Sales & marketing
Results 889 - 912 of 1329
Sales & marketing
Paperback. Num Pages: 152 pages. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 234 x 156. .
- Publisher
- Pearson Education Limited United Kingdom
- Number of pages
- 152
- Format
- Paperback
- Publication date
- 2016
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781292087924
- ISBN
- 9781292087924
Paperback
Condition: New
€ 19.99€ 15.84
€ 19.99
€ 15.84
Paperback. How much is a Facebook "like" worth? How can you effectively engage online influencers? What are the best dashboards for monitoring multiple social channels simutaneously? How do you keep it all going around the clock? This title explains the ins-and-outs of platforms such as Facebook,Twitter, LinkedIn, Google+, Foursquare, Pinterest, and others. Num Pages: 272 pages. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 228 x 155 x 22. Weight in Grams: 458.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- AMACOM
- Number of pages
- 272
- Condition
- New
- SKU
- V9780814432556
- ISBN
- 9780814432556
Paperback
Condition: New
€ 19.99€ 19.92
€ 19.99
€ 19.92
Paperback. Num Pages: 304 pages, Illustrations. BIC Classification: KJD; KJM; KJMV6; KJP; KJS. Category: (P) Professional & Vocational. Dimension: 233 x 153 x 21. Weight in Grams: 578.
- Publisher
- Pearson Education Limited United Kingdom
- Number of pages
- 240
- Format
- Paperback
- Publication date
- 2014
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781292014913
- ISBN
- 9781292014913
Paperback
Condition: New
€ 29.99€ 28.92
€ 29.99
€ 28.92
Paperback. Num Pages: 510 pages. BIC Classification: CBW; KJSP. Category: (G) General (US: Trade). Dimension: 235 x 187. .
- Publisher
- Taylor & Francis Ltd United Kingdom
- Number of pages
- 510
- Format
- Paperback
- Publication date
- 2015
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780415748841
- ISBN
- 9780415748841
Paperback
Condition: New
€ 93.40
€ 93.40
Hardback. Addressing the business challenges that globalization poses, this book is designed to help managers improve their global acumen by developing a better understanding of the cultural, political, and economic risks they face as their companies expand globally. Num Pages: 219 pages, biography. BIC Classification: KC; KJC; KJSM. Category: (G) General (US: Trade). Dimension: 245 x 161 x 25. Weight in Grams: 400.
- Publisher
- Palgrave Macmillan
- Format
- Hardback
- Publication date
- 2016
- Edition
- 1st ed. 2016
- Condition
- New
- SKU
- V9781137502810
- ISBN
- 9781137502810
Hardback
Condition: New
€ 52.55€ 34.88
€ 52.55
€ 34.88
Paperback.
- Publisher
- Fitness Information Technology, Inc, U.S.
- Format
- Paperback
- Publication date
- 2015
- Condition
- New
- SKU
- V9781935412434
- ISBN
- 9781935412434
Paperback
Condition: New
€ 86.42€ 66.10
€ 86.42
€ 66.10
Paperback. The sales function is the front--line of any business. Keeping up with the latest sales techniques is essential, as well as ensuring you have a motivated, incentivised and focused sales team well--versed in the basics of selling, from identifying new prospects and getting repeat business to closing the deal. Series: Express Exec. Num Pages: 122 pages, black & white illustrations. BIC Classification: KJS. Category: (G) General (US: Trade); (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 176 x 125 x 7. Weight in Grams: 132.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 122
- Condition
- New
- SKU
- V9781841124551
- ISBN
- 9781841124551
Paperback
Condition: New
€ 14.99€ 13.35
€ 14.99
€ 13.35
Paperback. Provides global/international view of marketing and marketing research; how to conduct research Num Pages: 560 pages. BIC Classification: KJMV7; KJS. Category: (P) Professional & Vocational. Dimension: 196 x 252 x 40. Weight in Grams: 1198.
- Publisher
- SAGE Publications Pvt. Ltd
- Format
- Paperback
- Publication date
- 2015
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9789351507505
- ISBN
- 9789351507505
Paperback
Condition: New
€ 51.42
€ 51.42
Paperback. Global Marketing Management adopts a strategic management framework and provides an examination of key management decisions. The implications for developing and executing successful global marketing programmes are discussed, enabling students to understand the impact of decisions on marketing efforts worldwide. Num Pages: 608 pages, 100 colour line drawings, 130 colour half-tones. BIC Classification: KJK; KJMV7; KJS. Category: (U) Tertiary Education (US: College). Dimension: 264 x 196 x 29. Weight in Grams: 1284.
- Publisher
- Oxford University Press United Kingdom
- Number of pages
- 608
- Format
- Paperback
- Publication date
- 2012
- Edition
- 3rd Edition
- Condition
- New
- SKU
- V9780199609703
- ISBN
- 9780199609703
Paperback
Condition: New
€ 228.98
€ 228.98
Paperback. Helps you to master various aspects of global marketing. This title covers the key techniques for successful global marketing, from creating global brands to building an international culture, and from selecting international executives to delivering innovation globally. It also includes a glossary of key concepts. Series: ExpressExec S. Num Pages: 138 pages. BIC Classification: KJK; KJS. Category: (G) General (US: Trade); (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 172 x 125 x 11. Weight in Grams: 136.
- Format
- Paperback
- Publication date
- 2002
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 138
- Condition
- New
- SKU
- V9781841121918
- ISBN
- 9781841121918
Paperback
Condition: New
€ 14.99€ 13.36
€ 14.99
€ 13.36
Paperback. aeo Highly innovative framework in each chapter: competitive, environmental, marketing. aeo Analytical approach based on experience. aeo Truly global: looks at key regions such as Mexico, China, Japan and Europe. aeo Key global industries such as telecommunications integrated into region and scan. aeo Coverage of important cultural issues. Series: International Dimensions Marketing. Num Pages: 670 pages, black & white illustrations. BIC Classification: KJK; KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 253 x 179 x 32. Weight in Grams: 1060.
- Format
- Paperback
- Publication date
- 1996
- Publisher
- Basil Blackwell Inc, US United States
- Edition
- 1st Edition
- Number of pages
- 670
- Condition
- New
- SKU
- V9781557868299
- ISBN
- 9781557868299
Paperback
Condition: New
€ 44.99€ 34.71
€ 44.99
€ 34.71
Hardcover. Globalization is a leading force for industry worldwide, especially the new technology sector. This presents both problems and opportunities in the emergence of a new type of consumer and the effects of globalization on industry in terms of culture, economics, marketing, and social issues at every scale from local to global. Editor(s): Ammi, Chantal. Num Pages: 280 pages, Illustrations. BIC Classification: KJSM. Category: (P) Professional & Vocational. Dimension: 241 x 162 x 20. Weight in Grams: 566.
- Format
- Hardback
- Publication date
- 2007
- Publisher
- ISTE United Kingdom
- Edition
- 1st Edition
- Number of pages
- 280
- Condition
- New
- SKU
- V9781905209637
- ISBN
- 9781905209637
Hardback
Condition: New
€ 206.57
€ 206.57
Paperback. Num Pages: 256 pages. BIC Classification: KJC; KJMV7; KJS. Category: (G) General (US: Trade). Dimension: 154 x 294 x 14. Weight in Grams: 348.
- Format
- Paperback
- Publication date
- 2016
- Publisher
- Career Press United States
- Number of pages
- 256
- Condition
- New
- SKU
- V9781632650474
- ISBN
- 9781632650474
Paperback
Condition: New
€ 18.10
€ 18.10
Paperback. George Gallup's polling techniques achieved fame when he predicted that Franklin D Roosevelt would be reelected president in 1936. This work traces Gallup's intellectual and methodological developments, examining his comprehensive approach to market research. It takes a look at the film industry's use of opinion polling in the 1930s and '40s. Series: Film and Culture Series. Num Pages: 304 pages, 16 photographs. BIC Classification: 1KBB; 3JJG; APF; KJSM; KNTC. Category: (P) Professional & Vocational. Dimension: 227 x 160 x 15. Weight in Grams: 499.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Columbia University Press United States
- Number of pages
- 336
- Condition
- New
- SKU
- V9780231121330
- ISBN
- 9780231121330
Paperback
Condition: New
€ 36.99€ 26.99
€ 36.99
€ 26.99
Hardcover. This title describes the state of the art in all areas of spatial marketing, discussing the various constituents which make up the geography of markets. Demand varies according to location and can be measured according to revenue, the number of households, spending patterns and lifestyles. Editor(s): Cliquet, Gerard. Translator(s): Hughes, Eugene. Series: Geographical Information Systems. Num Pages: 328 pages, Illustrations, maps. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 242 x 162 x 22. Weight in Grams: 612.
- Format
- Hardback
- Publication date
- 2006
- Publisher
- ISTE United Kingdom
- Edition
- 1st Edition
- Number of pages
- 328
- Condition
- New
- SKU
- V9781905209071
- ISBN
- 9781905209071
Hardback
Condition: New
€ 182.36
€ 182.36
Hardcover. Discover the forces driving the decisions of today's most sought after consumers According to recent statistics, members of Generation Y shop 25 percent to 40 percent more than the average consumer. Num Pages: 272 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 235 x 163 x 25. Weight in Grams: 466.
- Format
- Hardback
- Publication date
- 2009
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 272
- Condition
- New
- SKU
- V9780470400913
- ISBN
- 9780470400913
Hardback
Condition: New
€ 25.99€ 20.79
€ 25.99
€ 20.79
Hardback. Num Pages: 192 pages, B&W illustrations, charts, tables. BIC Classification: KJC; KJS. Category: (G) General (US: Trade). Dimension: 149 x 224 x 17. Weight in Grams: 384.
- Publisher
- Taylor & Francis Inc
- Format
- Hardback
- Publication date
- 2014
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781937134853
- ISBN
- 9781937134853
Hardback
Condition: New
€ 35.74
€ 35.74
Hardcover. Advertising is dead. So how to you reach your elusive, media-cynical, social media-obsessed customers? With games. Game-Based Marketing makes professionals aware of how pervasive games are today, how large a role they are playing in business marketing, and how to better use "funware" to create an engaged and loyal customer base. Num Pages: 240 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 236 x 160 x 23. Weight in Grams: 432.
- Format
- Hardback
- Publication date
- 2010
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 240
- Condition
- New
- SKU
- V9780470562239
- ISBN
- 9780470562239
Hardback
Condition: New
€ 25.99€ 20.76
€ 25.99
€ 20.76
Paperback. Num Pages: 236 pages, b/w illus. BIC Classification: KJSU; KNSZ. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 228 x 157 x 16. Weight in Grams: 416.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Companion Press,US United States
- Number of pages
- 236
- Condition
- New
- SKU
- V9781879651449
- ISBN
- 9781879651449
Paperback
Condition: New
€ 25.99€ 23.05
€ 25.99
€ 23.05
Paperback. Num Pages: 456 pages, 109 black & white illustrations, 51 black & white tables, 31 black & white halftones, 78. BIC Classification: KJS; KJVX. Category: (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 246 x 174 x 20. Weight in Grams: 898.
- Publisher
- Taylor & Francis Ltd
- Format
- Paperback
- Publication date
- 2014
- Edition
- 3rd Edition
- Condition
- New
- SKU
- V9780415831581
- ISBN
- 9780415831581
Paperback
Condition: New
€ 87.12
€ 87.12
Paperback. Num Pages: 478 pages. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 253 x 182 x 25. Weight in Grams: 834.
- Publisher
- Fitness Information Technology, Inc, U.S. United States
- Number of pages
- 478
- Format
- Paperback
- Publication date
- 2019
- Edition
- Fourth
- Condition
- New
- SKU
- V9781935412403
- ISBN
- 9781935412403
Paperback
Condition: New
€ 94.59€ 72.44
€ 94.59
€ 72.44
Paperback. Canada's most comprehensive textbook on public relations and marketing communications featuring 20 expert contributors. Editor(s): Carney, William Wray; Lymer, Leah-Ann. Num Pages: 536 pages. BIC Classification: 1KBC; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 232 x 153 x 35. Weight in Grams: 794.
- Publisher
- University of Alberta Press
- Format
- Paperback
- Publication date
- 2015
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781772120448
- ISBN
- 9781772120448
Paperback
Condition: New
€ 59.55€ 46.77
€ 59.55
€ 46.77
Pamphlet. Series: Scientology Handbook Series. Num Pages: 44 pages. BIC Classification: KJSP. Category: (G) General (US: Trade). Dimension: 230 x 168 x 3. Weight in Grams: 96.
- Publisher
- New Era Publications International APS Denmark
- Number of pages
- 44
- Publication date
- 2004
- Condition
- New
- SKU
- V9788779684089
- ISBN
- 9788779684089
Paperback
Condition: New
€ 6.27
€ 6.27
Hardback. Shows how B2B leaders integrate approaches and technologies with techniques to find, get, and keep customers. This book introduces a sales coverage model that meets the needs of the Web-based environment while retaining the benefits that a good salesperson can bring to the table. Num Pages: 208 pages, Illustrations. BIC Classification: KJC; KJS. Category: (P) Professional & Vocational. Dimension: 233 x 163 x 19. Weight in Grams: 512.
- Format
- Hardback
- Publication date
- 2003
- Publisher
- McGraw-Hill Education - Europe United States
- Number of pages
- 208
- Condition
- New
- SKU
- V9780071408790
- ISBN
- 9780071408790
Hardback
Condition: New
€ 50.99€ 36.08
€ 50.99
€ 36.08