×


 x 

Shopping cart

Sales & marketing

Results 1401 - 1420 of 3874

Sales & marketing

Paperback. Editor(s): Lindh de Montoya, Monica. Num Pages: 251 pages, biography. BIC Classification: JHBL; KCL; KJS. Category: (G) General (US: Trade). Dimension: 216 x 140. .
Format
Paperback
Publication date
2004
Publisher
Palgrave Macmillan United Kingdom
Number of pages
251
Condition
New
SKU
V9781349725427
ISBN
9781349725427
Paperback
Condition: New

€ 126.86

Hardback. Num Pages: 251 pages, biography. BIC Classification: JFC; JHMC; KC; KJS. Category: (P) Professional & Vocational. Dimension: 216 x 140 x 17. Weight in Grams: 470.
Format
Hardback
Publication date
2004
Publisher
Palgrave USA United States
Number of pages
251
Condition
New
SKU
V9781403917577
ISBN
9781403917577
Hardback
Condition: New

€ 127.85

Paperback. Advertising For Dummies, Second Edition covers all the ins and outs of advertising for small business owners, advertising and marketing professionals, and anyone who wants to know more about the business and its basics. It includes up-to-date information on electronic, print, radio, television, and online advertising, as well as outdoor formats. Num Pages: 336 pages, Illustrations. BIC Classification: KJSA. Category: (P) Professional & Vocational. Dimension: 233 x 188 x 19. Weight in Grams: 494.
Format
Paperback
Publication date
2007
Publisher
John Wiley & Sons Inc United Kingdom
Edition
2nd Edition
Number of pages
336
Condition
New
SKU
V9780470045831
ISBN
9780470045831
Paperback
Condition: New

€ 19.99
€ 17.47

Hardcover. Teaches the basics of commodities marketing by farmers, ranchers, grain elevators, packers, and processors. This book includes a chapter devoted to electronic trading; an explanation of the most commonly used cash contracts; seasonal fluctuations of commodity prices; and statistics, charts, graphs, and tables illustrating main points. Num Pages: 273 pages, 52 illustrations. BIC Classification: KJS; TV. Category: (P) Professional & Vocational. Dimension: 232 x 163 x 25. Weight in Grams: 560.
Format
Hardback
Publication date
2003
Publisher
Iowa State University Press United States
Edition
2nd Edition
Number of pages
273
Condition
New
SKU
V9780813829579
ISBN
9780813829579
Hardback
Condition: New

€ 108.85

Hardcover. Star-Spangled Soccer traces the development of soccer in the USA. It is the first book that tells the story of how the sport rose to extreme highs and suffered almost catastrophic lows as it fought to position itself on the American sports landscape, beginning with the announcement from FIFA in 1988 that America would host the 1994 World Cup. Num Pages: 344 pages, biography. BIC Classification: 1KBB; KJS; KNSP; WSJA. Category: (P) Professional & Vocational. Dimension: 240 x 163 x 26. Weight in Grams: 658.
Format
Hardback
Publication date
2010
Publisher
Palgrave Macmillan
Number of pages
344
Condition
New
SKU
V9780230239739
ISBN
9780230239739
Hardback
Condition: New

€ 68.49

Hardback. Reviews empirical and analytical research, and extends the research through analytical and numerical investigation. This book combines three types of model frameworks - Lanchester, Vidale-Wolfe, and diffusion - with two different approaches to developing competitive advertising strategies - perfect equilibria and dynamic conjectural variations. Series: International Series in Quantitative Marketing. Num Pages: 147 pages, biography. BIC Classification: KJSA; KJSM; PBWH. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 234 x 156 x 11. Weight in Grams: 890.
Format
Hardback
Publication date
2002
Publisher
Kluwer Academic Publishers United States
Edition
2nd ed. 2003
Number of pages
147
Condition
New
SKU
V9781402072673
ISBN
9781402072673
Hardback
Condition: New

€ 130.67

paperback. Series: International Series in Quantitative Marketing. Num Pages: 147 pages, biography. BIC Classification: KJS; KJSA; MB. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 8. Weight in Grams: 248.
Format
Paperback
Publication date
2012
Publisher
Springer-Verlag New York Inc. United States
Edition
2nd Edition
Number of pages
147
Condition
New
SKU
V9781461353607
ISBN
9781461353607
Paperback
Condition: New

€ 126.38

Hardback. Series: International Series in Quantitative Marketing. Num Pages: 122 pages, biography. BIC Classification: KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 297 x 210 x 9. Weight in Grams: 371.
Format
Hardback
Publication date
1991
Publisher
Kluwer Academic Publishers United States
Number of pages
122
Condition
New
SKU
V9780792391463
ISBN
9780792391463
Hardback
Condition: New

€ 130.16

Paperback. Series: International Series in Quantitative Marketing. Num Pages: 122 pages, biography. BIC Classification: KJSA; KJT. Category: (P) Professional & Vocational. Dimension: 297 x 210 x 7. Weight in Grams: 374.
Format
Paperback
Publication date
2013
Publisher
Springer Netherlands
Edition
Softcover reprint of the original 1st ed. 1991
Number of pages
122
Condition
New
SKU
V9789401713160
ISBN
9789401713160
Paperback
Condition: New

€ 127.25

Hardcover. Excellence in customer service does not come about accidentally - it is a learnable set of behaviours that can be monitored, measured and managed. Drawing from the author's seminar programme, this title provides readers with a system for building and sustaining customer service. Num Pages: 192 pages, black & white illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 266 x 188 x 18. Weight in Grams: 540.
Format
Hardback
Publication date
2000
Publisher
John Wiley & Sons Inc
Edition
1st Edition
Number of pages
192
Condition
New
SKU
V9780787951399
ISBN
9780787951399
Hardback
Condition: New

€ 51.57

Paperback. .
Publisher
Cengage Learning, Inc
Format
Paperback
Publication date
2014
Edition
11th Edition
Condition
New
SKU
V9781285425436
ISBN
9781285425436
Paperback
Condition: New

€ 103.32

Hardback. When managers and marketers outline their social media strategies, they often plan for the right hook - their next highly anticipated sale or campaign that's going to put the competition out for the count. Right hooks, after all, convert traffic to sales. This book offers a blueprint to social media marketing strategies that really works. Num Pages: 224 pages, Illustrations. BIC Classification: KJE; KJS. Category: (G) General (US: Trade). Dimension: 239 x 197 x 21. Weight in Grams: 762.
Publisher
HarperCollins Publishers Inc
Format
Hardback
Publication date
2013
Edition
1st Edition
Condition
New
SKU
V9780062273062
ISBN
9780062273062
Hardback
Condition: New

€ 26.99
€ 24.66

Hardback. Num Pages: 320 pages. BIC Classification: KJE; KJH; KJM; KJS. Category: (G) General (US: Trade). Dimension: 229 x 152 x 27. Weight in Grams: 646.
Publisher
HarperCollins Publishers Inc
Format
Hardback
Publication date
2016
Condition
New
SKU
V9780062273123
ISBN
9780062273123
Hardback
Condition: New

€ 32.99
€ 31.03

Hardback. Gary Vaynerchuk has captured attention with his multi-faceted approach to personal branding and business. After utilizing traditional advertising techniques to build his family's local wine business into a national industry leader, Gary leveraged social media tools such as Twitter and Facebook to promote Wine Library TV, his video blog. Num Pages: 160 pages. BIC Classification: KJE; KJS. Category: (G) General (US: Trade). Dimension: 220 x 150 x 17. Weight in Grams: 266.
Publisher
HarperCollins Publishers Inc
Format
Hardback
Publication date
2009
Condition
New
SKU
V9780061914171
ISBN
9780061914171
Hardback
Condition: New

€ 30.99
€ 24.26

Hardcover. How to use powerful tools to engage customers with your brand Marketers, technologists, and corporate leaders are looking for ways to more effectively connect consumers with their brand. Storyscapes introduces "storyscaping" as a way to create immersive experiences that solve the challenge of connecting brands and consumers. Num Pages: 256 pages, illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 211 x 212 x 19. Weight in Grams: 610.
Publisher
John Wiley & Sons Inc United States
Number of pages
256
Format
Hardback
Publication date
2014
Edition
1st Edition
Condition
New
SKU
V9781118823286
ISBN
9781118823286
Hardback
Condition: New

€ 31.99
€ 25.13

Paperback / so. Num Pages: 379 pages, black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 21. Weight in Grams: 630.
Format
Paperback
Publication date
2008
Publisher
Gabler Verlag United States
Number of pages
379
Condition
New
SKU
V9783834909749
ISBN
9783834909749
Paperback
Condition: New

€ 63.30

Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: KJMV3; KJS; UF. Category: (G) General (US: Trade). Dimension: 244 x 170 x 21. Weight in Grams: 653.
Format
Paperback
Publication date
1990
Publisher
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
Condition
New
SKU
V9783540523109
ISBN
9783540523109
Paperback
Condition: New

€ 85.19

Hardcover. This book examines how today's technologies allow companies to create dynamic dialogues with their customers through shared networks, virtual marketing techniques and blogs to develop deeper relationships that reinforce brand loyalty and drive growth. Num Pages: 205 pages, 10 black & white tables, biography. BIC Classification: KJM; KJS; KJU. Category: (P) Professional & Vocational. Dimension: 243 x 164 x 22. Weight in Grams: 466.
Format
Hardback
Publication date
2010
Publisher
Springer-Verlag New York Inc. United States
Edition
2011th Edition
Condition
New
SKU
V9781441970817
ISBN
9781441970817
Hardback
Condition: New

€ 87.67

paperback. This book examines how today's technologies allow companies to create dynamic dialogues with their customers through shared networks, virtual marketing techniques and blogs to develop deeper relationships that reinforce brand loyalty and drive growth. Num Pages: 219 pages, 10 black & white tables, biography. BIC Classification: KJM; KJS; KJU. Category: (G) General (US: Trade). Dimension: 235 x 155 x 12. Weight in Grams: 343.
Format
Paperback
Publication date
2014
Publisher
Springer-Verlag New York Inc. United States
Edition
2011th Edition
Number of pages
219
Condition
New
SKU
V9781489991966
ISBN
9781489991966
Paperback
Condition: New

€ 72.50

Paperback. * This will be the first British textbook on the subject. * International approach, reflecting the global market for fashion. * The clothing industry is vast, currently worth GBP35 billion a year in the UK and growing. Num Pages: 216 pages, 20. BIC Classification: AKTA; KJS; TDPH. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 245 x 173 x 11. Weight in Grams: 382.
Publisher
John Wiley & Sons Inc
Number of pages
224
Format
Paperback
Publication date
2012
Edition
1st Edition
Condition
New
SKU
V9781405150606
ISBN
9781405150606
Paperback
Condition: New

€ 38.99
€ 30.87

Subscribe to our newsletter

News on special offers, signed editions & more!