Sales & marketing
Results 361 - 380 of 1034
Sales & marketing
Paperback. Editor(s): Wallace, Lillian. Num Pages: 97 pages. BIC Classification: KJSA. Dimension: 229 x 152 x 7. Weight in Grams: 188.
- Publisher
- Nova Science Publishers Inc
- Format
- Paperback
- Publication date
- 2014
- Condition
- New
- SKU
- V9781633214583
- ISBN
- 9781633214583
Paperback
Condition: New
€ 101.18€ 70.74
€ 101.18
€ 70.74
paperback. Num Pages: 256 pages, black & white illustrations. BIC Classification: JFSJ1; JPQB; KJS; MJCL. Category: (G) General (US: Trade). Dimension: 234 x 155 x 14. Weight in Grams: 366.
- Format
- Paperback
- Publisher
- Oxford University Press United States
- Number of pages
- 256
- Condition
- New
- Publication date
- 2016
- Edition
- Illustrated
- SKU
- V9780190606855
- ISBN
- 9780190606855
Paperback
Condition: New
€ 46.68
€ 46.68
Paperback. .
- Publisher
- Pearson Education Limited
- Number of pages
- 208
- Format
- Paperback
- Publication date
- 2014
- Condition
- New
- SKU
- V9780273792857
- ISBN
- 9780273792857
Paperback
Condition: New
€ 23.99€ 16.69
€ 23.99
€ 16.69
Hardcover. Companies and agencies spend vast amounts of money to advertise and brand products and music has been an important part of this. This book assesses how from selecting sound and music for individual products and adverts many large companies have moved to develop a music strategy to align their brand and create emotional impact. Num Pages: 212 pages, 12 figures, 4 black & white tables. BIC Classification: AV; KJS. Category: (G) General (US: Trade). Dimension: 144 x 224 x 18. Weight in Grams: 396.
- Format
- Hardback
- Publication date
- 2013
- Publisher
- Palgrave Macmillan United Kingdom
- Edition
- 2013th Edition
- Number of pages
- 200
- Condition
- New
- SKU
- V9781137271471
- ISBN
- 9781137271471
Hardback
Condition: New
€ 87.20
€ 87.20
Hardback. Drawing on the records of studio personnel, independent exhibitors, moviegoers, and the motion pictures themselves, this title analyzes what was wrong - and right - with Hollywood at the end of a heralded decade, and how the industry's troubles changed the making and marketing of films in 1938 and beyond. Num Pages: 284 pages, 15 b/w photographs, 1 table. BIC Classification: KJSP. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 229 x 152 x 19. Weight in Grams: 467.
- Format
- Hardback
- Publication date
- 2012
- Publisher
- University of California Press United States
- Number of pages
- 284
- Condition
- New
- SKU
- V9780520233706
- ISBN
- 9780520233706
Hardback
Condition: New
€ 75.00€ 58.30
€ 75.00
€ 58.30
Hardcover. Why do some products capture our attention while others flop? What makes us engage with certain things out of sheer habit? Is there an underlying pattern to how technologies hook us? In this book, the author answers these questions with his years of research, consulting, and practical experience. It also provides readers with practical insights. Num Pages: 256 pages. BIC Classification: KJMV6; KJSM. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 205 x 139 x 24. Weight in Grams: 340.
- Format
- Hardback
- Publication date
- 2014
- Publisher
- Portfolio Penguin
- Condition
- New
- SKU
- 9780241184837
- ISBN
- 9780241184837
Hardback
Condition: New
€ 18.99€ 13.87
€ 18.99
€ 13.87
Paperback. Gives you winning B2B sales strategies and techniques. Combining a commonsense approach with the best kept secrets of the world's most successful sales people, this book presents a six-step process for winning sales opportunities and shows you how to: qualify the prospect for forecasting accuracy, and communicate your strategy to your team. Num Pages: 192 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 229 x 153 x 12. Weight in Grams: 242.
- Publisher
- McGraw-Hill Education - Europe
- Format
- Paperback
- Publication date
- 2003
- Edition
- Reprint
- Condition
- New
- SKU
- V9780071418713
- ISBN
- 9780071418713
Paperback
Condition: New
€ 27.99€ 24.01
€ 27.99
€ 24.01
Hardback. Gelber's highly readable and lively prose makes clear how this unique economic ritual survived into the industrial twentieth century, in the process adding a colorful and interesting chapter to the history of the automobile. Series: Gender Relations in the American Experience. Num Pages: 248 pages, 7, 7 black & white halftones. BIC Classification: 1KBB; JFFT; KJS; KNPR; WGCB. Category: (G) General (US: Trade); (U) Tertiary Education (US: College). Dimension: 229 x 152 x 22. Weight in Grams: 499.
- Format
- Hardback
- Publication date
- 2008
- Publisher
- Johns Hopkins University Press United States
- Edition
- First Edition
- Number of pages
- 248
- Condition
- New
- SKU
- V9780801889974
- ISBN
- 9780801889974
Hardback
Condition: New
€ 55.36€ 50.89
€ 55.36
€ 50.89
Paperback. Series: Cornell Hospitality Management: Best Practices. Num Pages: 192 pages. BIC Classification: KJS; KNSH. Category: (G) General (US: Trade). Dimension: 204 x 129 x 12. Weight in Grams: 198.
- Publisher
- Cornell University Press United States
- Number of pages
- 128
- Format
- Paperback
- Publication date
- 2012
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780801478192
- ISBN
- 9780801478192
Paperback
Condition: New
€ 17.99€ 17.51
€ 17.99
€ 17.51
Hardcover. What It Takes to be a Leader in Hospitality Sales-Principles and Techniques for Success What's the key to success in today's competitive hospitality industry? Sales-the art and science of telling potential customers that you have the product they need, when they need it, and where, at a price that's right for them. Num Pages: 352 pages, Ill. BIC Classification: KJS; KNSH; YNW. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 238 x 195 x 26. Weight in Grams: 812.
- Format
- Hardback
- Publication date
- 1999
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 1st Edition
- Number of pages
- 352
- Condition
- New
- SKU
- V9780471296799
- ISBN
- 9780471296799
Hardback
Condition: New
€ 194.09
€ 194.09
Paperback. .
- Publisher
- Gabler Verlag United Kingdom
- Format
- Paperback
- Publication date
- 1998
- Edition
- 2., überarb. u. erw. Aufl. 1998
- Condition
- New
- SKU
- V9783409236812
- ISBN
- 9783409236812
Paperback
Condition: New
€ 54.15
€ 54.15
Hardcover. Distills the strategies used to create the world's most enduring brands into a fresh approach called "cultural branding". This book offers marketers and managers an alternative to conventional branding strategies, which often backfire when companies attempt to create identity brands. Num Pages: 288 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 240 x 159 x 25. Weight in Grams: 624.
- Publisher
- Harvard Business School Publishing United States
- Number of pages
- 288
- Format
- Hardback
- Publication date
- 2004
- Edition
- 1ST
- Condition
- New
- SKU
- V9781578517749
- ISBN
- 9781578517749
Hardback
Condition: New
€ 37.99€ 35.36
€ 37.99
€ 35.36
Hardcover. Brings science to marketing with practical findings that have been replicated, explained and generalised into 'laws' we can rely on. Provides insight for all business professionals to market their brands effectively. Author from University of South Australia. Num Pages: 246 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 241 x 165 x 24. Weight in Grams: 598.
- Publisher
- Oxford University Press, USA
- Number of pages
- 246
- Format
- Hardback
- Publication date
- 2010
- Edition
- 01st Edition
- Condition
- New
- SKU
- V9780195573565
- ISBN
- 9780195573565
Hardback
Condition: New
€ 56.42
€ 56.42
Paperback. Frank Bettger, one of the highest paid salesmen in America, reveals the selling secrets that raised him from initial failure to unparalleled success and fame. Num Pages: 192 pages, illustrations. BIC Classification: KJS; VSC. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 213 x 141 x 14. Weight in Grams: 192.
- Publisher
- Touchstone
- Number of pages
- 192
- Format
- Paperback
- Publication date
- 2004
- Edition
- Illustrated
- Condition
- New
- SKU
- V9780671794378
- ISBN
- 9780671794378
Paperback
Condition: New
€ 15.99€ 11.56
€ 15.99
€ 11.56
Paperback. Spin doctors are seldom out of the news for long. But who really knows what spin is, or what spin doctors do? Paul Richards shows that spin doctoring is a new phrase to describe a very old practice. Num Pages: 256 pages. BIC Classification: JFD; JPVL; JPVN; KJSP. Category: (G) General (US: Trade). Dimension: 217 x 135 x 22. Weight in Grams: 282.
- Publisher
- Biteback Publishing
- Format
- Paperback
- Publication date
- 2016
- Condition
- New
- SKU
- V9781849549981
- ISBN
- 9781849549981
Paperback
Condition: New
€ 17.99€ 14.29
€ 17.99
€ 14.29
Paperback. You have to do it you might as well enjoy it No one likes a pushy, smarmy salesman no one wants to be that guy but most of us need to sell to some extent. How else can we get any business? We all have to do it now, whether we re lawyers, accountants or start-ups. Num Pages: 204 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 139 x 215 x 16. Weight in Grams: 256.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- John Wiley and Sons Ltd
- Edition
- 1st Edition
- Number of pages
- 204
- Condition
- New
- SKU
- V9780857082435
- ISBN
- 9780857082435
Paperback
Condition: New
€ 17.99€ 14.23
€ 17.99
€ 14.23
Paperback. .
- Publisher
- Hothive Books United Kingdom
- Number of pages
- 56
- Format
- Paperback
- Publication date
- 2011
- Condition
- New
- SKU
- V9781906316778
- ISBN
- 9781906316778
Paperback
Condition: New
€ 8.99€ 7.83
€ 8.99
€ 7.83
Paperback. Num Pages: 102 pages, illus. BIC Classification: CBW; KJS; KNTP; VSC. Category: (G) General (US: Trade). Dimension: 223 x 153 x 8. Weight in Grams: 160.
- Format
- Paperback
- Publication date
- 1996
- Publisher
- Nova Science Publishers Inc United States
- Number of pages
- 102
- Condition
- New
- SKU
- V9781560722779
- ISBN
- 9781560722779
Paperback
Condition: New
€ 31.99€ 23.25
€ 31.99
€ 23.25
Paperback. Tom Hopkins earned himself over one million dollars in his first three years as a salesman. Here, in his first book, he sets down the key secrets of his success. Editor(s): Jamison, Warren. Num Pages: 384 pages, index. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 199 x 132 x 21. Weight in Grams: 288.
- Publisher
- HarperCollins Publishers Ltd
- Format
- Paperback
- Publication date
- 1994
- Condition
- New
- SKU
- V9780586058961
- ISBN
- 9780586058961
Paperback
Condition: New
€ 17.99€ 12.97
€ 17.99
€ 12.97
Paperback. One of a series which provides an introduction to advertising in four key media. Written for managers using these media for the first time, each book is a practical guide to planning, preparing, running and evaluating a campaign in a particular medium. This title covers the planning of exhibitions. Series: Advertising Guides. Num Pages: 250 pages, black & white illustrations. BIC Classification: KJP; KJSA. Category: (P) Professional & Vocational. Dimension: 244 x 170 x 9. Weight in Grams: 288. Good clean copy. Minor shelfwear
- Condition
- Used, Very Good
- Publisher
- Cengage Learning
- Format
- Paperback
- Publication date
- 1997
- SKU
- KEX0268426
- ISBN
- 9780304334315
Paperback
Condition: Used, Very Good
€ 4.99
€ 4.99