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Sales & marketing
Results 1081 - 1104 of 3941
Sales & marketing
Paperback / so. Mit einem Geleitwort von Prof. Dr. Karl-Heinz Waldmann Num Pages: 127 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 8. Weight in Grams: 223.
- Format
- Paperback
- Publication date
- 2010
- Publisher
- Springer Fachmedien Wiesbaden Germany
- Number of pages
- 127
- Condition
- New
- SKU
- V9783834926173
- ISBN
- 9783834926173
Paperback
Condition: New
€ 59.90
€ 59.90
Paperback / so. Series: Basler Schriften Zum Marketing. Num Pages: 444 pages, black & white illustrations, bibliography. BIC Classification: KJS; KNS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 25. Weight in Grams: 567.
- Format
- Paperback
- Publication date
- 2007
- Publisher
- Gabler Verlag United Kingdom
- Number of pages
- 444
- Condition
- New
- SKU
- V9783834903167
- ISBN
- 9783834903167
Paperback
Condition: New
€ 85.09
€ 85.09
Paperback / so. Num Pages: 201 pages, black & white illustrations, bibliography. BIC Classification: KFF; KJC; KJM; KJS. Category: (G) General (US: Trade). Dimension: 234 x 156 x 12. Weight in Grams: 308.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Number of pages
- 201
- Condition
- New
- SKU
- V9783642639173
- ISBN
- 9783642639173
Paperback
Condition: New
€ 49.60
€ 49.60
Paperback / so. Series: Beitrage Zur Betriebswirtschaftlichen Forschung. Num Pages: black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 15. Weight in Grams: 445.
- Format
- Paperback
- Publication date
- 1986
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783409136129
- ISBN
- 9783409136129
Paperback
Condition: New
€ 83.74
€ 83.74
Paperback / so. Editor(s): Effert, Detlef. Num Pages: 241 pages, black & white illustrations, bibliography. BIC Classification: KFFK; KJS. Category: (G) General (US: Trade). Dimension: 242 x 168 x 14. Weight in Grams: 413.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Springer Gabler Germany
- Number of pages
- 241
- Condition
- New
- SKU
- V9783658005337
- ISBN
- 9783658005337
Paperback
Condition: New
€ 50.37
€ 50.37
Hardback. Editor(s): Effert, Detlef. Num Pages: 241 pages, black & white illustrations, bibliography. BIC Classification: KFF; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 13. Weight in Grams: 395.
- Format
- Hardback
- Publication date
- 2010
- Publisher
- Springer Gabler Germany
- Number of pages
- 241
- Condition
- New
- SKU
- V9783834925619
- ISBN
- 9783834925619
Hardback
Condition: New
€ 62.67
€ 62.67
Paperback / so. Series: Physica-Schriften Zur Betriebswirtschaft. Num Pages: 272 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 229 x 152 x 15. Weight in Grams: 395.
- Format
- Paperback
- Publication date
- 1993
- Publisher
- Physica-Verlag GmbH & Co Germany
- Number of pages
- 272
- Condition
- New
- SKU
- V9783790807103
- ISBN
- 9783790807103
Paperback
Condition: New
€ 72.37
€ 72.37
Hardback. Editor(s): Buber, Renate; Holzmuller, Hartmut H. Num Pages: black & white illustrations, colour illustrations, black & white tables, bibliography. BIC Classification: KJSM. Category: (G) General (US: Trade). Dimension: 244 x 170 x 60. Weight in Grams: 2050.
- Format
- Hardback
- Publication date
- 2009
- Publisher
- Gabler Verlag United States
- Edition
- 2
- Condition
- New
- SKU
- V9783834909763
- ISBN
- 9783834909763
Hardback
Condition: New
€ 133.02
€ 133.02
Paperback. Designed for students, scholars, and marketing research practitioners, this book is designed to take readers through the basics to an advanced understanding in qualitative marketing and consumer research. Num Pages: 240 pages, illustrations. BIC Classification: KJMV7; KJSM. Category: (U) Tertiary Education (US: College). Dimension: 241 x 170 x 13. Weight in Grams: 418.
- Publisher
- SAGE Publications Ltd
- Number of pages
- 240
- Format
- Paperback
- Publication date
- 2012
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780857027672
- ISBN
- 9780857027672
Paperback
Condition: New
€ 67.32
€ 67.32
Paperback. Katja Zielke entwickelt einen innovativen, mehrstufigen Ansatz zur Operationalisierung, Messung und Steuerung der Qualitatswahrnehmung komplexer Dienstleistungsbundel, welcher die spezifischen Besonderheiten der touristischen Leistung berucksichtigt." Series: Marketing und Innovationsmanagement. Num Pages: 255 pages, 21 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 14. Weight in Grams: 333.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 255
- Condition
- New
- SKU
- V9783824479924
- ISBN
- 9783824479924
Paperback
Condition: New
€ 88.33
€ 88.33
Paperback / so. Series: Basler Schriften Zum Marketing. Num Pages: 398 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 22. Weight in Grams: 540.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Springer Gabler United States
- Number of pages
- 398
- Condition
- New
- SKU
- V9783658009243
- ISBN
- 9783658009243
Paperback
Condition: New
€ 95.20
€ 95.20
Hardcover. Easy to digest tips and tools on how not to run a business Experts are constantly telling us what we need to be doing to improve our businesses. Hundreds of books in the market are filled with advice from these experts. Num Pages: 208 pages, colour illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 185 x 137 x 17. Weight in Grams: 388.
- Format
- Hardback
- Publication date
- 2013
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 208
- Condition
- New
- SKU
- V9781118732755
- ISBN
- 9781118732755
Hardback
Condition: New
€ 18.99€ 16.53
€ 18.99
€ 16.53
Paperback. .
- Publisher
- Taylor & Francis Ltd United Kingdom
- Number of pages
- 232
- Format
- Paperback
- Publication date
- 2016
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780415713344
- ISBN
- 9780415713344
Paperback
Condition: New
€ 38.99€ 23.94
€ 38.99
€ 23.94
paperback. Num Pages: 271 pages, biography. BIC Classification: HBTQ; KJS. Category: (G) General (US: Trade). Dimension: 216 x 140 x 17. Weight in Grams: 380.
- Format
- Paperback
- Publication date
- 1995
- Publisher
- Palgrave USA United States
- Number of pages
- 271
- Condition
- New
- Edition
- 1st ed. 2090
- SKU
- V9781403972125
- ISBN
- 9781403972125
Paperback
Condition: New
€ 66.46
€ 66.46
Paperback / so. Editor(s): Beck, Klaus, M.a; Eilders, Christiane; Holtz-Bacha, Dr Christina (University of Florida); Kutsch, Arnulf; Reus, Gunter. Num Pages: black & white illustrations, bibliography. BIC Classification: GTC; JFD; JHB; JP; KJSP. Category: (G) General (US: Trade). Dimension: 244 x 170 x 16. Weight in Grams: 476.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Springer vs United States
- Condition
- New
- SKU
- V9783658017255
- ISBN
- 9783658017255
Paperback
Condition: New
€ 72.80
€ 72.80
Paperback. This down-to-earth guide provides nonprofit executives and board members with the information and tools they need to create a persuasive and effective annual report. Num Pages: 240 pages, Ill. BIC Classification: KFCR; KJSP; KJVX. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 278 x 210 x 13. Weight in Grams: 582.
- Format
- Paperback
- Publication date
- 2001
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st
- Number of pages
- 240
- Condition
- New
- SKU
- V9780787954109
- ISBN
- 9780787954109
Paperback
Condition: New
€ 35.00
€ 35.00
Hardback. Generating publicity is not about knowing some wonderful secret, or about knowing the right people, or about having good luck. It is about employing a methodology and a series of steps in a thoughtful and dedicated manner. Num Pages: 144 pages. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 236 x 187 x 23. Weight in Grams: 730.
- Format
- Hardback
- Publication date
- 2008
- Publisher
- Glitterati Inc United States
- Number of pages
- 144
- Condition
- New
- SKU
- V9780979338472
- ISBN
- 9780979338472
Hardback
Condition: New
€ 22.91
€ 22.91
Paperback. Series: The Basics. Num Pages: 288 pages, black & white illustrations. BIC Classification: KJSP. Category: (U) Tertiary Education (US: College); (UP) Postgraduate, Research & Scholarly. Dimension: 197 x 130 x 21. Weight in Grams: 324.
- Publisher
- Taylor & Francis Ltd
- Number of pages
- 288
- Format
- Paperback
- Publication date
- 2013
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780415675833
- ISBN
- 9780415675833
Paperback
Condition: New
€ 28.63
€ 28.63
Paperback. Intended for students and practitioners in Public Relations, this volume challenges conventions and also provides essential empirical detail and careful argument in this field. It stimulates debate about the boundaries, definitions, functions, and effects of public relations. Editor(s): L'Etang, Jacquie; Pieczka, Magda. Num Pages: 528 pages, 1, black & white illustrations. BIC Classification: KJSP. Category: (P) Professional & Vocational. Dimension: 255 x 183 x 29. Weight in Grams: 926.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Taylor & Francis Inc United States
- Number of pages
- 528
- Condition
- New
- Edition
- 1st Edition
- SKU
- V9780805846188
- ISBN
- 9780805846188
Paperback
Condition: New
€ 94.88
€ 94.88
Paperback. Reflects the intense discussion that is taking place on the nature of public relations and how it develops and supports management strategy. This title links models and theories of strategic management to the PR function and discusses how globalization and the Internet are changing organizational PR strategy. Series: PR in Practice. Num Pages: 208 pages, Illustrations. BIC Classification: KJSP. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 234 x 157 x 16. Weight in Grams: 392.
- Publisher
- Kogan Page Ltd United Kingdom
- Number of pages
- 208
- Format
- Paperback
- Publication date
- 2009
- Edition
- 3rd Edition
- Condition
- New
- SKU
- V9780749456405
- ISBN
- 9780749456405
Paperback
Condition: New
€ 33.99€ 21.07
€ 33.99
€ 21.07
Paperback. Num Pages: 320 pages. BIC Classification: KJSP. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 242 x 175 x 19. Weight in Grams: 558.
- Format
- Paperback
- Publication date
- 2009
- Publisher
- Sterling Publishers Pvt.Ltd India
- Number of pages
- 320
- Condition
- New
- SKU
- V9788120746114
- ISBN
- 9788120746114
Paperback
Condition: New
€ 13.99€ 11.12
€ 13.99
€ 11.12
Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: KCCD; KJM; KJSP. Category: (G) General (US: Trade). Dimension: 234 x 156 x 12. Weight in Grams: 331.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Springer United States
- Condition
- New
- SKU
- V9783642629211
- ISBN
- 9783642629211
Paperback
Condition: New
€ 55.28
€ 55.28
Paperback. In this pithy yet compact book, David Wolf, provides business owners and PR practitioners with a roadmap to corporate credibility in China. Laced with thoughtful advice and braced with illustrative cases, Public Relations in China strips out the jargon and offers something rare: a practical handbook for building and defending a brand in China. Series: Palgrave Pocket Consultants. Num Pages: 238 pages, biography. BIC Classification: 1FPC; KJC; KJK; KJSP. Category: (P) Professional & Vocational. Dimension: 243 x 198 x 16. Weight in Grams: 264.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- Palgrave Macmillan
- Edition
- 1st ed. 2015
- Condition
- New
- SKU
- V9781137483799
- ISBN
- 9781137483799
Paperback
Condition: New
€ 37.10
€ 37.10
Hardcover. This book is essential for anyone interested in Public Relations in New Europe Whether you are working in PR, studying PR, a journalist dealing with PR, or just interested in this fascinating and fast growing market, this book offers readers a vital insight into how PR works. Num Pages: 263 pages, biography. BIC Classification: 1QFE; KJSP. Category: (P) Professional & Vocational; (UU) Undergraduate. Dimension: 235 x 155 x 20. Weight in Grams: 536.
- Format
- Hardback
- Publication date
- 2008
- Publisher
- Palgrave Macmillan
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780230205833
- ISBN
- 9780230205833
Hardback
Condition: New
€ 84.22
€ 84.22