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Sales & marketing
Results 1105 - 1128 of 3941
Sales & marketing
Paperback. A practical textbook for marketing professionals, senior executives in business, students at both undergraduate and MBA level and those studying for the Chartered Institute of Marketing Diploma. Haywood uses real business examples to illustrate successes and failures in the field. Num Pages: 240 pages. BIC Classification: KJMV7; KJSP. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 234 x 156 x 13. Weight in Grams: 406. "Includes bibliographical references and index. Commissioning organisation: Roger Haywood ; foreword by Steve Cuthbert. viii, 227 p. 24 cm. Paperback. As new." Keywords: "Business, Finance & Law - Sales & Marketing - Marketing Management,Business, Finance & Law - Sales & Marketing - Public Relations,Subjec"
- Condition
- Used, Like New
- Publisher
- Palgrave Macmillan Dublin, Ireland
- Number of pages
- 240
- Format
- Paperback
- Publication date
- 1997
- Edition
- 1998th Edition
- SKU
- KEX0163907
- ISBN
- 9780333684771
Paperback
Condition: Used, Like New
€ 32.99€ 4.99
€ 32.99
€ 4.99
Paperback. Series: Studies in Marketing Management. Num Pages: 192 pages, biography. BIC Classification: KJSP. Category: (U) Tertiary Education (US: College). Dimension: 216 x 139 x 10. Weight in Grams: 246.
- Format
- Paperback
- Publication date
- 1983
- Publisher
- Palgrave Macmillan
- Edition
- 2nd
- Number of pages
- 192
- Condition
- New
- SKU
- V9780333359150
- ISBN
- 9780333359150
Paperback
Condition: New
€ 126.41
€ 126.41
Paperback. This 2nd Edition recasts much of the information from Public Relations Kit For Dummies and updates it to use as part of this all-in-one guide to PR. The book features more than 25 percent new material and includes extensive new information on Web-based PR, including the use of text messaging, podcasts, and blogs. Num Pages: 384 pages, Illustrations. BIC Classification: KJSP. Category: (P) Professional & Vocational. Dimension: 233 x 190 x 21. Weight in Grams: 608.
- Publisher
- John Wiley and Sons Ltd United States
- Number of pages
- 384
- Format
- Paperback
- Publication date
- 2006
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9780471772729
- ISBN
- 9780471772729
Paperback
Condition: New
€ 25.99€ 19.49
€ 25.99
€ 19.49
Hardcover.
- Format
- Hardback
- Publication date
- 2009
- Publisher
- Kogan Page Ltd United Kingdom
- Number of pages
- 194
- Condition
- New
- SKU
- V9780749455071
- ISBN
- 9780749455071
Hardback
Condition: New
€ 31.99€ 28.87
€ 31.99
€ 28.87
Hardback. Editor(s): Hutchins, Amber; Tindall, Natalie T. J. Series: Routledge New Directions in Public Relations & Communication Research. Num Pages: 266 pages, 7 black & white illustrations, 5 black & white tables, 7 black & white line drawings. BIC Classification: GTC; JFD; KJSP. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 165 x 241 x 20. Weight in Grams: 552.
- Format
- Hardback
- Publication date
- 2016
- Publisher
- Taylor & Francis Ltd United Kingdom
- Number of pages
- 266
- Condition
- New
- Edition
- 1st Edition
- SKU
- V9781138787728
- ISBN
- 9781138787728
Hardback
Condition: New
€ 216.47
€ 216.47
Paperback / so. Num Pages: 505 pages, black & white illustrations, bibliography. BIC Classification: KJM; KJSP. Category: (G) General (US: Trade). Dimension: 210 x 148 x 27. Weight in Grams: 674.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Springer Gabler United States
- Number of pages
- 505
- Condition
- New
- SKU
- V9783834944962
- ISBN
- 9783834944962
Paperback
Condition: New
€ 85.05
€ 85.05
Hardback. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJSA; KNTX. Category: (G) General (US: Trade). Dimension: 234 x 156 x 25. Weight in Grams: 807.
- Format
- Hardback
- Publication date
- 2011
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Condition
- New
- SKU
- V9783642178269
- ISBN
- 9783642178269
Hardback
Condition: New
€ 108.23
€ 108.23
Paperback. Modern PA includes working with other policy-making bodies, such as regulators, commercial organizations and other interested parties. This book explains how public affairs (PA) is now more than just political lobbying. It examines the methods PA professionals use to make an impact. Editor(s): Institute of Public Relations. Series: PR in Practice. Num Pages: 192 pages, black & white illustrations. BIC Classification: KJSP. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 230 x 158 x 16. Weight in Grams: 294.
- Publisher
- Kogan Page Ltd United Kingdom
- Number of pages
- 192
- Format
- Paperback
- Publication date
- 2006
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780749444723
- ISBN
- 9780749444723
Paperback
Condition: New
€ 36.99€ 33.25
€ 36.99
€ 33.25
Hardback. A survey of the forces or perception and feeling that determine the purchases we make; the roles played by fashion, fads, and status; and the psychological needs that they fulfill. This book discusses how children become consumers and how they change as they age. Series: The Springer Series in Adult Development and Aging. Num Pages: 362 pages, biography. BIC Classification: JMC; KJSM. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 235 x 155 x 32. Weight in Grams: 764.
- Format
- Hardback
- Publication date
- 1999
- Publisher
- Springer Science+Business Media United States
- Number of pages
- 362
- Condition
- New
- SKU
- V9780306460739
- ISBN
- 9780306460739
Hardback
Condition: New
€ 162.93
€ 162.93
Hardback. Editor(s): Howard, Daniel J. Num Pages: 209 pages, illustrations. BIC Classification: JFFT; KJSM. Category: (G) General (US: Trade). Dimension: 160 x 233 x 18. Weight in Grams: 446.
- Format
- Hardback
- Publication date
- 2016
- Publisher
- Nova Science Publishers Inc
- Edition
- UK ed.
- Condition
- New
- SKU
- V9781634854986
- ISBN
- 9781634854986
Hardback
Condition: New
€ 242.56€ 181.85
€ 242.56
€ 181.85
Hardcover. Editor(s): Evans, Douglas W. Num Pages: 291 pages, illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 255 x 182 x 20. Weight in Grams: 630.
- Publisher
- Nova Science Publishers Inc
- Number of pages
- 291
- Format
- Hardback
- Publication date
- 2013
- Edition
- UK ed.
- Condition
- New
- SKU
- V9781626188174
- ISBN
- 9781626188174
Hardback
Condition: New
€ 253.26€ 172.78
€ 253.26
€ 172.78
Paperback. Num Pages: 354 pages, 5 black & white illustrations, biography. BIC Classification: KC; KJS. Category: (P) Professional & Vocational. Dimension: 240 x 160 x 19. Weight in Grams: 587.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Springer Netherlands
- Edition
- Softcover reprint of the original 1st ed. 1991
- Number of pages
- 354
- Condition
- New
- SKU
- V9789401579032
- ISBN
- 9789401579032
Paperback
Condition: New
€ 128.65
€ 128.65
Paperback / so. Series: Schriftenreihe Unternehmensfeuhrung Und Marketing. Num Pages: 379 pages, black & white illustrations, bibliography. BIC Classification: JM; KJSM. Category: (G) General (US: Trade). Dimension: 244 x 170 x 20. Weight in Grams: 653.
- Format
- Paperback
- Publication date
- 1981
- Publisher
- Gabler Verlag United States
- Number of pages
- 379
- Condition
- New
- SKU
- V9783409364669
- ISBN
- 9783409364669
Paperback
Condition: New
€ 84.87
€ 84.87
Hardcover. Provides an accessible introduction to psychoanalytic explanations of consumer desire. Topics are drawn widely to reflect the scope of Freud's vision and include dreams, sexuality and hysteria. Discussion is widened to selectively include authors such as Melanie Klein and Jacques Lacan, and to include evaluation of current research. Num Pages: 308 pages, biography. BIC Classification: JFFT; JMAF; KJS. Category: (P) Professional & Vocational. Dimension: 219 x 144 x 23. Weight in Grams: 498.
- Format
- Hardback
- Publication date
- 2012
- Publisher
- Palgrave Macmillan
- Number of pages
- 312
- Condition
- New
- SKU
- V9780230252196
- ISBN
- 9780230252196
Hardback
Condition: New
€ 67.53
€ 67.53
Paperback / so. Num Pages: 301 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 17. Weight in Grams: 381.
- Format
- Paperback
- Publication date
- 2007
- Publisher
- Deutscher Universitatsverlag United States
- Number of pages
- 301
- Condition
- New
- SKU
- V9783835009004
- ISBN
- 9783835009004
Paperback
Condition: New
€ 89.18
€ 89.18
Paperback. Brian Tracy, uno de los conferencistas profesionales e instructor de ventas mas destacado del mundo hoy en dia, se dio cuenta que su logro o adelanto mas importante en las ventas fue el descubrimiento de que 'la Psicologia de Ventas' es mas importante que las tecnicas y los metodos de venta. Num Pages: 240 pages, black & white illustrations. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 216 x 139 x 16. Weight in Grams: 294.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Thomas Nelson Publishers United States
- Number of pages
- 240
- Condition
- New
- SKU
- V9780881138689
- ISBN
- 9780881138689
Paperback
Condition: New
€ 11.99€ 11.48
€ 11.99
€ 11.48
Paperback / so. Series: Wirtschaftswissenschaften. Num Pages: black & white illustrations, colour illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 16. Weight in Grams: 363.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Deutscher Universit?tsverlag United Kingdom
- Condition
- New
- SKU
- V9783824408047
- ISBN
- 9783824408047
Paperback
Condition: New
€ 72.41
€ 72.41
Paperback / so. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJC; KJM; KJS. Category: (G) General (US: Trade). Dimension: 235 x 155 x 20. Weight in Grams: 575.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Springer United States
- Condition
- New
- SKU
- V9783642632044
- ISBN
- 9783642632044
Paperback
Condition: New
€ 73.30
€ 73.30
Paperback / so. Series: VDI-Buch / Praxis Des Technischen Vertriebs. Num Pages: black & white illustrations, bibliography. BIC Classification: KJMP; KJS; TBC. Category: (G) General (US: Trade). Dimension: 234 x 156 x 13. Weight in Grams: 358.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Springer United States
- Condition
- New
- SKU
- V9783642637681
- ISBN
- 9783642637681
Paperback
Condition: New
€ 83.10
€ 83.10
Paperback / so. Papers from conference held March 2009 at the Wolfgang Goethe-Universit'at Frankfurt. Editor(s): Blattel-Mink, Birgit; Hellmann, Kai-Uwe. Series: Konsumsoziologie Und Massenkultur. Num Pages: 232 pages, black & white illustrations, bibliography. BIC Classification: JHB; KJSM. Category: (G) General (US: Trade). Dimension: 210 x 148 x 12. Weight in Grams: 341.
- Format
- Paperback
- Publication date
- 2009
- Publisher
- Springer Fachmedien Wiesbaden Germany
- Number of pages
- 232
- Condition
- New
- SKU
- V9783531169354
- ISBN
- 9783531169354
Paperback
Condition: New
€ 55.16
€ 55.16
Paperback. Series: Fokus Dienstleistungsmarketing. Num Pages: 390 pages, 9 black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 21. Weight in Grams: 503.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 390
- Condition
- New
- SKU
- V9783824481736
- ISBN
- 9783824481736
Paperback
Condition: New
€ 89.47
€ 89.47
Paperback. Num Pages: 224 pages. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 151 x 227 x 11. Weight in Grams: 312. Five Ways to Amp Up Your Marketing and Accelerate Business. 224 pages. Cateogry: (G) General (US: Trade). BIC Classification: KJS. Dimension: 151 x 227 x 11. Weight: 312.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Career Press United States
- Number of pages
- 224
- Condition
- New
- SKU
- V9781601632333
- ISBN
- 9781601632333
Paperback
Condition: New
€ 17.99€ 17.18
€ 17.99
€ 17.18
Paperback. Num Pages: 464 pages, 197 color illus. BIC Classification: KJS; KNPR; KNSX. Category: (G) General (US: Trade). Dimension: 221 x 283 x 26. Weight in Grams: 1552.
- Publisher
- Bloomsbury Publishing Plc
- Format
- Paperback
- Publication date
- 2015
- Edition
- 3rd Edition
- Condition
- New
- SKU
- V9781628921571
- ISBN
- 9781628921571
Paperback
Condition: New
€ 130.80€ 117.04
€ 130.80
€ 117.04
Paperback. Administrators will find that this updated edition of the bestseller is packed with techniques for projecting a positive school image and strengthening the four-way partnership between schools, parents, community, and the private sector. Editor(s): Warner, Carolyn. Num Pages: 264 pages, black & white illustrations. BIC Classification: JNK; KJSP. Category: (P) Professional & Vocational. Dimension: 277 x 217 x 18. Weight in Grams: 742.
- Format
- Paperback
- Publication date
- 2009
- Publisher
- SAGE Publications Inc United States
- Edition
- Third
- Number of pages
- 264
- Condition
- New
- SKU
- V9781412958134
- ISBN
- 9781412958134
Paperback
Condition: New
€ 49.70
€ 49.70