€ 39.21
€ 43.99
€ 39.21
Paperback. In network marketing, distributors are hungry to learn about duplicable ideas that have supported others to achieve top-level organizations. The Ultimate Guide to Network Marketing will offer readers a wide variety of proven business-building techniques from many of the most successful network marketing leaders in the industry. Editor(s): Rubino, Joe. Num Pages: 336 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 229 x 155 x 23. Weight in Grams: 432.
- Publisher
- Wiley
- Number of pages
- 336
- Format
- Paperback
- Publication date
- 2005
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780471716761
- ISBN
- 9780471716761
Paperback
Condition: New
€ 25.99€ 21.08
€ 25.99
€ 21.08
Hardcover. What's the Secret? is a revolutionary book that finally answers the questions how companies like Disney, Nordstrom, and The Ritz-Carlton get 50,000 employees to deliver world class consistently, everyday, while the rest of companies and departments struggle with providing even good customer service with staffs of 12 or 15. Num Pages: 336 pages, Illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 237 x 163 x 30. Weight in Grams: 556.
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Number of pages
- 336
- Format
- Hardback
- Publication date
- 2008
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780470196120
- ISBN
- 9780470196120
Hardback
Condition: New
€ 31.99€ 24.86
€ 31.99
€ 24.86
Hardback. Series: Epica. Num Pages: 400 pages, 1000 colour illus. BIC Classification: KJSA. Category: (G) General (US: Trade). Dimension: 232 x 309 x 31. Weight in Grams: 2022.
- Publisher
- Bloomsbury Publishing PLC
- Format
- Hardback
- Publication date
- 2015
- Condition
- New
- SKU
- V9781472590695
- ISBN
- 9781472590695
Hardback
Condition: New
€ 89.80
€ 89.80
Paperback. A reference for advertising, sales, and marketing professionals looking for the right word to clinch the deal. It lists high-powered words, phrases, and slogans, arranged in categories ranging from 'snappy transitions' to 'knocking the competition', from 'grabbers' to 'clinchers.' Num Pages: 160 pages. BIC Classification: KJSA. Category: (G) General (US: Trade). Dimension: 222 x 218 x 8. Weight in Grams: 318.
- Publisher
- McGraw-Hill Education - Europe United States
- Number of pages
- 144
- Format
- Paperback
- Publication date
- 2006
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9780071467858
- ISBN
- 9780071467858
Paperback
Condition: New
€ 18.99€ 14.95
€ 18.99
€ 14.95
Paperback. Num Pages: 320 pages, Illustrations. BIC Classification: AJ; KJS. Category: (P) Professional & Vocational. Dimension: 254 x 203 x 22. Weight in Grams: 924.
- Publisher
- Rocky Nook
- Number of pages
- 320
- Format
- Paperback
- Publication date
- 2011
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781933952550
- ISBN
- 9781933952550
Paperback
Condition: New
€ 47.99€ 42.66
€ 47.99
€ 42.66
Paperback. Designed for students, scholars, and marketing research practitioners, this book is designed to take readers through the basics to an advanced understanding in qualitative marketing and consumer research. Num Pages: 240 pages, illustrations. BIC Classification: KJMV7; KJSM. Category: (U) Tertiary Education (US: College). Dimension: 241 x 170 x 13. Weight in Grams: 418.
- Publisher
- SAGE Publications Ltd
- Number of pages
- 240
- Format
- Paperback
- Publication date
- 2012
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780857027672
- ISBN
- 9780857027672
Paperback
Condition: New
€ 66.37
€ 66.37
Paperback. Ranging from the essentials of e-commerce to more traditional marketing approaches, this book tells you everything that you need to know about the aims and techniques of marketing in the 21st century. Series: The Basics. Num Pages: 256 pages, black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 199 x 128 x 19. Weight in Grams: 280.
- Publisher
- Taylor & Francis Ltd United Kingdom
- Number of pages
- 256
- Format
- Paperback
- Publication date
- 2009
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9780415779005
- ISBN
- 9780415779005
Paperback
Condition: New
€ 26.99€ 26.68
€ 26.99
€ 26.68
Paperback. Series: What Everyone Needs to Know. Num Pages: 240 pages. BIC Classification: JFDV; KJSA; KNTY; LNJX. Category: (G) General (US: Trade). Dimension: 210 x 140. .
- Publisher
- Oxford University Press Inc
- Format
- Paperback
- Publication date
- 2017
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780190625894
- ISBN
- 9780190625894
Paperback
Condition: New
€ 12.99€ 12.50
€ 12.99
€ 12.50
Hardcover. Take a glimpse into the mind of the modern consumer A decade of swift and stunning change has profoundly affected the psychology of how, when, and why we shop and buy. Num Pages: 224 pages. BIC Classification: KJSM. Category: (P) Professional & Vocational. Dimension: 236 x 162 x 21. Weight in Grams: 416.
- Publisher
- John Wiley & Sons Inc United States
- Number of pages
- 224
- Format
- Hardback
- Publication date
- 2014
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118647684
- ISBN
- 9781118647684
Hardback
Condition: New
€ 27.99€ 20.99
€ 27.99
€ 20.99